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Escalate : Economics and Business Journal
Published by PT. Takaza Innovatix Labs
ISSN : -     EISSN : 30254213     DOI : https://doi.org/10.61536/escalate
Core Subject : Economy,
Economics, Econometrics & Finance
Escalate invites both empirical and theoretical articles that explore micro and macro phenomena. The journals publication scope encompasses a wide array of domains, including macro and micro economics, business strategy and policy, entrepreneurship, finance and accounting studies, human resource management, marketing, organizational behavior, organizational theory, and research methods.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 358 Documents
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The Influence of Capital Structure, Interest Rates, and Company Size on Financial Performance at PT Lippo Karawaci Tbk for the 2015-2024 Period Arrizqya Fajar Afghoni; Eni Puji Astuti
Escalate : Economics and Business Journal Vol. 4 No. 4 (2026): Escalate : Economics and Business Journal
Publisher : Takaza Innovatix Labs Ltd.

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61536/escalate.v4i4.758

Abstract

The property sector is sensitive to changes in funding conditions, interest rates, and company characteristics that can affect financial performance. This study aims to analyze the effect of capital structure, interest rates, and company size on the financial performance of PT Lippo Karawaci Tbk for the period 2015–2024. The study uses a quantitative method with a descriptive and associative approach based on secondary data from annual financial reports and Bank Indonesia interest rate data. The study population consists of company financial reports, with a sample of financial reports for the period 2015–2024. Data analysis uses descriptive statistics, classical assumption tests, multiple linear regression, correlation, coefficient of determination, t-test, and F-test. The results of the study indicate that capital structure, interest rates, and company size, either partially or simultaneously, do not significantly influence financial performance. In conclusion, these three variables are not sufficient to explain changes in the company's financial performance, so other factors outside the model are suspected to have a greater role
The Influence of Debt Policy, Investment Decisions and Profitability on Company Value at PT Bumi Serpong Damai 2015-2025 Istiyanti Afifah Fadhilah; Destian Andhani
Escalate : Economics and Business Journal Vol. 4 No. 4 (2026): Escalate : Economics and Business Journal
Publisher : Takaza Innovatix Labs Ltd.

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61536/escalate.v4i4.759

Abstract

The property industry has significant funding and investment needs, making debt policy, investment decisions, and profitability important factors in determining firm value. This study aims to analyze the influence of debt policy, investment decisions, and profitability on firm value at PT Bumi Serpong Damai Tbk for the 2015-2025 period. The study uses a quantitative descriptive approach with secondary data in the form of annual financial reports. The research population is the financial statements of PT Bumi Serpong Damai Tbk, while the sample consists of 11 observations of financial statements for the 2015-2025 period. The research instruments used DER, PER, ROE, and PBV. Data analysis includes descriptive statistics, classical assumption tests, multiple linear regression, t-tests, F-tests, and coefficients of determination. The results show that debt policy has no significant effect, while investment decisions and profitability have a positive and significant effect on firm value. Simultaneously, all three variables have a significant effect on firm value
The Effect of Competence and Work Discipline on Employee Performance at The Ciputat Subdistrict Office, South Tangerang Muhammad Rafif Pranyata; Indri Indirasari
Escalate : Economics and Business Journal Vol. 4 No. 4 (2026): Escalate : Economics and Business Journal
Publisher : Takaza Innovatix Labs Ltd.

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61536/escalate.v4i4.760

Abstract

This research is motivated by the existence of competency and work discipline problems that are suspected to be related to employee performance at the Ciputat District Office in South Tangerang. The study aims to analyze the influence of competency and work discipline on employee performance partially and simultaneously. The study uses a quantitative approach with a verification method. The population and sample amounted to 50 employees with a saturated sampling technique. The research instrument was a five-level Likert scale questionnaire, while data analysis used SPSS 26 through validity, reliability, classical assumptions, linear regression, correlation coefficient, determination coefficient, t-test, and F-test. The results of the study show that competency has a significant effect on employee performance (t = 4.134; p < 0.05), work discipline has a significant effect on employee performance (t = 3.419; p < 0.05), and both simultaneously have a significant effect (F = 10.434; p < 0.05), with a contribution of 30.7%. In conclusion, increasing competency and work discipline together can support improving employee performance.
The Effect of Cash Turnover and Accounts Receivable Turnover on Profitability at PT Sido Muncul TBK Herbal Medicine and Pharmaceutical Industry 2014 - 2025 Dwi Wulandari; Gunartin
Escalate : Economics and Business Journal Vol. 4 No. 4 (2026): Escalate : Economics and Business Journal
Publisher : Takaza Innovatix Labs Ltd.

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61536/escalate.v4i4.764

Abstract

Profitability is an important indicator in assessing a company's ability to manage capital and generate profits. This study aims to analyze the effect of cash turnover and receivables turnover on profitability at PT Industri Jamu dan Farmasi Sido Muncul Tbk for the period 2014–2025. The study uses a quantitative approach with descriptive and verification methods. The population is the company's financial statements, with samples of financial position statements and income statements for the period 2014–2025 selected using purposive sampling. Secondary data were analyzed using SPSS 25 through descriptive statistics, classical assumption tests, multiple linear regression, coefficient of determination, t-test, and F-test. The results show that cash turnover has a positive and significant effect on profitability, while receivables turnover does not have a significant effect partially. Simultaneously, both have a significant effect on profitability with an R² of 84%. In conclusion, the effectiveness of cash management has an important role in increasing company profitability.
The Influence of Influencer Authenticity and Perceived Safety on Customer Retention through Emotional Engagement and Brand Attachment on Emina Products (Case Study of Emina Product Users in Sidoarjo Regency) Risma Hastiwi Putri; Donny Arif
Escalate : Economics and Business Journal Vol. 4 No. 4 (2026): Escalate : Economics and Business Journal
Publisher : Takaza Innovatix Labs Ltd.

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61536/escalate.v4i4.767

Abstract

The growth of the beauty industry in Indonesia and the high tendency of brand switching demonstrate the importance of understanding factors that can retain consumers. This study aims to analyze the influence of influencer authenticity and perceived safety on customer retention through emotional engagement and brand attachment among Emina users in Sidoarjo Regency. The study used an associative quantitative approach with a five-point Likert scale questionnaire. The study population was Emina users in Sukodono and Taman Districts, with 129 respondents selected through purposive sampling. Data were analyzed using descriptive analysis and Partial Least Squares Structural Equation Modeling (PLS-SEM) with SmartPLS. The results showed that influencer authenticity significantly influenced emotional engagement, brand attachment, and customer retention. Perceived safety significantly influenced emotional engagement and brand attachment, but not directly on customer retention. Brand attachment mediated both relationships, while emotional engagement did not. In conclusion, brand attachment is a stronger retention mechanism than emotional engagement.
Service Quality and Banking Program Variety Effects on Customer Satisfaction at Bank BPD Bali I Ketut Pantes; I Made Widiantara; Leni Anggraini Susanti; Wayan Suryathi
Escalate : Economics and Business Journal Vol. 4 No. 4 (2026): Escalate : Economics and Business Journal
Publisher : Takaza Innovatix Labs Ltd.

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61536/escalate.v4i4.770

Abstract

This study examines the effects of service quality and banking program variety on customer satisfaction at PT Bank Pembangunan Daerah Bali, Medistra Hospital Sub-Branch, Denpasar. A quantitative associative survey involved 100 customers selected through simple random sampling from a population of 9,935. Data were collected using a five-point Likert-scale questionnaire and analyzed with SPSS 23 using instrument tests, classical assumption tests, multiple linear regression, t-tests, an F-test, and R². The results show that service quality has a positive and significant effect on customer satisfaction (B = 0.525; t = 6.663; p < 0.001), as does banking program variety (B = 0.384; t = 4.823; p < 0.001). The model is jointly significant (F = 36.239; p < 0.001) and explains 42.8% of customer satisfaction variance (R² = 0.428). The findings indicate that responsive service and adaptive savings and digital banking programs should be strengthened simultaneously.
The Influence of Leadership, Human Resource Management and Work Discipline on Employee Performance on the Seapup 2 Jack Up Rig Vessel Mohamad Akhirudin Ismail Ismail
Escalate : Economics and Business Journal Vol. 4 No. 4 (2026): Escalate : Economics and Business Journal
Publisher : Takaza Innovatix Labs Ltd.

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61536/escalate.v4i4.773

Abstract

This study examines the relationship of leadership, human resource management, and work discipline with employee performance aboard the Seapup 2 Jack Up Rig vessel owned by PT Swadaya Sarana Berlian. A quantitative approach was employed using questionnaire data collected from 75 respondents selected from a population of 76 crew members. The data were analyzed using multiple linear regression with IBM SPSS Statistics 23.0. The partial test results reported in the manuscript indicate that leadership is significantly associated with employee performance (p = 0.040), whereas human resource management shows no statistically significant association (p = 0.141). Work discipline is also reported as statistically significant (p = 0.036). However, the simultaneous-test results require verification because the reported F-statistic of 1.222 and significance value of 0.038 need to be checked against the original regression output. The findings highlight the different reported relationships of leadership, human resource management, and work discipline with employee performance in the study setting.
Implementation of Rebranding and Lifestyle on Persebaya Merchandise Purchasing Decisions Through Brand Image as a Mediating Variable (Case Study of Aza Wear Consumers at the Persebaya Store in Sidoarjo) Maulidiah Natasyah; Donny Arif
Escalate : Economics and Business Journal Vol. 4 No. 4 (2026): Escalate : Economics and Business Journal
Publisher : Takaza Innovatix Labs Ltd.

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61536/escalate.v4i4.774

Abstract

This study aims to analyze the influence of rebranding and lifestyle on purchasing decisions of Persebaya merchandise through brand image as a mediating variable on AZA Wear consumers at Persebaya Store Sidoarjo. The method used is quantitative with purposive sampling technique, involving a sample of 127 respondents. Data were processed using SmartPLS 4.1.1.2 through a series of tests including validity and reliability tests, outer model evaluation (convergent validity, discriminant validity, composite reliability, and Cronbach's Alpha), inner model evaluation (R-Square and path coefficient), and hypothesis testing. The results of the study show: 1) Rebranding has a positive and significant effect on Brand Image. 2) Lifestyle has a positive and significant effect on Brand Image. 3) Rebranding has a positive and significant effect on Purchasing Decisions. 4) Lifestyle has a positive and significant effect on Purchasing Decisions. 5) Brand Image has a positive and significant effect on Purchasing Decisions. 6) Brand Image significantly mediates the effect of Rebranding on Purchasing Decisions. 7) Brand Image significantly mediates the effect of Lifestyle on Purchasing Decisions.
The Influence of Capital Structure and Asset Efficiency on Profitability at PT Bumi Serpong Damai TBK for the 2014-2025 Period Laurensia Stepy Natalie; Hadijah Febriana
Escalate : Economics and Business Journal Vol. 4 No. 4 (2026): Escalate : Economics and Business Journal
Publisher : Takaza Innovatix Labs Ltd.

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61536/escalate.v4i4.775

Abstract

This research is motivated by the fluctuations in profitability of PT Bumi Serpong Damai Tbk as well as changes in capital structure and asset efficiency during the period 2014–2025. This study aims to analyze the effect of Capital Structure proxied by Debt to Equity Ratio (DER) and Asset Efficiency proxied by Total Asset Turnover (TATO) on Profitability proxied by Return on Equity (ROE). The study uses a causal associative method with a quantitative approach. The population and sample are in the form of financial statements of PT Bumi Serpong Damai Tbk for the period 2014–2025. Data were obtained through documentation and analyzed using multiple linear regression, t-test, F-test, and coefficient of determination with SPSS 25. The results showed that DER had no effect on ROE, while TATO had an effect on ROE. Simultaneously, DER and TATO had an effect on ROE with an Adjusted R Square of 59.5%. In conclusion, asset efficiency is a factor that influences profitability, while capital structure has not partially shown an effect on company profitability.
The Influence of Digital Marketing and Electronic Word of Mouth on Sunsilk Shampoo Purchasing Decisions on TikTok among Generation Z in Pamulang, South Tangerang Anissa Ayudewi; Putri Nilam Kencana
Escalate : Economics and Business Journal Vol. 4 No. 4 (2026): Escalate : Economics and Business Journal
Publisher : Takaza Innovatix Labs Ltd.

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61536/escalate.v4i4.776

Abstract

This study aimed to examine the effect of Digital Marketing and Electronic Word of Mouth on the purchase decision of Sunsilk shampoo on TikTok among Generation Z in Pamulang District, South Tangerang. A quantitative causal-associative approach was applied. The sample consisted of 100 respondents selected through purposive sampling. Data were collected using an online questionnaire and analyzed with IBM SPSS using validity, reliability, classical assumption, simple and multiple linear regression, t-test, F-test, correlation, and coefficient of determination. The results showed that Digital Marketing had a positive but insignificant effect on purchase decisions (t = 1.507; p = 0.135), while Electronic Word of Mouth had a positive and significant effect (t = 3.055; p = 0.003). Simultaneously, Digital Marketing and Electronic Word of Mouth significantly affected purchase decisions (F = 5.734; p = 0.004). The Adjusted R Square of 0.087 indicated that the two independent variables explained 8.7% of the variation in purchase decisions. The findings suggest that e-WOM plays a stronger partial role in shaping purchase decisions, while other factors outside the model also contribute.

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