cover
Article Per Year (5 Year)
All
Home Page
OAI Link
Editorial Team
Contact
Reviewer
Google Scholar
Contact Name
Firdaus Annas
Contact Email
info@makwafoundation.org
Phone
+6285278566869
Journal Mail Official
info@makwafoundation.org
Editorial Address
Jl. Dusun Pandam Jorong Aro Kandikir Nagari Gadut Kecamatan Tilatang Kamang Kabupaten Agam Sumatera Barat
Location
Kab. agam,
Sumatera barat
INDONESIA
Journal of Visionary Sharia Economy (JOVISHE)
Published by Yayasan Lembaga Studi Makwa
ISSN : -     EISSN : 29647908     DOI : https://doi.org/10.57255/jovishe
Core Subject : Economy, Science, Social,
Computer Science & IT Economics, Econometrics & Finance Social Sciences
The Journal of Visionary Sharia Economy (JOVISHE) is a platform dedicated to advancing scientific understanding of Islamic economics and finance, with a focus on global issues and long-term problem-solving in the field. This journal is an appropriate venue for scholarly discussions on various aspects of Islamic economics and finance. JOVISHE publishes research articles covering regulations, implementation, and the long-term economic impact of Islamic finance on societal welfare. The journal is published by Yayasan Lembaga Studi Makwa (Makwa Foundation).
Arjuna Subject : Ilmu Ekonomi, Ekonometrika dan Keuangan (semua kategori) - Ilmu Ekonomi, Ekonometrika dan Keuangan (Lain-Lain)
Articles 5 Documents
 1 
Search results for , issue "Vol. 4 No. 1 (2025): Edition June 2025" : 5 Documents clear
Inovasi Layanan Antar Jemput Paket Surat PT Pos Indonesia Berdasarkan Penjualan dan Minat Beli Rahmayani, Rani; Firmansyah, Esa; Sariwaty S, Yulia; Ulil Hikmah, Hilda
JOVISHE : Journal of Visionary Sharia Economy Vol. 4 No. 1 (2025): Edition June 2025
Publisher : Yayasan Lembaga Studi Makwa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57255/jovishe.v4i1.158

Abstract

PT Pos Indonesia transformed with a service renewal, namely the Q9Plus service. The service refers to one of the products, namely package and mail transfers by providing pick-up officers and transportation facilities. The package and mail pick-up clerk is called an O-Ranger. This fulfillment aims to make it easier for officers when picking up, picking up, and processing. The innovation of package and mail pick-up services is utilized by several online shops to facilitate the delivery of goods. Thus, the sale of PT Pos Indonesia's Cibatu Garut Branch has changed so that the service can attract consumer interest and attention. The purpose of this study was to determine the interrelation of sales and consumer buying interest on the innovation of parcel and mail shuttle services at PT Pos Indonesia Cibatu Garut Branch. The method in this study is a quantitative method with a descriptive and verification research design. Determination of the sample using the Lemeshow formula and the acquisition of as many as 96 respondents with probability sampling method and stratified random sampling technique. Respondents in this study were the people of Cibatu Garut District. This study uses the SPSS (Statistical Product and Service Solutions) program which aims to measure the effect of sales and buying interest on the innovation of parcel and mail delivery services at PT Pos Indonesia Cibatu Garut Branch and uses the t and F hypothesis tests to find out partially and simultaneously. The results showed that partially sales and buying interest had a positive and significant effect on innovation.
Implementasi Media Promosi Produk Home Industry di Kabupaten Agam dan Lima Puluh Kota Almukarrom Ramadhan, Sayyid Barqi; Annas, Firdaus; Henra, Raseb
JOVISHE : Journal of Visionary Sharia Economy Vol. 4 No. 1 (2025): Edition June 2025
Publisher : Yayasan Lembaga Studi Makwa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57255/jovishe.v4i1.401

Abstract

This research aims to analyze and implement OperCart as a promotional media for home industry products in Agam and Lima Puluh Kota Regencies. This research is expected to increase market access and competitiveness of local products through the use of digital technology. Currently, home industries in the Agam and Lima Puluh Kota Regencies face various obstacles, such as limited access to a wider market, lack of effective promotional media, and the low level of adoption of digital technology by business actors. By utilizing digital technology such as OperCart, businesses can promote products more efficiently, reach a wider market, and increase competitiveness in the midst of global competition. This research uses a descriptive approach with a system development method. The research stages include needs analysis, OperCart design and implementation, and platform performance evaluation through interviews, surveys, and direct observation of users. The implementation of OperCart showed a significant increase in the effectiveness of home industry product promotion. Within three months of use, the platform managed to increase sales transactions by 40% and expand market reach by 55%. Businesses responded positively to OperCart because of its ease of use and features that support promotional needs, such as product catalogs, transaction recording, and social media integration. This research proves that digital platforms such as OperCart can be an effective solution to improve the competitiveness of home industries. Further development recommendations include the addition of marketing analytics features and technical training for businesses to optimize the use of the platform.
Media Promosi Digital pada Produk UMKM Kue dan Ikan Kering di Kecamatan Sungai Beremas Alya, Ilhami; Annas, Firdaus; Santika, Mira; Yanti, Rahma
JOVISHE : Journal of Visionary Sharia Economy Vol. 4 No. 1 (2025): Edition June 2025
Publisher : Yayasan Lembaga Studi Makwa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57255/jovishe.v4i1.475

Abstract

This research aims to increase the sales of cake and dried fish products in Micro, Small, and Medium Enterprises (MSMEs) in Sel Beremas District through the development of an OpenCart-based e-commerce platform. The research is motivated by the limited access to online markets and the lack of digital knowledge among MSMEs. The research method used is Research and Development (R&D) with a user-oriented approach. The initial stage involved data collection through surveys and interviews to identify the needs of MSMEs and consumer preferences. The results of the data analysis were used as a basis for designing a user-friendly and attractive platform. The key features developed include an interactive product catalog, diverse payment systems, integration with social media, and order tracking features. The developed e-commerce platform was then implemented and evaluated. The evaluation results showed a significant increase in several performance indicators, such as website traffic, transaction value, and customer satisfaction. Additionally, the platform successfully enhanced the brand awareness of MSMEs in the online market. This study concludes that the development of the OpenCart-based e-commerce platform is an effective solution to increase MSME product sales in Sel Beremas District. This platform not only expands market reach but also provides convenience for consumers in making transactions. It is hoped that this research can serve as a reference for the development of other MSMEs in utilizing digital technology to enhance business competitiveness.
Mengembangkan Home Industry di Kota Lubuklinggau dengan OpenChart Langkah Menuju Pasar Lebih Luas Armei, Fernanda Putra; Annas, Firdaus; Alfandi, M Raihan; Darmawati, Gusnita
JOVISHE : Journal of Visionary Sharia Economy Vol. 4 No. 1 (2025): Edition June 2025
Publisher : Yayasan Lembaga Studi Makwa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57255/jovishe.v4i1.561

Abstract

This study aims to develop a digital-based promotional strategy through the OpenChart application for home industry players in Lubuklinggau City, in order to expand their market reach. Currently, product promotion by home industries in this city is still limited to social media such as Facebook and WhatsApp, especially since the COVID-19 pandemic. However, these promotional activities have decreased, which has an impact on decreasing production. In addition, most customers only come from areas around the store or within the city of Lubuklinggau. In fact, in this digital era, the use of various social media platforms such as Instagram, Facebook, WhatsApp, to e-commerce, should be able to expand the reach of promotion. This study uses the Research and Development (R&D) method with a 4D development model, namely Define, Design, Develop, and Dissemination. The results of the study are in the form of web-based promotional media developed using the OpenChart application. The findings show that this application is effective as a promotional media that can increase the production of regional specialties from micro, small, and medium enterprises (MSMEs) in Lubuklinggau. The implications of this study indicate that the use of digital technology such as OpenChart can be a solution for MSMEs to face challenges in promotion, especially in adapting more relevant marketing strategies in the digital era, so that they can compete in a wider market.
Perancangan E-Commerce dengan Menggunakan OpenCart sebagai Media Promosi produk HALAL UMKM di Kecamatan Gaung Riska Erpina, Riska; Annas, Firdaus; Prima Aulia, Allans; Adis Susazil, Alfi
JOVISHE : Journal of Visionary Sharia Economy Vol. 4 No. 1 (2025): Edition June 2025
Publisher : Yayasan Lembaga Studi Makwa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57255/jovishe.v4i1.431

Abstract

Artikel ini dibagun dengan Tujuan pengimplementasikan E-Commerce sebagai media promosi produk yang ada di Kecamatan Gaung. Produk rumahan yang diproduksi oleh masyarakat kecamatan Gaung ini sebagian besar merupakan produk olahan tangan tradisional yang seharusnya dikenal oleh khalayak. Namun, Promosi produk yang ada di kecamatan Gaung saat ini masih dilakukan secara sederhana dan belum meluas, hanya berbataskan oleh media sosial pribadi seperti facebook dan Whatsapp, bahkan tidak jarang promosi hanya dilakukan secara pribadi hingga mulut ke mulut, dengan jangkauan pelanggan yang ada saat ini masih berada dalam ruang lingkup kecamatan saja. Padahal, produk lokal bisa dikenalkan lebik baik hingga ke luar provinsi bahkan luar negeri agar produk mampu dikenal oleh masyarakat luas tidak hanya bagi masyarakat setempat hingga menjangkau masyarakat luar daerah, sehingga Produk UMKM yang ada di Kecamatan Gaung mampu bersaing secara global. Penelitian ini menggunakan model Research and Development (R&D) dengan model pengembangan Define, Design, Develop, Decemination (D4). Hasil dari penelitian ini didapatkan bahwa OpenCart dapat menjadi media pendukung dalam meningkatkan media promosi produk yang ada di Kecamatan Gaung. Abstract This article is built with the aim of implementing E-Commerce as a promotional media for products in Gaung Sub-district. The home products produced by the people of Gaung sub-district are mostly traditional handmade products that should be recognized by the public. However, the current promotion of products in Gaung sub-district is still carried out simply and not widely, only limited by personal social media such as Facebook and Whatsapp, it is not uncommon for promotions to only be carried out personally to word of mouth, with the reach of existing customers currently still within the scope of the sub-district only. In fact, local products can be introduced better outside the province and even abroad so that products can be recognized by the wider community not only for the local community to reach people outside the region, so that MSME products in Gaung District are able to compete globally. This research uses the Research and Development (R&D) model with the Define, Design, Develop, Decemination (D4) development model. The results of this study found that OpenCart can be a supporting medium in improving product promotion media in Gaung District.

Page 1 of 1 | Total Record : 5

 1 

Filter by Year

2025 2025


Reset
Filter By Issues
All Issue Vol. 4 No. 1 (2025): Edition June 2025 Vol. 3 No. 2 (2024): Edition December 2024 Vol. 3 No. 1 (2024): Edition June 2024 Vol. 2 No. 2 (2023): Edition December 2023 Vol. 2 No. 1 (2023): Edition June 2023 Vol. 1 No. 2 (2022): Edition December 2022 Vol. 1 No. 1 (2022): Edition June 2022