cover
Article Per Year (5 Year)
All
Home Page
OAI Link
Editorial Team
Contact
Reviewer
Google Scholar
Contact Name
Yoga Religia
Contact Email
yogareligia93@gmail.com
Phone
+6281399560881
Journal Mail Official
yogareligia93@gmail.com
Editorial Address
Waterfront Estates, Cluster Uptown, Jl. South Uptown I No 72 - Uptown Sanctuary, Kab. Bekasi, Jawa Barat
Location
Kab. bekasi,
Jawa barat
INDONESIA
Review: Journal of Multidisciplinary in Social Sciences
Published by PT Lentera Ilmu Nusantara
ISSN : -     EISSN : 30316375     DOI : https://doi.org/10.59422/rjmss.v1i03
Core Subject : Economy, Science, Education, Social,
Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Social Sciences
Review: Journal of Multidisciplinary in Social Sciences, published by Lentera Ilmu Nusantara. Review: Journal of Multidisciplinary in Social Sciences accommodates the publication of Multidisciplinary Research results in the field of Social Sciences conducted by Lecturers as a manifestation of the Tri Darma of Higher Education. Review: Journal of Multidisciplinary in Social Sciences is an electronic journal that is professionally managed using the Open Journal System, published 12 times a year, namely every month.
Arjuna Subject : Umum - Umum
Articles 5 Documents
 1 
Search results for , issue "Vol. 2 No. 10 (2025): October 2025" : 5 Documents clear
Feasibility of Risalad Fruit Salad in West Cikarang: Marketing and Operational Perspectives Halim, M. Irsyad; Soraya, Nabila; Fazri, Naufal; Silvia, Nita; Amelia S, Putri
Review: Journal of Multidisciplinary in Social Sciences Vol. 2 No. 10 (2025): October 2025
Publisher : Lentera Ilmu Nusantara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59422/rjmss.v2i10.1059

Abstract

This study reflects the importance of a thorough analysis of marketing, operational, and legal aspects in determining the feasibility of the Risalad fruit salad business in West Cikarang. This study aims to include a comprehensive analysis of the marketing, operational, legal, pricing, and promotional aspects of the Risalad business, with the aim of providing insight into its feasibility and potential success in the market. This study applies a qualitative approach, which means focusing on verbal and descriptive data collection. This approach allows researchers to explore information in depth and gain a better understanding of the phenomenon under study. The results of this study provide in-depth insights into the marketing, operational, and legal aspects that influence the feasibility of the Risalad fruit salad business in West Cikarang.
Feasibility of the Qiblah Craft Mukena Business at Cikarang Festival: Opportunities and Challenges Fitriyani, Yuli; Sari, Tiara Permata; Nuraini, Desiana Indah; Aprillianti, Fitria Wulan; Hidayah, Moh Rony; Andriana N, Rifqi
Review: Journal of Multidisciplinary in Social Sciences Vol. 2 No. 10 (2025): October 2025
Publisher : Lentera Ilmu Nusantara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59422/rjmss.v2i10.1060

Abstract

A feasibility study of the mukena business at the Cikarang Festival (Cifest) shows promising market potential, along with the growing population and industrial sector in the area. With a predominantly Muslim population and a growing demand for practical, high-quality products, the mukena business has potential for growth. Financial analysis indicates positive profit prospects, but challenges such as intense competition, economic fluctuations, and the need to meet diverse design preferences are factors that need to be considered. Overall, with the right marketing strategy and efficient management, the mukena business at the Cikarang Festival (Cifest) can be considered feasible and has the potential for long-term growth.
Feasibility of the BetterSweet Cake Business at Hollywood Junction: Opportunities and Challenges Kholifah, Nurul; Nabhan, Azzah Muaribah; Akbar, Hikmal; Nurhasanah, Cindy Reyna; Damayanti, Tri
Review: Journal of Multidisciplinary in Social Sciences Vol. 2 No. 10 (2025): October 2025
Publisher : Lentera Ilmu Nusantara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59422/rjmss.v2i10.1061

Abstract

The BetterSweet Cake business feasibility study analyzes the potential for developing a premium patisserie business in the Cikarang culinary industrial area, using qualitative descriptive methods to evaluate marketing, operational, human resource, and financial aspects. In the marketing aspect, product distribution is designed through offline and online channels. Operationally, the business plans to produce 75 cakes daily with premium quality standards. The human resource approach is competency-based recruitment, continuous development programs, and a motivating compensation system. Financial analysis Working capital strategies and revenue estimates are designed to support sustainable business growth. The method in this study uses a mixed descriptive method of qualitative and quantitative, the results show that BetterSweet Cake has competitive potential in the local patisserie industry, with the latest product innovations.
Feasibility of Well Cake and Cookies Business in North Cikarang: Marketing and Cost Perspectives Lion, Ramlianus; Musliha, Anisa; Nur, Harum; Koesumawati, Shindy; Sheila, Welly; Saputra, Ari
Review: Journal of Multidisciplinary in Social Sciences Vol. 2 No. 10 (2025): October 2025
Publisher : Lentera Ilmu Nusantara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59422/rjmss.v2i10.1062

Abstract

This study aims to analyze the business feasibility of Well Cake and Cookies, a home industry that produces various types of brownies. The research method used was qualitative with descriptive analysis, covering marketing and cost aspects. The results showed that marketing strategies implemented through social media, such as Instagram and WhatsApp, were effective in reaching the target market consisting of young people and cake lovers. Furthermore, product variety and the ability to meet consumer demand are competitive advantages. In terms of costs, initial capital and daily production costs are still within reasonable limits, supporting business continuity. Despite challenges in competition and visibility on digital platforms, Well Cake and Cookies has the potential to grow and achieve optimal profits. With good management and the right marketing strategy, this business is expected to compete effectively in the sweet food market.
Feasibility of Rehet Iced Tea Shop in North Cikarang: Opportunities and Strategic Challenges Putriani, Lira; Andini, Nadya Shafa; Padilah, Aditia Tri; Maulana, Fiqri; Setiawan, Aris; Mozart, Mohammad
Review: Journal of Multidisciplinary in Social Sciences Vol. 2 No. 10 (2025): October 2025
Publisher : Lentera Ilmu Nusantara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59422/rjmss.v2i10.1063

Abstract

This study aims to analyze the opportunities and challenges of the Rehet Ice Tea Shop business feasibility in North Cikarang. Using a qualitative approach, data were collected through interviews, observations, documentation, and literature studies. The analysis results indicate that Rehet Ice Tea Shop has significant marketing opportunities, including a broad market segment, competitive prices, a strategic location, and the use of social media as a promotional tool. However, significant challenges arise from intense competition with similar businesses. This shop is required to continue to innovate in products and services to maintain competitiveness in the market. Revenue data for the past six months indicates sales fluctuations influenced by external factors such as national day celebrations. The conclusion of this study confirms that effective marketing strategies and product innovation are key to the sustainability of Rehet Ice Tea Shop's business in facing competition in the modern beverage MSME sector.

Page 1 of 1 | Total Record : 5

 1 

Filter by Year

2025 2025


Reset
Filter By Issues
All Issue Vol. 3 No. 01 (2026): January 2026 Vol. 2 No. 12 (2025): December 2025 Vol. 2 No. 11 (2025): November 2025 Vol. 2 No. 10 (2025): October 2025 Vol. 2 No. 09 (2025): September 2025 Vol. 2 No. 08 (2025): August 2025 Vol. 2 No. 07 (2025): July 2025 Vol. 2 No. 06 (2025): June 2025 Vol. 2 No. 05 (2025): Mei 2025 Vol. 2 No. 03 (2025): March 2025 Vol. 2 No. 03 (2025): March 2024 Vol. 2 No. 02 (2025): Februari 2025 Vol. 2 No. 01 (2025): January 2025 Vol. 2 No. 04 (2024): April 2025 Vol. 1 No. 13 (2024): December 2024 Vol. 1 No. 08 (2024): July 2024 Vol. 1 No. 07 (2024): June 2024 Vol. 1 No. 06 (2024): May 2024 Vol. 1 No. 05 (2024): April 2024 Vol. 1 No. 04 (2024): March 2024 Vol. 1 No. 03 (2024): February 2024 Vol. 1 No. 02 (2024): January 2024 Vol. 1 No. 12 (2024): November Vol. 1 No. 11 (2024): October Vol. 1 No. 10 (2024): September Vol. 1 No. 09 (2024): August Vol. 1 No. 01 (2023): December 2023 More Issue