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Aufa Rizka Azzumi
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INDONESIA
Global Leadership Organizational Research in Management
ISSN : 30217431     EISSN : 0217423     DOI : 10.59841
Core Subject : Science, Social,
bidang Ilmu Manajemen dan Ekonomi. Jurnal ini berkaitan dengan aspek apapun dari manajemen, namun tidak terbatas pada topik berikut : berkaitan dengan aspek apapun dari manajemen, namun tidak terbatas pada topik berikut : Manajemen Sumberdaya Manusia , Manajemen Keuangan, Manajemen Pemasaran, Manajemen Sektor Publik, Manajemen Operasional, Manajemen Rantai Pasokan, Corporate Governance, Etika Bisnis, Akuntansi Manajemen dan Pasar Modal dan Investasi
Articles 217 Documents
Analisis Kinerja Keuangan Menggunakan Metode Altman Z-Score terhadap Harga Saham: (Studi Empiris pada Perusahaan Subsektor Perbankan yang Terdaftar di Bursa Efek Indonesia Periode 2019-2023) Rani Hairunnisa Rahmawati; Retno Fuji Oktaviani
Global Leadership Organizational Research in Management Vol. 2 No. 4 (2024): Global Leadership Organizational Research in Management
Publisher : STIKes Ibnu Sina Ajibarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59841/glory.v2i4.1710

Abstract

Share prices experience fluctuations that occur every year in banking companies listed on the Indonesia Stock Exchange in the 2019-2023 period. This research aims to determine the effect of Working Capital to Total Assets, Retained Earnings to Total Assets, Earnings Before Interest and Taxes to Total Assets, and Market Value Equity to Total Liabilities on Share Prices in Banking Companies listed on the Indonesia Stock Exchange for the 2019-2023 period. . The population of the Indonesian Stock Exchange is 47 companies. The samples taken in this research were 9 banking companies using purposive sampling technique. The analytical tool used is multiple linear analysis which was tested using Statistical Product and Service Solution (SPSS) version 26. The results of this research show that Working Capital to Total Assets has a negative effect on Stock Prices, Retained Earning to Total Assets has a positive effect on Stock Prices , while Earnings Before Interest and Taxes to Total Assets and Market Value Equity to Total Liabilities have no effect on share prices.
Pengaruh Shopping Lifestyle Dan Fashion Involvement Terhadap Impulse Buying Shopee Pada Gen Z di DIY Anisyah Vira Saputri Imran; Wina Driyan Pradana
Global Leadership Organizational Research in Management Vol. 2 No. 4 (2024): Global Leadership Organizational Research in Management
Publisher : STIKes Ibnu Sina Ajibarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59841/glory.v2i4.1716

Abstract

Impulse buying is a situation where consumers carry out the shopping process without any prior plans or it happens suddenly. DIY is the area with the highest internet users on the island of Java and its population is dominated by Gen Z. Gen Z is a generation that grew up with the development of existing technology and always follows the development of existing trends. The presence of e-commerce makes it easier for Gen Z to carry out the shopping process which can be accessed easily. Factors that cause this impulse buying behavior include shopping lifestyle and fashion involvement. This research aims to determine the influence of shopping lifestyle and fashion involvement on impulse buying at Shopee. This research uses explanatory research with a quantitative approach using a sampling technique using the purposive sampling method. Data was taken using an online questionnaire from 200 respondents. Data analysis in this study was assisted by SPSS version 27 software. The results of this research show that the shopping lifestyle that consumers have and fashion involvement or consumer involvement in the fashion products offered by shops is increasingly developing following existing trends, which can lead to impulse buying in consumers. The conclusion is that the variables shopping lifestyle and fashion involvement influence impulse buying at Shopee.
Analysis Of Promotional Strategies And Service Quality On Usage Satisfaction Steam Hjg Car Wash In Pungur District Central Lampung Helen Chrystina Putri; Vonny Tiara Narundana
Global Leadership Organizational Research in Management Vol. 2 No. 4 (2024): Global Leadership Organizational Research in Management
Publisher : STIKes Ibnu Sina Ajibarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59841/glory.v2i4.1721

Abstract

With car production increasing every year, the automotive industry has grown rapidly in the modern era. This growth has also led to the development of ancillary service sectors such as auto repair shops, auto shows, sales of vehicle accessories and components, and carwash services. Car wash services, in particular, have become very necessary in this day and age, especially for those who cannot and have limited time to wash their own vehicles at home. As a business in the service sector, it is important to implement effective promotional plans and provide optimal service quality to customers to ensure their satisfaction with the services provided. This research aims to evaluate the effect of promotional strategies and service quality on the satisfaction of HJG Carwash users in Punggur District, Central Lampung, either partially or simultaneously. From a population of 242 people, the research sample was taken from 151 respondents. The research method applied is multiple regression analysis with the IBM SPSS Statistics application. The results prove that promotional strategies do not have a positive impact on user satisfaction, while service quality has a positive impact partially on HJG Carwash user satisfaction. However, simultaneously, the two variables together have a positive and significant impact on HJG Carwash user satisfaction. In this study, 29.5% of the variation in customer satisfaction can be explained by the model used, while the remaining 0.705 cannot be described in this research.
Pengaruh Kerjasama Tim dan Motivasi Kerja terhadap Kinerja Karyawan PT Amythas Jakarta Selatan Rahmat Ardiansyah; Purwatiningsih Purwatiningsih; Ratih Setyo Rini
Global Leadership Organizational Research in Management Vol. 2 No. 4 (2024): Global Leadership Organizational Research in Management
Publisher : STIKes Ibnu Sina Ajibarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59841/glory.v2i4.1750

Abstract

The aim of this research is to determine the influence of teamwork and work motivation on employee performance at PT Amythas South Jakarta. This research was carried out in April-June. In this research the author used quantitative research methods. Data collection uses observation, questionnaires and documentation methods. with a sample size of 60 people. The research results concluded that there was a partially significant influence between teamwork on employee performance, proven based on the results of the t test or partial test with a probability value of 0.001 < 0.05 and a calculated t value > t table of 7.939 > 2.001. There is a partially significant influence between work motivation and employee performance, proven based on the results of the t test or partial test with a probability value of 0.001 < 0.05 and a calculated t value > t table of 10.666 > 2.001. There is a significant simultaneous influence between teamwork and work motivation on employee performance at PT Amythas South Jakarta, proven based on the results of the F test or simultaneous testing with a probability value of 0.001 < 0.05 and a calculated F value > F table, namely 58.576 > 3 .16.
Pengaruh Gaya Kepemimpinan dan Budaya Organisasi terhadap Disiplin Kerja pada Karyawan Fakultas Kedokteran dan Kesehatan Universitas Muhammadiyah Jakarta Eka Lestari
Global Leadership Organizational Research in Management Vol. 2 No. 4 (2024): Global Leadership Organizational Research in Management
Publisher : STIKes Ibnu Sina Ajibarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59841/glory.v2i4.1751

Abstract

Human Resources is the most privileged asset in a company. This study aims to determine the influence of leadership style and organizational culture on work discipline at FKK UMJ, an institution that operates in the medical education service sector. This type of research uses a quantitative approach with a saturated sample involving 45 respondents. The data collection technique uses observation through questionnaires. The results of this study show that leadership style (X1) has a positive effect on work discipline (Y) by 86.4%, this is evidenced based on the t-value of 16.555 > t-table 2.017 with a significant value of 0.000 < 0.05. Organizational culture (X2) has a positive effect on work discipline (Y) by 78.2%, this is evidenced by the t-value of 12.430 > t.017 table with a significant value of 0.000 < 0.05. Leadership style (X1) and organizational culture (X2) simultaneously (together) had a positive influence on work discipline (Y) by 88.4% and the remaining 11.6% were influenced by variables outside this study. This is evidenced based on the F value of 159.517 > the F value of table 3.22 with a significant value of 0.000 < 0.05.
Pengaruh Disiplin Kerja dan Motivasi Kerja terhadap Kinerja Karyawan Cleaning Service pada PT ISS Indonesia Tangerang Selatan Siti Dalsidah; Bilgah Bilgah
Global Leadership Organizational Research in Management Vol. 2 No. 4 (2024): Global Leadership Organizational Research in Management
Publisher : STIKes Ibnu Sina Ajibarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59841/glory.v2i4.1759

Abstract

Employee performance is a good work success that has been achieved by employees through the activities that have been carried out. High performance indicates that employees successfully achieve the desired results, both in terms of quantity and quality of their work. It can be seen in increased productivity, service quality, customer satisfaction, and overall business results. This study aims to identify and analyze the effect of work discipline and work motivation on employee performance at PT Iss Indonesia. The research method used in this study is a quantitative method with a survey approach. Data was collected through questionnaires distributed to 68 employees at PT Iss Indonesia. The data analysis technique used is multiple linear regression analysis to determine the extent to which work discipline and work motivation affect employee performance. The results of this study indicate that work discipline has a significant effect of 0.812 or 81.2%, meaning that work discipline has a strong influence on employee performance. Motivation also has a significant effect of 0.832 or 83.2%, meaning that work motivation has a strong influence on employee performance. Simultaneously there is a positive and significant influence between work discipline and work motivation on employee performance at PT Iss Indonesia with a value of 87.5% and the remaining 12.5% is influenced by other factors.
Pengaruh Kualitas Pelayanan dan Kepuasan terhadap Loyalitas Pendengar RRI Pro 1 Fm 91.2 Mhz Jakarta Ida Nur Aprilia; Ety Nurhayaty
Global Leadership Organizational Research in Management Vol. 2 No. 4 (2024): Global Leadership Organizational Research in Management
Publisher : STIKes Ibnu Sina Ajibarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59841/glory.v2i4.1772

Abstract

In the era of increasingly strict media digitalisation, it encourages the birth of various new media, especially those related to advances in the information technology sector which provide alternative access. Service quality is very important for companies, with the quality of service provided can affect satisfaction and will have an impact on long-term loyalty to RRI PRO 1 Jakarta listeners. The purpose of this study was to determine the effect of service quality and satisfaction on the loyalty of RRI PRO 1 Jakarta listeners. The analysis method in this study uses several test stages ranging from validity test, reliability test, normality test, multicolinerity test, heteroscedasticity test, linearity test, multiple linear regression, t test, f test, determination test. The sampling method in this study was purposive sampling technique. The results showed that the service quality variable had a positive and significant effect on listener loyalty with a value of 0.028> 0.05, while the satisfaction variable had a significant effect on loyalty with a value of 0.012> 0.05 while in the simultaneous hypothesis test, service quality and satisfaction had a positive effect on the loyalty of RRI PRO 1 Jakarta listeners obtained an F value of 7.535.
Pengaruh Citra Merek dan Harga terhadap Minat Beli Konsumen Jago Coffee di Jakarta Selatan Shela Safirasuri; Ulta Rastyana
Global Leadership Organizational Research in Management Vol. 2 No. 4 (2024): Global Leadership Organizational Research in Management
Publisher : STIKes Ibnu Sina Ajibarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59841/glory.v2i4.1775

Abstract

Jago Coffee is a retail business in the coffee shop industry that adopts the idea of Cafe on Wheels, a new idea in coffee sales. Yoshua Tanu, the owner of Coffee Jago, plans to do a rebranding in 2022. In addition to changes to the idea and design of the Jago Coffee electric wagon bicycle, customers can now order their drinks easily through this special app. The concept of a coffee shop around, which allows consumers to enjoy quality coffee at affordable prices, is very attractive and consumer in demand. The aim of the research is to identify and analyze the influence of brand image and price simultaneously on the interest of consumers to buy Jago coffee in South Jakarta. Using the questionnaire method for data collection as well as data processing using SPPS version 26 and its method of analysis is quantitative analysis, which is the method of statistical analysis. It is then known that brand image and price have a significant influence on buying interest. This research provides valuable insights for companies to optimize their marketing strategies by paying attention to brand image and price as key factors affecting consumer purchasing interests.
Pengaruh Kualitas Produk dan Harga terhadap Kepuasan Konsumen Motor Honda di Jakarta Timur Irdham Hawari; Purwatiningsih Purwatiningsih; Ratih Setyo Rini
Global Leadership Organizational Research in Management Vol. 2 No. 4 (2024): Global Leadership Organizational Research in Management
Publisher : STIKes Ibnu Sina Ajibarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59841/glory.v2i4.1837

Abstract

This research in marketing management aims to determine the effect of product quality and price on consumer satisfaction for East Jakarta Honda motorbikes from April to June due to the decline in sales of Hodna motorbikes on consumer satisfaction in 2022. The aim of this research is to determine product quality and price on Honda motorbike consumer satisfaction in East Jakarta and to study marketing management techniques. This type of research is quantitative research, the sampling technique is Cluster Sampling which was obtained by 60 respondents which was carried out in the East Jakarta District, totaling 10 sub-districts. The data collection method used was distributing questionnaires. In this research, the SPSS version 25 program was used. The results of the research on the influence of product quality and price on customer satisfaction for Honda motorbikes showed results that had a very positive influence on partial and simultaneous results. Which means increasing product quality and product prices. So the results are very significant, the T test is 0.044 > 0.5 and the F test is 1.041 > F is 2.00, the more satisfaction Honda motorbike customers increase, the more sales they make to customers.
The Effect of Social Media Marketing Towrds Customer-Brand Engagement : The Phenomenon in Luxury Fashion Bags Brand’s in Jakarta Karimah Karimah; Diana Sari
Global Leadership Organizational Research in Management Vol. 2 No. 4 (2024): Global Leadership Organizational Research in Management
Publisher : STIKes Ibnu Sina Ajibarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59841/glory.v2i4.1842

Abstract

This study examines the effect of social media marketing on customer-brand engagement in the luxury fashion bags sector in Jakarta. By leveraging the growing importance of social media as a marketing tool, this research aims to understand how various dimensions of social media marketing—entertainment, customization, interaction, electronic word-of-mouth (eWOM), and trendiness—influence customer-brand engagement and self-brand connection. Using a quantitative approach, data was collected through surveys distributed to consumers of luxury fashion bags in Jakarta. The analysis reveals a positive correlation between social media marketing efforts and customer-brand engagement, with self-brand connection acting as a significant mediating factor. The findings highlight the necessity for luxury brands to strategically utilize social media to enhance consumer relationships and engagement, providing practical insights for marketers in optimizing their social media strategies.