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INDONESIA
Pusat Publikasi Ilmu Manajemen
Published by Universitas Nusa Nipa
ISSN : 30254396     EISSN : 3025440X     DOI : 10.59603
Core Subject : Economy, Science,
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance
Manajemen Sumberdaya Manusia , Manajemen Keuangan, Manajemen Pemasaran, Manajemen Sektor Publik, Manajemen Operasional, Manajemen Rantai Pasokan, Corporate Governance, Etika Bisnis, Akuntansi Manajemen dan Pasar Modal dan Investasi
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 209 Documents
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Analisis Pelanggaran Etika Pariwara Indonesia (EPI) dalam Iklan Produk Komersial Televisi Zhavira Handayani; Era Rahmadani Damanik; Riswan Rambe
PPIMAN Pusat Publikasi Ilmu Manajemen Vol. 3 No. 3 (2025): Juli : Pusat Publikasi Ilmu Manajemen
Publisher : Fakultas Ekonomi & Bisnis, Universitas Nusa Nipa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59603/ppiman.v3i3.915

Abstract

This study aims to examine violations of the Indonesian Advertising Code of Ethics (EPI) in television advertisements and explore the root causes of these violations. A qualitative approach was used, with data collection techniques including literature review, advertisement analysis, and exploration of digital sources such as YouTube, blogs, and online platforms. The study analyzes two advertisements in depth: SoKlin Sakura x Strawberry and Torabika Cappuccino coffee. The findings show that the SoKlin advertisement violates Article 1.26 of the Indonesian Advertising Code of Ethics (EPI) by using an unethical camera angle that highlights women's bodies, thereby containing subtle elements of sexual exploitation. Meanwhile, the Torabika advertisement was found to violate Article 1.2.2 of the EPI by making the superlative claim of being “number one in the world” without providing verifiable evidence. This violation is considered misleading to consumers and detrimental to the credibility of the advertisement. This study emphasizes the importance of adhering to advertising ethics codes, particularly in maintaining honesty, relevance, and social responsibility in every message communicated to the public.
Analisis Kebiasaan Konsumsi Snack Fajarullah Bangkit Nugraha; Anggi Rizki; Syamsul Hidayat
PPIMAN Pusat Publikasi Ilmu Manajemen Vol. 3 No. 3 (2025): Juli : Pusat Publikasi Ilmu Manajemen
Publisher : Fakultas Ekonomi & Bisnis, Universitas Nusa Nipa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59603/ppiman.v3i3.920

Abstract

This study aims to analyze snack consumption habits among employees of the Department of Transportation of Serang Regency, specifically in the Control and Operational Division. Using a descriptive quantitative method and an online questionnaire distributed to 36 respondents, the research explores snack consumption patterns, timing, stockpiling behavior, purchasing locations, and factors influencing purchase decisions. The findings reveal that most respondents are young to middle-aged and tend to consume snacks in relaxed or social contexts. Minimarkets and local stalls are the main purchasing points, with taste being the most important factor in choosing snacks. Most respondents are also highly open to trying new snack brands. These findings highlight the importance of product and marketing strategies that focus on individual preferences and consumption moments.
Pengaruh Kinerja Individual, Pemanfaatan Teknologi, Kemampuan Teknik Personal dan Dukungan Manajemen Puncak terhadap Efektivitas Penggunaan Sistem Informasi Akuntansi
PPIMAN Pusat Publikasi Ilmu Manajemen Vol. 4 No. 1 (2026): Januari : Pusat Publikasi Ilmu Manajemen
Publisher : Fakultas Ekonomi & Bisnis, Universitas Nusa Nipa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59603/ppiman.v4i1.1275

Abstract

Study This aim for test influence individual performance, utilization technology, capabilities personal techniques, and support management peak to effectiveness use system information accounting. Study This use approach quantitative with method taking sample that is purposive sampling and samples obtained by 50 respondents. Population in study This is employee part finance or relate with accountancy companies in the Gresik Region. Data used in study This is primary data in the form of questionnaire. Technique analysis of the data used is multiple linear regression tool test used is the SPSS Version 25.0 program. results from study This show that variable individual performance and utilization technology No influential to effectiveness use system information accounting, variable ability influential personal techniques positive and significant to effectiveness use system information accounting, meanwhile variable support management peak Also No influential significant to effectiveness use system information accounting.
Peran Pemerintah Desa dalam Pemberdayaan Masyarakat Melalui Program Badan Usaha Milik Desa (BUMDes) Desa Semaran Kecamatan Pauh Kabupaten Sarolangun Astrid Kinanti Putri; Hendriyaldi Hendriyaldi; Ovie Yanti
PPIMAN Pusat Publikasi Ilmu Manajemen Vol. 4 No. 2 (2026): April: Pusat Publikasi Ilmu Manajemen
Publisher : Fakultas Ekonomi & Bisnis, Universitas Nusa Nipa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59603/ppiman.v4i2.1302

Abstract

The empowerment of rural communities is a strategic effort to improve the well-being and economic self-reliance of communities in rural areas. One of the instruments developed by the government to support this objective is the establishment of Village-Owned Enterprises (BUMDes) as economic institutions managed by the village and the community in a participatory manner. This study aims to analyze the role of BUMDes in Semaran Village, Pauh Subdistrict, Sarolangun Regency, in empowering the rural community through the management of local potential, the development of productive business units, and the increase in community income. The research method used is a qualitative descriptive approach with data collection techniques through observation, interviews, and analysis of various business programs run by BUMDes. The results indicate that the Semaran Village Government plays a crucial role as a facilitator, initiator, mentor, and supervisor in the management of BUMDes Maju Bersama. The village government is involved in providing initial capital, institutional development, and training to enhance community capacity. Supporting factors for success include Village Fund support, visionary leadership from the Village Head, and active community participation. The main challenges faced include limited capital, a lack of business innovation, low human resource capacity, and limited market access. However, with effective and sustainable management, BUMDes have the potential to serve as a driving force for rural economic development as well as a means of inclusive and sustainable community empowerment.
Pengaruh Servant Leadership terhadap Keterikatan Pegawai dengan Kepuasan Kerja sebagai Variabel Mediasi di Dinas Pekerjaan Umum dan Perumahan Rakyat Provinsi Jambi Ovalina Citra Clara Manalu; Hendriyaldi Hendriyaldi; Feny Tialonawarmi
PPIMAN Pusat Publikasi Ilmu Manajemen Vol. 4 No. 2 (2026): April: Pusat Publikasi Ilmu Manajemen
Publisher : Fakultas Ekonomi & Bisnis, Universitas Nusa Nipa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59603/ppiman.v4i2.1303

Abstract

This study was designed to examine the influence of servant leadership on employee engagement, while also analyzing its relationship with job satisfaction and how job satisfaction influences overall employee engagement. The focus of this study also included an analysis of the role of job satisfaction as a mediating variable at the Jambi Province Public Works and Housing Agency (PUPR). The researchers employed a quantitative approach by distributing a Likert-scale questionnaire to a sample of 59 employees. Prior to drawing conclusions, the primary data was validated through validity and reliability tests, then statistically analyzed using SmartPLS 4.0 software to test each proposed hypothesis. Field observations indicated that the implementation of servant leadership was in the good category, accompanied by high levels of employee engagement and a satisfactory job satisfaction index. Empirically, this study confirmed that servant leadership has a positive and significant influence on both employee engagement and job satisfaction. Furthermore, job satisfaction was found to act as a mediating variable linking the influence of servant leadership on employee engagement. Referring to these findings, it is recommended that management prioritize aspects of well-being, competency development, and recognition of staff contributions. In addition, creating a supportive and collaborative organizational climate is essential to maintaining stable employee satisfaction and engagement.
Pengaruh Brand Trust dan Brand Image terhadap Keputusan Pembelian pada Usaha Rental Multimedia: Studi Kasus pada Konsumen Omah Visual Malang Bobyvio Mirza Lavfidi
PPIMAN Pusat Publikasi Ilmu Manajemen Vol. 4 No. 2 (2026): April: Pusat Publikasi Ilmu Manajemen
Publisher : Fakultas Ekonomi & Bisnis, Universitas Nusa Nipa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59603/ppiman.v4i2.1321

Abstract

The rapid growth of the digital content creation industry has intensified competition in the multimedia rental sector, making brand management a critical factor for business sustainability. This study aims to analyze the influence of Brand Trust and Brand Image on Purchase Decision at Omah Visual Malang. The research employed a quantitative explanatory approach with data collected from 90 respondents using accidental sampling. Data were analyzed through multiple linear regression, coefficient of determination, and hypothesis testing (t-test and F-test). Results indicated that the multiple regression equation was Y' = 3.271 + 0.321X1 + 0.574X2 + e. The coefficient of determination yielded an adjusted R-square of 0.689, indicating that Brand Trust and Brand Image jointly explained 68.9% of the variance in Purchase Decision. Partial tests showed that Brand Trust (tₙₐᵗ = 2.871, sig. = 0.005) and Brand Image (tₙₐᵗ = 6.730, sig. = 0.000) each had a significant positive effect on Purchase Decision. The simultaneous test confirmed that both variables together significantly influenced Purchase Decision (Fₙₐᵗ = 99.479, sig. = 0.000). Brand Image demonstrated a stronger influence than Brand Trust. Omah Visual Malang is advised to strengthen its brand distinctiveness and expand its product range to enhance consumer confidence and purchase decisions.
Dekarbonisasi Kepemimpinan: Peran Direktur SDM dalam Mengintegrasikan Rendah Karbon ke dalam KPI Kinerja dan Kepemimpinan Mochammd Rifki Afriansyah; Wildan Fuady; Mohammad Sya’bani Rakhmatulloh; Mochammad Isa Anshori
PPIMAN Pusat Publikasi Ilmu Manajemen Vol. 4 No. 2 (2026): April: Pusat Publikasi Ilmu Manajemen
Publisher : Fakultas Ekonomi & Bisnis, Universitas Nusa Nipa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59603/ppiman.v4i2.1322

Abstract

Climate change has encouraged corporations to establish carbon emission reduction targets as part of their sustainability strategies. However, achieving these targets depends not only on technological innovation and operational policies but also on an organization's ability to integrate decarbonization agendas into human resource management systems. This study aims to analyze the strategic role of Human Resource Directors in integrating corporate carbon emission reduction targets into employee performance management systems and leadership Key Performance Indicators (KPIs). This research employs a qualitative approach using a systematic literature review by examining various relevant scientific publications related to Strategic Human Resource Management, Green Human Resource Management, and performance management within the context of organizational sustainability. The analysis process was conducted through systematic literature selection, mapping of previous research findings, and thematic synthesis of concepts and relationship patterns identified in the literature. The findings indicate that the integration of carbon emission targets into organizational performance management systems can be implemented through sustainability-based leadership KPIs, the application of Green HRM practices, and the alignment of employee evaluation and incentive systems with corporate decarbonization objectives. This study contributes to expanding the understanding of decarbonizing leadership by positioning HR Directors as strategic actors who connect corporate sustainability policies with organizational performance management practices, thereby encouraging organizational behavioral transformation toward more sustainable business practices.
Pengaruh Tunjangan Pegawai terhadap Kinerja Pegawai pada Kantor Dewan Perwakilan Rakyat Daerah (DPRD) Kabupaten Mamasa Ermiaty Febrini Elviona Pualillin; Zainal Ruma; Burhanuddin Burhanuddin; M. Ikhwan Maulana Haeruddin; Uhud Darmawan Natsir
PPIMAN Pusat Publikasi Ilmu Manajemen Vol. 4 No. 2 (2026): April: Pusat Publikasi Ilmu Manajemen
Publisher : Fakultas Ekonomi & Bisnis, Univ

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59603/ppiman.v4i2.1263

Abstract

This study was designed to measure the extent to which employee benefits influence employee performance within the Regional House of Representatives of Mamasa Regency office environment. The research employed an associative quantitative approach and involved all 51 employees as research subjects using a saturated sampling technique. Data were collected through questionnaires, direct observation, and document analysis, then processed using multiple regression analysis assisted by SPSS version 25. The findings revealed that employee salaries and benefits have a positive and significant effect on employee performance, with a significance value of 0.017 < 0.05. The regression analysis also showed that both variables provide a significant influence on employee performance, indicated by an F-count value of 67.260, which is greater than the F-table value of 3.19. In addition, the coefficient of determination value of 0.784 indicates that 78.4% of the variation in employee performance can be explained by employee income and benefits. These findings demonstrate that adequate employee compensation is a crucial factor in encouraging higher motivation, improving work productivity, and supporting better employee performance within the organization.
Dampak Work From Home terhadap Produktivitas dan Kesejahteraan Karyawan: Studi Systematic Literature Review Nabila Nur ‘Aini Husna; Novi Mariskha Fihandari; Rafika Meilia Sari
PPIMAN Pusat Publikasi Ilmu Manajemen Vol. 4 No. 3 (2026): Juli: Pusat Publikasi Ilmu Manajemen
Publisher : Fakultas Ekonomi & Bisnis, Univ

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59603/ppiman.v4i3.1387

Abstract

Changes in work patterns driven by digital technology development and post-pandemic dynamics have encouraged organizations to implement Work From Home (WFH) as an alternative working system. This policy has attracted considerable attention because it affects employee productivity and well-being, which are essential for organizational performance. However, previous studies have reported inconsistent findings regarding the effectiveness of WFH. Therefore, this study aims to analyze the impact of WFH on employee productivity and well-being. A qualitative approach was employee using the Systematic Literature Review (SLR) method by reviewing 19 scientific articles related to productivity, job satisfaction, work-life balance, and mental health. The findings show that 89,5% of articles reported positive effects of WFH through greater flexibility, work comfort, time efficiency, and improved work-life balance, wich contribute to higher productivity and well-being. Meanwhile, 10,5% identified negative effects due to inadequate work facilities, internet disruptions, burnout, and coordination difficulties. These findings indicate that WFH effectiveness is influenced by technological support, job characteristics, and organizational culture. The study implies that organizations should adopt adaptive work policies, strengthen digital infrastructure, and provide mental health support to optimize employee productivity and well-being.

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