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Malikul Habsi
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malikulhabsyi1417@gmail.com
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Jl. Ir. H. Juanda No. 371 Patokan Kraksaan Probolinggo Kode Pos: 67282
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INDONESIA
HARAMAIN : Jurnal Manajemen Bisnis
Published by Institut Badri Mashduqi
ISSN : -     EISSN : 27974022     DOI : -
Core Subject : Economy, Science, Social,
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Social Sciences
Focus The focus of business management journals is typically to publish scholarly articles presenting the results of empirical research, conceptual studies, or literature reviews relevant to developments in theory and practice in management and business science. The journal aims to provide a forum for scholars, researchers, and practitioners to share findings, ideas, and critical analysis. Scope The scope of business management journals is broad and can encompass various management disciplines. Some of the main topics frequently covered by business management journals include: Financial Management: Covers investment, capital markets, financial risk management, banking, Islamic finance, and business valuation. Marketing Management: Covers marketing strategy, consumer behavior, digital marketing, branding, and market research. Human Resource Management: Covers topics such as employee performance, work motivation, leadership, organizational development, and talent management. Operational Management: Covers supply chain management, quality management, logistics, and project management. Entrepreneurship and Business: Covers business innovation, MSME management, new business development, and social business. Strategic Management: Covers the formulation and implementation of business strategy, competitive advantage, and corporate strategy. Digital Business and Information Systems: Topics related to e-commerce, digital transformation, fintech, and the role of technology in business.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 93 Documents
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Does Additional Income Matter? Analyzing the Effects of Financial Incentives and Attendance on Civil Servant Performance Putri Ridhotul Uliyah; Nurmala
HARAMAIN: Jurnal Manajemen Bisnis Vol. 6 No. 02 (2026): HARAMAIN : JURNAL MANAJEMEN BISNIS
Publisher : Lembaga Penelitian, Penerbitan dan Pengabdian Kepada Masyarakat Institut Badri Mashduqi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.66931/jmb-404

Abstract

The Regional Civil Service and Human Resource Development Agency (BKPSDM) of West Aceh Regency plays a strategic role in managing civil servants at the regional level. The performance of this institution is influenced by employee attendance (absenteeism) and additional employee income (TPP). However, preliminary observations indicate several issues, including suboptimal attendance levels and dissatisfaction with the TPP calculation system. There is also a mismatch between performance and the amount of TPP received, where employees with low attendance still receive relatively high TPP, while high-performing employees do not receive maximum benefits. This condition creates a perception of unfairness, which may reduce motivation and work ethic. This study aims to analyze the effect of attendance and TPP on employee performance at BKPSDM of West Aceh Regency. The research was conducted at the BKPSDM office, involving 54 employees as the sample. The variables examined include attendance, additional employee income, and employee performance. The results show that, partially, attendance has a significant effect on employee performance with a significance value of 0.037 (<0.05). TPP also has a significant partial effect on performance with a significance value of 0.000 (<0.05). Simultaneously, both variables have a significant effect on employee performance, as evidenced by the F-test with a significance value of 0.000 (<0.05). The combined influence of attendance and TPP on employee performance is 44.5%, while the remaining 55.5% is influenced by other factors outside the research model. Thus, both variables are proven to support the research hypothesis.
Utilizing the Attention Economy as A Means of Actualizing Santripreneurs mochammad Sabiq Al Hadi Sabiq; Intan Putri Nazila
HARAMAIN: Jurnal Manajemen Bisnis Vol. 6 No. 01 (2026): HARAMAIN : JURNAL MANAJEMEN BISNIS
Publisher : Lembaga Penelitian, Penerbitan dan Pengabdian Kepada Masyarakat Institut Badri Mashduqi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.66931/jmb-414

Abstract

The rapid growth of the digital economy has transformed entrepreneurship from being primarily based on physical capital to one increasingly driven by public attention. However, studies on the role of the attention economy in developing santripreneurship within Islamic boarding schools remain limited. This study aims to examine the utilization of the attention economy as a form of santripreneur actualization at Pondok Pesantren Roudhotun Nafiiyah Pasuruan and to formulate an attention economy-based santripreneur model. This research employed a qualitative case study approach. Data were collected through observations, in-depth interviews, and documentation involving pesantren leaders, entrepreneurship program managers, and santri. Data were analyzed using the interactive model of Miles, Huberman, and Saldaña. The findings show that the attention economy is implemented through digital content creation, social media management, promotion of student products, and dissemination of pesantren activities. Public attention functions as digital capital that can be transformed into trust, reputation, social networks, and entrepreneurial opportunities. The study also found that Islamic values, including amanah, honesty, responsibility, and maslahah, guide attention economy practices. Based on these findings, this study proposes an attention economy-based santripreneur model that integrates digital engagement, entrepreneurship, and Islamic values. The study contributes to Islamic entrepreneurship literature by introducing attention as a strategic capital for santripreneur development in the digital era.
Evaluation of the Marketing Strategy of Mama Zila Pasuruan Spinach Stick MSME in Enhancing Product Competitiveness M. Asif Nur Fauzi; Jazilatur Rohmah; Nuruddin; Ali Machrus; Chulil Barory
HARAMAIN: Jurnal Manajemen Bisnis Vol. 6 No. 01 (2026): HARAMAIN : JURNAL MANAJEMEN BISNIS
Publisher : Lembaga Penelitian, Penerbitan dan Pengabdian Kepada Masyarakat Institut Badri Mashduqi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.66931/jmb-419

Abstract

The increasingly competitive snack food industry demands that Micro, Small, and Medium Enterprises (MSMEs) employ adaptive and innovative marketing strategies to maintain their existence and enhance product competitiveness. This study aims to evaluate the marketing strategy implemented by Mama Zila's Stick Bayam MSME and analyze its impact on product competitiveness. This study employed a descriptive qualitative approach, with data collection techniques through observation, interviews, and documentation. Data analysis was conducted through data reduction, data presentation, and conclusion drawing. The results indicate that the marketing strategy implemented is still traditional, including products made from natural ingredients without preservatives, affordable prices, limited direct distribution, and promotion only through word of mouth and personal social media. Business evaluation was conducted informally through consumer feedback and manual sales recording. Follow-up actions from the evaluation results included packaging improvements, PIRT permit processing, digital promotion training, periodic financial records, and responses to customer feedback. Although simple, the strategy and evaluation conducted show the potential to increase product competitiveness if accompanied by strengthening branding, developing distribution, and maximizing digital technology utilization.

Page 10 of 10 | Total Record : 93

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