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Marina Wardaya
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Jurnal Vicidi
Published by Universitas Ciputra Surabaya
ISSN : 20868774     EISSN : 29882583     DOI : https://doi.org/10.37715/vicidi
Core Subject : Humanities, Art, Social,
Arts Humanities Social Sciences
Vicidi Journal is published twice a year in June and December by the Visual Communication Design Department of Ciputra University. Vicidi Journal contains the results of research on theory, planning in the creative industry in general, implementation and design management, especially in the field of visual communication design written by students.
Arjuna Subject : Seni dan Humaniora - Seni Visual dan Seni Pertunjukan
Articles 165 Documents
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Pengaruh Merchandise Terhadap Customer Engagement 504 Slowbar Senna Satrio; Marina Wardaya
Jurnal Vicidi Vol. 9 No. 2 (2019): VICIDI
Publisher : Universitas Ciputra Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37715/vicidi.v9i2.1335

Abstract

The purpose of this research is to discover the effect of merchandise produced by 504 Slowbar towards the level of engagement with the customers. The research method used in this research is interview to 3 experts and 3 extremes ( qualitative method, along with questionnaires spread to 50 504 Slowbar Customers. From the research the conclusion that The right merchandise that is suitable with the customer will increase the customer engagement towards the brand 504 Slowbarcan be drawn.
PERILAKU DAN KETERTARIKAN MASYARAKAT TERHADAP PENGGUNAAN JASA EVENT ORGANIZER Aliviana Azhaar Rustianto; Paulina Tjandrawibawa
Jurnal Vicidi Vol. 10 No. 2 (2020): VICIDI
Publisher : Universitas Ciputra Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37715/vicidi.v10i2.1925

Abstract

The purpose of this research is to clarify people behaviour and their enthusiasm towards event organiser service. Researcher will be using both quantitative and qualitative for the research methods. Which, researcher will distribute 114 survey inquiries as the quantitative method and interviewing clients as the qualitative method. The survey inquiries will be used by the researcher to discover people’s enthusiasm towards event organiser service. The survey result will be the first step for the researcher to confirm, what is event organiser in people’s perspective and what makes people feel enthusiastic when they are using event organiser service. The hypothesis of this research is people that feel enthusiastic towards the usage of event organiser service. Keyword : People Behaviour, People Enthusiasm, Event Organiser
MANFAAT MUSIK LO-FI UNTUK MEMBANTU RELAKSASI BELAJAR Fredrik Pridatirta; Paulina Tjandrawibawa
Jurnal Vicidi Vol. 10 No. 2 (2020): VICIDI
Publisher : Universitas Ciputra Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37715/vicidi.v10i2.1926

Abstract

Music can be one tool to decide a person's atmosphere. Every music created has its own emitted emotional energy, and has a strong influence on human psychology, this provides evidence that music is related to emotions and moods in humans. The function of music also greatly influences learning activities. Like fashion trends where the trends of the era of the 80s to 90s were popular again at this time, the genre of music of the same era was also popular again. Lo-Fi music is not a genre but an ancient audio technology. In addition to its role as entertainment, lo-fi is also good for health because it can calm the mind and cut anxiety. This research was conducted to make a single lo-fi for students to help their learning process Keyword : Music, Lo-fi, Study method
PEMBUATAN KARAKTER VIRTUAL SEBAGAI PEMANDU DALAM KONTEN VIDEO TUTORIAL MENGGAMBAR Natan Dwipangga Arisuwito; Hutomo Setia Budi
Jurnal Vicidi Vol. 10 No. 2 (2020): VICIDI
Publisher : Universitas Ciputra Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37715/vicidi.v10i2.1927

Abstract

Drawing tutorial become a necessity for people who learn to draw. Drawing tutorial videos can be accessed via YouTube. On the other hand, virtual youtuber become a global trend including in Indonesia where dozens of virtual youtuber channels are popping up. Through this study, researcher designed virtual character which will guide the audiences through drawing tutorial videos on a YouTube channel. The purposes of this study are to find out how to design a virtual character and drawing tutorial which will attract the audiences and to take viewers response to the virtual characters as a guide for drawing tutorial. The research methods used in this study are qualitative and quantitative method. The approaches is carried out by spreading questionnaires, interviewing expert and extreme users and observing competitor. Keyword : virtual youtuber, virtual character, drawing tutorial
PERANCANGAN BUKU UNTUK MEMBANTU DALAM MENGGAMBAR UNTUK REMAJ Bagus Widhi Nugraha; Shienny Megawati Sutanto
Jurnal Vicidi Vol. 10 No. 2 (2020): VICIDI
Publisher : Universitas Ciputra Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37715/vicidi.v10i2.1928

Abstract

Illustration have a role on the life of the people, because of that athe interest on illustration has gradually increase. A lot of people wanted to learn on how a drawing is made. One of the way for them to learn is by looking for a tutorial book that have information on the basic of drawing. The purpose of this research is to get the understanding of how to construct a drawing tutorial book which interesting, and also able to help develop the drawing skill of teenager. The research method in collection data done by using the premier and secondary method. Primer method used qualitative used by doing an interview with expert and extreme user, while Quantitative used by spreading quisionare to 50 market candidate. Secondary research method used by researching literary work and journal. The result of the research is developing a book that visually interesting and easy to understand, also provide suggestion and a method for teen to be able to develop more of their drawing skill autonomously. Keyword : Drawing book, Illustration, Manga, Tutorial, Method.
POTENSI STARTUP DIGITAL UNTUK SUSTAIN PADA MASA PANDEMI CORONA DI INDONESIA Frelin Ivana Djayaputra; Lisa Juliet; Farrah Jihan A.R; Satyaning Maharani; Nastasya Lauwren; Zalshabila Audrea P. A; Michelle Anastasia W.
Jurnal Vicidi Vol. 10 No. 2 (2020): VICIDI
Publisher : Universitas Ciputra Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37715/vicidi.v10i2.1929

Abstract

In today's all-digital era, many digital startups are starting to emerge and develop in Indonesia, but there are still problems that surround the development of digital startups in Indonesia, such as lack of access to capital, human resources, and unfavorable conditions such as the corona pandemic that occurred when this. This corona pandemic has made many digital startups feel a fairly large impact, both positively and negatively, from many people who went bankrupt due to the impact of the COVID-19 pandemic to many digital startups who have benefited from Work From Home (WFH) activities. Based on market needs that are different from usual due to the impact of the corona, digital startups are starting to design strategies so that they do not lose too much due to the impact of the COVID-19 pandemic, by creating strategies it will be seen which digital startups have the most potential to sustain in the future. the corona pandemic in Indonesia, this research focuses on the potential of digital startups to sustain during the corona pandemic in Indonesia. The results of this study are expected to find out which digital startups have the most potential to remain sustainable during the corona pandemic in Indonesia. Keywords : Digital startup, survival, COVID-19, sustain
STRATEGI PEMILIK BISNIS STARTUP DI INDONESIA HADAPI PANDEMI COVID-19 Amalia Tiffany; Annisa Yuniar; Axel Febrian; Jennifer Austeen; Liony Suryaputra; Michelle Hannah; Timotius Kevin; Wendy Bagas
Jurnal Vicidi Vol. 10 No. 2 (2020): VICIDI
Publisher : Universitas Ciputra Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37715/vicidi.v10i2.1930

Abstract

Basically a startup is a company that runs under 5 years or can be called a company that has just been started. But now the definition of the meaning of a startup has turned into a business that is just running and applying technological innovation to solve a problem in society. And now Indonesia has many startups that are pioneering in various fields ranging from e-commerce, logistics, transportation, health to education. However, since the Covid-19 pandemic hit Indonesia, the impact began to be seen in all economic sectors, including startups. Most or 42.5% of digital startups are in bad condition due to Covid-19. So this study aims to examine the strategy of startup owners to deal with the Covid-19 pandemic. This study uses a phenomenological qualitative method to describe how humans experience the Covid-19 virus phenomenon. The results show that business owners can provide and increase brand awareness of their products or services. By maximizing management on social media, startup companies will be able to communicate values to their companies that they consider can also help or facilitate the community in the midst of the COVID-19 pandemic. Keywords: startup, company, covid-19.
SECURITY BRANDING SEBAGAI SALAH SATU STRATEGI START-UP INDONESIA UNTUK BERTAHAN DALAM MASA PANDEMIK COVID-19 Michelle Jasmine H.; Livia Angelica; Jovani Liman; Samantha Teonata; Desi Anggita Septhesia; Jason Pangkey; Quena Fatin P. P.
Jurnal Vicidi Vol. 10 No. 2 (2020): VICIDI
Publisher : Universitas Ciputra Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37715/vicidi.v10i2.1931

Abstract

The writing of this paper aims to answer the question, "How can start-ups use social media to build security branding as a strategy for start-up businesses to survive in a pandemic?" The background of this writing is the condition of the world which is currently in the period of the COVID-19 pandemic. This research was carried out using the Literature Study method on the definition of security branding, Indonesian start-ups, pandemics, and the various impacts caused by an epidemic on brands. The author also includes several case studies of a pandemic that has an impact on brands, as well as another case study on how security branding has been implemented in the case of creating a sense of security for consumers. These journals are taken from various sources. Through this research, the authors found that in dealing with the COVID-19 pandemic, businesses can use security branding so that people can trust the security of a brand, and this has an impact on reducing the economic impact caused by the outbreak. Keywords: security branding, pandemic.
PERANCANGAN LOGO MEMAYU HAYUNING SURABAYA UNTUK PENINGKATAN NASABAH BANK SAMPAH INDUK SURABAYA Shafira Qiddist Sayyida
Jurnal Vicidi Vol. 10 No. 1 (2020): VICIDI
Publisher : Universitas Ciputra Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37715/vicidi.v10i1.1932

Abstract

Bank Sampah Induk Surabaya is one of non profit organization in Surabya. To increase customers of Bank Sampah Induk Surabaya, there is a social campaign called Memayu Hayuning Surabaya. Social campaigns require logos as identity or differentiator with other organizations. In the making, the logo needs identification, color selection, and many things that need to be done to create the logo, in the design of the logo Memayu Hayuning Surabaya, tere is a lot of research to the creation of the final logo. Memayu Hayuning Surabaya is a social campaign engaged in the environment control, so that the logo used has a green color with Javanese accents because the name of the campaign is in Javanese language. The elements contained in the logo are also through the selection adjusted to the character of the social campaign to be performed. So the logo according to the approach should be. Keywords: Logo, design, design, identification
LOGO SELALU BERCERITA PENGAPLIKASIAN LOGO TERHADAP DESAIN Steven Albertsen Irlan
Jurnal Vicidi Vol. 10 No. 1 (2020): VICIDI
Publisher : Universitas Ciputra Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37715/vicidi.v10i1.1933

Abstract

Children's rights are a concern that has become a serious topic of discussion where many children who are displaced and who have worked without continuing their education do not care about their own future. So that it attracts the attention of a number of people who care about it. A number of these communities are now known as the ISCO foundation where they help displaced children, lack education, lack awareness of how their impacts will be in the future. And also not far from the ISCO Foundation, Ciputra University, Surabaya, was also interested in the things that ISCO had done, so research was conducted on this case. Then what was produced was the creation of a social campaign with the same theme as the ISCO foundation itself, namely the invitation to join ISCO to provide options in procuring events, programs that were quite fun and easy for children to play in order to support ISCO. One of the campaigns carried out was the creation of a logo that has meaning and purpose to attract the attention of children, an invitation to children to join ISCO. Keywords: scientific, journal, guidance, writing

Page 8 of 17 | Total Record : 165

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