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jurnal.amk@uika-bogor.ac.id
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INDONESIA
Abdi Masyarakat UIKA
ISSN : -     EISSN : 2964366X     DOI : https://doi.org/10.32832/amk
AMK (Abdi Masyarakat UIKA) is a journal published by Ibn Khaldun University Bogor to carry out the tri dharma of higher education. This journal is published 4 times in 1 year (March, June, September, December) which has a focus and scope in the field of community service.
Arjuna Subject : Umum - Umum
Articles 9 Documents
Search results for , issue "Vol. 3 No. 2 (2024): JUNI" : 9 Documents clear
The Influence of Tiktok Social Media on Teenagers' Lifestyles Awanda, Yulia; Harahap, Nursapia; Yoga, Wira; Siregar, Salsa Fadhilah; Ananda, Ridho; Afifah, Nur
AMK : Abdi Masyarakat UIKA Vol. 3 No. 2 (2024): JUNI
Publisher : Universitas Ibn Khaldun

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32832/amk.v3i2.2188

Abstract

TikTok is a social media platform popular among teenagers. The app allows users to create and share short videos that last a maximum of 15 seconds. TikTok has become an important part of teenagers' lives and has impacted their lifestyles in various ways. This study aims to examine the influence of TikTok on teenagers' lifestyles. This research was conducted using a survey method on 100 teenagers in Indonesia. The results showed that TikTok has a positive and negative influence on teenagers' lifestyles. The method used is a survey method with the technique of distributing questionnaires to 100 teenage TikTok users. The results showed that the use of TikTok had a significant effect on teenagers' lifestyles, especially in terms of clothing models, favorite foods and drinks, hobbies and recreational activities, and the use of cosmetics and skincare. The more intensively teenagers use TikTok, the more likely their lifestyles are influenced by the content in TikTok.
Traditional Wisdom of Malay Community in Coal Songket Cloth in Padang Ginting Village, Talawi District, Coal District Syafira, Adel Chia; Dora, Nulriza
AMK : Abdi Masyarakat UIKA Vol. 3 No. 2 (2024): JUNI
Publisher : Universitas Ibn Khaldun

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32832/amk.v3i2.2223

Abstract

This study explains the traditional wisdom of the Malay community in manufacturing and using Coal songket cloth in Padang Ginting Village, Talawi District, Batu Bara Regency. Songket Batu Bara is a cultural heritage with high historical and aesthetic value. The purpose of this study is to explore, traverse, and understand the practice of making songket cloth, as well as the important role of this fabric in the lives of local people. Research methods used include ethnography, interviews, and documentation. The study results revealed that the Malay community in Padang Ginting Village has inherited knowledge and expertise in making coal songket cloth for generations. The process of making this songket involves many stages that require high skill and accuracy. Apart from being a traditional dress, the coal songket also has social and cultural significance in traditional ceremonies and local celebrations. The results of this study provide insight into the traditional wisdom of the Malay community in preserving cultural heritage and unique handicraft arts. A deeper understanding of Coal songket can make a positive contribution to maintaining the sustainability of the traditions and cultural richness of the Malay community in the area.
UINSU Stambuk 2020 Communication Science Students' Perception of Persuasive Communication Through the Shopee Live Feature on Buyer Decisions Anggi, Anggi
AMK : Abdi Masyarakat UIKA Vol. 3 No. 2 (2024): JUNI
Publisher : Universitas Ibn Khaldun

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32832/amk.v3i2.2189

Abstract

This study aims to analyze the perception of UINSU Communication Science students class of 2020 towards persuasive communication carried out through the Shopee Live feature and its impact on buyer decisions. The research was conducted by collecting data through interviews conducted with UINSU Communication Science students who actively use the Shopee platform and have participated in live events organized by sellers on the platform. The data analysis methods used are descriptive analysis and regression analysis to determine the relationship between persuasive communication through Shopee Live and buyer decisions. Based on the results of research, the majority of the Communication Science students class of 2020 UINSU have a positive perception of persuasive communication delivered through the Shopee Live feature. The use of appropriate persuasive communication techniques in this feature has the potential to influence purchasing decisions, encouraging consumers to buy products offered by sellers in Shopee Live sessions.
Communication Strategy in Facing the Crisis of Regional Head Leadership in Indonesia Fahirah, Raisah; Hazri, Baiq Marcelina Geovani; Yasmin, Adelina Putri; Harahap, M. Yasim; Fadly, Edward
AMK : Abdi Masyarakat UIKA Vol. 3 No. 2 (2024): JUNI
Publisher : Universitas Ibn Khaldun

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32832/amk.v3i2.2178

Abstract

This study aims to: 1) determine the impact of the crisis of leadership of regional heads in Indonesia and its resolution; 2) administrative techniques in managing correspondence emergencies in Indonesia. A literature review is a method used in this study. In the era of globalization, of course, every association or organization, private and government, certainly has long-term goals to achieve through planned activities. The data used in this study are secondary data, which come from articles, theses, books, leaflets, journals, e-books, and other sources that are still related to the problems in this study. This study used qualitative descriptive analysis as a data analysis method. Communication strategies in the leadership crisis in Indonesia are carried out by 1) Prioritizing religious principles; 2) being able to lead; 3) Developing further determination; 4) Improving education standards; 5) and legal remedies in Indonesia. An important component of crisis management is the implementation of crisis communication strategies for in-depth community communication and information filtering.
Development of Islamic Entrepreneurial Spirit Among UINSU Students by Utilizing Digital Technology Azmi, Syahfrilla Al Risa Nurul; Nawawi, Zuhrinal M.
AMK : Abdi Masyarakat UIKA Vol. 3 No. 2 (2024): JUNI
Publisher : Universitas Ibn Khaldun

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32832/amk.v3i2.2190

Abstract

Developing an Islamic entrepreneurial spirit among UINSU students is an important step in creating a generation that is creative, competitive, and based on Islamic principles. The use of digital technology in developing an Islamic entrepreneurial spirit among UINSU students offers various opportunities and challenges. Digital technology is an effective means of building an entrepreneurial ecosystem that is inclusive, innovative, and oriented towards Islamic values. This research uses literacy methods. The use of this method is a person’s ability to process and understand information when carrying out the reading and writing process. Thus, entrepreneurship can grow within a framework that is in accordance with Islamic teachings. In addition, the use of digital technology such as e-commerce platforms and Sharia financial applications can provide easier access for Islamic business actors to participate in the global economy. This not only expands market reach but also increases competitiveness sustainably. Another aspect that is no less important is Islamic entrepreneurship education through digital platforms.
The Influence of Digital Influencers on Buying Interest in E-Commerce Tiktok Shop Ulfa, Azzahra; Hsb, Saima Putri; Mauliana, Tiara Friska; Pradana, Farhan; Adnan, Hafizur Kahfi; Harahap, Nursapiah
AMK : Abdi Masyarakat UIKA Vol. 3 No. 2 (2024): JUNI
Publisher : Universitas Ibn Khaldun

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32832/amk.v3i2.2186

Abstract

The digital era has changed the way consumers interact with products and services, with e-commerce becoming one of the main platforms used by customers to shop online, with e-commerce becoming of the main platforms used by customers to shop online. In this context, the role of digital influencers as key drivers in shaping consumer preferences and shopping behavior is increasingly receiving significant attention. TikTok, a social media platform that is experiencing rapid growth, has introduced an e-commerce feature known as TikTok Shop. This research was created to find out the role and influence of digital influencers in shaping consumer buying interest in the e-commerce TikTok Shop. This research uses quantitative methods with a descriptive approach.
MSME Development in Medan Krio Village, Deli Serdang Regency Rivanka, Weny; Nawawi, Zuhrinal M.
AMK : Abdi Masyarakat UIKA Vol. 3 No. 2 (2024): JUNI
Publisher : Universitas Ibn Khaldun

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32832/amk.v3i2.2193

Abstract

Micro, Small, and Medium Enterprises (MSMEs) have a significant role in improving the Indonesian economy, contributing greatly to national economic growth. The government actively encourages the development of MSMEs to increase overall economic growth and optimize the potential of MSMEs, both at the national and village levels. Pekarungan Village, especially Medan Krio Village, has great potential in MSMEs with 246 business actors consisting of the culinary sector, product sales, and services. However, Medan Krio Village does not yet have a policy or program focused on developing MSMEs. In the development of MSMEs, cooperation between business actors (internal) and government (external) is considered important to optimize potential and improve the economy. This study used a descriptive qualitative approach with data collection techniques through observation and interviews. The focus of the research is to explore the development of MSMEs in Medan Krio Village and how cooperation between business actors and the government can increase the economic potential of the village.
Literature Review: Interpersonal Communication in Post-Broken Home Children Ochameydiana, Ochameydiana; Hrp, Elina Herawaty; Sembiring, M. Alfin Eraninka; Lbs, M. Akbar Affandi; Andini, Andini; Tabina, Elsa; Harahap, Nursapia
AMK : Abdi Masyarakat UIKA Vol. 3 No. 2 (2024): JUNI
Publisher : Universitas Ibn Khaldun

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32832/amk.v3i2.2187

Abstract

Background: Digital media has the greatest influence on interpersonal communication that occurs between children and adults, including communication that occurs in cases of broken homes. This is because the way media is used to interact with people has changed, resulting in the emergence of interpersonal conflict within the individual. This study aims to find out the role of digital media in interpersonal communication for children after a broken home. Research method: This study used a qualitative research method with inclusion criteria, namely journals published from 2017 to 2020. The samples used in this study were obtained from Google Scholar and Mendeley. Results: Interpersonal communication (Interpersonal) in children has a significant influence on children both from the child's learning process at school, then how to socialize at home, and the personality possessed by the child. Conclusion: Interpersonal communication (between individuals) is a direct and face-to-face human interaction that allows participants to observe verbal and nonverbal cues from others. (Mulyana, 2002) In the implementation of interpersonal communication, parents have the most important role for the child because if there is no establishing one Good communication between children and parents will hurt the child.
Education on Accident Prevention at School in Madrasah Aliyah Negeri 2 Serang City Pertiwi, Wiwik Eko; Nurdiawati, Ela; Mujiyanti, Sri; Julianto, Octoberry
AMK : Abdi Masyarakat UIKA Vol. 3 No. 2 (2024): JUNI
Publisher : Universitas Ibn Khaldun

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32832/amk.v3i2.2303

Abstract

School is a place of work for teachers and a place to gain knowledge for students so it should be able to provide guarantees of safety, security and health. The aim of this research isto increase knowledge, understanding and build awareness target audience regarding the importance of efforts to prevent accidents at school for MAN 2 Serang City students. This research uses the methods of pretest and posttest. Research analysis using the t-test. The results of the research show that the p-value is 0.000, p<α so it can be concluded that there is a significant difference between knowledge before counseling and after counseling.

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