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Demagogi: Journal of Social Sciences, Economics and Education
Published by Penerbit Hellow Pustaka
ISSN : -     EISSN : 30318033     DOI : DOI: https://doi.org/10.61166/demagogi
Core Subject : Religion, Humanities, Education, Social,
Religion Humanities Education Law, Crime, Criminology & Criminal Justice Social Sciences
The aim of this journal publication is to disseminate the conceptual thoughts or ideas and research results that have been achieved in the area of Social Sciences, Economics and Education particularly focuses on the main problems in the development of the Social Sciences, Economics and Education areas as follows: Social Sciences 1. Local Politics and Regional Autonomy; 2. Civil Society; 3. Media, Democracy, and Human Rights; 4. Public administration and Government 5. Contemporary Social and Political Issues 6. Law 7. Information and Communication Science Economics 1. Economics Science 2. Digital Bisnis /E-commerce 3. Human Resource Management 4. Banking and Finance 5. Management and development studies Education 1. Learning Theory In Practice 2. Educational Research 3. E-Learning 4. Educational Case Studies 5. Innovative Learning Techniques, Teaching and Education.
Arjuna Subject : Ilmu Sosial - Ilmu Sosial (Lain-Lain)
Articles 6 Documents
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Search results for , issue "Vol. 4 No. 1 (2026): February" : 6 Documents clear
International Islamic Banking Strategy In Economic Development In Facing The Challenges of Fintech and Digitalization Khaidar Rahmaini Jamila; Dian Zahra Syahfitri Lubis; Keisya Putri Balqis; Yabib Fikri Rambe
Demagogi: Journal of Social Sciences, Economics and Education Vol. 4 No. 1 (2026): February
Publisher : Penerbit Hellow Pustaka

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61166/demagogi.v4i1.188

Abstract

The transformation of the global financial system has seen major changes from the increasing use of digital technology in a number of economic activities. Islamic banking at the international level is experiencing a new situation marked by cross-border competition, shifting customer behavior patterns, as well as the need for efficiency, transparency, and innovation in financial products and services. This study aims to analyze international Islamic banking strategies when supporting economic progress including responding to fintech challenges and the advancing stages of digitalization. The research method used is descriptive qualitative using a literature study approach by examining scientific journals, several books, and a number of other references. The results of the analysis show that international Islamic banking can adjust through optimizing digital technology, strengthening business models to adjust some sharia values, and adding strategic partnerships. It is concluded that the success of international Islamic banking in experiencing the digital era is ensured by the ability to maintain a balance of technological innovation and sustainable implementation of sharia principles in its modern global financial system
Analysis of the Role of Customer Reviews and Product Ratings in Building Brand Trust and Loyalty on the Shopee Barokah Platform Mochammad Adittya Mahendra; Ahmad Mahfud; Moh Aminullah; Melyna Mustika Rini; Afaful Ummah
Demagogi: Journal of Social Sciences, Economics and Education Vol. 4 No. 1 (2026): February
Publisher : Penerbit Hellow Pustaka

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61166/demagogi.v4i1.125

Abstract

This study applies a Systematic Literature Review (SLR) using a descriptive qualitative approach to analyze the role of customer reviews and product ratings in building brand trust and their impact on customer loyalty within the Shopee Barokah platform. The review draws on previous empirical studies compiled in the referenced document. The findings indicate that review quality, reviewer credibility, and rating consistency significantly contribute to the formation of brand trust. Brand trust functions as a key mediator linking customer reviews and product ratings to customer loyalty. The results emphasize that reviews and ratings do not directly generate loyalty but operate through trust formation. The study also identifies research gaps related to consumer psychological mechanisms, the Islamic value context of Shopee Barokah, and the depth of review content quality for further exploration.
Local Wisdom-Based Marketing Communication at the Tofu Factory in Sana Daja Village Desi Endang Maisuri; Faridatul Jannah; Fitri Inayah
Demagogi: Journal of Social Sciences, Economics and Education Vol. 4 No. 1 (2026): February
Publisher : Penerbit Hellow Pustaka

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61166/demagogi.v4i1.130

Abstract

This study aims to analyze the forms and implementation of local wisdom-based marketing communications at a tofu factory in Sana Daja Village. Facing the development of the modern market, businesses in this village strive to maintain local cultural values ​​such as mutual cooperation (gotong royong), honesty, simplicity, and friendliness as the main foundations for interacting with consumers. The research method used was descriptive qualitative, with data collection techniques through in-depth interviews, observation, and documentation. The results indicate that local wisdom values ​​play a crucial role in developing effective and sustainable marketing strategies. The value of mutual cooperation is reflected in the cooperation between producers and the surrounding community, while honesty and friendliness are key to building consumer trust and loyalty. Furthermore, businesses are able to adapt to changes in the modern market through the use of social media, without abandoning the local character that defines their businesses. Overall, local wisdom-based marketing communications in Sana Daja Village serve not only as a business strategy but also as a means of cultural preservation and strengthening social relationships between producers and consumers. This approach demonstrates that local values ​​can coexist with technological advancements and serve as a key foundation for creating sustainable competitiveness.
Financing Educational Institutions from the Perspective of Edupreneurship in the Digital Era Holilur Rahman; Fina Alaillah; Ansisca, Ansisca; Aishmah Naily Fauziyah; Annatul Aini
Demagogi: Journal of Social Sciences, Economics and Education Vol. 4 No. 1 (2026): February
Publisher : Penerbit Hellow Pustaka

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61166/demagogi.v4i1.141

Abstract

Digital transformation has brought significant changes in education governance, including accountability, transparency, and the effectiveness of financial management. However, many educational institutions still face obstacles such as reliance on manual systems, low digital literacy, and lack of use of financial technology. The edupreneurship approach offers solutions through funding innovation, diversification of funding sources, business unit development, and digital fundraising that can strengthen the sustainability of the institution. In this study, a descriptive qualitative method with a literature study was used to identify key concepts, research findings, and relevant financing models. The results of the study show that education financing has a strategic role in ensuring the smooth operation of institutions, improving the quality of education services, strengthening planning and accountability, ensuring equitable access to education, optimizing philanthropy, and providing economic and social benefits for the community. In addition, the integration of digitalization and edupreneurship has proven to be able to encourage transparency while opening up innovative funding opportunities, although there are still challenges in the form of infrastructure gaps and limited human resources. This study confirms that there is a research gap in the integration of the two approaches, so a financing management model that combines the power of technology and entrepreneurial innovation is needed to support the sustainability of educational institutions in the digital era.
Marketing and Service Strategy in an Effort to Improve the Quality of Competition at the Hajj and Umrah Travel Agency at PT. Qiblatain Ama Tour Ahya Khoirunisa Acwa
Demagogi: Journal of Social Sciences, Economics and Education Vol. 4 No. 1 (2026): February
Publisher : Penerbit Hellow Pustaka

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61166/demagogi.v4i1.192

Abstract

Increasing competition in the Hajj and Umrah travel agency industry requires companies to implement effective marketing strategies and service systems to enhance competitiveness. This study aims to analyze the marketing strategies, service systems, and factors influencing the competitiveness of PT. Qiblatain Ama Tour in Semarang City. This research employs a qualitative method with a descriptive approach through observation, interviews, and documentation involving managers, employees, and pilgrims. Data analysis was conducted through data reduction, data presentation, and conclusion drawing, with data validity ensured through source triangulation. The results show that marketing strategies include the implementation of the marketing mix, utilization of digital media, and strengthening of branch networks. The service system focuses on excellent service, intensive pilgrim assistance, information transparency, and improvement of human resource quality. Key factors influencing competitiveness include service quality, pilgrims’ trust, employee professionalism, and compliance with government regulations.
Integrating Peace and Security Education into the Civic Education Curriculum: Implications for Social Stability in Zamfara State, Nigeria Sule Muhammad; Abdullahi Abdulhamid
Demagogi: Journal of Social Sciences, Economics and Education Vol. 4 No. 1 (2026): February
Publisher : Penerbit Hellow Pustaka

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61166/demagogi.v4i1.193

Abstract

The persistent insecurity and violent conflicts in Zamfara State, Nigeria, have highlighted the critical need for educational strategies that foster peace, security awareness, and social stability. This study examined the integration of peace and security education into the Civic Education curriculum in secondary schools and its implications for students’ attitudes and broader societal stability. Guided by the objectives of assessing the extent of integration, evaluating its influence on students’ attitudes toward peaceful coexistence and community security, and identifying challenges impeding effective implementation, the study employed a descriptive survey research design. The population included senior secondary school students (SS I–SS III), Civic Education teachers, and school principals, with a sample of 384 respondents selected through multi-stage and purposive sampling techniques. Data were collected via a structured questionnaire, validated by experts and piloted for reliability (r = 0.89). Inferential statistics, including one-sample t-test, independent samples t-test, and multiple regression analysis, were used to test the hypotheses at a 0.05 level of significance. Findings revealed that peace and security education is significantly integrated into the Civic Education curriculum (t = 7.21, p < .05) and positively influences students’ attitudes toward peaceful coexistence and community security (t = 6.27, p < .05). However, effective integration is constrained by challenges including inadequate teacher training (β = 0.312, p < .05), curriculum overload (β = 0.268, p < .05), lack of instructional materials (β = 0.241, p < .05), and security challenges in schools (β = 0.289, p < .05). These barriers limit students’ exposure to practical peacebuilding skills, conflict resolution competencies, and values necessary for social stability. The study concludes that while Civic Education provides a vital platform for promoting peace and security awareness, its transformative potential requires supportive teacher preparation, adequate learning resources, and secure learning environments. Policymakers and educational authorities are encouraged to strengthen teacher capacity, streamline the curriculum, provide instructional resources, and institutionalize peace and security education to enhance students’ civic competencies and contribute to sustainable social stability in conflict-affected regions such as Zamfara State.

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