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Mohamad Toha
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Jalan Raya Tirtowening Jl. Raya Tirtowening Pacet No.17, Bendorejo, Bendunganjati, Kec. Pacet, Kabupaten Mojokerto, Jawa Timur 61374
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INDONESIA
IIJSE
Published by Universitas KH. Abdul Chalim
ISSN : -     EISSN : 2621606X     DOI : https://doi.org/10.31538/iijse
Core Subject : Economy,
Economics, Econometrics & Finance
The Indonesian Interdisciplinary Journal of Sharia Economics (IIJSE) is Sharia Economics Journal published by Sharia Economics Department Institut Pesantren KH. Abdul Chalim, Mojokerto. The Journal focuses on the issues of Sharia Economics, the History of Islamic Economic Thought, Islamic Law, Local Wisdom in Sharia Economic Perspective, and others related to Sharia economics. The journal is published periodically triannually in March, July, and November. Guidance for submission: ֎ The manuscript submitted to IIJSE must never be published elsewhere. ֎ The IIJSE is published in English. ֎ The articles must be submitted via OJS in Microsoft Word format. ֎ The articles should follow APA reference, with the body note, max 4000 words, and APA citation style.
Arjuna Subject : Ilmu Ekonomi, Ekonometrika dan Keuangan (semua kategori) - Ilmu Ekonomi, Ekonometrika dan Keuangan (Lain-Lain)
Articles 59 Documents
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Search results for , issue "Vol 9 No 1: Sharia Economics" : 59 Documents clear
Analysis of the Influence of Brand Experience on Smartphone Customer Loyalty in Indonesia Cahyani, Indah Dwi; Setyaning, Aldilla Nadhira Ayu
Indonesian Interdisciplinary Journal of Sharia Economics (IIJSE) Vol 9 No 1: Sharia Economics
Publisher : Sharia Economics Department Universitas KH. Abdul Chalim, Mojokerto

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Abstract

This research analyzes the influence of brand experience, perceived quality, brand trust, and brand loyalty on smartphone consumers in Indonesia. This research was motivated by the intense competition in the Indonesian smartphone market, so it is important to understand the factors influencing consumer loyalty to brands. This research used a quantitative approach with the Structural Equation Model (SEM) method and data collection through purposive sampling. Data samples were taken from Indonesian smartphone consumers aged 20 to 34, with 280 respondents. This research has five hypotheses, and four of them are accepted. However, perceived quality does not positively and significantly affect brand loyalty.
The Effect of Perceived Ease of Use, Free Shipping Program, and E-Servicescape on E-Satisfaction (Study on Alfagift Application Users in Surabaya) Wijaya, Angela Clarisa; Andarini, Sonja
Indonesian Interdisciplinary Journal of Sharia Economics (IIJSE) Vol 9 No 1: Sharia Economics
Publisher : Sharia Economics Department Universitas KH. Abdul Chalim, Mojokerto

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Abstract

Businesses evolve, and retail is no exception. Companies must have the right strategy amid the digital era and understand consumer needs to win the competition in an increasingly tight market. One of the things that companies must pay attention to is consumer habits in shopping online. This study aimed to determine and analyze the effect and significance of perceived ease of use, free shipping program, and e-Servicescape simultaneously and partially on e-satisfaction in Alfagift application users in Surabaya. Quantitative is the type of research used in this study. The number of samples needed is 150 respondents who were taken using purposive sampling which is part of the non-probability sampling technique. Primary data is the type of data used, which is taken from distributed questionnaires. Multiple linear regression analysis is a data analysis technique in this study. The research findings show that: (1) perceived ease of use, free shipping program, and e-Servicescape simultaneously have an effect and are significant on e-satisfaction; (2) perceived ease of use and e-Servicescape partially have an effect and are significant on e-satisfaction; and (3) free shipping program partially has no effect and is not significant on e-satisfaction.
Digital Marketing Strategy at SOD Group in Increasing Interest in Purchasing Concert Tickets Sounds of Downtown Festival in Surabaya Pratiwi, Arifania; Kusumasari, Indah Respati
Indonesian Interdisciplinary Journal of Sharia Economics (IIJSE) Vol 9 No 1: Sharia Economics
Publisher : Sharia Economics Department Universitas KH. Abdul Chalim, Mojokerto

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Abstract

The existence of business development supported by technology has become the backbone for many companies that want to survive and thrive in the midst of increasingly rapid business changes by implementing digital marketing in their business. Companies can implement digital marketing as part of their strategy to keep up with fast-moving market trends. This research highlights SOD Group's digital marketing strategy in increasing interest in purchasing Sounds Of Downtown Festival concert tickets. The purpose of this research is to analyze the effectiveness of digital marketing strategies implemented by SOD Group in influencing concert ticket purchasing decisions. The type of research used is qualitative research with a descriptive approach. The data analysis method used is SWOT analysis to identify strengths, weaknesses, opportunities, and threats. The results of the research analysis using the IFAS and EFAS tables show that Sounds Of Downtown Festival has four main factors. Strength factors with a total score of 3.09, weakness factors get a total score of 0.38, opportunity factors get a total score of 2.12, and threat factors have a total score of 0.80. Based on the consequences of the SWOT line, Sounds Of Downtown Festival is in quadrant I with a value of (X;Y) (2.71 - 1.32) which indicates a strategic position to implement aggressive strategic planning.
The Impact of Double Date Events, Flash Sales, and Free Shipping on Impulsive Buying Behavior: A Study of Shopee Using University Students in Surabaya Mitayani, Intan; Prabowo, Budi
Indonesian Interdisciplinary Journal of Sharia Economics (IIJSE) Vol 9 No 1: Sharia Economics
Publisher : Sharia Economics Department Universitas KH. Abdul Chalim, Mojokerto

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Abstract

This study aims to analyze the influence of twin date events, flash sales, and free shipping promotions on impulsive buying behavior among university students who use the Shopee application in Surabaya. The rise of promotional activities in e- commerce, particularly during twin date events, has contributed to a growing trend of unplanned or impulsive purchases, especially among young consumers. This research employs a quantitative associative approach. The sampling technique used is purposive sampling, involving 100 student respondents who have shopping experience on Shopee. Data were collected through questionnaires and analyzed using multiple linear regression with SPSS software. The results show that twin date events, flash sales, and free shipping promotions simultaneously have a significant effect on impulsive buying behavior. Partially, each independent variable also significantly influences impulsive purchases. These findings indicate that Shopee's marketing strategies—based on time-limited promotions and cost incentives—are effective in stimulating impulsive buying among students. This research contributes both theoretically and practically to the understanding of consumer behavior in the digital era.
The Effect of Provincial Minimum Wage, Open Unemployment Rate, and Average Years of Schooling on Labor Force Participation Rate in East Java Province Romawati, Amelya; Setiawati, Ririt Iriani Sri
Indonesian Interdisciplinary Journal of Sharia Economics (IIJSE) Vol 9 No 1: Sharia Economics
Publisher : Sharia Economics Department Universitas KH. Abdul Chalim, Mojokerto

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Abstract

This research is motivated by human resources as a factor in economic development. Population productivity is measured through the labor force participation rate (LFPR). East Java Province is ranked second in LFPR in Java Island along with the fourth rank for the level of completion of high school/vocational high school education among provinces in Java Island. This study highlights education which is one of the factors in the LFPR benchmark in addition to minimum wages and open unemployment rates. This analysis was conducted using the classical assumption test, multiple linear regression analysis, t-test and F-test. The results of the analysis produced a provincial minimum wage variable with a negative and significant effect, the open unemployment rate with a negative and insignificant effect, while the average length of schooling had a positive and significant effect.
The Influence of Store Atmosphere, Price Discount, and Service Quality on Consumer Satisfaction at Sociolla Store Pakuwon Mall Surabaya Sukmaningati, Cyntia Ayu; Nirawati, Lia
Indonesian Interdisciplinary Journal of Sharia Economics (IIJSE) Vol 9 No 1: Sharia Economics
Publisher : Sharia Economics Department Universitas KH. Abdul Chalim, Mojokerto

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Abstract

Indonesia's dynamic retail sector, particularly its burgeoning beauty industry, increasingly demands experience-centric strategies to sustain competitiveness amidst rapid technological shifts and evolving consumer demands. Sociolla Store Pakuwon Mall Surabaya, a prominent player, nonetheless navigates persistent operational challenges, including pricing inconsistencies and fluctuating service quality during peak promotional periods, underscoring the critical need to optimize its in-store dynamics. This quantitative associative causal study meticulously analyzes the impact of store atmosphere, price discount, and service quality on consumer satisfaction. Data collected from 155 purposively sampled Sociolla consumers via online questionnaires ensured robust reliability through Cochran's formula. Analysis using SPSS 27 included classical assumption testing and multiple linear regression. Findings conclusively reveal all three variables simultaneously and significantly influence consumer satisfaction (based on the uji F, with a significance level of less than 0.001). Individually, a well-crafted store atmosphere (based on the uji t, also significant at p < 0.001) and high service quality (based on the uji t, significant at p < 0.001) demonstrably enhance satisfaction. Notably, price discount (based on the uji t, with p = 0.587) surprisingly exhibits no significant partial influence, underscoring consumers' distinct prioritization of holistic experiential factors over purely financial incentives in this specific retail context. This research enriches marketing theory by highlighting the dominance of experiential value, simultaneously guiding retailers to prioritize ambiance and service excellence for fostering long-term customer loyalty.
Brand Image, Celebrity Endorser, Packaging: Driving Barenbliss Purchase Intent in Surabaya Oktavia, Nanda; Nirawati, Lia
Indonesian Interdisciplinary Journal of Sharia Economics (IIJSE) Vol 9 No 1: Sharia Economics
Publisher : Sharia Economics Department Universitas KH. Abdul Chalim, Mojokerto

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Abstract

Indonesia’s beauty industry is experiencing rapid growth, driven by increasing public awareness of the importance of appearance and skincare. With a population exceeding 270 million, Indonesia holds substantial market potential, particularly among millennials and Generation Z, who are highly receptive to global beauty trends. Globalization has further facilitated access to international beauty products, including those from South Korea. This study aims to examine the influence of brand image, celebrity endorsers, and product packaging on consumers’ purchase intention toward Barenbliss products in Surabaya. A quantitative approach with a relational-causal method was employed. The study involved 217 respondents selected through purposive sampling based on specific criteria: residing in Surabaya, aged 17 years or older, having purchased and used Barenbliss products, and being aware of the brand’s promotional efforts. Data were collected via a structured questionnaire tested for validity and reliability. The data analysis utilized multiple linear regression. The results reveal that brand image, celebrity endorser, and product packaging have a significant simultaneous and partial influence on consumers’ purchase intention for Barenbliss products in Surabaya.
The Impact of Perceived Ease of Use, Perceived Usefulness, and Trust on Users’ Intention to Use QRIS on BCA Mobile in Surabaya Destrina, Inggrid; Kusumasari, Indah Respati
Indonesian Interdisciplinary Journal of Sharia Economics (IIJSE) Vol 9 No 1: Sharia Economics
Publisher : Sharia Economics Department Universitas KH. Abdul Chalim, Mojokerto

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Abstract

This study is based on technological advancement that have brought significant changes and contributions to various sectors, including finance. One such development is the adoption of financial technology, which integrates finance and technology to enhance efficiency and convenience for users. This research employs a quantitative method with an associative approach. The sampling technique used is purposive sampling, with a total of 150 respondents. Data were analyzed using the PLS-SEM (Partial Least Squares Structural Equation Modeling) method with the help of SmartPLS version 4.0.9.9. The results show that perceived ease of use has no significant effect on usage intention. Meanwhile, perceived usefulness and trust have a significant effect on the intention to use the QRIS feature in the BCA Mobile application in Surabaya.
Mediating Role of Work Motivation in the Relationship of Career Development and Distributive Justice with Employee Performance among Cosmetics Sector Employees Kodija, Kodija; Ardhusyarif, Fakhry; Sidiq, Dedi Muhammad; Tembo, James
Indonesian Interdisciplinary Journal of Sharia Economics (IIJSE) Vol 9 No 1: Sharia Economics
Publisher : Sharia Economics Department Universitas KH. Abdul Chalim, Mojokerto

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Abstract

Employee performance is a crucial factor in achieving organizational goals. However, performance can be influenced by various organizational factors, such as career development and distributive justice. Despite numerous studies on these topics, the role of work motivation as a mediating variable remains underexplored. This raises the question: does work motivation mediate the effect of career development and distributive justice on employee performance? This study aims to examine the effect of career development and distributive justice on employee performance, with work motivation as a mediating variable. A quantitative research approach was used, employing Structural Equation Modeling (SEM) with the Partial Least Squares (PLS) method through SmartPLS 3.0 software. Data were collected from 115 employees in the cosmetics sector in Cirebon, Indonesia, using a structured questionnaire. The results show that career development and distributive justice both have a positive and significant effect on employee performance and work motivation. Additionally, work motivation significantly mediates the relationship between career development and distributive justice on employee performance. These findings suggest that organizations should pay greater attention to fairness in resource distribution and provide structured career development programs to enhance motivation, which in turn improves employee performance. This study contributes to the literature by emphasizing the role of motivation as a key mediator between organizational practices and performance outcomes.
The Influence of Popularity, Credibility, and M-Banking Services on Customer Satisfaction and Loyalty at Bank BTN Pakhlevi, Egy Zidan; Roostika, Raden Roro Ratna
Indonesian Interdisciplinary Journal of Sharia Economics (IIJSE) Vol 9 No 1: Sharia Economics
Publisher : Sharia Economics Department Universitas KH. Abdul Chalim, Mojokerto

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Abstract

This study aims to analyze the influence of popularity, credibility, and the efficiency of Bank BTN's mobile banking services on customer satisfaction and loyalty. Utilizing a qualitative approach, data were collected through in-depth interviews with several customers. The findings indicate that both popularity and credibility play a significant role in shaping public interest in becoming customers, while the efficiency of digital services is a critical factor in determining satisfaction and loyalty levels. Recommendations are proposed to enhance digital promotion, improve the efficiency of mobile banking services, and expand product branding to better reach younger generations.

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