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JER
Published by Universitas Muslim Indonesia
ISSN : -     EISSN : 26206196     DOI : https://doi.org/10.57178/jer.v6i1
Core Subject : Economy, Humanities, Science,
Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance
Jurnal Economic Resource_(JER) is open access. This journal is published in _ March & September. Journal of Economic Resources|e-ISSN 2620-6196] is a peer-reviewed journal published twice a year (March & September) by the Faculty of Economics and Business, Universitas Muslim Indonesia_UMI. Journal of Economic Resource is a research work to publish articles that report the results of Economics. The Journal of Economic Resources invites manuscripts on various topics in Economics but not limited to Functional Development Economics; entrepreneurship; Management Development; and Accounting.
Arjuna Subject : Ilmu Ekonomi, Ekonometrika dan Keuangan (semua kategori) - Ilmu Ekonomi, Ekonometrika dan Keuangan (Lain-Lain)
Articles 581 Documents
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Tracking the Traces of Success: The Effect of Halal Awareness and e-WOM in Building Consumer Loyalty Prawatiningsih, Desty; Yani, Siti Yuli; Candra, Lala Nabilah
Jurnal Economic Resource Vol. 9 No. 1 (2026): October - March
Publisher : Fakultas Ekonomi & Bisnis Universitas Muslim Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57178/jer.v9i1.1766

Abstract

This study examines the influence of Halal Awareness and Electronic Word of Mouth (e-WOM) on consumer loyalty among the Millennial Generation in Indonesia. Using a quantitative approach, the research involves a population of millennials residing in Serang City, Banten. Data were collected from 268 respondents through an online questionnaire and analyzed using multiple linear regression to identify the effects of Halal Awareness and e-WOM on consumer loyalty, both partially and simultaneously. The analysis results indicate that both variables significantly influence consumer loyalty. Halal Awareness enhances loyalty by fostering trust and positive perceptions of halal products, while e-WOM strengthens consumer engagement through authentic and relevant digital recommendations. These findings underscore the importance of communication strategies that focus on halal values and e-WOM to build consumer loyalty in an increasingly competitive market. This study suggests that companies can optimize halal communication, integrated with e-WOM strategies, to strengthen their relationships with Millennial consumers.
Prioritas Strategi Dalam Pengembangan Destinasi Wisata Berkelanjutan Tanjung Karang di Kabupaten Donggala Suparman, Suparman; Susanto, Agus; Awatara, I Gusti Putu Diva
Jurnal Economic Resource Vol. 9 No. 1 (2026): October - March
Publisher : Fakultas Ekonomi & Bisnis Universitas Muslim Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57178/jer.v9i1.1944

Abstract

Obyek wisata Tanjung Karang yang terletak di Kabupaten Donggala sudah dikenal oleh hampir seluruh turis dalam negeri maupun luar negeri. Sejumlah wisatawan dari negara-negara di belahan Eropa dan Australia sudah pernah mengunjung obyek wisata ini. Bahkan, setiap tahun terjadi kenaikan kunjungan dari wisnus dan wisman ke obyek wisata ini. Fasilitas wisata yang terdapat pada destinasi wisata tersesebut antara lain snorkling dan diving di area pantai Tanjung Karang. Setelah terjadi pandemi Covid-19, Dimana jumlah wisatawan sempat menurun.  Pemerintah Kabupaten Dongga juga sudah melakukan berbagai upaya untuk meningkatkan fasilitas dan infrastruktur di destinasi wisata Tanjung Karang. Oleh karena itu penting untuk ditentukan prioritas strategi dalam pengembangan Pariwisata berkelanjutan. Penelitian ini memasukan metode SWOT analysis dan metode analisis Analytical Hierarchy Process (AHP) untuk memastikan prioritas strategi yang dipilih dari hasil SWOT. Hasil dari penelitian ini yaitu mendapatkan urutan prioritas strategi yang beripa memaksimalkan kekuatan utama dengan cara memberikan service and experience sebagai pembeda destinasi, kemudian penguatan berupa Reputasi atau Branding. Ringkasnya adalah SWOT memberi peta strategi, AHP memberi urutan eksekusi. Urutan terpilih menempatkan S1 → S2 → W2/W1 → O1/O2 → T3/T1 sebagai jalur implementasi yang paling berdampak untuk Tanjung Karang.
Pengaruh Affiliate Marketing, Content Marketing, Online Customer Review terhadap Keputusan Pembelian melalui mediasi Kepercayaan Konsumen pada pengguna aplikasi TikTok Shop di Surakarta Hanutama, Adhitya; Purwo Saputro, Edy
Jurnal Economic Resource Vol. 9 No. 1 (2026): October - March
Publisher : Fakultas Ekonomi & Bisnis Universitas Muslim Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57178/jer.v9i1.2019

Abstract

Penelitian ini bertujuan untuk menganalisis pengaruh Affiliate Marketing, Content Marketing, dan Online Customer Review terhadap keputusan pembelian melalui mediasi kepercayaan konsumen pada pengguna TikTok Shop di Surakarta. Permasalahan utama dalam penelitian ini adalah belum diketahuinya sejauh mana ketiga strategi pemasaran digital tersebut berpengaruh terhadap keputusan pembelian pengguna TikTok Shop di Surakarta. Dengan menggunakan pendekatan kuantitatif dan melalui survei pada 100 responden pengguna TikTok Shop di Surakarta, data dianalisis melalui uji reliabilitas, multikolinieritas, dan analisis model struktural (PLS/analisis regresi). Penelitian ini memberikan simpulan bahwa setiap strategi pemasaran digital memberikan kontribusi yang berbeda dalam mendorong keputusan pembelian. Hasil penelitian menunjukkan bahwa strategi pemasaran digital berkontribusi berbeda terhadap perilaku konsumen pada TikTok Shop. Affiliate Marketing terbukti memberikan pengaruh yang lebih kuat, sementara variabel lain menunjukkan hasil yang lebih beragam. Disarankan agar pelaku usaha meningkatkan kualitas strategi afiliasi, memperbaiki konten pemasaran, serta mengelola ulasan konsumen untuk memperkuat kepercayaan konsumen dan mendorong keputusan pembelian.
The Effect of Organizational Commitment and Emotional Intelligence on Organizational Citizenship Behavior (OCB) Mediated by Work Motivation at PT. Legenda Bintang Bola in Karanganyar Fitriani, Novi; Waskito, Jati
Jurnal Economic Resource Vol. 9 No. 1 (2026): October - March
Publisher : Fakultas Ekonomi & Bisnis Universitas Muslim Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57178/jer.v9i1.2038

Abstract

The findings of this study imply that organizations, specifically PT. Legenda Bintang Bola—can strengthen Organizational Citizenship Behavior (OCB) by enhancing organizational commitment and emotional intelligence among employees. Since both variables also increase work motivation, and motivation itself positively influences OCB, the company should focus on programs that nurture employees’ emotional awareness, loyalty, sense of belonging, and overall engagement at work. In practical terms, the organization may benefit from implementing training related to emotional regulation, team-building activities to deepen commitment, and supportive policies that boost internal motivation. Strengthening these areas can help create a more collaborative, proactive, and productive workforce, ultimately improving organizational performance and stability.
The Effect of Work-Life Balance and Work Engagement on Employee Performance Mediated by Work Motivation at CV. BA Berkah Agung Putri, Imel Nabila; Waskito, Jati
Jurnal Economic Resource Vol. 9 No. 1 (2026): October - March
Publisher : Fakultas Ekonomi & Bisnis Universitas Muslim Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57178/jer.v9i1.2039

Abstract

This study employed a survey method with an explanatory approach to quantitatively capture the attitudes and opinions of a defined population while examining how one variable influences another to test the proposed hypotheses. The population consisted of all employees of PT. Legenda Bintang Bola in Gondangrejo, Karanganyar, and a sample of 96 respondents was selected through probability sampling using a simple random technique, which is recommended for relatively large populations. The analysis revealed significant, positive relationships among the studied variables, indicating that each variable plays an essential role in shaping employee attitudes, motivation, and work-related behavior. These findings suggest that reinforcing variables proven to have a strong influence can enhance employee performance, improve workplace effectiveness, and guide organizational leaders in designing more targeted, evidence-based human resource policies that support long-term company development.
THE EFFECT OF GOOD CORPORATE GOVERNANCE AND CORPORATE SOCIAL RESPONSIBILITY DISCLOSURE ON COMPANY VALUE: Case Studies of Manufacturing Companies Listed on the Indonesia Stock Exchange from 2021 - 2024 Nur Rohma Puspitasari, Nur Rohma Puspitasari; Paramitalaksmi , Ratri
Jurnal Economic Resource Vol. 9 No. 1 (2026): October - March
Publisher : Fakultas Ekonomi & Bisnis Universitas Muslim Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57178/jer.v9i1.2043

Abstract

This study aims to investigate the effect of GCG, proxied by institutional ownership and independent commissioners, as well as CSR disclosure variables based on GRI Standard 2021 on the value of manufacturing companies listed on the IDX for the period 2021-2024. It uses a quantitative approach, with secondary data from annual and sustainability reports. The sample selection was conducted using purposive sampling techniques and resulted in 30 companies out of a total of 118 manufacturing companies. Data analysis was performed using multiple linear regression with SPSS version 27. The results showed that institutional ownership did not have a significant effect on company value, while independent commissioners had a positive effect. In addition, CSR disclosure was found to have no significant effect on company value.
Peran Literasi Keuangan, Kinerja Keuangan Dan Financial Technology Terhadap Keberlanjutan UMKM (STUDY UMKM KABUPATEN PAMEKASAN) maghfiroh, lailatul; Susandini, Aprilina
Jurnal Economic Resource Vol. 9 No. 1 (2026): October - March
Publisher : Fakultas Ekonomi & Bisnis Universitas Muslim Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57178/jer.v9i1.2051

Abstract

Penelitian ini dilakukan untuk menelusuri sejauh manakah literasi keuangan, kualitas kinerja keuangan, serta pemanfaatan teknologi finansial berkontribusi terhadap keberlanjutan usaha pada sektor UMKM. Studi ini memakai pendekatan kuantitatif dengan teknik analisis regresi linier berganda. Data penelitian diperoleh melalui penyebaran angket untuk 100 pelaku UMKM. Temuan analisis memberi tanda bahwasanya kemampuan literasi keuangan tidaklah memberikan dampak bersignifikan untuk keberlanjutan usaha, sementara kinerja keuangan dan penggunaan financial technology terbukti berpengaruh secara signifikan. Besarnya nilai koefisien determinasi (R²) yaitu 64,7% menandakan bahwa tiga variabelnya secara kolektif dapat menjelaskan dampak pada keberlanjutan UMKM.
Creative Economy Potential in Developing Local Coffee-Based Products in Lahat Regency Sudin, Sudin; Utama, I Gusti Nyoman Surya; Karima, Nurul; Amelia, Reza
Jurnal Economic Resource Vol. 9 No. 1 (2026): October - March
Publisher : Fakultas Ekonomi & Bisnis Universitas Muslim Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57178/jer.v9i1.2056

Abstract

Coffee is a leading commodity with a strategic role in the regional economy, including in Lahat Regency, South Sumatra Province. Although this region has great potential as a producer of high-quality coffee, the main challenge faced is the low level of product innovation, which results in weak competitiveness in both national and international markets. The population in this study consists of all coffee MSMEs, totaling 100 business units, based on data from the Office of Cooperatives and MSMEs in 2025. The sampling technique used is a saturated sample, in which the entire population serves as the research sample. Data was collected through an online questionnaire addressed to the owners or managers of coffee MSMEs. Data analysis was conducted using Smart PLS. This study analyzes the effect of innovation, product quality, and product availability on consumer satisfaction of coffee MSMEs in Lahat, with government support as a moderating variable. The results show that product availability and government support have a significant effect on satisfaction, whereas product quality does not.
Pengaruh Financial Literacy, Consumptive Behavior, Dan Self-Control Terhadap Penggunaan Shopee Paylater Pada Generasi Z Laila, Esa Safrillah Nur; Anita Handayani
Jurnal Economic Resource Vol. 9 No. 1 (2026): October - March
Publisher : Fakultas Ekonomi & Bisnis Universitas Muslim Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57178/jer.v9i1.2070

Abstract

Penelitian ini mengkaji pengaruh Financial Literacy, Consumptive Behavior, dan Self-Control terhadap penggunaan Shopee PayLater pada Generasi Z di Kabupaten Gresik. Tujuan penelitian adalah menganalisis pengaruh ketiga variabel tersebut baik secara parsial maupun simultan. Metode penelitian menggunakan pendekatan kuantitatif dengan penyebaran kuesioner kepada 150 responden yang merupakan pengguna aktif Shopee PayLater. Hasil penelitian menunjukkan bahwa Financial Literacy, Consumptive Behavior, dan Self-Control berpengaruh positif dan signifikan terhadap penggunaan Shopee PayLater. Temuan ini memberikan implikasi penting bagi penguatan edukasi keuangan, pengelolaan perilaku konsumsi, serta peningkatan kesadaran risiko dalam penggunaan layanan keuangan digital.
Pengaruh Financial Literacy, Financial Attitude, dan Lifestyle terhadap Financial Planning pada Generasi Z Musrofah, Afiatul; Anita Handayani
Jurnal Economic Resource Vol. 9 No. 1 (2026): October - March
Publisher : Fakultas Ekonomi & Bisnis Universitas Muslim Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57178/jer.v9i1.2071

Abstract

Penelitian ini bertujuan untuk menganalisis pengaruh financial literacy, financial attitude, dan lifestyle terhadap financial planning pada Generasi Z di Kabupaten Gresik. Penelitian menggunakan pendekatan kuantitatif dengan analisis regresi linier berganda. Hasil penelitian menunjukkan bahwa financial literacy berpengaruh signifikan terhadap financial planning, financial attitude tidak berpengaruh signifikan terhadap financial planning, dan lifestyle berpengaruh signifikan terhadap financial planning. Ketiga variabel tersebut secara bersama-sama terbukti mempengaruhi perencanaan keuangan. Temuan ini menegaskan bahwa kemampuan memahami keuangan serta pengelolaan gaya hidup merupakan faktor dominan dalam membentuk perencanaan keuangan Generasi Z, sedangkan sikap keuangan belum memberikan kontribusi nyata.

Page 50 of 59 | Total Record : 581

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