cover
Article Per Year (5 Year)
All
Home Page
OAI Link
Editorial Team
Contact
Reviewer
Google Scholar
Contact Name
Tonny Yuwanda
Contact Email
admin@takaza.id
Phone
+628115032147
Journal Mail Official
escalate@takaza.id
Editorial Address
Jl. BERLIAN RAYA BLOK M, PEGAMBIRAN AMPALU NAN XX, LUBUK BEGALUNG, KOTA PADANG, SUMATERA BARAT
Location
Kota padang,
Sumatera barat
INDONESIA
Escalate : Economics and Business Journal
Published by PT. Takaza Innovatix Labs
ISSN : -     EISSN : 30254213     DOI : https://doi.org/10.61536/escalate
Core Subject : Economy,
Economics, Econometrics & Finance
Escalate invites both empirical and theoretical articles that explore micro and macro phenomena. The journals publication scope encompasses a wide array of domains, including macro and micro economics, business strategy and policy, entrepreneurship, finance and accounting studies, human resource management, marketing, organizational behavior, organizational theory, and research methods.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 358 Documents
 30   31   32   33   34 
The Effect of Recruitment and Job Training on Employee Retention at PT Global Lighting Indonesia in West Jakarta Martina Santi; Angga Juanda
Escalate : Economics and Business Journal Vol. 4 No. 4 (2026): Escalate : Economics and Business Journal
Publisher : Takaza Innovatix Labs Ltd.

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61536/escalate.v4i4.795

Abstract

This study examines the relationships between recruitment, job training, and employee retention at PT Global Lighting Indonesia in West Jakarta. A quantitative approach with an associative research design was employed. The study involved 60 employees selected using a saturated sampling technique. Data were collected through Likert-scale questionnaires and analyzed using SPSS version 26, including simple and multiple linear regression and hypothesis testing. The results indicate that recruitment was positively and significantly associated with employee retention (B = 0.300, t = 4.729, p < 0.001), with the simple regression model explaining 27.8% of the variation in employee retention (R² = 0.278). Job training also showed a positive and significant association with employee retention (B = 0.250, t = 4.496, p < 0.001), with its simple regression model explaining 25.8% of the variation (R² = 0.258). In the multiple regression model, recruitment (B = 0.364, t = 8.047, p < 0.001) and job training (B = 0.306, t = 7.842, p < 0.001) were both positively and significantly associated with employee retention. Together, the two variables explained 65.3% of the variation in employee retention (R² = 0.653), and the overall model was statistically significant (F = 53.592, p < 0.001). These findings indicate that recruitment and job training are relevant factors associated with employee retention in the company studied.
The Effect of Product Quality and Price Perception on Brand Switching with Brand Dissatisfaction As A Mediating Variable (A Study of Switching from International Skincare Brands to Local Skincare Brands Among Generation Z in Surabaya) Nafi' Lailatus Sa'diyah; Donny Arif
Escalate : Economics and Business Journal Vol. 4 No. 4 (2026): Escalate : Economics and Business Journal
Publisher : Takaza Innovatix Labs Ltd.

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61536/escalate.v4i4.796

Abstract

This study aims to analyze the effect of Product Quality and Price Perception on Brand Switching, with Brand Dissatisfaction as a mediating variable, among Generation Z consumers in Surabaya City who switched from international skincare brands to the local skincare brand Somethinc. This study employed a quantitative approach using the Partial Least Squares Structural Equation Modeling (PLS-SEM) method. The sample consisted of 100 respondents selected through purposive sampling. Data were collected using a five-point Likert scale questionnaire and analyzed using SmartPLS 4.1.1.8. The results indicate that Product Quality and Price Perception have a positive and significant effect on both Brand Switching and Brand Dissatisfaction. Furthermore, Brand Dissatisfaction has a positive and significant effect on Brand Switching. The indirect effect analysis demonstrates that Brand Dissatisfaction partially mediates the effect of Product Quality and Price Perception on Brand Switching. All seven proposed hypotheses were supported. These findings suggest that consumers' evaluations of the product quality and price perception of international skincare brands contribute to the formation of Brand Dissatisfaction, which subsequently increases Generation Z consumers' tendency to switch to the local skincare brand Somewhat.
The Influence of Training Quality, Price Perception, and Perceived Training Relevance on Customer Satisfaction of BNSP Training Through Transfer of Training Aisah Aulia Rahmah; Anggun Hanif Ris Dianah; Wulan Purnamasari
Escalate : Economics and Business Journal Vol. 4 No. 4 (2026): Escalate : Economics and Business Journal
Publisher : Takaza Innovatix Labs Ltd.

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61536/escalate.v4i4.798

Abstract

This study examines the effects of training quality, price perception, and perceived training relevance on customer satisfaction through transfer of training among participants in BNSP-certified training programs at PT. Waterpedia Rejeki Langit Gresik. Using an associative quantitative approach, the study involved 165 participants from 2020 to 2025, selected through saturated sampling. Data were collected using a five-point Likert-scale questionnaire and analyzed using Partial Least Squares Structural Equation Modeling (PLS-SEM) with SmartPLS. The results indicate that training quality, price perception, and perceived training relevance positively and significantly influence transfer of training, with path coefficients of 0.519, 0.448, and 0.453, respectively (all p < 0.001). These variables also positively and significantly influence customer satisfaction, with path coefficients of 0.171, 0.308, and 0.170, respectively (all p < 0.001). Transfer of training positively influences customer satisfaction (β = 0.670, p < 0.001) and mediates the relationships between training quality, price perception, and perceived training relevance and customer satisfaction, with indirect effects of 0.348, 0.300, and 0.303, respectively (all p < 0.001). These findings highlight the role of training transfer in translating perceived training quality, value, and relevance into customer satisfaction.
The Influence of Perceived Ease of Use, Consumer Trust, and After-Sales Service on Purchase Intention Through Perceived Usefulness (on the Purchase of Epson Brand Projectors) Zakiatul Nur Safitri; Nur Haliza; Wulan Purnamasari
Escalate : Economics and Business Journal Vol. 4 No. 4 (2026): Escalate : Economics and Business Journal
Publisher : Takaza Innovatix Labs Ltd.

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61536/escalate.v4i4.799

Abstract

Technological developments increase the need for projectors as supporting devices for educational, business, and entertainment activities, so that the factors that shape purchasing intention need to be understood. This study aims to analyze the effect of Perceived Ease of Use, Consumer Trust, and After-Sales Service on Purchase Intention through Perceived Usefulness on the purchase of Epson brand projectors at CV Intimediatama. The study uses an explanatory quantitative approach. The study population is consumers who have purchased Epson projectors at CV Intimediatama with an unknown number, while a sample of 96 respondents was determined using the Lemeshow formula and purposive sampling technique. Data were collected through a closed questionnaire with a Likert scale of 1 to 5 and analyzed using PLS-SEM with the help of SmartPLS through evaluation of the outer model, inner model, hypothesis testing, and bootstrapping. The results showed that Perceived Ease of Use and Consumer Trust have a positive and significant effect on Perceived Usefulness. After-Sales Service has no effect on Perceived Usefulness. After-Sales Service and Perceived Usefulness had a positive and significant effect on Purchase Intention, while Perceived Ease of Use and Consumer Trust did not. Perceived Usefulness also did not mediate these three relationships. In conclusion, Purchase Intention was more strongly influenced by After-Sales Service and directly perceived product benefits
The Influence of Capital Adequacy Ratio (CAR), Operating Costs Operating Income (BOPO), and Women on Board on Financial Performance at Bank CIMB Niaga Tbk for the 2014-2025 Period Ardela Vania Carissa; Ifa Nurmasari
Escalate : Economics and Business Journal Vol. 4 No. 4 (2026): Escalate : Economics and Business Journal
Publisher : Takaza Innovatix Labs Ltd.

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61536/escalate.v4i4.801

Abstract

This study aims to examine the relationship of the Capital Adequacy Ratio (CAR), Operating Expenses to Operating Income (BOPO), and Women on Board (WOB) with the financial performance of Bank CIMB Niaga Tbk, measured by Return on Assets (ROA), during 2014–2025. This study employs a quantitative approach with an associative research design using secondary data obtained from the bank’s annual financial statements and related reports. The sample consists of 12 annual observations covering the 2014–2025 period. Multiple linear regression analysis was used to examine the partial and simultaneous relationships among the variables. The results indicate that CAR has no statistically significant partial relationship with ROA (t = −1.862; p = 0.100), while BOPO has a significant negative relationship with ROA (t = −13.216; p = 0.001). WOB also has no statistically significant partial relationship with ROA (t = 0.766; p = 0.466). However, CAR, BOPO, and WOB are jointly significant in explaining ROA (F = 170.284; p = 0.001). The adjusted coefficient of determination (Adjusted R²) is 0.979, indicating that the regression model explains 97.9% of the variation in ROA in the observed sample. These findings highlight the statistical association between operational efficiency and profitability in the analyzed period. Bank management may therefore consider monitoring operating expenses relative to operating income while maintaining adequate capital and sound corporate governance. The findings should be interpreted cautiously because the analysis is based on only 12 annual observations from a single bank.
The Effect of Capital Adequacy Ratio (Car), Non-Performing Loan (NPL), and Net Interest Margin (NIM) on Return on Assets (ROA) At PT Bank Rakyat Indonesia (Persero) Tbk Period 2016-2025 Nabila Nur Aulia; Yeti Kusmawati
Escalate : Economics and Business Journal Vol. 4 No. 4 (2026): Escalate : Economics and Business Journal
Publisher : Takaza Innovatix Labs Ltd.

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61536/escalate.v4i4.802

Abstract

This study examines the individual and joint associations of the Capital Adequacy Ratio (CAR), Non-Performing Loan (NPL), and Net Interest Margin (NIM) with Return on Assets (ROA) at PT Bank Rakyat Indonesia (Persero) Tbk during 2016–2025. Using a quantitative descriptive approach, the study analyzes secondary data obtained from the bank’s annual financial statements over ten annual observations. Multiple linear regression was conducted using SPSS version 27, supported by descriptive statistics and diagnostic tests. The results indicate that CAR (t = −0.194, p = 0.853), NPL (t = 0.209, p = 0.841), and NIM (t = 1.744, p = 0.132) are not individually statistically significant predictors of ROA at the 5% significance level. The joint F-test also indicates that the three variables are not statistically significant as a group (F = 3.085, p = 0.112). The adjusted coefficient of determination is 0.410, indicating an adjusted explanatory proportion of 41% for the fitted model. The study contributes context-specific evidence on banking profitability during a period encompassing the COVID-19 pandemic and subsequent recovery, while highlighting the need to interpret the findings cautiously given the limited number of annual observations. These results suggest that further research using longer time series, additional explanatory variables, or comparative data from multiple banks may provide a more comprehensive understanding of the determinants of bank profitability.
The Influence of Career Development and Job Satisfaction on Employee Productivity at PT Angkasa Pura Indonesia at Soekarno-Hatta Airport Whiska Mayestia; Angga Juanda
Escalate : Economics and Business Journal Vol. 4 No. 4 (2026): Escalate : Economics and Business Journal
Publisher : Takaza Innovatix Labs Ltd.

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61536/escalate.v4i4.803

Abstract

Employee productivity is one of the important aspects in supporting organizational effectiveness, especially in service companies that require optimal service quality. This study aims to analyze the influence of career development and job satisfaction on employee productivity of PT Angkasa Pura Indonesia at Soekarno-Hatta Airport. The study uses a quantitative approach with an associative research type. The study population was 162 employees with a sample of 116 respondents determined using purposive sampling and the Slovin formula. The research instrument was a questionnaire, while data analysis used SPSS version 26 through validity, reliability, classical assumptions, linear regression, correlation coefficient, determination coefficient, t-test, and F-test. The results showed that career development had a positive and significant effect on employee productivity with a calculated t of 6.265 and a significance of 0.000. Job satisfaction also had a positive and significant effect with a calculated t of 5.530 and a significance of 0.000. Simultaneously, both variables had a positive and significant effect with a calculated F of 78.146 and a significance of 0.000, and explained 58.1% of the variation in productivity. In conclusion, increasing career development and job satisfaction together can increase employee productivity.
The Influence of Capital Structure and Company Size on Profitability at PT Adhi Karya Tbk for the 2015-2024 Period Andieni Laila Lestari; Dina Novita
Escalate : Economics and Business Journal Vol. 4 No. 4 (2026): Escalate : Economics and Business Journal
Publisher : Takaza Innovatix Labs Ltd.

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61536/escalate.v4i4.811

Abstract

Profitability is an important indicator of a company's financial performance and can be influenced by capital structure and firm size. This study aims to examine the effect of capital structure and firm size on the profitability of PT Adhi Karya Tbk during 2015–2024. This research employed a quantitative associative approach. The population and sample comprised of PT Adhi Karya Tbk financial statement data for the 2015–2024 period, resulting in 10 annual observations. Data were collected through documentation, while capital structure was measured by Debt to Equity Ratio (DER), firm size by SIZE, and profitability by Return on Assets (ROA). Data analysis was conducted using descriptive statistics, classical assumption tests, multiple linear regression, correlation analysis, coefficient of determination, t-test, and F-test with SPSS version 27. The results showed that capital structure had no significant effect on profitability, while firm size had a negative and significant effect on profitability. Simultaneously, capital structure and firm size have a significant effect on profitability. In conclusion, firm size plays a significant role in explaining profitability, whereas capital structure does not have a significant partial effect
The Influence of Live Streaming, Marketing Communication Strategies, and Price Discounts on Purchase Decisions for Glad2Glow Skincare Products on Shopee Rizki Aprillia; Yuli Yanti Wulansari
Escalate : Economics and Business Journal Vol. 4 No. 4 (2026): Escalate : Economics and Business Journal
Publisher : Takaza Innovatix Labs Ltd.

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61536/escalate.v4i4.812

Abstract

The development of e-commerce and the Shopee Live feature increases opportunities for interactive skincare product marketing, while brand competition encourages companies to use marketing communications and price discounts to influence purchasing decisions. This study aims to analyze the influence of live streaming, marketing communication strategies, and price discounts on purchasing decisions for Glad2Glow skincare products on Shopee. The study used a quantitative approach with a causal associative method. The study population was Glad2Glow consumers in Sidoarjo Regency who had watched and purchased products through Shopee Live, with a sample of 100 respondents selected using purposive sampling. Data were collected through a Likert scale questionnaire and analyzed using multiple linear regression, t-test, F-test, and coefficient of determination. The results showed that all three variables partially and simultaneously had a positive and significant effect on purchasing decisions. Price discounts were the most dominant variable. In conclusion, the integration of the three marketing strategies can strengthen consumer purchasing decisions
The Effect of Liquidity and Sales Growth on Firm Value in Telecommunication Companies (A Case Study of PT Link Net Tbk, 2014–2024) Ni Nyoman Tri Rahayu; Dina Novita
Escalate : Economics and Business Journal Vol. 4 No. 4 (2026): Escalate : Economics and Business Journal
Publisher : Takaza Innovatix Labs Ltd.

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61536/escalate.v4i4.813

Abstract

The telecommunications industry faces competitive dynamics and changes in financial performance that can affect company value. This study aims to analyze the effect of liquidity and sales growth on company value at PT Link Net Tbk for the period 2014 to 2024, both partially and simultaneously. The study uses a quantitative approach with descriptive methods and secondary data in the form of financial reports, stock performance overviews, and stock prices. The study population is the financial reports of PT Link Net Tbk for the period 2014 to 2024, with samples in the form of data relevant to the research variables for 11 years of observation. The research instrument uses documentation, while data analysis is carried out using Microsoft Excel and SPSS version 26 through descriptive statistics, classical assumption tests, simple and multiple linear regression, t-test, F-test, and coefficient of determination. The results show that the Current Ratio has a positive and significant effect on Tobin's Q, while Sales Growth does not have a significant effect on Tobin's Q. Simultaneously, the Current Ratio and Sales Growth have a significant effect on Tobin's Q with an R Square of 85.4%. In conclusion, liquidity is a more dominant factor in explaining changes in the company value of PT Link Net Tbk compared to sales growth

Page 32 of 36 | Total Record : 358

 30   31   32   33   34 

Filter by Year

2023 2026


Reset
Filter By Issues
All Issue Vol. 4 No. 02 (2026): Escalate: Economics and Business Journal Vol. 4 No. 01 (2026): Escalate: Economics and Business Journal Vol. 3 No. 03 (2026): Escalate: Economics and Business Journal Vol. 4 No. 4 (2026): Escalate : Economics and Business Journal Vol. 4 No. 3 (2026): Escalate : Economics and Business Journal Vol. 3 No. 02: Strategic Innovation and Governance in Modern Business Systems: Integrating Technolog Vol. 3 No. 01: Intelligent Marketing and Behavioral Insights: Redefining Institutional and Organizat Vol. 2 No. 03: Creative Resilience and Market Innovation: Strategies for Sustainable Business Growth Vol. 1 No. 03 (2024): Escalate: Economics and Business Journal Vol. 2 No. 02: Innovating People and Planet: Redefining Work, Behavior, and Sustainability in the Di Vol. 2 No. 01: Behavioral Finance, AI, and the Digital Economy: Pathways to Competitive Advantage Vol. 1 No. 02: Driving Change and Innovation in the Digital Age Vol. 1 No. 01: Strategic Adaptation for Sustainable Growth More Issue