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Muhammad Yusuf
Contact Email
myusufunpar@gmail.com
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+62881023524941
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Jawa barat
INDONESIA
Journal of Management
ISSN : -     EISSN : 30263239     DOI : -
Core Subject : Economy,
Journal of Management (JOM) is committed to publishing scholarly empirical and theoretical research articles, that have a high impact on the management field as a whole. The Journal published by Yayasan Pendidikan Belajar Berdikari. The journal encourages new ideas or new perspectives on existing research. The journal covers such areas as: business strategy and policy, organizational behavior, human resource management, leadership, organizational theory, and Entrepreneurship
Articles 50 Documents
Search results for , issue "Vol. 3 No. 2 (2024): July - December" : 50 Documents clear
DETERMINING COGS BASED ON CHANGES IN RAW MATERIAL PRICES IN THE RO HEMAT JAYA CRACKERS BUSINESS PURWAKARTA Puspasari, Dewi; Saodah, Ai
Journal of Management Vol. 3 No. 2 (2024): July - December
Publisher : Yayasan Pendidikan Belajar Berdikari

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This study analyzes the problem of determining the cost of goods sold (COGS) at Kerupuk RO Hemat Jaya Business due to fluctuations in raw material prices. The purpose of this study is to determine the impact of changes in raw material prices on COGS and to determine the appropriate method for calculating COGS. This study uses quantitative data such as raw material price data and production data, as well as qualitative data from interviews and direct observations. The results of the study indicate that fluctuations in raw material prices cause instability in COGS, making it difficult to determine the right selling price and impacting business profitability. The full costing method is recommended for calculating COGS because it takes into account all production costs, both fixed and variable. This study provides recommendations for better raw material management strategies and selling price determination to increase business profitability.
The Influence of Underwriter Reputation and Company Size on Underpricing Moderated with Financial Performance in Companies Conducting IPO’s on The IDX During The Covid-19 Pandemic Aprianto, Junaidi; Mikial, Msy; Noviantoro, Djatmiko; Susanti, Eva
Journal of Management Vol. 3 No. 2 (2024): July - December
Publisher : Yayasan Pendidikan Belajar Berdikari

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This research aims to determine and prove the influence of underwriter reputation and company size on underpricing with financial performance as a moderating variable in companies that conducted initial public offerings (IPOs) on the IDX during the 2020 COVID-19 pandemic, both directly and indirectly. The population in this research are public companies listed on the Indonesia Stock Exchange in 2020-2021 and have conducted an IPO. The number of samples in this study was 24 companies with a sampling technique using the purposive sampling method. The analytical method used is moderated regression analysis (MRA). The research results show that partially Underwriter Reputation and Company Size influence Financial Performance. Underwriter reputation and company size influence underpricing. Financial Performance influences Underpricing. Financial Performance can strengthen the influence of Underwriter Reputation on Underpricing. Financial Performance can strengthen the influence of Company Size on Underpricing. The findings of this research can add insight and be a positive signal for potential investors in assessing the quality of the company and reducing the level of uncertainty. This research can also be used as a consideration for companies in determining share prices. This research provides new insights regarding underpricing moderating the influence of Underwriter Reputation and Company Size on financial performance.
Marketing Strategy to Increase Market Snack Sales in Street Vendor Businesses in the Penfui Area of Kupang City Rosmiati; Bahari, Syahrul; Rolaskhi, Shadli
Journal of Management Vol. 3 No. 2 (2024): July - December
Publisher : Yayasan Pendidikan Belajar Berdikari

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Street vendors in Kupang City, particularly in the Penfui area, play a crucial role in the local economy through the sale of traditional market snacks. However, these micro-enterprises face significant challenges, including declining sales and low digital adoption rates. This study aims to develop and implement an effective marketing strategy to increase market snack sales for street vendors in the Penfui area. Employing a mixed-method approach, we collected data from 71 street vendors and 68 consumers through in-depth interviews, surveys, and field observations over a six-month period. The research identified key issues such as limited product innovation, suboptimal pricing strategies, and inadequate promotion techniques. Based on these findings and a comprehensive SWOT analysis, we developed an integrated marketing strategy focusing on product diversification, value-based pricing, strategic location optimization, and digital promotion. This strategy was implemented with 10 pilot vendors over a three- month period. Results show a 35% increase in average daily turnover (from IDR 500,000 to IDR 675,000), a 150% growth in social media followers, and an improvement in customer satisfaction from 65% to 82%. The study demonstrates that a hybrid approach combining traditional strengths with modern digital marketing techniques, tailored to local contexts, can significantly enhance the competitiveness and sustainability of street vendors in the traditional snack market. These findings provide valuable insights for policymakers and stakeholders in developing supportive ecosystems for micro-enterprises in urban areas, contributing to both economic development and the preservation of culinary heritage.
The Role of Fintech Lending in Supporting MSME Growth Soukotta, Agnes
Journal of Management Vol. 3 No. 2 (2024): July - December
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This study aims to explore the role of Fintech Lending in supporting the growth of Micro, Small, and Medium Enterprises (MSMEs) in Indonesia. The results of the analysis show that the regression model used has strong statistical significance, with a significant F value (Sig. = 0.000). Of the three independent variables tested, only Frequency of Use of Fintech services is shown to have a significant influence on MSME Growth (Sig. = 0.003). The variables of Access to Fintech and Number of Landing did not show a significant effect. The Adjusted R Square value of 0.307 indicates that this model is able to explain 30.7% of the variability in MSME growth, which suggests there are other variables outside the model that also affect MSME growth.The findings highlight the importance of frequency of use of Fintech services in driving MSME growth and suggest that Fintech service providers strengthen their strategies to increase adoption and repeated use of services by MSMEs. This study also recommends further research to identify other factors that influence MSME growth in the context of Fintech Lending.
Global Health Governance: The Political Dimensions of the Pandemic Response Budiana, Muhammad
Journal of Management Vol. 3 No. 2 (2024): July - December
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This study explores the political dimensions of global health governance with a focus on pandemic response, covering aspects of the influence of political interests, unequal access to health resources, and the effectiveness of international collaboration. The results show that national political interests are often a barrier to effective global collaboration. Many countries prioritize their own citizens through vaccine protectionism policies, and large countries use vaccines as a diplomatic tool to expand their influence. On the other hand, unequal access to vaccines and medical equipment exposes a clear gap between developed and developing countries. In conclusion, this pandemic highlights the urgent need for global health governance reforms, including a strengthened role for WHO, increased equity in the distribution of health resources, and stronger cooperation among countries to improve preparedness for future health crises.
International Political Economy: The Interaction of Politics and Economics in the Global Market Budiana, Muhammad
Journal of Management Vol. 3 No. 2 (2024): July - December
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This research analyzes the interaction between politics and economics in the global market, focusing on the impact of political decisions on international trade dynamics. This study uses the International Political Economy (EPI) approach and examines four main case studies: the United States-China trade war, the European Union's trade policy, the role of multinational corporations in developing countries, and the impact of economic sanctions on Russia and Iran. Through the use of the theories of Mercantilism, Liberalism, and Marxism, the study found that protectionist political policies often create instability in global trade, while liberal approaches promote economic integration and more sustainable growth. In addition, multinational corporations in developing countries often capitalize on economic inequality, and economic sanctions have a short-term impact but do not always produce the desired political change. The results of this study emphasize the importance of a balance between national interests and international cooperation to achieve global economic stability.
The Influence of Financial Technology on Changes in Consumer Behavior Soedarwati, Ernie
Journal of Management Vol. 3 No. 2 (2024): July - December
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Abstract

The purpose of this study is to investigate the role of Fintech Lending in promoting the growth of Micro, Small, and Medium Enterprises (MSMEs) in Indonesia. The analysis results suggest that the regression model utilized has high statistical significance, with a significant F value (Sig. = 0.000). Only the frequency with which Fintech services are used was found to have a significant impact on MSME growth (Sig. = 0.003). The factors Access to Fintech and Number of Landing did not have a meaningful influence. The Adjusted R Square score of 0.307 indicates that this model can explain 30.7% of the variability in MSME growth, implying that there are more variables outside the model that influence MSME growth.The findings emphasize the relevance of frequency of use of Fintech services in promoting MSME growth and recommend that Fintech service providers improve their tactics to enhance MSMEs' adoption and repeated use of services. This study also proposes additional research to uncover other factors that influence MSME growth in the context of Fintech lending.
Potential Of Fermented Traditional Food As A Gastronomic Tourism Attraction In Mengwi District, Badung Regency, Bali Tri Sutaguna, I Nyoman; Dwi Setiawan, Ida Bagus
Journal of Management Vol. 3 No. 2 (2024): July - December
Publisher : Yayasan Pendidikan Belajar Berdikari

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One of the objectives of tourism development in the territory of Indonesia is traditional cuisine, especially Balinese cuisine. On the other hand, traditional food has not grown according to the expected plan. This is because local food in rural areas that have abundant natural culinary abilities have not been developed. For example, fermented food products can be replaced with delicious dishes and made from flour dough (biang) in Mengwi District. The purpose of this in-depth research is to recognize the gastronomic significance of traditional fermented food in Mengwi District, Mengwi District, Badung Regency, and what steps can be tried to make it a tourist attraction. Observation, in-depth interviews, and documentation studies are information collection techniques used in this research, which uses qualitative research methods and several planned informants are selected. Gastronomy theory, tourism theory, cultural theory, and some microforms are theories that are used as the basis for research. As a finding from the results of the research to make it a famous tourist attraction, flour dough (biang) which is a type of fermented food needs to be socialized and its production increased. Preparation of ingredients, processing, variations, good quality products that can be enjoyed by consumers and tourists, and how to serve the food are part of the effort to improve the gastronomy of traditional fermented foods. Not only that, dough made from fermented flour provides economic, social, and aesthetic significance to this food item. Processing quality products that can be enjoyed by consumers and tourists, as well as serving food are part of the effort to improve the ability to cook traditional fermented foods.
The Influence of Employee Engagement on Work Productivity: A Case Study on the Creative Industry in the Digitalization Era in Mataram City Bagea, Arfin; M. Budihard, Andi; Adwi; Efendi, Haerul; Yasin, Muh.
Journal of Management Vol. 3 No. 2 (2024): July - December
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This study aims to analyze the effect of employee engagement, measured through the dimensions of Vigor, Dedication, and Absorption, on Work Productivity in the context of the creative industry in the digitalization era. This study used a quantitative approach with a correlational design, involving 100 employees from companies in the creative industry. Data were collected using a questionnaire based on the Utrecht Work Engagement Scale (UWES) and processed through linear regression analysis using statistical software. The results of the analysis showed that the overall regression model was significant (F = 36.415, p < 0.05), with an R Square value = 0.532, meaning 53.2% of the variability in Work Productivity can be explained by the three dimensions of employee engagement. Individually, only the Vigor dimension has a significant effect on Work Productivity (B = 0.388, p < 0.05), while the Dedication (p = 0.114) and Absorption (p = 0.341) dimensions show no significant effect. These findings indicate that employee energy and vigor play a key role in driving productivity in a dynamic creative work environment.
The Influence of Employee Engagement on Work Efficiency in the Creative Industry in Mataram City: Analysis of Digital Competence, Dedication, and Work Environment Dimensions Ahyat, Muhamad; Hamdi, Nizar
Journal of Management Vol. 3 No. 2 (2024): July - December
Publisher : Yayasan Pendidikan Belajar Berdikari

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Abstract

This study aims to analyze the effect of employee engagement, measured through the dimensions of Digital Competence, Dedication, and Work Environment , on Work Productivity in the context of the creative industry in the digitalization era. This study used a quantitative approach with a correlational design, involving 100 employees from companies in the creative industry. Data were collected using a questionnaire based on the Utrecht Work Engagement Scale (UWES) and processed through linear regression analysis using statistical software. The results of the analysis showed that the overall regression model was significant (F = 36.415, p < 0.05), with an R Square value = 0.532, meaning 53.2% of the variability in Work Productivity can be explained by the three dimensions of employee engagement. Individually, only the Digital Competence dimension has a significant effect on Work Productivity (B = 0.388, p < 0.05), while the Dedication (p = 0.114) and Work Environment (p = 0.341) dimensions show no significant effect. These findings indicate that employee energy and Digital Competence play a key role in driving productivity in a dynamic creative work environment