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Cecep Ucu Rakhman
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Pusat Penelitian dan Pengabdian Masyarakat, Politeknik Pariwisata NHI Bandung Jalan Dr. Setiabudhi No. 186 Gedung Ceramai lantai 2, Bandung, Jawa Barat 40141, Indonesia
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Jurnal Kepariwisataan: Destinasi, Hospitalitas dan Perjalanan
Published by Politeknik Pariwisata NHI Bandung
ISSN : 24773808     EISSN : 27214753     DOI : https://doi.org/10.34013/jk
Core Subject : Science, Education, Social,
Decision Sciences, Operations Research & Management Environmental Science Languange, Linguistic, Communication & Media Social Sciences
Jurnal Kepariwisataan: Destinasi, Hospitalitas dan Perjalanan (ISSN 2477-3808; e-ISSN 2721-4753) is a peer-reviewed journal which is published by Politeknik Pariwisata NHI Bandung (PPNHIB) Jurnal Kepariwisataan aims at initiating and stimulating advances in hospitality and tourism research. Therefore, it publishes papers that promote new ideas, models, approaches, and paradigms by contributing to the advances in knowledge and theory of hospitality and tourism. The journal covers applied research studies and review articles, both in a format of the full-length articles and research notes. Applied research studies are expected to examine relationships among variables relevant to hospitality and tourism by employing appropriate analytical or statistical techniques. High-quality review articles that address the latest advances and develop theoretical knowledge or thinking about key aspects of hospitality and tourism are accepted. Research notes are short articles that report advances in methodology, exploratory research findings or extensions / discussions of prior research. Jurnal Kepariwisataan will also welcome commentary in response to published articles. As a forum for advancing the research in hospitality and tourism field, the journal encompasses many aspects within the hospitality and tourism including but not limited to Hospitality and Tourism Management Information Systems and Technology Global Issues and Cultural Studies Innovations in Hospitality and Tourism Financial Management Marketing Management Developments of Conceptual Models and Constructs Future Trends in the Hospitality and Tourism Human Resources Management Operational Management Strategic Management National and International Legislation Restaurant Management Beverage Management Consumer Behavior The Relationship between Hospitality and Tourism Recreation Management Leisure Studies Hospitality and Tourism Education Travel and Transportation Tourist Guiding
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Tourism, Leisure and Hospitality Management
Articles 130 Documents
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Studi Kebijakan Pengembangan Kawasan Pangandaran Sebagai Kawasan Strategis Pariwisata Nasional Sutadi, Tedi; Marsongko, Eka Paramita
Jurnal Kepariwisataan: Destinasi, Hospitalitas dan Perjalanan Vol. 1 No. 1 (2017)
Publisher : Politeknik Pariwisata NHI Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34013/jk.v1i1.1

Abstract

Pangandaran is a tourism destination has an important role in regional development at national, regional and local level. This is evident from the various policies, rules, and plans established and organized as a reference in the development of Pangandaran tourism. The development of tourism in this region is not only important for the tourism sector itself but more than that tourism development is expected to improve the welfare of society and reinforce the position of the region as a region and priority can improve the economy of the wider region. Development of tourism, products and tourism market, Pangandaran is well known both national and international levels. The appeal of the beach as the main product area is a pull factor for this region. However, the development of tourism products in the region is still not well managed and potential than the beach has not been fully developed as a supporter of the appeal.
Perencanaan Produk Paket Wisata Heritage di Paguyuban Pelestarian Budaya Bandung Danudara, Ananta Budhi
Jurnal Kepariwisataan: Destinasi, Hospitalitas dan Perjalanan Vol. 1 No. 1 (2017)
Publisher : Politeknik Pariwisata NHI Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34013/jk.v1i1.3

Abstract

Paguyuban Pelestarian Budaya Bandung (Bandung Heritage) is a non profit organization moving to execute activity of conservation for physical heritage plant in Bandung. The activities of Bandung Heritage are inventorying historic landmark and cultural landscapes, acting as an advisory body to public and private sector organizations requiring specialist- conservation advice, held the exhibitions, performances and other artistic and cultural events; publishing books of heritage building in Bandung. There must be the other alternative way to support the conservation of heritage building in Bandung besides the. above things that Bandung Heritage did. The alternative way is to plan the heritage tour package in Bandung. The compilation of heritage tour package is based on the tour components such as attraction, facility and accessibility. The components were analyzed in order to become a competent supplementary factor for the activity of heritage tour in Bandung
Kajian Aspek Pemasaran dan Aspek Proyeksi Keuangan dalam Upaya Pengembangan Usaha Di Isola Resort Hotel – UPI Bandung Wardhana, Wishnu
Jurnal Kepariwisataan: Destinasi, Hospitalitas dan Perjalanan Vol. 1 No. 1 (2017)
Publisher : Politeknik Pariwisata NHI Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34013/jk.v1i1.4

Abstract

This study aims to assess the marketing aspect and the aspect of financial projections in Heritage Isola Resort Hotel as well as to analyze the influence of the dimensions of the product, place, price, and promotion of a business development plan to be undertaken and also evaluates the financial projections are measured using the method of Capital Budgeting with an evaluation tool discounted payback period net present value, internal rate of return, and profitability index in Isola Resort Hotel in Bandung. The method used in this research is survey method with descriptive explanations level by involving 46 respondents. Data collection techniques wing literature study, documentation studies, and field studies wing interviews and questionnaires. The data analysis technique used is qualitative analysis, quantitative analysis, and descriptive analysis. Qualitative analysis includes scores of respondents, and descriptive analysis. Results of research marketing activities in Isola Resort has generally shown good, with the results of the product dimension by 76.50%, 75.30% price dimension, a dimension of 80.20%, 71.50% of promotional dimension. As for the results of the evaluation based on the financial projections in Isola Resort Hotel is also in good condition. Projections of incomewas evaluated by using the method of capital budgeting by the calculation of the discowited payback period, net present value shows a positive result, the internal rate of return has the result is greater than the cost of interest rate of 12%, and the profitability index has a positive outcome, le more than 1. The findings of the study it can be concluded that the marketing aspect and the aspect of the financial projections is acceptable and to be implemented in Isola Resort business development efforts for the future.
Komitmen Organisasi Karyawan Plate For Me Restaurant Bandung Kusherdyana
Jurnal Kepariwisataan: Destinasi, Hospitalitas dan Perjalanan Vol. 1 No. 1 (2017)
Publisher : Politeknik Pariwisata NHI Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34013/jk.v1i1.5

Abstract

A growing phenomenon in the world of industry and organizations today are professionals tend to be more committed to the profession than the company where she worked. Employees who are committed to the profession does not necessarily refer to an organization, so that employees like this is always moving work elsewhere. This study aims to reveal the extent to which employees' organizational commitment in Plate for Me Restaurant Bandung. The method used in this research is descriptive method which seeks to describe the organizational commitment of employees in the Plate for Me Restaurant Bandung. The population in this study were all employees at Restaurant Bandung which amounted to 18 employees. Research data collection tool was a questionnaire / questionnaire, and literature study. The results show the organizational commitment of employees is quite good. The study produced several recommendations' to the Plate For Me Restaurant Bandung should be done to improve and enhance the commitment of employees, managers and supervisors are more concerned with the motivation and commitment of subordinates by giving delegates the responsibility and the utilization of the skills of subordinates. Management should demonstrate to subordinates that they know very well where this company will be taken, thus karyawanpun know the strength of the company in achieving its objectives to achieve success. Success is what can foster pride on the employee.
Pengaruh Marketing Public Relation Terhadap Word Of Mouth Communication (Studi Pada Objek Wisata Taman Safari Indonesia Bogor) Sukmadi, S.; Usman, Maman
Jurnal Kepariwisataan: Destinasi, Hospitalitas dan Perjalanan Vol. 1 No. 1 (2017)
Publisher : Politeknik Pariwisata NHI Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34013/jk.v1i1.6

Abstract

This research was conducted to .find (1) the application of marketing public relations, (2) communication word of mouth on the attractiveness of Taman Safari Indonesia, (3) the influence of marketing public relations for word of mouth communication. The method used is quantitative with explanatory research type, which explains the causal relationship between the independent variables on the dependent variable through hypothesis testing. This type of research consists of descriptive and verification conducted through data collection in the field Data collection methods used in the form of a questionnaire measuring instrument method research is conducted with a sample of 46 tourists. This study uses a descriptive analysis of the frequency and method of simple linear regression. The results showed that (1) the relationship public marketing undertaken by manager Taman Safari Indonesia has done well, through publications, events, sponsorship, news, speeches, public service and media activity identity, (2) communication word of mouth carried by tourists so that it can help disseminate information on attractions quickly. This study found that the tourist attractions are also provided recommendations, saying positive things and encourage and influence others to visit the attractions are concerned. (3) There is a significant positive effect between marketing and public relations for the communication word of mouth. This indicates a better marketing, Public Relations better than word of mouth communication about the appeal.
Partisipasi Masyarakat terhadap Pengembangan Desa Wisata “Watu Rumpuk” Desa Mendak Kecamatan Dagangan Kabupaten Madiun Hilman, Yusuf; Aziz, Muhammad Saeful Abdul
Jurnal Kepariwisataan: Destinasi, Hospitalitas dan Perjalanan Vol. 3 No. 2 (2019)
Publisher : Politeknik Pariwisata NHI Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34013/jk.v3i2.7

Abstract

Tourism is important sectors which became one of the fields of economic society, Assess the potential was necessary to sustain an effort so that the sector can move all levels of society, And the participation of the possible significantly. The qualitative method descriptive was used in the study, to interpreting the data obtained in the field. The results of research to explain the management of tourist village in Mendak village either on tourism and the tourism potential climbing Tapak Bima should involve the community from management planning. t is one of the rural development community-based tourism is the responsibility of the community for potential and tourism objects that in the management of tourist village in the village mendak, they must be involved in the process of planning, implementation, and evaluation. Community involvement in the process of planning, of the project up to evaluation will encourage a sense of belonging and about the potential of tourism objects that will guarantee sustainability, potentials, and the object.
Raka Riki sebagai Ujung Tombak Strategi Komunikasi Pariwisata Dinas Kebudayaan dan Pariwisata Provinsi Jawa Timur Kurniawan, Helmi; Panuju, Redi
Jurnal Kepariwisataan: Destinasi, Hospitalitas dan Perjalanan Vol. 3 No. 2 (2019)
Publisher : Politeknik Pariwisata NHI Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34013/jk.v3i2.8

Abstract

This study aims to determine the communication strategy of the Culture and Tourism Office of East Java Province in utilizing the East Java Raka Raki. The communication strategy analysis by Berlo's SMCR theory (1960) and on the strategic communications approach. Data collection techniques in this research were carried out using field studies (interviews). The research findings show that the formulation of the communication strategy has fulfilled the vision and mission, opportunities and strengths, as well as fulfilling the long-term goals in making use of the East Java Raka Raki. This is supported by the implementation of a communication strategy for the Tourism Industry Sector of East Java Disbudpar with the support of IRARI which is a legal entity. Evaluation of communication strategies in carrying out East Java Raka Raki activities /programs is based on unplanned or unscheduled meetings, meetings are held once every 3 (three) months.
Pelatihan Pramusaji Kale Tortilla Eldorado The Family Club Bandung Riyadi, Heru; Sundayana, Dendy
Jurnal Kepariwisataan: Destinasi, Hospitalitas dan Perjalanan Vol. 1 No. 2 (2017)
Publisher : Politeknik Pariwisata NHI Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34013/jk.v1i2.9

Abstract

Human resources is one of the important assets of the company, though the presence of the high-tech equipment that is human resources which will operate. Therefore the interest of the company to maintain the performance of its employees, as management's assessment of the company. In creating a good performance, it is necessary to factor that can create the best performance. Training is a factor that can improve employee performance. Indication of the low performance of employees in Cafe the Family Club Eldorado Tortilla Bandung allegedly due to lack of effective implementation of the training program at the hotel. The low performance is caused by the waitress several factors which include lack of training implementation.Implementation of training greatly affect the performance of the waitress, this is evidenced by the results of the analysis are correlated between the effect of the training on the performance that is equal to 0.869 in the strong range. And the coefficient of determination of 71.4%, meaning that 71.4% of performance is determined by training. While 28.6% influenced by factors - other factors.In addressing this issue, needs to be improved with the implemented training to employees.
Analisis Faktor-Faktor Meal Experience dalam Menciptakan Perilaku Konsumen Pasca Pembelian di Jubilare Dine and Wine Bandung Iskandar, Ridwan; Wardhana, Wishnu
Jurnal Kepariwisataan: Destinasi, Hospitalitas dan Perjalanan Vol. 1 No. 2 (2017)
Publisher : Politeknik Pariwisata NHI Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34013/jk.v1i2.10

Abstract

Restaurant and cafe industry competition is getting tougher. Implementation of the strategy is not right, causing not guaranteed of loyal consumers. When loyalty is difficult to form, at least marketers should pay attention to post purchase consumer behaviour. Consumers relate to a product, there are important elements involved in this interaction process, namely the consumer experience. Therefore, marketers should be able to pack the elements that can be controlled by the marketer that can create a positive meal experience. The presence of the stimuli provided by the organizer restaurant / cafe to create a memorable meal experience in order to stimulate the post purchase behaviour of consumers, the formulation of the problem and the purpose of this study is: How meal experience gained consumers restaurant / cafe. How consumer behaviour and how the influence of post purchase experience meal consisting of food and drinks, atmosphere, cleanliness, service levels and prices obtained by the consumer in the creation of post purchase consumer behaviour. With 110 respondents, researchers used a non-random sampling technique that is accidental sampling in selecting samples and processed using computer software SPSS 17.00. Based on the results of the correlation matrix between the sub variables meal experience of the post purchase behaviour obtained correlation results sequentially, namely, food and beverages (0.77), atmosphere (0.68), hygiene (0.65), service level (0.72) and the price (0.75). Effect of meal experience of the post purchase behaviour has a very strong relationship, which with a correlation coefficient of 0.764, this shows that the meal experience. is able to make a positive contribution then post-purchase behaviour will tend to be positive anyway.
Perencanaan Desain Teknis Situs Megalitikum Gunung Padang Sebagai Objek Wisata Di Kab.Cianjur Pranoto , Marimin Tri; Hernowo, Andre; Firdaus, Firman Syarif
Jurnal Kepariwisataan: Destinasi, Hospitalitas dan Perjalanan Vol. 1 No. 2 (2017)
Publisher : Politeknik Pariwisata NHI Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34013/jk.v1i2.11

Abstract

Megalithic site of Mount Padang is andent relics that have high value for Indonesia. The site is located 50 kilometers southwest Cianjur, West Java. The research objective was to determine the existence of the site, and planned as a tourism destination that may impact either directly or indirectly to the public. The method used is descriptive not only describe, but also perform the analysis and interpretation of data. The approach used in this study is qualitative. Cultural values that can be contained as various studies and are preferred for the sake of tourism. Conservation of cultural heritage sites as high an initiative of the stakeholders in maintaining, saving and utilizing high cultural value such as social capital and economic assets. The authors suggest that the megalithic site of Mount Padang is a megalithic sites that must be maintained existence. Therefore, the local government in collaboration with local communities are able to maintain and preserve the cultural heritage of the ancestors in order to still be able to enjoy the tourists in the future. In maintaining and rescue cultural heritage sites there should be continuous assessment of the methods and techniques of conservation of various artifacts that the values contained in it maintained its integrity. Methods and techniques that do besides using modern ways as well by utilizing indigenous knowledge usual local communities. In addition to improving the condition of conservation of the site will also be necessary rescue techniques assorted artifacts of the site, in the structuring, storage, and maintenance in order that the objects were well maintained

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