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Jurnal Ilmiah Manajemen Informasi dan Komunikasi
Published by Sekolah Tinggi Multi Media Yogyakarta
ISSN : 26141272     EISSN : 27209857     DOI : https://doi.org/10.56873/jimik
Core Subject : Science, Education, Social,
Computer Science & IT Languange, Linguistic, Communication & Media Social Sciences
Jurnal Ilmiah Manajamen Informasi dan Komunikasi menerima naskah-naskah berbasis penelitian di bidang manajemen informasi dan komunikasi antara lain bidang literasi informasi dan komunikasi, tata kelola informasi, public relations, corporate social responsibility, serta kajian-kajian ilmiah multidisiplin mengenai informasi dan komunikasi.
Arjuna Subject : Ilmu Sosial - Komunikasi
Articles 85 Documents
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Pengaruh Kualitas Layanan Aplikasi Jogja Smart Service terhadap Kepuasan Pengguna Rahmat Hakim Al Munawar, Alief; Hidayat, Rahmat Rian; Nopriadi, Nopriadi
Jurnal Ilmiah Manajemen Informasi dan Komunikasi Vol 9 No 2 (2025): Desember 2025
Publisher : Sekolah Tinggi Multi Media "MMTC" Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56873/4kg83030

Abstract

Public information services are a strategic effort to prepare and provide relevant data or messages to users that the quality of available services can meet expectations and good standards. However, there are gaps in some service menus, which should be directly accessible through the application but are redirected to the website. Other shortcomings are evident in the two different operating systems, Android and iOS, which cause poor reviews and affect user satisfaction. The purpose of this study is to determine the influence of the quality of the Jogja Smart Service application on user satisfaction. This study uses a quantitative approach with a survey of 385 respondents determined using the Cochran formula. The app service quality variable is measured based on the Servqual indicators according to Parasuraman (in Kusumah, 2024), namely tangibles, reliability, responsiveness, assurance, and empathy. To measure user satisfaction, five indicators from Doll & Torkzadeh (in Lippert, 2020) are used, namely content, accuracy, format, ease of use, and timeliness. The data were analyzed using simple linear regression with the assistance of IBM SPSS Statistics 27 software. The results of the study indicate that service quality has a positive and significant effect on user satisfaction with a coefficient of determination (R2) of 0.583 or 58.3%, while the remainder is influenced by other variables not examined in this study
Personal Branding Influencer Annisa Asyabilla Melalui Instagram Ramadani, Fadillah; Widhihatmini, Widhihatmini
Jurnal Ilmiah Manajemen Informasi dan Komunikasi Vol 9 No 2 (2025): Desember 2025
Publisher : Sekolah Tinggi Multi Media "MMTC" Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56873/4rnq0y15

Abstract

Today's life is inevitable from technological advancements. Instagram is one of the platforms used bytoday's society as a favorite means of individuals to publish activities, goods, places or themselves inthe form of photos, videos, and images. The rise of Instagram as a personal branding tool compared tointeracting with others makes it a new phenomenon. Everyone competes to build personal brandingaccording to their fields of expertise and interests, including individuals who are referred to asinfluencers. The purpose of this study is to find out the personal branding of Influencer Annisa Asyabilathrough Instagram. This study uses 11 theoretical aspects of Rampersad. This study uses a qualitativeapproach. The data collection method uses observations. interviews, and documentation. Data analysistechniques include data reduction, data presentation, and conclusion drawn. The results of the studyshow that Annisa Asyabilla has personal branding, namely the authenticity of OOTD content by havinga posture with drees and baggy jeans, integrity through natural and honest content, consistency infashion mix and match content, specialization in fashion and drawing, authority created fromconfidence, and visible privileges from her personalitymultitalented, cheerful and socially aware,relevant to his followers who like mix and match outfits, visibility through endorsements from hispersonal branding, persistence seen from his efforts to become an influencer and achieve his desires,kindness reflected in his interaction with followers and productivity, and performance from his focus onsharing positive things as an influencer. The conclusion of this study is that influencer Annisa Asyabillahas fulfilled the aspects of personal branding on Instagram which include: authenticity, integrity,consistency, specialization, authority, uniqueness, relevance, visibility, persistence, kindness, andperformance. 
Upaya Meningkatkan Kualitas Isi Siaran Sinetron Sesuai Standar Berlaku Nursetyo, Rivai
Jurnal Ilmiah Manajemen Informasi dan Komunikasi Vol 9 No 2 (2025): Desember 2025
Publisher : Sekolah Tinggi Multi Media "MMTC" Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56873/mh6rbz49

Abstract

Sinetron menjadi salah satu program siaran dengan kualitas yang belum memenuhi standar dalam penelitian Komisi Penyiaran Indonesia bekerjasama dengan 12 Perguruan Tinggi Negeri di Indonesia pada lima tahun terakhir yaitu periode RPJMN Tahun 2020-2024. Penelitian tersebut menghasilkan Indeks Kualitas Program Siaran Televisi (IKPSTV). Terdapat 6 dimensi sinetron yang ditargetkan berkualitas dengan indikator memiliki indeks ≥ 3. Pada tahun 2024 ada 5 dimensi sinetron yang tidak berkualitas (indeks < 3) yaitu dimensi edukatif, kepatuhan terhadap norma, muatan kekerasan, penggolongan program siaran, dan perlindungan masyarakat tertentu, dan hanya ada 1 dimensi yang sudah berkualitas yaitu dimensi seksualitas. Di balik rendahnya kualitas isi siaran sinetron tersebut, terdapat paradoks berupa rating kepemirsaan yang tinggi pada program siaran sinetron. Lembaga Penyiaran Televisi lebih cenderung memilih hasil survey dari Lembaga rating sebagai referensi daripada mengacu kepada hasil penelitian KPI bersama Perguruan Tinggi Negeri dalam menayangkan sinetron. Tidak mengikatnya hasil penelitian yang dilakukan oleh KPI kepada Lembaga penyiaran televisi mengakibatkan rendahnya kualitas program siaran sinetron. Kebijakan yang sudah dilakukan KPI untuk menjaga kualitas program siaran televisi saat ini yaitu dengan melakukan pemantauan langsung isi siaran televisi dan radio 24 jam serta menerima aduan masyarakat terkait isi siaran televisi dan radio. Tujuan dari makalah ini adalah menghasilkan rekomendasi kebijakan untuk meningkatkan kualitas program siaran sinetron  sesuai dengan standar yang ditetapkan oleh KPI dan sesuai pula dengan target dalam RPJMN Tahun 2025-2029
Pengaruh Konten Instagram @samsatsleman Terhadap Pemenuhan Kebutuhan Informasi Wajib Pajak di Kabupaten Sleman Hafidh Awwalu Husna, Rezza; Chusumastuti, Dhety
Jurnal Ilmiah Manajemen Informasi dan Komunikasi Vol 9 No 2 (2025): Desember 2025
Publisher : Sekolah Tinggi Multi Media "MMTC" Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56873/yb7h0g81

Abstract

The increasing use of Instagram social media encourages Samsat Sleman to also distribute information to the public through Instagram content. The Instagram content of the @samsatsleman Instagram account can be a source of information to fulfill the information needs of the public about local tax services in Sleman Regency. The purpose of this study was to determine the effect of Instagram content on fulfilling the information needs of taxpayers in Sleman Regency. This study uses indicators of interest, expectations, satisfaction, and performance as well as the information needs approach. This research uses quantitative descriptive research methods.  The research population is followers of the @samsatsleman Instagram account and sampling using purposive sampling technique by paying attention to the respondent's criteria, namely as followers of the @samsatsleman Instagram account who have become taxpayers in Sleman Regency. The number of respondents in this study were 100 respondents. Data analysis in this study includes instrument tests, classical assumption tests, simple linear regression analysis, hypothesis testing and the coefficient of determination with the help of the SPSS 25 program. The results of the research that have been obtained show that the content of Instagram @samsatsleman has a positive and significant effect on fulfilling the information needs of taxpayers in Sleman Regency by 63.6% while the rest is influenced by other variables outside this study.
Halaman Redaksi Desember 2025 Marwati, Arum
Jurnal Ilmiah Manajemen Informasi dan Komunikasi Vol 9 No 2 (2025): Desember 2025
Publisher : Sekolah Tinggi Multi Media "MMTC" Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56873/rt9ckc45

Abstract

Page 9 of 9 | Total Record : 85

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