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Aryan Danil Mirza. BR
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begawi@feb.unila.ac.id
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089510165697
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begawi@feb.unila.ac.id
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Jl. Prof. Dr. Soemantri Brodjonegoro No. 1 Gedungmeneng Bandar Lampung 35145
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INDONESIA
BEGAWI: Jurnal Pengabdian Kepada Masyarakat
Published by Universitas Lampung
ISSN : -     EISSN : 29856973     DOI : https://doi.org/10.23960/begawi
Core Subject : Economy, Science, Social,
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Social Sciences
The aims of Begawi is to provides immediate open access to its content in the principle of making research freely available to the public as a support for the greater global exchange of knowledge. Begawi is available in online version. Language used in this journal is Indonesian. The scope of articles published in Begawi consists of a broad range of topics in the field of economics and Business including Accounting: Private Sector: Financial Accounting and Stock Market (AKPM), Management and Behavioural Accounting (AKMK), Information System, Auditing, and Professional Ethics (SIPE), Taxation (PPJK), Shariah Accounting (AKSR), Accounting Education (PAK), Corporate Governance (CG), Public Sector Accounting: Financial Accounting (ASPAK), Management Accounting (ASPAM), Auditing and Information System (ASPSIA), Good Governance (ASPGG). Business: Organization, Strategic Management, Human Resource Management, Marketing, Finance, and Entrepreneurship. Economics: Public Economics, Development Economics, Monetary Economics, regional economics, and plant economics, Business, Public Economics, Development Economics, Monetary Economics, regional economics, and plant economics
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 53 Documents
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IMPLIKASI PENGELOLAAN SAMPAH RUMAH TANGGA MELALUI BANK SAMPAH TERHADAP KESEJAHTERAAN SOSIAL DAN EKONOMI DI DESA GALAGAMBA KECAMATAN CIWARINGIN KABUPATEN CIREBON Fasya Amelia Siregar; Ferdhiyanto, Muhammad Annas; Irul Juliar Rahman
BEGAWI : Jurnal Pengabdian Kepada Masyarakat Vol. 3 No. 1 (2025): Volume 3 - Nomor 1 - Januari 2025
Publisher : Faculty of Economics and Business Lampung University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23960/begawi.v3i1.56

Abstract

Waste is one of the problems that has not yet been resolved. Waste management must be carried out effectively and comprehensively, especially household waste management. The Waste Bank is an effort to overcome the increasing problem of household waste. The effectiveness of using the Waste Bank will later improve the social and economic welfare of the community in Galagamba Village. Through the Empirical Method with an analytical and observational approach, the aim is to study and encourage stakeholders and the community to realize effective waste management. Waste management is not yet effective and the quality of human resources must be improved. The suggestions given are to improve waste services, involve stakeholders, the community and the private sector, and strictly implement regulations related to waste.
IMPLIKASI PEMBUATAN WEBSITE DESA BUDUR TERHADAP PENINGKATAN KESADARAN DIGITALISASI DI DESA BUDURIMPLIKASI PEMBUATAN WEBSITE DESA BUDUR TERHADAP PENINGKATAN KESADARAN DIGITALISASI DI DESA BUDUR Sandra, Aulia; Khilmi, Ahmad; Susilawati, Heni
BEGAWI : Jurnal Pengabdian Kepada Masyarakat Vol. 3 No. 1 (2025): Volume 3 - Nomor 1 - Januari 2025
Publisher : Faculty of Economics and Business Lampung University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23960/begawi.v3i1.57

Abstract

Pengabdian kepada masyarakat ini menelaah dampak pembuatan website desa Budur terhadap peningkatan kesadaran digitalisasi di Desa Budur. Tim peneliti dari Universitas Swadaya Gunung Jati, Cirebon, bertujuan untuk meningkatkan akses informasi, mempromosikan desa, dan meningkatkan apresiasi terhadap sejarah dan budaya lokal. Melalui pendekatan Participatory Action Research (PAR), tim membangun website desa yang komprehensif dan mudah diakses, serta memberikan pelatihan kepada perangkat desa untuk mengelola website. Hasilnya, website desa Budur berhasil meningkatkan akses informasi dan sumber daya bagi penduduk, serta mempromosikan potensi ekonomi desa. Artikel ini merekomendasikan pengembangan berkelanjutan website desa untuk mencapai manfaat yang lebih luas bagi masyarakat Desa Budur.
OPTIMALISASI PENGABDIAN MASYARAKAT MELALUI EDUKASI LITERASI DAN PEMBENAHAN PERPUSTAKAAN SDN 2 CIWARINGIN Andriyani, Dian; Tama, Yuda; Marcella, Rosa
BEGAWI : Jurnal Pengabdian Kepada Masyarakat Vol. 3 No. 1 (2025): Volume 3 - Nomor 1 - Januari 2025
Publisher : Faculty of Economics and Business Lampung University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23960/begawi.v3i1.58

Abstract

Pengabdian ini dilatarbelakangi oleh rendahnya minat baca siswa SDN 2 Ciwaringin. Tujuan Pengabdian ini ialah untuk mengetahui peningkatan minat baca siswa melalui adanya pojok baca. Pojok baca ini dilakukan setiap seminggu dua kali, ditambah dengan adanya pembenahan perpustakaan yang dapat menarik siswa untuk membaca di perpustakaan. Pengabdian ini menggunakan metode kualitatif dengan pengumpulan data menggunakan teknik wawancara dan observasi. Hasil pengabdian menunjukan bahwa adanya pojok baca dan pembenahan perpustakaan dapat berjalan dengan baik, sehingga membuat siswa SDN 2 Ciwaringin memiliki minat baca yang tinggi.
PENGUATAN RANTAI HALAL INDUSTRI UMKM Widyanata, Fera; Suhel; Syathiri3, Ahmad; Pertiwi, Rasyida; Wahyudi, Heru
BEGAWI : Jurnal Pengabdian Kepada Masyarakat Vol. 3 No. 1 (2025): Volume 3 - Nomor 1 - Januari 2025
Publisher : Faculty of Economics and Business Lampung University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23960/begawi.v3i1.62

Abstract

The purpose of this community service activity is to raise awareness and educate about the halal food chain in rural areas. The implementation of this service is carried out by delivering lectures on the process of economic development that emphasizes the halal status of products. The target of this service is the young generation of students from the Integrated Islamic High School Raudhatul Ulum in the village of Sakatiga Ogan Ilir. The results of the community service activity indicate that overall, the participants benefited and experienced a positive impact from the activity, in the form of information, knowledge, and creative ideas related to the theme that can be applied
PENDAMPINGAN METODE PEMERINGKATAN FAKTOR UNTUK MENINGKATKAN EFISIENSI LOKASI STRATEGIS DI UMKM SEBLAK CUANKI BANDUNG, KIRANA CIBITUNG Astuti, Fitri Winda; Setyawati, Esty; Betty Deviyanti, Helga; Alchoiri, Rafly; Wiji Safitri
BEGAWI : Jurnal Pengabdian Kepada Masyarakat Vol. 3 No. 1 (2025): Volume 3 - Nomor 1 - Januari 2025
Publisher : Faculty of Economics and Business Lampung University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23960/begawi.v3i1.63

Abstract

The selection of the right location plays a crucial role in the success of the MSME Seblak Cuanki Kirana in Pesona Gading Cibitung. Key factors such as accessibility, visibility, parking facilities, the surrounding environment, and the level of competition greatly impact operational performance and customer attraction. By using the factor rating method, the business location is evaluated based on a scale of values to determine the most optimal and profitable location. This approach helps MSME improve operational efficiency, enhance business visibility, and increase competitiveness in an increasingly competitive market. Furthermore, leveraging digital promotions through social media platforms like Instagram and Facebook has become an essential part of the marketing strategy to expand market reach and increase brand awareness. By combining the right location selection with digital marketing, MSMEs can increase sales, reduce operational costs, and build customer loyalty. The results of the assistance show that this method provides a clear and structured guide in planning a strategic business location while supporting the sustainability and development of Seblak Cuanki Kirana’s business. By optimizing the potential of the location and digital marketing strategy, MSMEs can expand its market, maintain competitiveness, and achieve sustainable business goals. This approach also emphasizes the importance of synergy between strategic location selection and marketing innovation in driving MSME growth in the competitive digital era.
PENDAMPINGAN RELAYOUT PADA UMKM SEBLAK TANJAKAN Dwi Auli Ramadhania; Putri Syfa Nadia; Sultan Additia Ramadhan; Wiji Safitri
BEGAWI : Jurnal Pengabdian Kepada Masyarakat Vol. 3 No. 2 (2025): Volume 3 - Nomor 2 - Juli 2025
Publisher : Faculty of Economics and Business Lampung University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23960/begawi.v3i2.64

Abstract

MSMEs, especially in the culinary sector, play an important role in Indonesia's economy, but often face challenges in the form of sub-optimal business layouts, which impact operational efficiency and customer experience. Seblak Tanjakan, a culinary MSME owned by Ms. Novi, faces similar problems, such as lack of privacy in the dining area, confusing table layout, and inefficient access between areas. This service aims to increase operational efficiency, productivity, and business competitiveness through layout improvements. A process-oriented method is used through observation, in-depth interviews, and hands-on practice with business actors to find problems and offer solutions in designing a more efficient layout. The service team consists of three people who are Pelita Bangsa University students. The results of the assistance showed an improvement in workflow, a reduction in customer waiting time, and the creation of a more comfortable atmosphere through clear division of areas, ergonomic lesehan concepts, and smoother access between areas. The service received a very good assessment from the Seblak Tanjakan business owner. This service is expected to ensure sustainability of change, support business growth, and increase adaptability to market dynamics.
PENERAPAN SISTEM TRANSAKSI OTOMATIS PADA BUMDES SURYA AGUNG DESA WATU AGUNG, KALIREJO, LAMPUNG TENGAH Kamadie Sumanda Syafis; Ambya; Niken Kusumawardani; Aryan Danil Mirza BR; lidya Ayuni Putri
BEGAWI : Jurnal Pengabdian Kepada Masyarakat Vol. 3 No. 2 (2025): Volume 3 - Nomor 2 - Juli 2025
Publisher : Faculty of Economics and Business Lampung University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23960/begawi.v3i2.66

Abstract

Pengabdian kepada masyarakat ini bertujuan untuk meningkatkan efisiensi dan transparansi pengelolaan keuangan BUMDes Surya Agung melalui penerapan sistem transaksi otomatis berbasis web. Permasalahan utama mitra adalah pencatatan manual dan rendahnya pemahaman terhadap penyusunan laporan keuangan. Metode yang digunakan adalah Participatory Rural Appraisal (PRA) dengan pendekatan pelatihan, tutorial, dan pendampingan. Hasil kegiatan menunjukkan bahwa mitra mampu mengimplementasikan aplikasi akuntansi untuk transaksi harian dan pelaporan keuangan. Kegiatan ini membantu BUMDes meningkatkan efisiensi pencatatan, akurasi data, dan kepercayaan masyarakat terhadap pengelolaan dana desa.
TRANSFORMASI DIGITAL DENGAN OPTIMALISASI PLATFORM SHOPEE UNTUK INOVASI PRODUK DAUR ULANG DAN DAYA SAING PASAR Diantoro, Karno; Ahmad Soderi; Juwari
BEGAWI : Jurnal Pengabdian Kepada Masyarakat Vol. 3 No. 2 (2025): Volume 3 - Nomor 2 - Juli 2025
Publisher : Faculty of Economics and Business Lampung University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23960/begawi.v3i2.76

Abstract

Pengabdian ini membahas rendahnya pemanfaatan platform e-commerce oleh pelaku usaha daur ulang berbasis rumah tangga di Kelurahan Baktijaya. Tujuan Pengabdian adalah meningkatkan literasi digital dan optimalisasi penggunaan Shopee untuk memperluas akses pasar. Metode yang digunakan adalah pendekatan kualitatif deskriptif dengan teknik observasi, pretest-postest, dan pelatihan. Data diperoleh dari komunitas bank sampah RW 18 dan 19. Hasil menunjukkan peningkatan signifikan literasi digital peserta serta kemampuan mengelola toko online secara mandiri. Produk daur ulang berhasil dipasarkan melalui Shopee, memperluas jangkauan pasar secara digital. Kesimpulannya, pelatihan literasi digital berbasis praktik kontekstual efektif memberdayakan pelaku usaha daur ulang dalam transformasi ekonomi digital berbasis komunitas.
PENDAMPINGAN TRANSFORMASI DIGITAL PADA UMKM SENADA CRAFT MELALUI OPTIMALISASI MEDIA SOSIAL INSTAGRAM DAN TIKTOK Puspitasari, Winda; Nazira, Erra; Alqurni, Rahmad Ridho; Oktaviani, Tamara; Komariyah, Erna Fitri; Afnan, Akhmad
BEGAWI : Jurnal Pengabdian Kepada Masyarakat Vol. 3 No. 2 (2025): Volume 3 - Nomor 2 - Juli 2025
Publisher : Faculty of Economics and Business Lampung University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23960/begawi.v3i2.77

Abstract

Transformasi digital menjadi kebutuhan penting bagi Usaha Mikro, Kecil, dan Menengah (UMKM) untuk meningkatkan daya saing di era ekonomi berbasis teknologi. Kegiatan pengabdian kepada masyarakat ini bertujuan untuk membantu UMKM Senada Craft, produsen dan penjual aksesori serta kerajinan tangan di Yogyakarta, dalam mengembangkan pemasaran digital melalui media sosial Instagram dan TikTok. Metode yang digunakan meliputi survei awal, analisis kebutuhan, pembuatan dan optimasi akun media sosial, pembuatan konten pemasaran, distribusi konten, serta monitoring dan evaluasi hasil. Hasil kegiatan menunjukkan peningkatan interaksi media sosial dan indikasi kenaikan omzet harian sebesar 5–10%. Penerapan strategi digital ini mempermudah UMKM dalam menjangkau konsumen lebih luas, meningkatkan brand awareness, serta membuka peluang penjualan online. Ke depan, diperlukan pendampingan lanjutan agar pemilik UMKM mampu secara mandiri mengelola pemasaran digital secara konsisten.
KEWIRAUSAHAAN DIGITAL SEBAGAI STRATEGI TRANSFORMASI UMKM LAMPUNG Aryan Danil Mirza. BR; Joni Putra; Agrianti Komalasari; Retno Yuni Nur Susilowati
BEGAWI : Jurnal Pengabdian Kepada Masyarakat Vol. 3 No. 2 (2025): Volume 3 - Nomor 2 - Juli 2025
Publisher : Faculty of Economics and Business Lampung University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23960/begawi.v3i2.82

Abstract

Micro, Small, and Medium Enterprises (MSMEs) play a strategic role in driving regional economic growth, but still face challenges in the digital era, particularly in terms of digital literacy and financial management. This community service activity aims to increase the capacity of MSMEs in utilizing digital technology and strengthening financial literacy. The activity was held at Maharindu Kopi, Bandar Lampung, and was attended by 12 MSME actors from the food and beverage sector, makeup services, Pahawang tour services, and honey products. The implementation method was an interactive workshop covering three main topics, namely digital marketing and financial literacy (cost of goods sold and profit calculation). The results of the activity showed a significant increase in participants' understanding based on a comparison of pre-test and post-test scores. Overall, this activity had a positive impact on strengthening the competitiveness of MSMEs in the digital era, while also making a real contribution to building a digital entrepreneurship ecosystem in Lampung Province.

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