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EkoBis ( Ekonomi & Bisnis )
ISSN : 14112280     EISSN : 26854767     DOI : -
Core Subject : Economy,
Jurnal Ekonomi dan Bisnis (EKOBIS) is published by the Department of Management, Faculty of Economics, Sultan Agung Islamic University (Unissula) on a regular basis (every six months). The purpose of this journal is to publish the results of research in the field of management which includes: - Human Resource Management - Financial Management - Marketing Management - Operational Management - Strategic Management
Articles 230 Documents
PENGARUH PENERAPAN TATA KELOLA PEMERINTAHAN YANG BAIK DAN TEKNOLOGI INFORMASI TERHADAP KINERJA SATUAN KERJA PERANGKAT DAERAH (SKPD) GUNA MENDUKUNG IMPLEMENTASI OTONOMI DAERAH Edy Suprianto
Jurnal Ekonomi dan Bisnis 2014: EKOBIS (Vol.15 No.1 2014)
Publisher : Department of Management, Faculty of Economics, Universitas Islam Sutan Agung, Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30659/ekobis.15.1.17-30

Abstract

The purposes of reserach are to creat the effectiveness and efficiency of pubic services. So It need increase of good government governance innovation with support from strategic human resources management empowerment and good information technology. The research population is all of government official in Demak City. The samples are choosed by used random sampling. To test data is used Metode Path analysis (SEM) as quantitaive analyse and qualitative analyse. We got 60 respondents from 10 government official in Demak city. Based on the data analyse, we can note that all of variable in this research (meaning, competence,self determination, locus of control, impact dan good governance) effect positive significanly on Government offical performance. While variable of teknologi informasi is not effect significantly on Government offical performance.Keywords: Good Governance, information Technology, Public service and Government offical performance
PENINGKATAN KINERJA PEMASARAN MELALUI OPTIMALISASI KEUNGGULAN BERSAING Irfanunnisa’ Tsalits Hartanty; Alifah Ratnawati
Jurnal Ekonomi dan Bisnis 2013: EKOBIS (Vol.14 No.1 2013)
Publisher : Department of Management, Faculty of Economics, Universitas Islam Sutan Agung, Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30659/ekobis.14.1.72-89

Abstract

In the business world, competition is difficult to avoid. With the competition, the company will provide a better quality of the product or provide a cheaper price to attract more consumers. Through a competitive advantage, the company will be able to maintain continuity of production and develop the business to a larger scale. Therefore, this research tries to exam how to improve marketing performance through the optimization of competitive advantage . The predicted factors are: innovation, entrepreneurial orientation. Data about those variables was collected by conducting interviews with questionnaire to 46 respondents of SMEs. The data then were being analyzed using Interverning Regresion Method. The results of this research show thatall variables (innovation, entrepreneurial orientation.), have a positive impact on competitive advantage and marketing performance, while entrepreneurial orientation., has the biggest direct effect on the marketing performance. The result shows that while marketing performance as the dependent variable, ajusted R Square of 86.7%, while the remaining 13.3% explained by other variables not examined in this model. Then the competitive advantage as the dependent variable, ajusted R Square of 72.4%, while the remaining 27.6% explained by other variables not examined in this modelKeywords : competitive advantage, innovation, entrepreneurial orientation, marketingperformance.
MODEL PENINGKATAN OCB MELALUI SERVANT LEADERSHIP DAN KEPUASAN KERJA Berty Meitya Ayu Saputri; Budhi Cahyono
Jurnal Ekonomi dan Bisnis Vol 17, No 2 (2016): EKOBIS 2016
Publisher : Department of Management, Faculty of Economics, Universitas Islam Sutan Agung, Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30659/ekobis.17.2.108 - 116

Abstract

ABCTRACTThe purpose of this research is to know and analyze model of OCB improvement throughtservant leadership and job satisfaction. The population in this research is the employees ofPT. Beverly International Pekalongan. The sampling method in this research is used censusmethod with 40 peoples as a total respondent. The analysis method in this research is usedpath analysis. The result of this research shows that: 1) There’s an effect of servant leadershiptoward OCB. 2) There’s an effect of servant leadership toward job satisfaction. 3) There’s aneffect of job satisfaction toward OCB. 4) There’s an effect of servant leadership toward OCBthrought job satisfaction.Keywords: Servant leadership, job satisfaction, Organizational citizenship behavior (OCB
PENINGKATAN KREATIVITAS PEMASARAN DAN KUALITAS NETWORKING BERBASIS ORIENTASI PASAR TERHADAP KINERJA PEMASARAN (Studi Kasus pada CV. Mubarokfood Cipta Delicia Kudus) Alfiatur Rohmaniyah; Tatiek Nurhayati
Jurnal Ekonomi dan Bisnis Vol 18, No 2 (2017): JURNAL EKONOMI DAN BISNIS
Publisher : Department of Management, Faculty of Economics, Universitas Islam Sutan Agung, Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30659/ekobis.18.2.149-163

Abstract

The purpose of this research is to examine and analyze the effect of market orientation onperformance marketing on the CV. Cipta Delicia Mubarokfood Holy marketing creativity andnetworking as an intervening variable. The population is all employees of marketing and salesdistribution in the CV. Copyright Mubarokfood Holy Delivia by 92 employees. Given a populationof only 92 employees, it deserves to be taken as a whole to be sampled, so this study is a censusstudy. A tool of analysis is path analysis, which previously tested the validity and reliability.The test results indicate that the market orientation proved to have significant positive effecton marketing creativity, quality networiking and marketing performance. Creativity marketingto become an intervening variable between market orientation on performance marketing,meaning that the higher the market orientation, such as by looking at the frequency of meetingswith customers, interaction with customers, talk about the tactics and strategies of competitors,convened a meeting to discuss market developments, as well as responsive to changes the priceof competitors, the company can know, understand and address the needs and expectationsof customers, so it takes creativity to improve the performance of the company’s marketingto the fullest. Quality networking is also proven to be an intervening variable between marketorientation on performance marketing, meaning that the higher market orientation, the companycan know, understand and address the needs and expectations of customers, so it takes thequality of good networking in connecting with one another in improving performance marketing.Keywords : market orientation, marketing creativity, quality networking and marketingperformance.
PENINGKATAN PERFORMA PERUSAHAAN MELALUI INTEGRASI SUPPLY CHAIN PADA INDUSTRI KECIL DI SEMARANG Budhi Cahyono
Jurnal Ekonomi dan Bisnis 2010: EKOBIS (Vol.11 No.1 2010)
Publisher : Department of Management, Faculty of Economics, Universitas Islam Sutan Agung, Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30659/ekobis.11.1.386-396

Abstract

Competition in the future is not company to company, but among supply chain to supply chain.This study based on the fenomena that production process has result very much goods, theproblem about how to deliver goods or services to end customer with optimal and on timedelivery. Company, especially on small businesses must identify their intregration with supplierand customer. The integration concern can be based on customer, supplier, or both. Thisfirst study is to identify the type of integration among the small business. The second studyis to investigat the relationship between integration concern and corporate performance, andfinally the study is designed to understand differences among integration concern. Populationin this study is small businesses Semarang Municipality. Sample for this study are 59 smallbusinesses. Companies were selected by cluster sampling technique. Method of data iscollected by questioner given directly to company and deep interview with the owners. Analyzeused by descriptive analysis and Kruskal Wallis test. The result indicate that almost all the smallbusiness have periphery facing integration. It means that small businesses have integration tosupplier and to customer. The other result of this study indicate that integrate the supply chainhave positive and significant effect on company performance.Keywords: Supply Chain Integration, Company Performance, Small business
ANALISIS PENGARUH ASSETS DAN MANAJEMEN INVENTORY TERHADAP MANAJEMEN LABA PADA PERUSAHAAN MAKANAN DAN MINUMAN YANG LISTING DI BURSA EFEK INDONESIA 2010 - 2012 Windasari Rachmawati; Vinsensia Retno Widi Wisayang
Jurnal Ekonomi dan Bisnis Vol 19, No 2 (2018): JURNAL EKONOMI DAN BISNIS
Publisher : Department of Management, Faculty of Economics, Universitas Islam Sutan Agung, Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30659/ekobis.19.2.142-153

Abstract

This research aims to learn the effect of the values of the quick ratio, turnover asset, returnon assets, and inventory turnover toward net profit before taxes in the food and beverageindustry in Jakarta Stock Exchange (Indonesia) in 2010-2012. The approach used is qualitativeapproach with multiple regression. Based on the analysis described previously, it can beconcluded that from the independent variable of turnover asset, return on assets and inventoryturnover partially have positive and significant impact on Ebit or profit. This proves the previousstudies that management of assets and inventory affect earnings before tax (EBIT). From theanalysis ATR, ROA and ITO have effects on Ebit or profits. So, the employers of company areadvised to keep ATR, ROA and ITR to remain high in order to get higher profits.Keywords: assets, stocks, earnings before tax
ANALISA FAKTOR - FAKTOR KEUANGAN TERHADAP RESIKO SISTEMATIS DI BURSA EFEK JAKARTA Rina Dwiarti
Jurnal Ekonomi dan Bisnis 2009: EKOBIS (Vol.10 No.2 2009)
Publisher : Department of Management, Faculty of Economics, Universitas Islam Sutan Agung, Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30659/ekobis.10.2.354-364

Abstract

This research has two objectives. The first objective is to analyze the impact of seven fundamentalfactors (Dividend Payout, asset growth, leverage, liquidity, asset size, earnings variability,accounting beta) to the bussiness risk. Bussiness risk are measured by using SingleIndex Model (Beta) and four lag and four lead Fowler and Rorke Method (Corrected Beta).The sample was taken by using purposive sampling method. the taken sample consist of 37companies. The research period devide in two sub period : before crisis Period (1992 up to1996) and after crisis period (1997 up to 2001). The research result show that from the sevenfactors assumed to influence on beta, there are four factors which partially show positive influencein before crisis period : Dividend Payout, liquidity, asset size, earnings variability, andthere are six factors : Dividend Payout, asset growth, leverage, liquidity, asset size, accountingbeta in after crisis period. The other result show that from seven factors assumed to influenceon the corrected beta, there are five factors which partially show positive influence inbefore crisis period : Dividend Payout, asset growth, liquidity, asset size, earnings variabilityon before crisis period, and Five factors too: Dividend Payout, leverage, liquidity, asset size,accounting beta in after crisis period. The result on the Chow test indicated that the effect offundamental factor on bussiness risk are significantly different between before crisis periodand after crisis period.Keywords : Dividend Payout, Asset Growth, Leverage, Liquidity, Single Index Model
ANALISIS PERAN BELANJA MODAL DAN INVESTASI SWASTA TERHADAP PERTUMBUHAN EKONOMI SERTA DAMPAKNYA PADA KESEJAHTERAAN MASYARAKAT Akhlis Priya Pambudy; Muhamad Imam Syairozi
Jurnal Ekonomi dan Bisnis Vol 20, No 1 (2019): JURNAL EKONOMI DAN BISNIS
Publisher : Department of Management, Faculty of Economics, Universitas Islam Sutan Agung, Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30659/ekobis.20.1.26-39

Abstract

The purpose of economic development is to improve public welfare. Many factors influenceeconomic growth, including sustainable development. This study is aimed to analyze the impactof capital expenditure and private investment on economic growth of the regency/municipalduring the period of 2010-2015 as well as the impact of economic growth on public welfareproxied by the human development index figures. Using WarpPLS, used purposive samplingmethode, testing is done for the 415 autonomous regional and 93 autonomous municipalsin Indonesia using time series data 2010-015. The results of this study shows that capitalexpenditure positively effect economic growth as well as private investment has positive effecton economic growth. Furthermore, the economic growth has been proven to improve publicwalfare.Keywords: capital expenditure, private investment, economic growth, public welfare
Model Pengembangan Pasar Tradisional Menuju Pasar Sehat di Kota Semarang Heru Sulistyo; Budhi Cahyono
Jurnal Ekonomi dan Bisnis 2010: EKOBIS (Vol.11 No.2 2010)
Publisher : Department of Management, Faculty of Economics, Universitas Islam Sutan Agung, Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30659/ekobis.11.2.516-526

Abstract

Global fenomena has condition a business activities must be manage more proffesional andinvolve the stakeholders. The traditional market as a public service have many competitiveat the future, like mini market and modern market. This study was designed to investigatepossibility of traditional market management to be region company especially on market institutionin Semarang municipality. The concept based on to revitalization of traditional marketmanagement to be health market. The population on this study are the buyers, the sellers,the communities, the assosiation of seller, and market coordinators. All of markets in Semarangmunicipality as a object of study. The amount of markets are 47 units. The variables ofstudy are focus on organization and human resources management, stakeholders, law, andbenchmarking. The study use descriptive approach with quantitative and qualitative analysis.The result show that organization structure and human resources capability of market institutionin Semarang municipality is not relevan with current condition. The organizational cannotcreate and support the competitiveness in industrial markets. Capability of human resourcesin market institution is not relevant for answer the era competitiveness. The recommendationof the study focus on reorganization of market institution and increase capability of humanresources management to increase market institution competitiveness.Keywords : Organization and Management, Regulations, Benchmarking, Traditional Market
MODEL PEMBENTUKAN BRAND LOYALTY MELALUI REBRANDING DAN RATIONAL APPEALS Ken Sudarti; Dewi Zahrotul Munifa Dila
Jurnal Ekonomi dan Bisnis Vol 21, No 1 (2020): JURNAL EKONOMI DAN BISNIS
Publisher : Department of Management, Faculty of Economics, Universitas Islam Sutan Agung, Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30659/ekobis.21.1.12-25

Abstract

In the competitive telecomunication industry, brand loyalty has become an important issue. Strong brand and marketing activity are becoming one of the critical levers for company’s differentiation and successed. The aim of this study is to find the impact of rebranding and rational appeals on brand loyalty development while using brand image as mediator in Indosat Ooredoo. The sample consist of 100 respondent as Indosat Ooredoo consumer who live in Semarang. Through a structured questionnaire data were collected and with the help of SPSS, analysis was made. The results reveal that rational appeals and rebranding has significant effects on brand image. Rebranding has no impact on brand loyalty, while Indosat Ooredoo’s rational appeals and brand image has significant effect on building consumer’s brand loyalty. In the other side, rational appeals has directly impact on brand loyalty, while rebranding has undirect impact on loyalty throuh brand image as mediator.Keywords: rebranding, rational appeals, brand image, brand loyalty

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