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INDONESIA
Indonesia Economic Journal
Published by Indo Publishing
ISSN : 30904609     EISSN : 30904552     DOI : https://doi.org/10.63822/iej
Core Subject : Economy,
Economics, Econometrics & Finance
Accepts research articles, both empirical studies and literature studies that focus on the fields of Economics, Accounting and Management
Arjuna Subject : Ilmu Ekonomi, Ekonometrika dan Keuangan (semua kategori) - Ilmu Ekonomi, Ekonometrika dan Keuangan (Lain-Lain)
Articles 60 Documents
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Search results for , issue "Vol. 2 No. 1 (2026): JANUARI-JUNI" : 60 Documents clear
Strategi Promosi, Diskon Dalam Peningkatan Penjualan Dengan Google Review Farel Habiburahman; Najwa Meidinar Eka Raysha; Tasya Fahmi Maharani; Helin Garlinia Yudawisastra
Indonesia Economic Journal Vol. 2 No. 1 (2026): JANUARI-JUNI
Publisher : Indo Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63822/3rxprr63

Abstract

Promotional strategies and discounts to increase sales through Google Reviews are crucial in modern marketing because they can influence consumer perceptions and purchasing decisions. This study aims to analyze the influence of promotional strategies and discounts on sales growth in the context of modern marketing. The method used was a literature review by reviewing journal articles, books, and relevant scientific sources. The results of the study indicate that promotions, particularly in the form of price discounts, can increase sales volume because consumers perceive a higher economic value compared to the normal price. The presence of Google Reviews also strengthens the effectiveness of promotions through consumer reviews, which play a role in building trust and purchasing interest. Promotions that are designed appropriately, consistently, and in accordance with market characteristics have proven effective in encouraging purchases and helping companies achieve sales targets. However, promotional effectiveness is highly dependent on the accuracy of budget allocation, consumer targets, and implementation intensity. Excessive promotions have the potential to reduce the perception of product value and shape consumer behavior that only makes purchases during promotional programs. Overall, the study findings confirm that promotional strategies and discounts supported by Google Reviews are strategic marketing instruments capable of increasing sales when managed in a planned and measurable manner for the sustainability of company performance.
Analisis Pengambilan Keputusan dalam Kendala di UMKM Pabrik Tahu Sumedang Alya Karawang Karlina Putri; Tri Wahyuningsih; Siti Arpah; Puput Purnama Sari; Ujang Suherman
Indonesia Economic Journal Vol. 2 No. 1 (2026): JANUARI-JUNI
Publisher : Indo Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63822/vctgzk91

Abstract

UMKM memiliki peran krusial bagi ekonomi, namun sering kali terhambat oleh proses pengambilan keputusan yang masih tradisional. Penelitian ini bertujuan untuk membedah bagaimana proses pengambilan keputusan dilakukan di Pabrik Tahu Sumedang Alya, Karawang, dalam menghadapi berbagai kendala operasional. Menggunakan metode kualitatif dengan pendekatan explanatory survey, penelitian ini menggali data melalui wawancara mendalam, observasi langsung, dan dokumentasi pada Desember 2025. Hasil studi menunjukkan bahwa pemilik usaha cenderung menggunakan gaya pengambilan keputusan yang intuitif dan konservatif, terutama karena keterbatasan akses informasi dan modal. Kendala utama ditemukan pada empat aspek: pengelolaan SDM yang masih bersifat kekeluargaan sehingga kurang disiplin, manajemen modal yang belum terpisah dari keuangan pribadi, ketergantungan tinggi pada harga bahan baku kedelai, serta strategi pemasaran yang masih konvensional (mulut ke mulut). Penelitian ini menyimpulkan bahwa meskipun keputusan intuitif mampu menjaga bisnis tetap bertahan, diperlukan transisi menuju gaya pengambilan keputusan berbasis data dan digitalisasi. Rekomendasi utama mencakup perbaikan pencatatan keuangan, penguatan relasi pemasok, dan pemanfaatan pemasaran digital untuk memastikan keberlanjutan usaha di tengah persaingan pasar modern.
Pengaruh Capital Adequacy Ratio (CAR), Non-Performing Financing (NPF) dan Financing to Deposit Ratio (FDR) Terhadap Profitabilitas pada Bank Umum Syariah yang Terdaftar dalam Statistik Perbankan Syariah OJK Periode 2020–2024 Meilanie Tri Pratiwi; Fadlillah Ramadhan; Dini Nurhandayani; Kylla Almira Rahma Fadzillah; Alfiana
Indonesia Economic Journal Vol. 2 No. 1 (2026): JANUARI-JUNI
Publisher : Indo Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63822/s04js580

Abstract

This study aims to determine and analyze the effect of the Capital Adequacy Ratio (CAR), Non-Performing Financing (NPF), and Financing to Deposit Ratio (FDR) on Profitability in Islamic Commercial Banks registered with the Financial Services Authority (OJK) for the 2020-2024 period. Profitability in this study uses the Return on Assets (ROA) ratio. The population used in this study was 14 Islamic Commercial Banks and a sample of 6 samples was taken using a purposive sampling method. Data analysis techniques used in this study were the results of the model selection test, the results of the panel data regression model estimation, the results of the classical assumption test, and the results of the hypothesis test. The results of the analysis from the tests that have been carried out indicate that the Capital Adequacy Ratio (CAR) affects Return on Assets (ROA), Non-Performing Financing (NPF) does not affect Return on Assets (ROA), and the Financing to Deposit Ratio (FDR) affects Return on Assets (ROA). Meanwhile, the results of simultaneous testing showed that the Capital Adequacy Ratio (CAR), Non-Performing Financing (NPF), and Financing to Deposit Ratio (FDR) had an effect on Return on Assets (ROA).  
Pengaruh Kapasitas Industri, Aktivitas Pelaku UMKM Tenun, Diversifikasi Produk Dan Promosi Terhadap Pendapatan Pelaku UMKM Tenun Dusun Samri Desa Poto Kecamatan Moyo Hilir Kabupaten Sumbawa Heriani, Sisi; Irawan, Edi
Indonesia Economic Journal Vol. 2 No. 1 (2026): JANUARI-JUNI
Publisher : Indo Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63822/rnkvn029

Abstract

The purpose of this study is to examine how industrial capacity, weaving MSME actors' activities, product diversification, and promotion affect weaved fabric MSME actors in Samri Hamlet, Poto Village, Moyo Hilir District, Sumbawa Regency. Weaving MSMEs are one of the leading sectors in the research area with 115 business actors spread across Samri Hamlet, but this cultural potential has not been able to be optimally converted into sustainable economic benefits. This study uses a quantitative descriptive method with a survey approach through the distribution of questionnaires to 54 respondents determined using the Slovin formula. The data were analyzed using multiple linear regression analysis with SPSS software, after first testing the validity and reliability of the instrument as well as classical assumption tests which included normality, multicollinearity, heterokedasticity, and autocorrelation tests. The results showed that partially, industrial capacity (X1) did not have a significant effect on revenue (significance value 0.737 > 0.05), the activities of weaving MSME actors (X2) did not have a significant effect on revenue (significance value 0.929 > 0.05), product diversification (X3) did not have a significant effect on revenue (significance value 0.671 > 0.05), and promotion (X4) did not have a significant effect on revenue (significance value 0.206 > 0.05). Simultaneously, the results of the F test showed that the four independent variables had no significant effect on income (F calculated 0.481 < F table 2.561 with a significance of 0.750 > 0.05). The value of the determination coefficient (R²) of 0.038 or 3.8% indicates that independent variables are only able to explain 3.8% of income variations, while 96.2% are influenced by other factors such as access to training and mentoring, business networks, local wisdom, motivation of business actors, and demand and seasonality. This study concludes that weaving MSME actors in Samri Hamlet still rely on stable traditional production patterns with capacity building, activities, diversification, and promotion that are not optimal. The researcher is then advised to review the factors that determine the income of weaving MSMEs by considering the addition of more relevant variables according to the specific conditions of traditional weaving MSMEs in Samri Hamlet, Poto Village.
Penyusunan Prosedur Operasional Standar (Pos) Penerimaan Dan Pengeluaran Pada Taman Kanak-Kanak Curug Indah Jakarta Timur Dinata, Andi Iskandar; Khairunnisa, Hera; Widyastuti, Umi
Indonesia Economic Journal Vol. 2 No. 1 (2026): JANUARI-JUNI
Publisher : Indo Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63822/57zych75

Abstract

Penelitian ini bertujuan untuk menyusun Prosedur Operasional Standar (POS) penerimaan dan pengeluaran kas pada Taman Kanak-Kanak Curug Indah Jakarta Timur serta merancang sistem pencatatan yang sesuai dengan kondisi dan kebutuhan TK Curug Indah. Penelitian ini menjadikan TK Curug Indah sebagai objek penelitian. Penelitian ini menggunakan metode deskriptif dengan pendekatan kualitatif serta model pengembangan ADDIE yang dibatasi pada tahap analisis, desain, dan pengembangan. Pengumpulan data dilakukan melalui observasi, wawancara, serta dokumentasi. Analisis data dilakukan melalui tahapan reduksi data, penyajian data, dan penarikan kesimpulan. Hasil penelitian menunjukkan bahwa proses penerimaan dan pengeluaran kas di TK Curug Indah belum memiliki alur kerja dan pembagian tugas yang tertulis serta belum menggunakan sistem pembukuan yang terstruktur. Berdasarkan temuan tersebut penelitian ini menghasilkan rancangan POS penerimaan dan pengeluaran kas yang dilengkapi dengan flowchart proses serta usulan sistem pencatatan single entry. Penyusunan POS ini diharapkan dapat menjadi pedoman kerja bagi TK Curug Indah dalam melaksanakan pengelolaan kas secara lebih tertib, konsisten, dan terarah.
Green Human Resource Management: Kajian Literatur tentang Konsep, Praktik dan Implikasinya terhadap Keberlanjutan Organisasi Zebua, Ardika Immanuel
Indonesia Economic Journal Vol. 2 No. 1 (2026): JANUARI-JUNI
Publisher : Indo Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63822/f4950s08

Abstract

Perubahan lingkungan global dan meningkatnya tuntutan keberlanjutan mendorong organisasi untuk mengintegrasikan aspek lingkungan ke dalam manajemen sumber daya manusia melalui penerapan Green Human Resource Management (GHRM). Penelitian ini bertujuan untuk mengkaji secara sistematis perkembangan konsep, praktik, dan implikasi GHRM terhadap keberlanjutan organisasi, khususnya dalam konteks Indonesia. Metode yang digunakan adalah literature review sistematis terhadap 18 artikel ilmiah dan 2 buku yang diterbitkan pada periode 2015–2025, yang diperoleh melalui Google Scholar dan portal jurnal nasional. Analisis dilakukan dengan teknik content analysis untuk mengidentifikasi tema utama, praktik GHRM, dampak terhadap kinerja organisasi, serta tantangan implementasi. Hasil kajian menunjukkan bahwa GHRM berperan signifikan dalam meningkatkan kesadaran lingkungan karyawan, efisiensi penggunaan sumber daya, kinerja lingkungan, serta pembentukan budaya organisasi berkelanjutan. Praktik utama GHRM meliputi green recruitment, green training, green performance management, green reward, dan green employee involvement. Namun, implementasi GHRM di Indonesia masih menghadapi keterbatasan berupa rendahnya kesadaran manajerial, keterbatasan sumber daya, serta minimnya indikator kinerja lingkungan yang terukur. Penelitian ini diharapkan dapat menjadi rujukan teoritis dan praktis bagi organisasi dalam merancang strategi manajemen SDM yang berorientasi pada keberlanjutan.
Pengaruh Kurs dan Inflasi Terhadap Harga Saham Perusahaan IDX-MES BUMN 17 Istigfari, Nafsa Qolbina; Astri, Astri; Fikriyyah, Syahla Nur; Anggraeni, Sintia; Alfiana, Alfiana
Indonesia Economic Journal Vol. 2 No. 1 (2026): JANUARI-JUNI
Publisher : Indo Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63822/bd0b7h44

Abstract

This study aims to analyze the effect of exchange rates and inflation on the stock prices of companies listed in the IDX-MES BUMN 17 index during the 2020–2024 period. Exchange rate fluctuations and inflation rates are macroeconomic indicators that frequently influence capital market movements, making it important to examine how these variables impact the stock prices of companies that play a strategic role in the national economy. This study uses secondary data in the form of the rupiah exchange rate set by Bank Indonesia. The exchange rate indicator is the rupiah exchange rate against the US dollar (US$). The annual inflation rate was obtained from the Central Statistics Agency (BPS) and the year-end stock prices of each company (closing price) included in the study sample. This research is quantitative. The analytical method used is multiple linear regression using the e-Views software program. The results show that the exchange rate has a significant effect on stock prices. Meanwhile, inflation has no effect on stock prices.
Faktor-Faktor yang Mempengaruhi Sticky Cost (Studi Empiris Pada Perusahaan Sektor Transportasi Yang Terdaftar Di Bursa Efek Indonesia Tahun 2021-2024) Maulidiyah, Tasykiylah Nuril; Suryani , Indah Nur; Marhamah, Zakiyyah
Indonesia Economic Journal Vol. 2 No. 1 (2026): JANUARI-JUNI
Publisher : Indo Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63822/a18yg190

Abstract

Penelitian ini bertujuan untuk menganalisis pengaruh beberapa faktor terhadap sticky cost yaitu penjualan, ukuran perusahaan, intensitas aset, dan leverage pada perusahaan sektor transportasi yang tercatat di Bursa Efek Indonesia selama periode 2021-2024. Pendekatan yang digunakan yakni kuantitatif asosiatif dengan data time series tahunan dengan populasi sebanyak 37 perusahaan sektor transportasi sebanyak 15 sampel yang didapatkan dengan metode purposive sampling dari situs resmi Bursa Efek Indonesia. Metode analisis yang digunakan yakni regresi data panel. Hasil menunjukkan bahwa secara parsial, penjualan dan intensitas aset berpengaruh signifikan terhadap sticky cost, sementara ukuran perusahaan, dan leverage tidak berpengaruh signifikan terhadap sticky cost. Secara simultan, keempat variabel independen berpengaruh terhadap variabel dependen. Nilai koefisien determinasi (Adjusted R2) sebesar 0,700637, yang menunjukkan bahwa variabel penjualan, ukuran perusahaan, intensitas aset, dan leverage memberikan kontribusi terhadap sticky cost, maka temuan ini menunjukkan bahwa masih ada variabel lain yang bisa mempengaruhi sticky cost.
Pengaruh Nilai Tukar dan Debt to Equity Ratio terhadap Harga Saham pada Industri Makanan dan Minuman di Indonesia Astri, Astri; Istigfari, Nafsa Qolbina; Nur Fikriyyah, Syahla; Anggraeni, Sintia; Alfiana, Alfiana
Indonesia Economic Journal Vol. 2 No. 1 (2026): JANUARI-JUNI
Publisher : Indo Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63822/vhr1f133

Abstract

This study aims to analyze the effect of the exchange rate (KURS) and the Debt to Equity Ratio (DER) on stock prices in food and beverage subsector companies in Indonesia. Using panel data for the 2021-2024 period using the Random Effects Model (REM) method, this study aims to demonstrate the partial and simultaneous effects of these two independent variables. The results show that the KURS has a positive and significant effect on stock prices, while the DER has no significant effect partially. However, the results indicate that simultaneously, the KURS and DER have a significant effect on stock prices, with an R-squared value of 16,56%, indicating that most of the stock price variation is explained by factors other than the model. This finding emphasizes the importance of exchange rate stability for capital market performance and suggests that leverage structure is not a primary determinant in investor assessments in the food and beverage subsector.
Pengaruh Inovasi Adopsi Teknologi, Peran Pemerintah, Peran Lembaga Lokal, dan Modal Usaha Terhadap Kegiatan Ekonomi Nelayan di Desa Labuan Ijuk Kabupaten Sumbawa Besar Hikmawati, Wa Ode; Irawan, Edi
Indonesia Economic Journal Vol. 2 No. 1 (2026): JANUARI-JUNI
Publisher : Indo Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63822/8nj0v282

Abstract

This study analyzes the effects of technological innovation adoption, the role of government, the role of local institutions, and business capital on the economic activities of fishermen in Labuan Ijuk Village, Sumbawa Besar Regency. The research is motivated by the persistently low welfare level of small-scale fishermen, which is influenced by technological limitations, constrained access to capital, the effectiveness of government policies, and the capacity of local institutions. The objective of this study is to examine the partial and simultaneous effects of each variable on fishermen’s economic activities. A quantitative approach was employed using a survey method, with capture fishermen as the unit of analysis. Primary data were collected through structured questionnaires and analyzed using multiple linear regression, supported by classical assumption tests and hypothesis testing. The results indicate that technological innovation adoption, government role, local institutional role, and business capital have positive and significant effects on fishermen’s economic activities, both partially and simultaneously. Business capital and technology adoption make dominant contributions to improving productivity and income stability, while the roles of government and local institutions function as supporting factors through facilitation, capacity building, and the strengthening of social networks. This study provides an empirical contribution to the development of coastal economic development studies by presenting an integrated analytical model at the village level. Practically, the findings serve as a policy reference for strengthening technology, access to capital, and institutional capacity to enhance fishermen’s welfare.

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