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Contact Name
Ida Ida
Contact Email
jurnal.manajemen@eco.maranatha.edu
Phone
+62222-2012186
Journal Mail Official
jurnal.manajemen@eco.maranatha.edu
Editorial Address
Jl. Prof. drg. Surya Sumantri, M.P.H. No. 65 Bandung - 40164, Jawa Barat, Indonesia
Location
Kota bandung,
Jawa barat
INDONESIA
Jurnal Manajemen Maranatha
ISSN : 14119293     EISSN : 25794094     DOI : http://doi.org/10.28932/jmm
Core Subject : Economy, Science,
Focus and scope of Jurnal Manajemen Maranatha areas include marketing management, financial management, human resource management, operation management, and entrepreneurship. JMM accepts articles in the form of quantitative and qualitative research results, conceptual studies, and various other similar scientific papers.
Articles 345 Documents
Determinasi kepuasan kerja dengan work engagement sebagai variabel mediasi Desi Tri Kurniawati; Ni Nyoman Suliati
Jurnal Manajemen Maranatha Vol 24 No 2 (2025): Jurnal Manajemen Maranatha
Publisher : Universitas Kristen Maranatha

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.28932/jmm.v24i2.11580

Abstract

This study examined the influence of quality work of life, employee empowerment, and career development on job satisfaction and the mediating function of work engagement in the relationship between quality work of life, employee empowerment, and career development on job satisfaction. The population of this study was all employees of PT Penamas Nusaprima located in Malang City, totaling 215 employees, and based on the Slovin formula used, the sample in this study was 140 employees. The research method used is quantitative with an explanatory research approach using partial least squares-structural equation modeling (PLS-SEM) analysis techniques. The bootstrapping technique tests the hypothesis after the validity and reliability tests are carried out using an algorithmic approach. The results showed that quality work of life, employee empowerment, and career development, each have a positive and significant effect on job satisfaction, and it was found that work engagement acts as a partial mediator in the relationship between career development, employee empowerment, and quality work of life on job satisfaction.
Efek pengelompokan lokasi bisnis kuliner terhadap volume penjualan dengan mediasi kesadaran merek Matheo Sheva Hastono; Rafael Juan Chesna Tjoanda; Hari Minantyo
Jurnal Manajemen Maranatha Vol 24 No 2 (2025): Jurnal Manajemen Maranatha
Publisher : Universitas Kristen Maranatha

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.28932/jmm.v24i2.11585

Abstract

The food and beverage industry are a growing sector, and this growth prompts the majority of businesses in the industry to seek out new ways to gain customers' attention and increase their income. This makes the F&B industry as one of the most significant contributors to a country’s economic growth. This research aims to analyse the impact of location clustering of F&B businesses on their sales volume within the perimeter of DP Mall semarang, using brand awareness as a mediating variable, to see whether clustering has a positive or negative impact on these businesses. The research method used is quantitative, based on partial least squares-structural equation modeling (PLS-SEM) with a purposive sampling technique. Data was collected using a Lickert scale questionnaire from 123 respondents who met the selection criteria. The results of this research show a significant positive impact of the clustering of food and beverage businesses on their sales volume and confirm the significance of brand awareness as a mediator. The conclusion indicates that clustering F&B tenants in shopping centers can be an effective approach to increase their sales volume through the mediation of brand awareness, generating profits from the spillover effect. This research provides an understanding of how tenant location arrangements in shopping centers can increase profit for tenants within the culinary clusters. Further research is required to gain more information regarding qualitative perspectives and to explore the effect of it on different industries.
Literasi digital, technostress, dan adopsi teknologi Industri 4.0: Pendorong kinerja inovasi Paul Jonathan; Angela Caroline; Yoke Pribadi Kornarius; Albertus Iwan Hendarta; Agus Gunawan
Jurnal Manajemen Maranatha Vol 25 No 1 (2025): Jurnal Manajemen Maranatha
Publisher : Universitas Kristen Maranatha

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.28932/jmm.v25i1.11435

Abstract

Sophisticated technologies, including IoT, AI, Big Data, and robotics, are enabling Industry 4.0 to transform how products are created, and services are delivered, making processes far more efficient. This profound digital shift is notably impacting the healthcare sector, driving its adoption and growing dependence on technology to elevate service quality. One key factor in technology adoption in this sector is the digital literacy of healthcare professionals, which includes their ability to operate and utilize technology. However, technological development also brings new challenges, such as technostress, which is the pressure caused by rapid technological advancements. This study focuses on examining the effect of digital literacy and technostress on organizational innovation performance within the healthcare sector, where Industry 4.0 technology adoption acts as a mediating variable. The study involves 216 healthcare professionals in Bandung City, and the analysis was employed using Structural Equation Modeling (SEM-PLS). The study reveals that digital literacy and technostress significantly promote Industry 4.0 technology adoption. This adoption then acts as a catalyst for enhancing organizational innovation performance. The higher the digital literacy, the better the technology adoption rate, which supports the creation of innovation within organizations. Technostress, although adding pressure, can encourage individuals to adapt more quickly to new technologies, accelerating innovation. This study emphasizes the importance of high digital literacy and proper technostress management in driving technology adoption and enhancing innovation performance, particularly in the healthcare sector.
Dampak brand experience terhadap brand attachment: Brand trust sebagai mediator Muhammad Gaudi Ilyasa; Lisa Jolanda Catherine Polimpung; Fransisca Mulyono
Jurnal Manajemen Maranatha Vol 25 No 1 (2025): Jurnal Manajemen Maranatha
Publisher : Universitas Kristen Maranatha

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.28932/jmm.v25i1.12039

Abstract

This study aims to evaluate the influence of brand experience on brand attachment, both directly and indirectly through brand trust. A total of 150 respondents were selected using a non-probability sampling method with a purposive sampling technique, consisting of consumers of Pipinos Bakery. The sampling method used in this research was non-probability sampling with a purposive sampling technique, targeting consumers of Pipinos Bakery. The researcher conducted the study using an outer model evaluation, namely validity and reliability tests, and an inner model evaluation, including the coefficient of determination (R²), predictive relevance (Q²), path coefficient significance (two-tailed), and effect size (f²). The analysis was carried out using SEM PLS 3.0 software to obtain accurate results. The findings show that brand attachment is significantly influenced by brand experience, both directly and through brand trust as a mediating variable. These results suggest that Pipinos Bakery needs to enhance the brand experience perceived by consumers to strengthen both brand trust and brand attachment. Several strategies to improve brand experience include providing sampling corners for new products, greeting consumers by name to create a more personal impression, offering loyalty programs such as coupons, and providing special offers on birthdays or custom product options. These efforts will help Pipinos Bakery navigate business competition in the current era.
Peran fear of failure dan fear of missing out dalam membentuk niat berwirausaha mahasiswa Muhamad Sonhaji Sodikin; Nur Nur
Jurnal Manajemen Maranatha Vol 25 No 1 (2025): Jurnal Manajemen Maranatha
Publisher : Universitas Kristen Maranatha

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.28932/jmm.v25i1.12208

Abstract

This study is intended to analyze the influence of fear of failure (FoF) and fear of missing out (FoMO) on entrepreneurial intention among undergraduate students in Bandung, given the intense business competition and social dynamics among young generations. The research employed a quantitative method using structural equation modeling (SEM) and involved a sample of 213 undergraduate students selected through purposive sampling. The findings indicate that fear of failure (FoF) negatively affects entrepreneurial intention, whereas fear of missing out (FoMO) enhances it. Together, these two psychological factors explain approximately 68.9% of the variance in entrepreneurial intention among students in Bandung. Therefore, entrepreneurship education programs should integrate modules on strengthening self-efficacy and resilience to mitigate fear of failure, while also leveraging fear of missing out (FoMO) as a positive motivational driver, for instance, through business mentorship and strategic planning, so that entrepreneurial intentions can be effectively realized within a well-structured long-term plan.
Eksplorasi kepedulian, tanggung jawab, dan sikap lingkungan terhadap konsumsi hijau Generasi Y-Z Theresia Vania Raditya; Yasintha Soelasih
Jurnal Manajemen Maranatha Vol 25 No 1 (2025): Jurnal Manajemen Maranatha
Publisher : Universitas Kristen Maranatha

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.28932/jmm.v25i1.13327

Abstract

Environmental issues arising from plastic waste, particularly single-use plastic bottles, highlight the urgency of adopting more sustainable consumption practices. This study aims to examine the influence of environmental concern, environmental responsibility, and environmental attitude on green consumption behavior, focusing on the use of tumblers as an alternative to single-use plastic bottles. In addition, this research analyzes the moderating role of generational characteristics, specifically Generations Y and Z, in these relationships. The study employed a non-probability sampling method with purposive sampling, selecting participants based on characteristics considered most relevant to the research objectives. A total of 135 respondents aged 13-44 years with prior experience using tumblers participated in the survey. Data were analyzed using Partial Least Squares Structural Equation Modeling (PLS-SEM) with SmartPLS software. The findings reveal that environmental responsibility has a positive and significant effect on green consumption behavior, as does environmental attitude. Meanwhile, environmental concern also exerts a positive influence, but its effect varies across generations. The generational moderation analysis indicates that Generation Z demonstrates stronger environmental concern, while Generation Y shows greater consistency in translating moral responsibility and environmental attitude into green consumption practices. The implications of this study provide practical insights for the development of environmental campaigns and marketing strategies that are more effective in encouraging the adoption of eco-friendly products among younger generations.
Ulasan dan rating pelanggan online sebagai pendorong utama niat pembelian: Peran mediasi kepercayaan Eliya Azis; Arthur Sitaniapessy; Weni Novandari
Jurnal Manajemen Maranatha Vol 25 No 1 (2025): Jurnal Manajemen Maranatha
Publisher : Universitas Kristen Maranatha

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.28932/jmm.v25i1.13336

Abstract

Findings related to the relationship between the effect of online customer reviews and ratings, with trust as a mediating factor toward purchase intent are still different or inconsistent. Meanwhile, digital businesses utilize online customer reviews and ratings as factors in the process of determination decision buying consumer and marketing strategies. The goal of this research is to test the influence of online customer reviews and ratings mediated by trust on purchase intentions in smartphone consumers at the official store Shopee Indonesia. With a quantitive approach, the data involved 209 respondents who had shopped at Shopee. The non-probability sampling method and purposive sampling technique were applied to obtain the sample, with PLS-SEM utilized for data analysis in this study. The exploration found that there had appeared to be no significant direct effect online customer reviews toward purchase intent, in contrast to previous studies on positive and significant direct effects of such relationships. This research discovered that there was an indirect impact of online customer reviews toward purchase intent that was fully mediated by trust, and there was an indirect influence on online customer ratings toward purchase intent that was partially mediated by trust. This research emphasizes that reviews and ratings given by customers online are social influences that shape consumer perception of trustworthiness of products and vendors in online marketplaces, as stated by Social Influence Theory. Therefore, to develop consumer trust, digital commerce businesses are required to continuously observe and respond to customer reviews and ratings. Meanwhile, to maintain quality information, digital commerce platforms have responsibility to provide features that make the process more accessible to customers to offer truthful and relevant feedback, as well as filter out uncredible reviews.
Budaya organisasi sebagai penguat hubungan antara kepuasan kerja dan kinerja pegawai Arwinsyah Arwinsyah; Samdin Samdin; Mahmudin A. Sabilalo
Jurnal Manajemen Maranatha Vol 25 No 1 (2025): Jurnal Manajemen Maranatha
Publisher : Universitas Kristen Maranatha

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.28932/jmm.v25i1.13352

Abstract

The Bahteramas Regional Public Hospital (RSUD Bahteramas), as a government-owned institution, is responsible for providing optimal services to the public as service users. In managing its human resources to achieve effective and efficient employee performance, the hospital requires organizational synergy that can affect the successful attainment of its vision and mission, particularly as a healthcare institution. The primary objective of this research is to investigate and evaluate the impact of job satisfaction on employee performance, with organizational culture serving as a mediating variable. This research employs a quantitative method and utilizes the convenience sampling approach for participant selection, and 71 employees of RSUD Bahteramas, Southeast Sulawesi Province, were selected as respondents through a questionnaire survey. The data were examined through Partial Least Squares-Structural Equation Modeling. Findings revealed that job satisfaction does not have a significant implication on employee performance. In contrast, organizational culture emerges as a strong positive determinant, exerting a meaningful and statistically significant impact on employee performance. On the other hand, organizational culture can strengthen in mediating the linkage between employee job satisfaction and their performance outcomes. In theoretical terms, the results of this study expand the understanding of the relationship between job satisfaction, organizational culture, and employee performance within the context of human resource management. In practical terms, the findings provide guidance for hospital management in formulating strategies and policies that foster a productive and positive work environment. Conceptually, this research is grounded in theories of job satisfaction, organizational culture, and employee performance, emphasizing the importance of internal factors in influencing individual performance within an organization.
Determinan kinerja pegawai badan pengembangan sumber daya manusia dimediasi oleh motivasi kerja Asraf Asraf; Hasnia Hasnia; Dedy Takdir Syaifuddin
Jurnal Manajemen Maranatha Vol 25 No 1 (2025): Jurnal Manajemen Maranatha
Publisher : Universitas Kristen Maranatha

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.28932/jmm.v25i1.13360

Abstract

Human resources are responsible for carrying out various tasks and play a pivotal role in fostering organizational progress. Each organization applies different standards in evaluating potential candidates for human resource positions. One of the crucial problems encountered by institutions is the effort to continuously improve employee performance. The enhancement of workforce quality and efficiency can be achieved through training program, career development, and the creation of a supportive work environment on employee performance, with work motivation serving as a mediating variable, at the Human Resource Development Agency of Southeast Sulawesi Province. The study employs a quantitative approach and utilizes regression analysis. The population consisted of all 76 employees of BPSDM, and a purposive sampling technique was used to select 63 respondents based on completed questionnaires. The data were examined using SEM-PLS reveal that human resource development and the work environment exert a positive and significant impact on employee performance. In contrast, work motivation does not demonstrate a significant direct effect on performance. Work motivation acts as a mediating variable in the link between human resource development and performance, effectively bridging this relationship. However, it does not mediate the impact of the work environment on performance. These study findings may serve as a valuable reference for provincial government institutions in their effort to enhance performance, ultimately leading to improvement in the quality of public services delivery to the community.
Dampak keterlibatan konten digital terhadap pengalaman pelanggan daring melalui kepercayaan dan sikap Tissa Aulia Damayanti; Christianingrum Christianingrum; Sumar Sumar
Jurnal Manajemen Maranatha Vol 25 No 1 (2025): Jurnal Manajemen Maranatha
Publisher : Universitas Kristen Maranatha

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.28932/jmm.v25i1.13388

Abstract

In response to the growing influence of short-form video in Indonesia’s digital marketing landscape, this study explores how digital content engagement on TikTok affects online customer experience (OCE), using the case of the local skincare brand Somethinc. The research investigates both direct and mediated effects of content engagement categorized into consumption, contribution, and creation OCE, with customer trust and consumer attitude as mediators. Employing a quantitative, causal-explanatory design, data were collected from 437 active TikTok users who follow @somethincofficial through an online survey. Partial Least Squares Structural Equation Modeling (PLS-SEM) was applied to test the hypothesized relationships. The findings demonstrate that digital content engagement positively influences OCE not only directly, but also indirectly through trust and attitude. Customer trust functions as a psychological enabler that deepens the relationship between engagement and experience, while consumer attitude acts as a filter translating users’ cognitive and affective responses into evaluative outcomes. The model meets the criteria for construct reliability, convergent, and discriminant validity. An R² value of 43.5% for OCE indicates a substantial explanatory capability. These results underscore the importance of producing content that not only attracts interactions but also fosters credibility and emotional connection. Marketers should emphasize content that is informative, authentic, and visually appealing to cultivate trust and favorable attitudes, ultimately enhancing the digital journey. This study contributes to theory by embedding psychological mediators into the COBRAs framework and reinforces TikTok’s strategic role in shaping comprehensive brand experiences. Future studies may expand to other platforms and methodological approaches.