cover
Article Per Year (5 Year)
All
Home Page
OAI Link
Editorial Team
Contact
Reviewer
Google Scholar
Contact Name
Yoga Religia
Contact Email
yogareligia93@gmail.com
Phone
+6281399560881
Journal Mail Official
yogareligia93@gmail.com
Editorial Address
Waterfront Estates, Cluster Uptown, Jl. South Uptown I No 72 - Uptown Sanctuary, Kab. Bekasi, Jawa Barat
Location
Kab. bekasi,
Jawa barat
INDONESIA
Review: Journal of Multidisciplinary in Social Sciences
Published by PT Lentera Ilmu Nusantara
ISSN : -     EISSN : 30316375     DOI : https://doi.org/10.59422/rjmss.v1i03
Core Subject : Economy, Science, Education, Social,
Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Social Sciences
Review: Journal of Multidisciplinary in Social Sciences, published by Lentera Ilmu Nusantara. Review: Journal of Multidisciplinary in Social Sciences accommodates the publication of Multidisciplinary Research results in the field of Social Sciences conducted by Lecturers as a manifestation of the Tri Darma of Higher Education. Review: Journal of Multidisciplinary in Social Sciences is an electronic journal that is professionally managed using the Open Journal System, published 12 times a year, namely every month.
Arjuna Subject : Umum - Umum
Articles 5 Documents
 1 
Search results for , issue "Vol. 2 No. 09 (2025): September 2025" : 5 Documents clear
Feasibility Study of the Jebew Noodle Business in Tambun: An Analysis of Financial and Non-Financial Aspects Antika, Rindi; Raissa Susilo Maharani; Farah Umayna Zahra; SelviaNuraeni; Intan Permata Sari
Review: Journal of Multidisciplinary in Social Sciences Vol. 2 No. 09 (2025): September 2025
Publisher : Lentera Ilmu Nusantara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59422/rjmss.v2i09.1054

Abstract

Noodles are made fram wheat flour, which comes from wheat plants, so noodles are widely used as a staple food that has high carbohydrates like rice. Jebew noodles vision is to “create noodles that are easily recognized by consumers, with the restaurant’s distinctive taste,” The restaurant’s mission is to “implement a comfortable, clean environment and make attractive sales”. Jebew noodles MSMEs are experiencing very rapid growth with rapid increases, th main advantage is its distinctive spicy taste which is adapted to consumer taste. To maintain growth, a more intensive online marketing and social media strategy is needed. I tis recommended to expand branches, conduct periodic finansial feasibility analysis, and automate production processes to increase efficiency and capacity in anticipating increasing market demand. In a business feasibility study, there are two aspects, namely financial aspects such as Net Present Value, Internal Rate of Return, Payback Period, Switching Value Analysis, Break Even Point.
Feasibility Analysis of the Neng Geulis Kebaya Rental Business: Opportunities and Challenges in the Local Fashion Industry Karim, Fakia Zikri Abdul; Zain, Hanifah; Adinda, Najua Mayang; Hidayah, Nurul; Rifki, Muhamad Abdul; Asyfa, Putri Dela
Review: Journal of Multidisciplinary in Social Sciences Vol. 2 No. 09 (2025): September 2025
Publisher : Lentera Ilmu Nusantara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59422/rjmss.v2i09.1055

Abstract

The ever-growing kebaya trend, coupled with the increasingly elegant and diverse use of modern kebayas, has led to an increase in demand for kebayas. The kebaya rental business has emerged as a promising opportunity, as the high price of kebayas has led many consumers to choose to rent rather than buy, especially those who only need kebayas for specific occasions. This study aims to assess the feasibility of the local fashion business Kebaya Neng Geulis from various aspects, namely marketing, human resources, operations, and finance, with the objective of providing a structured evaluation that contributes to the literature on small-scale fashion business feasibility. This study uses a descriptive approach to understand the opportunities and challenges that this kebaya rental business may face, where data were analyzed to highlight both financial and non-financial aspects systematically. The kebaya rental system is an economical solution for consumers, as it provides access to a variety of quality kebaya models at a more affordable price. The findings of this study indicate that the Kebaya Neng Geulis business meets the feasibility criteria from various aspects reviewed and is feasible to run, offering a novel contribution by emphasizing the business model’s adaptability in addressing consumer preferences while providing implications for entrepreneurs seeking to innovate within the traditional fashion sector.
Business Feasibility of Luxe Nails & Style in Lippo Cikarang: Opportunities and Challenges in the Fashion and Nail Art Industry Monica, Febri Intan; Yonanda, Tifanny; Pradhani, Nafitria Endhika; Jamila, Aliya; Romadon, Rizqi
Review: Journal of Multidisciplinary in Social Sciences Vol. 2 No. 09 (2025): September 2025
Publisher : Lentera Ilmu Nusantara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59422/rjmss.v2i09.1056

Abstract

The purpose of this article is to discuss the Bangkok fashion and nail art business from Luxe Nails & Style located in Lippo Cikarang Mall, Bekasi Regency. The data collection method is an interview method by interviewing the business owner, supported by observations to capture consumer preferences and business practices more comprehensively. The purpose of this study is to determine how the marketing mix of Bangkok fashion and nail art Luxe Nails & Style, with a particular focus on its contribution to the literature on creative industry business feasibility and the significance of marketing strategy for sustaining competitiveness. The research method used is a descriptive research method with a qualitative approach. The results of the study show that Bangkok fashion and nail art from Luxe Nails & Style are always updated with trend models, which demonstrates the business’s adaptability to dynamic consumer demands in the fashion and beauty sector. Prices are quite affordable for all groups, Place or distribution is easily accessible to consumers, promotion uses promotional strategies to the public directly and indirectly, and these findings reinforce the feasibility of the business when assessed through the marketing mix dimensions. In conclusion, Bangkok fashion and nail art Luxe Nails & Style can be said to be growing rapidly by using marketing strategies with marketing mix techniques, namely by continuing to produce unique and attractive fashion and nail art, appropriate and competitive product prices, promotions using direct techniques to consumers and utilizing social media to support wider customers, and strategic distribution locations make it easier for customers to find the store, while contributing practically by offering insights for entrepreneurs in similar industries and theoretically by enriching discussions on feasibility studies of creative businesses in emerging markets.
Assessing the Feasibility of Wedding Organizer Services: A Case Study of Swana Wedding Organizer in Cikarang Apriyanih, Cindy; Riswandari, Imas Candra; Tanjung, Kartika Permata Sari; Nugraha, Nerissa Arviana; Zifanzani, Salina
Review: Journal of Multidisciplinary in Social Sciences Vol. 2 No. 09 (2025): September 2025
Publisher : Lentera Ilmu Nusantara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59422/rjmss.v2i09.1057

Abstract

This study analyzes the feasibility of a wedding organizer business, focusing on Swana Wedding Organizer as a case study. The increasing demand for wedding services along with changes in modern lifestyles has made wedding organizers a solution for couples who want to plan a stress-free wedding. The research method used is descriptive with a qualitative approach, including observation, surveys, and interviews. The results show that Swana Wedding Organizer offers varied and high-quality services, at affordable prices for the middle to upper class. Despite facing stiff competition, marketing strategies through social media and collaboration with other vendors have increased visibility and reputation. Significant revenue fluctuations indicate good growth potential, indicating that Swana Wedding Organizer is feasible to run and has positive prospects in the competitive wedding industry, while contributing theoretically by enriching the literature on business feasibility in the service sector and practically by providing insights for entrepreneurs on how to integrate marketing strategies, service quality, and vendor collaboration to achieve sustainable competitiveness.
Assessing Market and Financial Feasibility of Shoe Cleaning Services: A Case Study of Shoes Cleaner Cikarang Satria, I Gede Yohanes E; Pramita, Yunia; Utari, Vita Tri; Malik, Abdul; Pitaloka, Okka Chandra; Muktar, Ramdani
Review: Journal of Multidisciplinary in Social Sciences Vol. 2 No. 09 (2025): September 2025
Publisher : Lentera Ilmu Nusantara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59422/rjmss.v2i09.1058

Abstract

This business feasibility study aims to analyze the potential of a shoe cleaning business, Shoes Cleaner Cikarang, with a focus on marketing and financial aspects. In the context of modern lifestyles, clean shoes are an important part of appearance, especially among young people and professionals. The high level of public busyness creates a need for practical and efficient services in shoe care. Shoes Cleaner, located in Cikarang and established in 2023, offers shoe cleaning services with two types of treatments: fast clean and deep clean. Through marketing analysis, this study identified a target market consisting of young people, professionals, owners of popular shoe brands, and urban communities. The marketing strategy implemented includes the use of social media for promotions and discount offers. This study uses a qualitative method with a descriptive approach. This method focuses on interpretive and non-numerical analysis of social phenomena occurring at Shoes Cleaner Cikarang. Data collection was carried out through interviews and documentation to produce an accurate and objective picture of the business condition and its market potential. From a financial aspect, analysis using the net present value (NPV), payback period (PP), and internal rate of return (IRR) methods indicates that this business is feasible. The calculation results show an NPV of Rp. 24,326,294.16, a payback period of 9 months, and an IRR of 131.32%, indicating significant profit potential.

Page 1 of 1 | Total Record : 5

 1 

Filter by Year

2025 2025


Reset
Filter By Issues
All Issue Vol. 3 No. 01 (2026): January 2026 Vol. 2 No. 12 (2025): December 2025 Vol. 2 No. 11 (2025): November 2025 Vol. 2 No. 10 (2025): October 2025 Vol. 2 No. 09 (2025): September 2025 Vol. 2 No. 08 (2025): August 2025 Vol. 2 No. 07 (2025): July 2025 Vol. 2 No. 06 (2025): June 2025 Vol. 2 No. 05 (2025): Mei 2025 Vol. 2 No. 03 (2025): March 2025 Vol. 2 No. 03 (2025): March 2024 Vol. 2 No. 02 (2025): Februari 2025 Vol. 2 No. 01 (2025): January 2025 Vol. 2 No. 04 (2024): April 2025 Vol. 1 No. 13 (2024): December 2024 Vol. 1 No. 08 (2024): July 2024 Vol. 1 No. 07 (2024): June 2024 Vol. 1 No. 06 (2024): May 2024 Vol. 1 No. 05 (2024): April 2024 Vol. 1 No. 04 (2024): March 2024 Vol. 1 No. 03 (2024): February 2024 Vol. 1 No. 02 (2024): January 2024 Vol. 1 No. 12 (2024): November Vol. 1 No. 11 (2024): October Vol. 1 No. 10 (2024): September Vol. 1 No. 09 (2024): August Vol. 1 No. 01 (2023): December 2023 More Issue