TINTA NUSANTARA : Jurnal Ekonomi, Manajemen, dan Akuntansi
Lingkup dan fokus naskah Jurnal Tinta Nusantara mencakup bidang Ilmu Ekonomi, khususnya dalam riset yang terkait dengan bidang manjemen dan akuntansi. Tujuan dari penerbitan Jurnal Tinta Nusantara adalah sebagai media publikasi ilmiah dalam rangka pengembangan khasanah ilmu pengetahuan di bidang manjemen dan akuntansi. Jurnal Tinta Nusantara memuat tulisan ilmiah yang berasal dari hasil penelitian yang terkait dengan manajemen dan akuntansi dari kalangan akademisi, praktisi serta para profesional di bidang manajemen dan akuntansi.
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<![CDATA[PENGARUH UKURAN PERUSAHAAN, REPUTASI KAP, FINANCIAL DISTRESS TERHADAP OPINI AUDIT GOING CONCERN PADA PERUSAHAAN MANUFAKTUR SUB SEKTOR FOOD AND BEVERAGES YANG TERDAFTAR DI BURSA EFEK INDONESIA PERIODE 2019- 2021 ]]>
<![CDATA[Sutinah Choirotun Nissa]]>;
<![CDATA[Tri Ratnawati]]>
<![CDATA[ Tinta Nusantara 2018 Vol.1 Vol 9 No 1 (2023): JURNAL TINTA NUSANTARA ]]>
Publisher : <![CDATA[Sekolah Tinggi Ilmu Ekonomi Nusantara Sangatta ]]>
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<![CDATA[This study aims to analyze and prove whether company size, cap reputation, and financial distress affect going-concern audit opinions in food and beverage sub-sector manufacturing companies using 75 sample companies. The sample obtained was used by purposive sampling method, namely the method of determining non-sampling sampling by providing several criteria that had been determined by the researcher. The analysis technique of this research uses Structual Equation Model – Partial Least Square (SEM-PLS) using SMART PLS Version 4.0 software. The results of this study indicate that company size, KAP reputation, financial distress have a significant effect on Going concern Audit Opinion.]]>
<![CDATA[PROSEDUR SALURAN DISTRIBUSI PUPUK PADA CV. SUMBER AGUNG SANGATTA ]]>
<![CDATA[Erna Andriani]]>
<![CDATA[ Tinta Nusantara 2018 Vol.1 Vol 9 No 1 (2023): JURNAL TINTA NUSANTARA ]]>
Publisher : <![CDATA[Sekolah Tinggi Ilmu Ekonomi Nusantara Sangatta ]]>
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DOI: 10.55770/tn.v9i1.123
<![CDATA[The aim of this research is to analyze the fertilizer distribution channel procedure at CV. Great Source of Sangatta. The research analysis uses descriptive qualitative, namely in the form of a series of information extracted from the results of the research but are still verbal facts, or still in the form of statements made since preparation before entering the field, during the field and after completion in the field. The results showed that the distribution channels used were indirect distribution channels from producers to consumers.]]>
<![CDATA[PENGARUH PERCEIVED BENEFITS, PERCEIVED VALUE, ATTRACTIVENESS OF ALTERNATIVES TERHADAP REPURCHASE INTENTION PADA JASA TRAVEL PT. CENDANA MITRA PERKASA CABANG SANGATTA ]]>
<![CDATA[Ausy Riana]]>;
<![CDATA[Ahmad Naharuddin]]>
<![CDATA[ Tinta Nusantara 2018 Vol.1 Vol 9 No 1 (2023): JURNAL TINTA NUSANTARA ]]>
Publisher : <![CDATA[Sekolah Tinggi Ilmu Ekonomi Nusantara Sangatta ]]>
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DOI: 10.55770/tn.v9i1.124
<![CDATA[The purpose of this study was to determinate the effect of perceived benefits, perceived vlue, and attractiveness of alternatives to PT. Cendana Mitra Perkasa, Sangatta. This research method uses primary data taken by distributing questionnaires to all respondents of Sandalwood Mitra Perkasa Sangatta and the factors used are quantitative methods. The population in this study was carried out directly in the Travel General Section of Trans Sandalwood Mitra Perkasa Sangatta. This study uses a questionnaire using an unknown formula, namely the Lemeshow formula. This study uses the SPSS version 25 application. To find out the research, the results are then entered into the classical assumption test, hypothesis testing, and instrument testing.]]>
<![CDATA[ANALISIS FAKTOR-FAKTOR YANG MEMPENGARUHI UNDERPRICING SAHAM PADA PERUSAHAAN YANG MELAKUKAN INITIAL PUBLIC OFFERING (IPO) DI BURSA EFEK INDONESIA (BEI) PERIODE 2018-2021 ]]>
<![CDATA[Andri]]>;
<![CDATA[Muhammad Kadafi]]>;
<![CDATA[Juwita Aprillia]]>
<![CDATA[ Tinta Nusantara 2018 Vol.1 Vol 9 No 1 (2023): JURNAL TINTA NUSANTARA ]]>
Publisher : <![CDATA[Sekolah Tinggi Ilmu Ekonomi Nusantara Sangatta ]]>
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DOI: 10.55770/tn.v9i1.125
<![CDATA[The purpose of this study was to identify and analyze the factors that influence stock underpricing. This research method is descriptive statistical analysis, classical assumption test, regression test, and hypothesis testing. Data is processed with SPSS (Statistical Package for Social Science). The results of this study indicate that partially underwriter reputation and financial leverage have a significant effect on underpricing while auditor reputation, company age, company size, Earning per share (EPS), Return on assets (ROA) have no significant effect on underpricing in companies at the time of Public Offering Premiere on the Indonesia Stock Exchange.]]>
<![CDATA[IDENTIFIKASI DAN STRATEGI PENGEMBANGAN UMKM HOME INDUSTRY BINAAN LPB PABANET DI SANGATTA ]]>
<![CDATA[Siti Nur Sholikhah]]>
<![CDATA[ Tinta Nusantara 2018 Vol.1 Vol 9 No 1 (2023): JURNAL TINTA NUSANTARA ]]>
Publisher : <![CDATA[Sekolah Tinggi Ilmu Ekonomi Nusantara Sangatta ]]>
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DOI: 10.55770/tn.v9i1.126
<![CDATA[The research objective to be achieved is to identify and find out the development strategy for UMKM Home Industry Assisted by LPB Pabanet. The analytical method used is the identification of areas and data analysis of UMKM assisted by LPB Pabanet. The population in this study is all Home Industry SMEs that are assisted by LPB Pabanet. The results of this study use a target setting diagram / priority scale for the empowerment and development of MSMEs to make it easier to describe data that shows the number of MSMEs that have urgent, non-urgent problems and MSMEs that have important, and very important problems.]]>
<![CDATA[STRATEGI PENGEMBANGAN USAHA MELALUI MEDIA SOSIAL PADA UKM ABANG’S DAGING SANGATTA ]]>
<![CDATA[Rizky Aulia Hidayah]]>
<![CDATA[ Tinta Nusantara 2018 Vol.1 Vol 7 No 2 (2021): JURNAL TINTA NUSANTARA ]]>
Publisher : <![CDATA[Sekolah Tinggi Ilmu Ekonomi Nusantara Sangatta ]]>
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<![CDATA[The purpose of this study was to find out how the business development strategy of Abang's Meat Sangatta in developing its business. So that Abang's Meat Sangatta can determine strategies that can be used by business owners in the face of intense competition. One way that can be done to help determine a business development strategy is to conduct a SWOT analysis to determine the strengths, weaknesses, opportunities, and threats. Based on the results of the analysis conducted by researchers, Abang's Meat Sangatta is in quadrant I, namely by supporting the S-O aggression strategy in the SWOT matrix, where the business development strategy used is to maintain product quality, improve operational tools to maintain product quality to be offered to new consumers, improve marketing through social media in order to expand market reach so that products can be known more widely.]]>
<![CDATA[PENGARUH KUALITAS PRODUK DAN CITRA MEREK TERHADAP MINAT BELI KONSUMEN PADA PRODUK PARFUM DI TOKO 69-COLLECTION SANGATTA ]]>
<![CDATA[Andi Mursalin]]>
<![CDATA[ Tinta Nusantara 2018 Vol.1 Vol 7 No 2 (2021): JURNAL TINTA NUSANTARA ]]>
Publisher : <![CDATA[Sekolah Tinggi Ilmu Ekonomi Nusantara Sangatta ]]>
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DOI: 10.55770/tn.v7i2.128
<![CDATA[The purpose of this study was to determine and analyze the effect of product quality and brand image on consumer buying interest in perfume products at the 69-collection Sangatta store. The population in this study were consumers of the 69-Collection Sangatta Perfume Shop, the authors used the simple incidental method while the number of samples taken using the Rao Purba formula was 43 respondents. Data was taken using a questionnaire which was measured using a Likert scale. This study uses multiple linear regression analysis with the help of SPSS version 26 program. The results of the partial study show that the product quality variable (X₁) has a significant effect on consumer buying interest, the brand image variable (X₂) has a significant effect on consumer buying interest, buying interest variable (Y) has a significant effect on product quality and brand image then simultaneously variable product quality and brand image have a significant effect on consumer buying interest at 69-Collection Sangatta Perfume Shop. The contribution of product quality and brand image variables to consumer buying interest at 69-Collection Sangatta Perfume Shop in this study was 76.6%.]]>
<![CDATA[PENGARUH KUALITAS PELAYANAN TERHADAP KEPUASAN KONSUMEN PADA MUMTAAZ BAKERY SANGATTA ]]>
<![CDATA[Rizky Aulia Hidayah]]>
<![CDATA[ Tinta Nusantara 2018 Vol.1 Vol 8 No 1 (2022): JURNAL TINTA NUSANTARA ]]>
Publisher : <![CDATA[Sekolah Tinggi Ilmu Ekonomi Nusantara Sangatta ]]>
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DOI: 10.55770/tn.v8i1.129
<![CDATA[The purpose of this study was to determine how big the influence of service quality on customer satisfaction at Mumtaaz Bakery Sangatta. The research method uses quantitative methods and uses a questionnaire to a sample of 96 respondents. The analytical tool used is simple linear regression with the help of the SPSS 21 program. The results obtained from data processing are known that the R value is 0.666. This shows that service quality (X) has a strong relationship, while the coefficient of determination (R2) is 0.444, which means that service quality (X) affects customer satisfaction (Y) by 44.4%, while the rest is 55.6. % is influenced by other variables not examined. The conclusion of this study as a whole is that service quality has a positive and significant effect on customer satisfaction at Mumtaaz Bakery Sangatta]]>
<![CDATA[ANALISIS ELECTRONIC WORD OF MOUTH PADA PENGGUNA APLIKASI SHOPEE DI KOTA SANGATTA ]]>
<![CDATA[Andi Mursalin]]>
<![CDATA[ Tinta Nusantara 2018 Vol.1 Vol 8 No 1 (2022): JURNAL TINTA NUSANTARA ]]>
Publisher : <![CDATA[Sekolah Tinggi Ilmu Ekonomi Nusantara Sangatta ]]>
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DOI: 10.55770/tn.v8i1.130
<![CDATA[This study aims to analyze electronic word of mouth on Shopee application users in Sangatta. The data in this study is a descriptive study. The population in this study were all Shopee application users in Sangatta, the sampling technique used was purposive sampling and a sample of 5 respondents was obtained. Methods of data collection using observation techniques, interviews and documentation. Based on the results of research and discussions that have been carried out regarding electronic word of mouth (e-WOM) on Shopee application users in Sangatta, Shopee application users in Sangatta in conducting e-WOM in the application are based on several supporting indicators such as Intensity, Positive Valence, Negative Valence and Content. These four things are important factors in the e-WOM process that occurs in Shopee application users, especially in Sangatta. From this it can be concluded that the motive of application users doing e-WOM on the Shopee application is to seek information on the products they will buy by interacting with other users and considering the results of reviews that have been written by previous buyers by paying attention to the positive or negative of the quality, variety and price of the products they will buy on the Shopee application.]]>
<![CDATA[ANALISIS STRATEGI PEMASARAN PADA TRAVEL CV.MOMO PRIMA JAYA SANGATTA ]]>
<![CDATA[Mega Amelia]]>;
<![CDATA[Aji Ratna Kusuma]]>;
<![CDATA[Indra Wahyudi]]>
<![CDATA[ Tinta Nusantara 2018 Vol.1 Vol 9 No 2 (2023): JURNAL TINTA NUSANTARA ]]>
Publisher : <![CDATA[Sekolah Tinggi Ilmu Ekonomi Nusantara Sangatta ]]>
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DOI: 10.55770/tn.v9i2.133
<![CDATA[This study aims to analyze marketing strategies through strengths, weaknesses, opportunities and threats, to compile IFAS (Internal Factor Analysis Summary) and EFAS (External Factor Analysis Summary) and to determine marketing strategies in Travel CV. Momo Prima Jaya Sangatta after being analyzed with SWOT (Strengths, Weaknesses, Opportunities, Threaths). Data was collected through observation and interview methods with the business owner, namely Mr. Herawan as the main rector. The results of this study showed the following values: (1) The results of the EFAS analysis were 3.166 (2) The results of the IFAS analysis obtained a score of 3.568. Based on the results of the SWOT analysis, CV. Momo Prima Jaya Sangatta Travel is in the Quadrant I position using Strengths and Opportunities and the strategy used is the Aggressive S-O Strategy by using internal strengths to take advantage of opportunities as much as possible]]>
