cover
Article Per Year (5 Year)
All
Home Page
OAI Link
Editorial Team
Contact
Reviewer
Google Scholar
Contact Name
Fatimah Hidayahni Amin
Contact Email
ijobec@unm.ac.id
Phone
-
Journal Mail Official
ijobec@unm.ac.id
Editorial Address
Jl. Mallengkeri Raya, Parang Tambung, Kec. Tamalate, Kota Makassar, Sulawesi Selatan 90224
Location
Kota makassar,
Sulawesi selatan
INDONESIA
International Journal of Business English and Communication (IJoBEC)
Published by Universitas Negeri Makassar
ISSN : -     EISSN : 29877474     DOI : -
Core Subject : Education,
Education Languange, Linguistic, Communication & Media
Articles in IJoBEC address all areas of business, English, and communication including, but not limited to, technology and financial management. English includes English Skills, English for Specific Purposes (ESP), English Language Learning (ELL), English Language Teaching (ELT), translation, Pragmatics, and Discourse Analysis. Business includes Entrepreneurship, Management, Finance, Sales, Marketing, Promotion, Advertising, Human Resource, Business Capital Market, Tourism Industry, Hotel and Restaurant Industry, and Meeting, Incentive, Convention, and Exhibition (MICE). Communication includes Interpersonal Communication, Organizational Communication, Communication Psychology, Public Relation Management, Intercultural Communication, Interactional and Transactional Communication, Hospitality, Journalism, and Broadcasting. Technology includes Information and Communication Technology (ICT), Business Database Processing, Information Management System (IMS), Business Data Visualization, and Business Data Analytics. Financial Management includes Financial Accounting, Computer Accounting, and Business Taxation. In addition, the journal IJoBEC welcomes submissions concerning the research results of internships, fieldwork research, community service, and library research.
Arjuna Subject : Seni dan Humaniora - Bahasa dan Linguistik
Articles 7 Documents
 1 
Search results for , issue "Vol 2 No 4 (2024): October" : 7 Documents clear
THE ANALYSIS OF CONSUMER BEHAVIOR TOWARDS UMRAH AND HAJI TRAVEL PACKAGES OF PT. ASRI WISATA INDONESIA Pratiwi, Ardila; Seny Luhriyani; Andi Hajar; Andi Riswan Mohamad
International Journal of Business English and Communication Vol 2 No 4 (2024): October
Publisher : Bahasa Inggris Program Sarjana Terapan, Universitas Negeri Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26858/ijobec.v2i4.348

Abstract

This study aims to find out what are the reasons people choose PT. Asri Wisata Indonesia as a means to the holy land and how PT. Asri Wisata Indonesia advertises its company so that people are interested. This study used descriptive qualitative method. Data collection techniques using interview guideline research instruments. The subjects of this research are the customers of PT. Asri Wisata Indonesia and also employees from PT. Asri Wisata Indonesia with five customers and one employee randomly selected. And the results of the interviews show that most of the people choose PT. Asri Wisata Indonesia from an acquaintance, exhibition, distribution of vouchers, and social media. So it can be concluded that PT. Asri Wisata Indonesia is very good at distributing company packages to attract a customer to become a loyal member of PT. Asri Wisata Indonesia.
AN ANALYSIS OF STUDENTS' ANXIETY IN SPEAKING ENGLISH AT SMA NEGERI 3 MAKASSAR Riqah Fahranah; Nurdin Noni; Kisman Salija
International Journal of Business English and Communication Vol 2 No 4 (2024): October
Publisher : Bahasa Inggris Program Sarjana Terapan, Universitas Negeri Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26858/ijobec.v2i4.1872

Abstract

This research was conducted to determine the level of student anxiety in speaking English, the factors that cause student anxiety in speaking English, as well as strategies for overcoming student anxiety in speaking English. This research uses a mixed methods research type. Students of SMA Negeri 3 Makassar were chosen as research subjects. Data were collected through the FLCAS survey by Horwitz (1986) and semi-structured interviews. From the findings that will occur it can be concluded that (1) The researcher found that the average level of student anxiety in English was at a moderate anxiety level with a percentage of 42% (2) then the researcher also found that several factors of student anxiety were influenced by Communicative Anxiety, test anxiety and Fear of Negative Evaluation. (3) students' strategies for overcoming their anxiety in speaking English are Preparation, Relaxation, and Positive Thinking.
IMPROVING STUDENTS’SPEAKINGSKILL THROUGH QUESTIONING TECHNIQUES Muhammad Ridwan Sulaiman; Chairil Anwar Korompot; Geminastiti Sakkir
International Journal of Business English and Communication Vol 2 No 4 (2024): October
Publisher : Bahasa Inggris Program Sarjana Terapan, Universitas Negeri Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26858/ijobec.v2i4.1917

Abstract

The aim of this research is to determine whether questioning techniques are successful at improving speaking skill and to identify the factor that can make questioning techniques effective or ineffective. This study is a pre-experimental design with a pre- and post-test for a single group. This study conducted quantitative techniques, this study. A speaking exam was employed as a research instrument by the researcher. Students took pre-test and post-test speaking assessments as a method of gathering data. Class IXG of SMP 1 Enrekang is the study's sample. There was a substantial change between the speaking ability scores of the studnents from the pre-test and the post-test. It was the Sig. was 0.000 0.05 (t = -9.635, p = 0.0005). Because the significant value (0.000) is less than the significant level, the statement there is a significant difference in the results of students who get questioning techniques treatments is accepted (0.05). It was concluded significantly different. Since H0 was rejected in this comparison and H1 was approved, it may be concluded that there is a significant difference in the effects of the questioning strategies on the development of students' speaking skills. The factors make questioning techniques effective are: they keep all student actively, they provide wait time, the question’s instruction is clearly, and The giving feedback of the students’ answer provide best response.
The Effect of Work Stress on the Employee Performance at the Regional Office of DJP Sulselbartra Fadhilah Atikah Sari; Riny Jefri; Lely Novia
International Journal of Business English and Communication Vol 2 No 4 (2024): October
Publisher : Bahasa Inggris Program Sarjana Terapan, Universitas Negeri Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26858/ijobec.v2i4.2183

Abstract

This study's purpose is to obtain empirical evidence if there is an effect of work stress on the employee performance and the most influential factor on employee performance. This research was conducted at the Regional Office of DJP Sulselbartra. The independent variable in this study is work stress, while employee performance is the dependent variable. The research method used is direct distributing questionnaires to employees at the Regional Office of DJP Sulselbartra. The number of respondents collected in this study, namely 65 respondents. The data analysis test used is the simple linear regression method. Based on the results of the tests that have been carried out, it shows that the work stress variable has a significant effect on the employee performance variable at the Regional Office of DJP Sulselbartra.
IMPLEMENTATION OF TASK-BASED LANGUAGE TEACHING (TBLT) ENGLISH CLASS FOR SECONDARY SCHOOL STUDENTS: A STUDY AT MADRASAH ALIYAH RADHIATUL ADAWIYAH MAKASSAR Armansyah; Sukardi Weda; Chairil Anwar Korompot
International Journal of Business English and Communication Vol 2 No 4 (2024): October
Publisher : Bahasa Inggris Program Sarjana Terapan, Universitas Negeri Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26858/ijobec.v2i4.2943

Abstract

This research has three objectives, they are to explore teacher’s perception, to investigate the implementation, and to investigate challenges of Task-Based Language Teaching (TBLT) in teaching basic speaking skills to secondary school students at Radiatul Adawiyah Foundation. By utilizing Descriptive Qualitative method, the research involved one English teacher as the research subject, with the data collected through interviews and observations. The results of the research indicate that the teacher views TBLT positively, recognizing it as an effective method that emphasizes practical language use. The teacher employs various interactive tools and methods, such as quizzes and the Alef platform, to engage students and enhance their language skills. However, the implementation of TBLT faces challenges as well, including students’ limited English proficiency, behavioral issues, and inconsistent attendance of students. These factors hinder the full potential of TBLT in improving students’ speaking skills. Despite these challenges, the teacher remains committed to TBLT, continuously adapting her methods to meet the diverse needs of her students.
Teaching and Learning English Using WhatsApp: (Narrative Inquiry of Senior High School Students in Mamasa West Sulawesi) Chrismasari, Angeline; Kisman Salija; Sultan
International Journal of Business English and Communication Vol 2 No 4 (2024): October
Publisher : Bahasa Inggris Program Sarjana Terapan, Universitas Negeri Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26858/ijobec.v2i4.4297

Abstract

This study in form of qualitative research by using narrative inquiry as a approach  in collecting data, that aim to find out (a) students’ perception  the way their teacher in teaching English using whatsapp, (b) students perception the learning English using whatsapp, (c) students challenges in learning English using whatsapp, and (d) students strategy to overcome their challenges in learning English using whatsapp. The participants of this research consisted of four students in the first grade of X MIA 2 in SMA N 1 Mamasa in 2020/2021 academic year. The instrument in collecting data was interview. The result of the interview analized by using three process, they are data reduction, data display and withdrawal/verification of conclusion. The results show that the students perception of the way their teacher in teaching English using whatsapp were making learning video, giving assignment, reviewing material, unsatisfying explanation, making q and a section, quite good explanation and initiative giving students time to ask. Students’ perception of learning English using whatsapp were Positive and negative perception. Students’s challenges in learning English using whatsapp were bad connection of network, must have internet quota, should have proper phone, not clearly understand, afraid to ask a question to teacher, inappropriate between material and  , phones’ storage is limited, and whatsapp is disorganized. Students’ strategy to overcome their challenges in learning English using whatsapp deleted unneeded files, giving star icon to files, arranging schedule, creating own whatsapp group, back up files, making and commitment for self. This study in form of qualitative research by using narrative inquiry as a approach  in collecting data, that aim to find out (a) students’ perception  the way their teacher in teaching English using whatsapp, (b) students perception the learning English using whatsapp, (c) students challenges in learning English using whatsapp, and (d) students strategy to overcome their challenges in learning English using whatsapp. The participants of this research consisted of four students in the first grade of X MIA 2 in SMA N 1 Mamasa in 2020/2021 academic year. The instrument in collecting data was interview. The result of the interview analized by using three process, they are data reduction, data display and withdrawal/verification of conclusion. The results show that the students perception of the way their teacher in teaching English using whatsapp were making learning video, giving assignment, reviewing material, unsatisfying explanation, making q and a section, quite good explanation and initiative giving students time to ask. Students’ perception of learning English using whatsapp were Positive and negative perception. Students’s challenges in learning English using whatsapp were bad connection of network, must have internet quota, should have proper phone, not clearly understand, afraid to ask a question to teacher, inappropriate between material and  , phones’ storage is limited, and whatsapp is disorganized. Students’ strategy to overcome their challenges in learning English using whatsapp deleted unneeded files, giving star icon to files, arranging schedule, creating own whatsapp group, back up files, making and commitment for self.
Semiotic Analysis of Oatside Video Advertisement “Enaknya Oatside Bikin Jadi Lupa Teman” Nur Fadillah; Reski Nurhidayah; Muh. Hasbi
International Journal of Business English and Communication Vol 2 No 4 (2024): October
Publisher : Bahasa Inggris Program Sarjana Terapan, Universitas Negeri Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26858/ijobec.v2i4.4606

Abstract

The objectives of this research are to find out what visual signs are contained in the Oatside brand beverage advertisement with the tagline “Enaknya OATSIDE Bikin Jadi Lupa Teman” and to understand how these visual signs convey the messages and information contained in the advertisement to the target market. The data of this research was obtained by watching the advertisement, tracing all the visual signs, and then identifying and collecting existing signs. Data analysis uses an interactive analysis model which includes data condensation, data display, and conclusion drawing. This research uses Roland Barthes’ semiotic categories consisting denotation, connotation, and myth to analyze the visual signs contained in the advertisement. The results of this study found 14 scenes of visual signs in Oatside advertisements that were interpreted to deliver messages and information to consumers well that the product has an extraordinary taste. Apart from that, the advertisement also has considerable potential to influence consumers through the use of humor, attractive visuals and relation, and create emotional connection with the audience.

Page 1 of 1 | Total Record : 7

 1 

Filter by Year

2024 2024


Reset
Filter By Issues
All Issue Vol 3 No 4 (2025): October Vol 3 No 3 (2025): July Vol 3 No 2 (2025): April Vol 3 No 1 (2025): January Vol 2 No 4 (2024): October Vol 2 No 3 (2024): July Vol 2 No 2 (2024): April Vol 2 No 1 (2024): January Vol 1 No 4 (2023): October Vol 1 No 3 (2023): July Vol 1 No 2 (2023): April Vol 1 No 1 (2023): January More Issue