Jurnal Riset dan Inovasi Manajemen
Jurnal Riset dan Inovasi Manajemen: dengan e-ISSN : 2986-3309, p-ISSN : 2986-4046 berfokus pada penerbitan artikel berkualitas tinggi yang didedikasikan untuk semua aspek penelitian, masalah, dan perkembangan terbaru di bidang Ilmu Manajemen. Topik dalam Jurnal ini berkaitan dengan aspek apapun dari manajemen, namun tidak terbatas pada topik berikut : Manajemen Sumberdaya Manusia , Manajemen Keuangan, Manajemen Pemasaran, Manajemen Sektor Publik, Manajemen Operasional, Manajemen Rantai Pasokan, Corporate Governance, Etika Bisnis, Akuntansi Manajemen dan Pasar Modal dan Investasi. Jurnal ini terbit 1 tahun 4 kali (Februari, Mei, Agustus dan November)
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197 Documents
Peranan Audit Sumber Daya Manusia Pada Pelatihan Dan Kompensasi Terhadap Kinerja Karyawan Dan Pengembangan Karir Sebagai Variable Intervening di Pt XYZ
Refi Tri Anika;
Hwihanus Hwihanus
Jurnal Riset dan Inovasi Manajemen Vol. 2 No. 1 (2024): Februari: Jurnal Riset dan Inovasi Manajemen
Publisher : International Forum of Researchers and Lecturers
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DOI: 10.59581/jrim-widyakarya.v2i1.2357
This study aims to determine the role of human resource audits on training and compensation on employee performance and career development as an intervening variable at PT XYZ. The research uses descriptive quantitative method. The population in this study were employees of PT XYZ who were placed in outlets in Taman sub-district, Sidoarjo. The sampling technique in the study used Purposive Sampling Technique with the criteria of employees who deal directly with consumers totaling 35 people. Data obtained by filling out a questionnaire. The data was processed using the SmartPLS statistical tool and analyzed using the inner and outer models. The results of the study found that training and compensation have a positive and insignificant effect on employee performance and training has a positive and significant effect on career development.
Analisis Penerapan Strategi Customer Relationship Marketing Blibli
Lidya Melia Sari;
Esis Melisa;
Diratu Agnes Fitria;
Tata Sutabri
Jurnal Riset dan Inovasi Manajemen Vol. 2 No. 1 (2024): Februari: Jurnal Riset dan Inovasi Manajemen
Publisher : International Forum of Researchers and Lecturers
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DOI: 10.59581/jrim-widyakarya.v2i1.2359
increasingly fierce business competition in the realm of e-commerce causes business people to implement the right strategy, improve service quality, and manage good relationships with consumers. Technology has changed the way businesses operate in recent decades. Rapid technological innovation has provided new opportunities for businesses to grow and develop. This needs to be done by a company as an effort to maintain loyalty customers as well as acquiring new customers. Good product quality is indeed an important factor to be able to increase company sales. However, there are other things that you should pay attention to, namely establishing good relationships with customers it is undeniable that customers are one of the factors that will affect the condition of your business. If you don't have customers, then you won't get any income. Therefore establishing a good relationship with customers becomes important for the sustainability of the company. By definition, a customer relationship is a marketing strategy that retains and manages customers to make repeat purchases. Customers that you have successfully attracted must be managed as well as possible so as not to switch to competitors. The more customers you have, the better the impact on business development. The way this is done is to manage it in such a way that it encourages purchases repetitive and prevents them from switching to competitors.this can also be done by providing answers and solutions to problems owned by customers. Customer relationship practices help salespeople automate sales activities with a customer relationship strategy, you know when to reach out to your sales prospects, what to say, and how to say it.
Inovasi Jasa Re – Design Packaging Dengan Jasa Kilat Untuk Membantu Pembisnis Oleh Mahasiswa Wirausaha Merdeka Universitas 17 Agustus 1945 Surabaya
Zayna Faisa Amel;
Hetti Sari Ramadhani
Jurnal Riset dan Inovasi Manajemen Vol. 2 No. 1 (2024): Februari: Jurnal Riset dan Inovasi Manajemen
Publisher : International Forum of Researchers and Lecturers
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DOI: 10.59581/jrim-widyakarya.v2i1.2364
Independent Entrepreneurship is one of the Independent Campus Learning (MBKM) programs offered by the Ministry of Education, Culture, Research and Technology. This program provides an opportunity for students to add and hone soft skills through learning outside the lecture classroom.The aim of this program is to provide opportunities for students to add and hone soft skills through learning outside the lecture classroom, Providing in-depth insight into the world of business and economics, understanding business processes, markets, competition, as well as factors that influence business success.The expected results of the independent entrepreneurship program are to stimulate student creativity and innovation, so that students can develop ideas and solutions about business, as well as making prototypes. others as well as increasing sales and so on at affordable prices and manufacturing with minimum possible time.
Pengaruh Pelatihan Dan Pengembangan Terhadap Kinerja Karyawan Di Era Digital
Alfadilla Khunaini;
Alfina Sri Rahayu DNS;
Dewi Sri Woenlandari;
Beny Benyamin Situmorang
Jurnal Riset dan Inovasi Manajemen Vol. 2 No. 1 (2024): Februari: Jurnal Riset dan Inovasi Manajemen
Publisher : International Forum of Researchers and Lecturers
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DOI: 10.59581/jrim-widyakarya.v2i1.2366
This research investigates the impact of training and development on employee performance in the digital era. The initial focus was on the positive effects of training, which has been shown to improve employee performance through improving technological skills, facilitating adaptation to technological change, and stimulating creativity and innovation. On the other hand, the important role of employee development in the digital era is also manifested by continuing to improve skills, empowering personal and professional aspects, and increasing employee engagement and satisfaction. Finally, the integration of training and development creates synergies between skills, addresses skills gaps, and drives increased productivity and innovation. The results of this research provide insight into the urgency of investing in development and training as the main strategy for capturing worker energy amidst the dynamics of the ever-growing digital era.
Pengaruh Gaya Kepemimpinan Transformasional dan Disiplin Kerja terhadap Kinerja Karyawan PT. Sumber Alfaria Trijaya Tbk. di Kota Makassar
Nur Wahida;
Anwar Ramli;
Chalid Imran Musa
Jurnal Riset dan Inovasi Manajemen Vol. 2 No. 1 (2024): Februari: Jurnal Riset dan Inovasi Manajemen
Publisher : International Forum of Researchers and Lecturers
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DOI: 10.59581/jrim-widyakarya.v2i1.2388
This study aims to determine whether there is an Effect of Transformational Leadership Style and Work Discipline on Employee Performance of PT Sumber Alfaria Trijaya Tbk. in Makassar City. To find out and analyze which variable is the dominant influence on employee performance at PT Sumber Alfaria Trijaya Tbk. In Makassar City. This type of research uses quantitative, the data analysis technique used in this research is multiple linear regression analysis using SPSS 22 for windows. That the significance value is 0.000 <0.05. That simultaneously leadership style and work discipline have a significant positive effect on employee performance. The results of this study are in accordance with the theory of Budi Setiyawan and Waridin (2006) that discipline is in an ideal state in supporting and carrying out tasks according to the rules in order to support work optimization. One of the conditions for discipline to grow in the work environment is the complete division of labor to the lowest employee or officer, so that people know consciously what their duties are, how to do it, when the work starts and finishes, as arranged in advance and understand who is responsible for the results of the work.
Pengaruh Pemasaran Media Sosial, Word Of Mouth dan Kualitas Produk terhadap Kepuasan Konsumen Richeese Factory di Kota Solo
Adivarani Diaz Rahmawati;
Eka Darma Ningtyas;
Rayhan Gunaningrat;
R. Taufiq Nur Muftiyanto
Jurnal Riset dan Inovasi Manajemen Vol. 2 No. 1 (2024): Februari: Jurnal Riset dan Inovasi Manajemen
Publisher : International Forum of Researchers and Lecturers
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DOI: 10.59581/jrim-widyakarya.v2i1.2429
The ever-growing global business world provides opportunities for the food industry, the large number of fast food restaurants in Indonesia causes intense competition in fighting for the quality and quality of the products produced. Researchers chose Richeese Factory as the research target because it is the only fast food restaurant that has superior product innovation, namely crispy fried chicken topped with spicy sauce and cheese sauce so that it can attract consumers' attention when consumers are more selective and innovative in choosing fast food restaurant products. A quantitative approach was taken in this study. A questionnaire created with Google Form media was used to collect data. 100 respondents made up the sample, which was selected through non-probability sampling methods. In this method, the population or elements selected as samples do not have the same chances or opportunities. The study's findings demonstrate that product quality has no bearing on customer satisfaction, word-of-mouth has a big impact on satisfaction, and social media has no effect at all.
Analisis Kinerja Layanan Pendidikan Sekolah Tinggi Ilmu Pertanian Berau Terhadap Persepsi Kepuasan Mahasiswa
Fitriah Agustika;
Dony Obara;
Sadrak Siregar;
Ngakan Made Bayu Aditya;
Vip Paramarta
Jurnal Riset dan Inovasi Manajemen Vol. 2 No. 1 (2024): Februari: Jurnal Riset dan Inovasi Manajemen
Publisher : International Forum of Researchers and Lecturers
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DOI: 10.59581/jrim-widyakarya.v2i1.2457
The aim of this research is to analyze the level of student satisfaction with the quality of services within the Berau College of Agricultural Sciences. From the results of observations and interviews, 5 variables were obtained, namely Lecturers, BAAK, Infrastructure, Lectures, and Image/Brand Image where the items in each measurement variable used the SERQUAL dimension. The sample of respondents was selected as 30 final semester students who had completed their thesis. The instrument was declared valid with a KMO value greater than the test value of 0.5 and reliable with a Cronbrach's Alpha value greater than the test value of 0.6 using SPSS 19. The results of the student satisfaction index (Customer Satisfaction Index) were 78.4%, which means The faculty is able to provide satisfactory quality services to students. From the science quadrant, it is found that Infrastructure and Lectures are in quadrant II (Presentation Priorities) where on average these variables are perceived as very important by students and the faculty has carried out a level of service performance in accordance with what students expect.
Pengaruh Digital Product Management Terhadap Pengembangan Aplikasi Go-Jek
Mohammad Abhinaya Ramadhan;
Yuniningsih Yuniningsih
Jurnal Riset dan Inovasi Manajemen Vol. 2 No. 1 (2024): Februari: Jurnal Riset dan Inovasi Manajemen
Publisher : International Forum of Researchers and Lecturers
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DOI: 10.59581/jrim-widyakarya.v2i1.2470
This research focuses on qualitative analysis regarding the influence of Digital Product Management (DPM) on Gojek application development. Gojek, as an application-based service platform, relies on DPM to effectively manage and develop their digital products. This research approach involved in-depth interviews with product development team members at Gojek and content analysis of DPM-related documents. The analysis results show that DPM plays a crucial role in shaping the direction and quality of Gojek application development. Key findings include DPM's success in designing product strategies focused on customer needs and ongoing market trends. Flexible management of changing customer and overall market needs was also found to be a key element in DPM effectiveness. In addition, synergy between the DPM team and the technical development team is the key to success, where effective communication and a deep understanding of the product's goals play a crucial role. Organizational factors such as collaborative culture and flexibility in decision making also influence the influence of DPM on application development. This research provides in-depth qualitative insight into how DPM can influence application development in the Gojek context. The practical implications can help similar companies to understand the importance of qualitative factors in managing their digital products and build strategies that are more adaptive to market changes. Additionally, these findings provide a basis for companies to improve collaboration between DPM teams and technical development teams to increase the success of application development in the future.
Analisis Strategi Penjualan Paket Data Internet Pada Konter Andika Cell
Alinda Restu Fauji;
Ageng Saepudin Kanda S
Jurnal Riset dan Inovasi Manajemen Vol. 2 No. 1 (2024): Februari: Jurnal Riset dan Inovasi Manajemen
Publisher : International Forum of Researchers and Lecturers
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DOI: 10.59581/jrim-widyakarya.v2i1.2476
Andika Cell`s retail counter marketing strategy in attracting customers. Based on interviews conducted at the Andika Cell counter in December 2023, social media marketing and advertising programs were identified as the most important strategies. Social media marketing uses platforms such as Facebook and Instagram to reach a wide audience, while the discount program includes special offers such as free data exchange with the purchase of at least 3 data packages and additional gifts such as the purchase of free tamperglass accessories. Based on analysis, this strategy was successful in increasing sales and improving customer loyalty. To strengthen Andika Cell's position in the market, recommendations were made to optimize social media presence, maintain and improve advertising programs, and develop cross-selling and up-selling strategies.
Peran Kepala Desa Yang Berkualitas Dalam Meningkatkan Kapasitas Perangkat Desa Dan Staf Di Desa Untang Kec. Banyuke Hulu Kab. Landak Propinsi Kalimantan Barat
Martinus Mela;
Sri Sundari
Jurnal Riset dan Inovasi Manajemen Vol. 2 No. 1 (2024): Februari: Jurnal Riset dan Inovasi Manajemen
Publisher : International Forum of Researchers and Lecturers
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DOI: 10.59581/jrim-widyakarya.v2i1.2529
This study discusses, in general, the role of the village leader in efforts to increase the capacity of village devices. Enhancement or development of the capacity of the village equipment is carried out by the village head through the implementation of education and training. The research carried out included qualitative descriptive research. The object of this research is the Head of Untang Village Office, Banyuke Hulu District, Landak, West Kalimantan Province. The results of the research show that the role of the village chief in trying to increase the capacity of the villages has been very good. The activities carried out by the village chief as an attempt to develop capacity towards the village devices are direct observation of the performance of the village equipment, direct guidance, procurement of training related to administrative governance, and the use of information technology. The efforts made by the village chief can improve the competence or capacity of the village unit, thus having an impact on the fulfillment of the tasks and responsibilities assigned as well as the services rendered to the community.