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INDONESIA
Journal of Islamic enterpreneurship and Management
Published by Universitas Islam Negeri Salatiga
ISSN : -     EISSN : 28088255     DOI : -
Core Subject : Economy,
Economics, Econometrics & Finance
JIEM:Journal of Islamic Enterpreneurship and Management, e -ISSN 2808-8255 is a scientific journal that countains of theoritical research and studies on islamic enterpreneurship and management issues. JIEM is published two times a year (June and December) by Faculty of Islamic Economics and Business, Universitas Islam Negeri (UIN) Salatiga. JIEM is intended to be the journal for publishing articles reporting the results of management research. JIEM invites manuscripts in the various topics include, but not limited to, functional areas of islamic marketing management, islamic finance management, strategic islamic management, operation management, human resource management, e-business, knowledge management, management control system, management information system, international business, , business ethics and sustainable, and entrepreneurship
Arjuna Subject : Ilmu Ekonomi, Ekonometrika dan Keuangan (semua kategori) - Ilmu Ekonomi, Ekonometrika dan Keuangan (Lain-Lain)
Articles 30 Documents
 1   2   3 
THE INFLUENCE OF BRAND AWARENESS, CUSTOMER VALUE AND TRUST TOWARD LOYALTY CUSTOMERS WITH SATISFACTION AS INTERVENING Ayuningrum, Tyas; Mochlasin, Mochlasin
Journal of Islamic enterpreneurship and Management Vol 1, No 2 (2021): JIEM: Journal of Islamic Enterpreneurship and Management
Publisher : UIN Salatiga

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.18326/jiem.v1i2.23-42

Abstract

This study aims to influence Brand Awareness, Customer Value and Trust on Customer Loyalty in Bank Jateng KCPS Salatiga with Satisfaction as an Intervening Variable. This study uses quantitative methods by processing primary data through a questionnaire given to 100 respondents to the customers of Bank Jateng KCPS Salatiga. purposive sampling technique in sampling. choose the target sample or target sabmple subjectively. The data obtained were processed with SPSS Version 23. The analytical tools used include multiple linear analysis and path analysis. The results of the research test show that brand awareness has no positive and significant effect on satisfaction while customer value and trust have a positive and significant effect on satisfaction. Next is brand awareness, Trust, and satisfaction have a positive and significant effect on loyalty, while customer value has a negative and significant effect on loyalty. Brand awareness has no positive and significant effect on customer loyalty through satisfaction as an intervening variable, while customer value and trust have a positive and significant effect on customer loyalty through satisfaction as an intervening variable.
STRATEGIES TO INCREASE MUSLIM CONSUMER LOYALTY IN THE TIME OF THE COVID-19 PANDEMIC Kusumawati, Dyah; Andayani, Sri Umiatun; Suparto, Diryo
Journal of Islamic enterpreneurship and Management Vol 1, No 1 (2021): JIEM: Journal of Islamic Enterpreneurship and Management
Publisher : UIN Salatiga

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.18326/jiem.v1i1.24-38

Abstract

This study was conducted to determine the extent of the influence of promotional strategies, product quality, and customer satisfaction on customer loyalty to Indosat Ooredoo card customers. The type of research used is explanatory research. The population is all Indosat Ooredoo card customers in Demak Regency. The technique of determining the sample is by purposive sampling. In this study, the number of samples used was 131 respondents. Data analysis was performed using multiple linear regression analysis techniques. Data collection techniques through online questionnaires using a Likert scale. Sources of data are primary data and secondary data. The results of this study based on partial testing in this study are each variable namely promotion strategy, product quality, and customer satisfaction has proven to have a positive and significant effect on customer loyalty. Based on the results of simultaneous testing, it is in a strong category because promotion strategies, product quality, and customer satisfaction are proven to have a positive and significant effect on customer loyalty.  
THE ANALYSIS OF MARKETING MIX STRATEGY ANALYSIS TO IMPROVE POTENTIAL CONSUMERS (CASE STUDY ON AMANDA BROWNIES CUSTOMERS IN SALATIGA) sundari, pipit; Tia Lestari, Wahyuni
Journal of Islamic enterpreneurship and Management Vol 2, No 2 (2022): JIEM: Journal of Islamic Enterpreneurship and Management
Publisher : UIN Salatiga

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.18326/jiem.v2i2.108-117

Abstract

This study aims to determine the effect of the Marketing Mix variable on increasing Potential Consumers (Case Study of Amanda Brownies, Salatiga ). The variables used in this study consist of independent variables, namely Product (X1), Price (X2), Place (X3), Promotion (X4), and Physical Evidence (X5) variables and the dependent variable is Potential Consumer (Y). The sample of this study is 96 respondents. Data collection techniques use questionnaire. The research findings the product has a significant positive effect on increasing potential consumers, price had a significant positive effect on increasing potential consumers, place has a significant positive effect on increasing potential consumers, promotion has a positive and significant effect on increasing sales volume and physical evidence has a positive and significant
THE EFFECT OF FINANCIAL COMPENSATION AND NON-FINANCIAL COMPENSATION ON EMPLOYEE PERFORMANCE WITH JOB SATISFACTION AS AN INTERVENING VARIABLE Rahmawati, Eva; Rahman, Taufikur
Journal of Islamic enterpreneurship and Management Vol 2, No 1 (2022): JIEM: Journal of Islamic Enterpreneurship and Management
Publisher : UIN Salatiga

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.18326/jiem.v2i1.43-56

Abstract

This study aims to examine the effect of financial and non-financial compensation on employee performance with job satisfaction as an intervening variable. The data collection method in this study was by distributing questionnaires to 50 employees of Bank Bukopin Syariah KC Surakarta. This study uses a saturated sample technique. The research used Analysis with reliability test, classical assumption test, t test, and path analysis test (path analysis). The results of the t test show that financial and non-financial compensation, and job satisfaction have a positive and significant effect on employee performance. The F test shows that financial and non-financial compensation and job satisfaction simultaneously have a positive and significant effect on employee performance with an influence of 86.2%, the remaining 13.8% is influenced by other variables outside the model. Based on the path analysis test, it shows that financial and non-financial compensation have a positive and significant effect on employee performance through job satisfaction as an intervening variable. 
THE URGENCY OF THE HALAL INDUSTRY SECTOR: POTENTIALS AND CHALLENGES Isnia Ritu, Syafi’a Isnia Ritu; Dwi Hartanto, Riyan; Agustin Setiawan, Dian; Ariyani, Diyah; Rosia, Rina
Journal of Islamic enterpreneurship and Management Vol 1, No 2 (2021): JIEM: Journal of Islamic Enterpreneurship and Management
Publisher : UIN Salatiga

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.18326/jiem.v1i2.43-50

Abstract

This study aims to explain the position of the Halal Industry in Indonesia.  This study also identifies opportunities and challenges in its development.  The method used in this study is a quantitative method.  The data obtained were analyzed using a questionnaire or questionnaire instrument.  This study finds that Indonesia has the potential to develop the Halal Industry in various sectors.  The development of the Halal Industry also has the potential to increase national economic growth.  However, Indonesia has to face various challenges such as low awareness of halal, low competitiveness of local products and problems in its implementation
THE INFLUENCE OF PERSONAL SELLING, ONLINE CUSTOMER REVIEWS, AND RELIGIOSITY ON PURCHASE DECISIONS DURING IN THE COVID-19 PANDEMIC THROUGH ATTITUDE Sari, Danang Ario; Utomo, Budi
Journal of Islamic enterpreneurship and Management Vol 1, No 1 (2021): JIEM: Journal of Islamic Enterpreneurship and Management
Publisher : UIN Salatiga

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.18326/jiem.v1i1.39-49

Abstract

This study aims to determine the effect of personal selling, online customer reviews, and religiosity on purchasing decisions during the Covid-19 pandemic by affirming attitudes as intervening variables. Case study of Consumers at the Central Handicraft Industry of Wood, Horn and Bone in Magelang. The data collection method in this study was carried out through a questionnaire distributed to buyers and users of handicrafts. The sample taken was 100 respondents, the analytical tool used is multiple linear regression analysis with the SPSS 16.0 application. The method of analysis in this study uses path analysis to determine the effect after being mediated by the attitude variable. The results of regression analysis in this study indicate that personal selling and online customer reviews have a positive and insignificant effect on purchasing decisions but religiosity has a significant positive effect on purchasing decisions. Then personal selling and online customer reviews have a positive and insignificant effect on attitudes but religiosity has a significant positive effect on attitudes. In the path analysis test, the attitude variable is able to mediate the effect of online customer reviews and religiosity on purchasing decisions, while the inability to mediate the effect of personal selling on purchasing decisions.
THE ROLE OF JOB SATISFACTION AS A MEDIATION VARIABLE ON THE INFLUENCE OF WORK LIFE BALANCE, ISLAMIC WORK ETHICS AND BURNOUT ON TURNOVER INTENTION Sukarman, Putri
Journal of Islamic enterpreneurship and Management Vol 2, No 2 (2022): JIEM: Journal of Islamic Enterpreneurship and Management
Publisher : UIN Salatiga

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.18326/jiem.v2i2.118-131

Abstract

This study aims to influence of work life balance, Islamic work ethics and burnout on employee turnover intention at PT Karya Toha Putra Semarang through job satisfaction as a mediating variable. This study uses quantitative methods by processing primary data through a questionnaire given to 104 respondents to the employee of PT Toha Karya Putra Semarang. Purposive sampling technique in sampling. The data was collected using a questionnaire and the data was processed using SPSS 26. Data analysis in this study used the classical assumption test, hypothesis test and path analysis test. The results showed that work life balance had a significant and negative effect on turnover intention, Islamic work ethics had a significant and positive effect on turnover intention, burnout had a significant and positive effect on turnover intention, work life balance had a significant and positive effect on job satisfaction, Islamic work ethics had an effect significant and positive on job satisfaction, burnout has a significant and negative effect on job satisfaction, job satisfaction has a significant and negative effect on turnover intention, job satisfaction is able to mediate the effect between work life balance and turnover intention, job satisfaction is able to mediate the influence between Islamic work ethics with turnover intention, job satisfaction is able to mediate the influence between burnout and turnover intention. Keywords: Work Life Balance, Islamic Work Ethics, Burnout, Job Satisfaction, Turnover Intention
THE ROLE OF PRODUCT KNOWLEDGE, LIFESTYLE, AND HALAL AWARENESS IN SHOPPING INTENTIONS TO BUY HALAL PRODUCTS Miskiyyah, Millatul; Muarif, Ahmad Dalhar
Journal of Islamic enterpreneurship and Management Vol 2, No 1 (2022): JIEM: Journal of Islamic Enterpreneurship and Management
Publisher : UIN Salatiga

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.18326/jiem.v2i1.57-66

Abstract

This study aims to analyze the influence of product knowledge, lifestyle, and halal awareness of the intention to buy halal products. This study uses primary data to obtain respondents by distributing questionnaires online. By distributing questionnaires there were 134 respondents who filled in the questions in the questionnaire in accordance with the indicators for each variable. Data processing in this study uses SPSS data version 16.0 by analyzing through the reliability test, regression test, and validity test. From the results of the SPSS results obtained have a significant effect on product knowledge, lifestyle, and halal awareness of the intention to buy halal products.
THE EFFECTIVENESS OF BANK SYARIAH INDONESIA INTEGRATION IN IMPROVING THE NATIONAL ECONOMY Aisyah Rahmawati, Fithria
Journal of Islamic enterpreneurship and Management Vol 1, No 2 (2021): JIEM: Journal of Islamic Enterpreneurship and Management
Publisher : UIN Salatiga

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.18326/jiem.v1i2.51-58

Abstract

PT Bank Syariah Indonesia, Tbk (BSI) as a sharia financial institution as a result of the merger of 3 sharia banks (Bank Syariah Mandiri, BRI Syariah and BNI Syariah) has officially been operating. BSI exists as an effort to encourage larger Islamic banks so that they can enter the global market and become a catalyst for sharia economic growth in Indonesia. After the merger, BSI has carried out the integration process in various sectors. In this qualitative research with this type of evaluation, the researcher will examine the integration process of the Indonesian Islamic Bank to see how effective it is in improving the national economy. Currently, the entire network of Bank Syariah Indonesia has been integrated with a single system or one system. This service system integration is one of the operational merger steps and can support BSI services to run more optimally. Through innovation in the integration process, BSI services run more effectively and efficiently where customers can transact more conveniently, easily and safely. BSI has very strong assets and liquidity through the merger of three large Islamic banks so that it will be more flexible to expand its business and expand the reach of Islamic financial services starting from the MSME segment, retail, to large-scale corporations. BSI is expected to be an accelerator for the development of the sharia economy in Indonesia. BSI is also believed to have a positive impact on the development of the sharia economy, because the new entity born from this corporate action will have large capital to move into driving national economic growth.
ANALYSIS OF FACTORS AFFECTING STUDENT BEHAVIOR IN USING GO-FOOD SERVICES (CASE STUDY OF FEBI IAIN SALATIGA STUDENTS) Mustika, Nindya; Saifudin, Saifudin
Journal of Islamic enterpreneurship and Management Vol 1, No 1 (2021): JIEM: Journal of Islamic Enterpreneurship and Management
Publisher : UIN Salatiga

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.18326/jiem.v1i1.50-59

Abstract

This study discusses what factors are the basis for IAIN Salatiga students to use or not use Go-Food services. In this study, the primary data collection method was used: an online questionnaire and statements prepared on a Likert scale where the respondents were students of FEBI IAIN Salatiga. The theory in this research uses the Theory Planned Behavior and Technology Acceptance Model. There are six variables of concern in this study, namely the variables of Attitude of Use, Subjective Norms, Perceived Behavioral Control, Usefulness, and Ease of Use. Then the results of this study are to accept the four hypotheses and reject one hypothesis, which will be explained in the description below.

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