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Departemen Administrasi Bisnis, Fakultas Ilmu Sosial & Ilmu Politik, Universitas Diponegoro, Jl. Prof. H. Soedarto, S.H. Tembalang, Semarang, Jawa Tengah, Indonesia
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Jurnal Ilmu Administrasi Bisnis
Published by Universitas Diponegoro
ISSN : -     EISSN : 27461297     DOI : 10.14710/jiab
Core Subject : Economy,
Economics, Econometrics & Finance
Jurnal Ilmu Administrasi Bisnis diterbitkan oleh Jurusan Ilmu Administrasi Bisnis Fakultas Ilmu Sosial dan Ilmu Politik, Universitas Diponegoro.
Arjuna Subject : -
Articles 1,510 Documents
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PENGARUH STORE ATMOSPHERE DAN IN STORE PROMOTION TERHADAP PERILAKU IMPULSE BUYING Bagaskara, Ardhito Katon; Ngatno, Ngatno
Jurnal Ilmu Administrasi Bisnis Volume 6, Nomor 1, Tahun 2017
Publisher : Departemen Administrasi Bisnis, FISIP Universitas Diponegoro

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (409.325 KB)

Abstract

These days, the development of retail business become very rapidly. In indonesia, Carrefour is one of large retailer on modern retail market share. Consumer behavior while shopping in modern retail can be influenced by several factors. The store atmosphere and in store promotion influence impulse buying behavior. Problems in this study there are still some several branches unable to meet predetermined sales goal. This happened in Semarang City. The result shows that the store atmosphere and in store promotion have positive impacts upon impulse buying behavior. It can be seen from the outcome of simple linier regression also t test. Store atmosphere has impact bigger towards the impulse buying behavior to consumers of Carrefour outlets in Semarang City, reaching the number 0.323, compared with in store promotion that only get 0.220. The coefficient of determination (R2) of lifestyle and price is 11.6%. This means 11.6% of impulse buying behavior can be explained by those two variables, while the other 88.4% by another variables.
Influence of Leadership Style and Compensation Against Employee Performance Through Motivation (Case Study On Employee of Production Department of PT. Dwimatama Multikarsa, fertilizer packing unit, Tanjung Emas Semarang) Dias Dias
Jurnal Ilmu Administrasi Bisnis Vol 1, No 2 (2012)
Publisher : Universitas Diponegoro

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (65.614 KB) | DOI: 10.14710/jiab.2012.840

Abstract

can affect the performance of the employees. Among them is the style of leadership, compensation and motivation. The purpose of this study was to determine how far the influence of the leadership style t and compensation hrough motivationon employee performance. The problem in this research is the company has already provided adequate compensation and leadership style that is able to communicate well and motivated employees to be more passion in work , but performance of employees assigned has never been achieved. This study uses the type of explanatory research studies on PT. Dwimatama Multikarsa, sampling technique used is Simple random sampling. The technique of collecting data was made through questionnaires. Data were statistically analyzed with simple linear regression, regression, t test, F test, and path analysis.The results of the calculation is Y2 = 11.316 + 0.267 + 0.597 X1 + 0.915 X2 Y1, indicating that the leadership style (X1), compensation (X2) and motivation (Y1)  positively influence  employee performance (Y2), which means that the better assessment of respondents' leadership style, compensation and motivation lead to higher performance for PT. Dwimatama Multikarsa, fertilizer packing unit, Tanjung Emas Semarang. It can be proved that the style of leadership and compensation through  motivation affect  employee performance. The conclusion of this study is that there is influence of leadership style, compensation and motivation on employee performance of PT.Dwimatama Multikarsa. Advice: Compensation generally has been good and in accordance with the minimum wage prevailing in the area, but the need for and type of work and duration of work , must be  kept in mind.
PENGARUH ENVIRONMENTAL KNOWLEDGE, ENVIRONMENTAL CONCERN DAN GREEN BRAND IMAGE TERHADAP GREEN PURCHASE INTENTION DENGAN PERCEIVED PRODUCT PRICE AND QUALITY SEBAGAI MODERATING VARIABLE Anis Qomariyah; Bulan Prabawani
Jurnal Ilmu Administrasi Bisnis Vol 8, No 4 (2019)
Publisher : Universitas Diponegoro

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14710/jiab.2019.24918

Abstract

In recent years, public awareness and concern of green products has begun to increase. People are starting to pay attention to the ingredients in all the products they use. This condition triggers companies to create beauty products that are environmentally friendly and safe to use. This study aims to determine and explain the effect of environmental knowledge, environmental concern, green brand image on green purchase intention with perceived product price & quality as a moderating variable. The type of this research is explanatory research with a quantitative approach. The sample used was 100 visitors of The Face Shop Mall Ciputra Semarang. The sampling technique used was purposive sampling and accidental sampling. Data collection methods used were physical questionnaire and online questionnaire. Data processing using SmartPLS 3.2.8. The results of this study indicate that green brand image and the perceived product price & quality significantly influence the green purchase intention. While environmental knowledge and environmental concern do not significantly influence green purchase intention. The moderation type of perceived product price & quality on environmental knowledge is quasi moderator. Whereas the moderating type of variable perceived product price & quality towards environmental concern variables and green brand image is antecendents.
Analisis Faktor – Faktor yang Mempengaruhi Konsumen Untuk Menginap di Hotel Puri Saron Caesari, Septia; Nugraha, Hari Susanta; Prabawani, Bulan
Jurnal Ilmu Administrasi Bisnis Volume 4, Nomor 3, Tahun 2015
Publisher : Departemen Administrasi Bisnis, FISIP Universitas Diponegoro

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Abstract

Hotel is a type of industries that produce and provide something in the form of goods and services. Puri Saron Hotel is located in the tourist area of West Lombok over the last five years there is always a rise in the occupancy rate, but the occupancy rate is not optimal because they are under averge. The purpose of this study was to determine the factors that influence consumers to stay at the Hotel Puri Saron. This type of research is exploratory research. Methods of data collection using questionnaires, a preliminary interview and literature study. The sampling technique using sampling techniques and incidental nonprobability sampling.From the analysis of the data found that the factors that influence consumers stay at Hotel Puri Saron consists of price, facilities, location, and quality of service. Factor of price variables consist of suitability given price and the price that has been compared to other hotels. Factor of the facility variable factor is divided into two main facilities and ancillary facilities. Variable locations in the analysis of this study is the flexibility of the consumer to measure the distance of a place to stay with the activities to be carried out. Factor of the variable quality of service consists of the ability of employees in providing services, the capability of communicating with customers, responding to consumer complaints and friendliness of the employees in serving customers. factors based on findings in studies such as the need for evaluation of pricing strategy, the facility is not feasible, as well as improving the quality of service so that consumers are more interested to stay at the Hotel Puri Saron
PENGARUH ORIENTASI PASAR, ORIENTASI KEWIRAUSAHAAN, DAN INOVASI TERHADAP KINERJA PEMASARAN (STUDI KASUS PADA UMKM KERAJINAN LOGAM DI KABUPATEN TEGAL) Amrulloh, Fajrin; Hidayat, Wahyu
Jurnal Ilmu Administrasi Bisnis Vol 7, No 1 (2018): Jurnal Ilmu Administrasi Bisnis
Publisher : Departemen Administrasi Bisnis, FISIP Universitas Diponegoro

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Abstract

In business competition, Small and Medium Enterprises (SMEs) are required to have dynamic capabilities and strategies that capture opportunities and renew markets and improve marketing performance through the creation of marketable and profitable products on an ongoing basis. Strategies that can be done in the form of market orientation, and entrepreneurial orientation so as to encourage the creation of innovation. This research is conducted to determine the influence of market orientation, entreprenual orientation and innovation toward marketing performance in Metal Craft SMEs of Tegal Regency. This type of research is explanatory research. The sampling technique used total sampling that is overall Metal Craft SMEs owner of Tegal Regency. The respondents in this research totaled 40 respondents. Collecting data used questioner by using Likert measurement scale. This research also using Path analysis tecniques supported by SPSS (Statistical Package for Social Science) software version 22.0. the validity test, reliability test, chross tab, coefficient of correlation, coefficient of determination test, linier and multiple regression, significance test ( t and F test) and Sobel method before hand. The result showed tha all independent variables in this study had a positif influence and significant on the dependent variable, either partially or simultaneous, innovation acts as a partial mediating variable, that indicates an indirect effect of market orientation and entrepreneurial on marketing performance.
Pengaruh Persepsi Bunga Bank dan Kualitas Pelayanan Terhadap MInat Menabung Pada Bank BNI Syariah di Kota Semarang Asih Fitri Cahyani; Saryadi Saryadi; Sendhang Nurseto
Jurnal Ilmu Administrasi Bisnis Vol 2, No 3 (2013)
Publisher : Universitas Diponegoro

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (178.358 KB) | DOI: 10.14710/jiab.2013.3120

Abstract

Most of people in Indonesia have recognize a bank, but they know an Islamic banking in 1991 when Muamalat Bank first use syariah principle, with the “dual banking system” policy from Bank Indonesia, conventional banking can oper for syariah unit exercise. One of conventional banking that serve syariah unit exercise is BNI 46 with the name BNI Syariah. The fundamental aim of this research is to find out the effect of the interest perception and service quality to saving interest on BNI Syariah in Semarang. Type of this research is explanatory with 100 respondents taken using quota sampling, purposive sampling and  incidental sampling so that the sample of this research consist of 63 respondents (customers of BNI Syariah Ahmad Yani) and 37 respondents (customers of BNI Syariah Unisula). According to the result of regression analysis, this research shows that the interest perception ang service quality are significantly influence to saving interest on BNI Syariah in Semarang 36.3 percent and 47.2 percent. So that, it is recommended to management of BNI Syariah in Semarang to maintain and to educate their customers so they know the different between conventional and Islamic banking.
PENGARUH KEWIRAUSAHAAN, PELATIHAN USAHA DAN JARINGAN KERJASAMA KELEMBAGAAN TERHADAP KINERJA UNIT USAHA PADA SENTRA IKM TELUR ASIN (STUDI KASUS PADA SENTRA IKM TELUR ASIN DI DESA LIMBANGAN WETAN KECAMATAN BREBES, KABUPATEN BREBES) Kamala Dinni Sofiyah; Hari Susanta Nugraha
Jurnal Ilmu Administrasi Bisnis Vol 5, No 3 (2016)
Publisher : Universitas Diponegoro

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (285.724 KB) | DOI: 10.14710/jiab.2016.12281

Abstract

Development of small-scale industries such as household and industrial industries large scale has been carried out in various regions across Indonesia, including Brebes. SME development is not just a problem of operational assistance or facilities. The development must be strategic and have a long term impact. In particular, the study discusses the salted egg IKM Brebes Limbangan Wetan village. The purpose of this study was to determine the effect of entrepreneurship, business training and networking of institutional cooperation to company performance. This type of research is explanatory research. Mechanical sampling using non-probability sampling. The number of samples of 51 respondents, using a sampling technique that is saturated with a certain considerations. This study uses qualitative and quantitative analysis techniques. Quantitative analysis using validity, reliability test, correlation coefficient, simple regression analysis, coefficient of determination, significance test (t test) using SPSS 23.0. The results of this study indicate that the company's performance can be explained by the entrepreneurship of 25.1% with a result of 4,525 t count> t table 2.009. The company's performance can be explained by the training effort of 25.1% with the results for 3434 t count> t table 2.009. The company's performance can be explained by a network of institutional cooperation with results of 20.6% amounting to 3.561 t count> t table 2.009. Suggestions in this research that employers should always promote creativity and innovation, it still needs to be improved information on training events held and an increase in the attention of the parties and agencies involved in the provision of funding and capital support.
ANALISIS FAKTOR-FAKTOR YANG MEMENGARUHI KEPUTUSAN BERKUNJUNG DI EKOWISATA MANGROVE PASARBANGGI KABUPATEN REMBANG Saputra, Rizky Hadi; Suryoko, Sri
Jurnal Ilmu Administrasi Bisnis Vol 8, No 1 (2019): Jurnal Ilmu Administrasi Bisnis
Publisher : Departemen Administrasi Bisnis, FISIP Universitas Diponegoro

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Abstract

The purpose of this study was to determine the factors that influence tourist visiting decisions in Pasarbanggi Mangrove Ecotourism Rembang Regency. This type of research uses exploratory research with data collection methods using interviews and data collection tools using questionnaires with a sample of 100 respondents of Mangrove Marketbanggi Ecotourism tourists in Rembang Regency. using the Accidental Sampling method. The analysis technique uses validity test, reliability test, and factor test with SPSS 21.0. From the results of the study indicate that the quality of service influences the decision to visit by 80.1%, the location influences the decision to visit by 70.9%, the rate influences the decision to visit by 82.8%, the attractiveness influences the decision to visit by 78.0%. This means that the better the quality of service, tariff, location and attractiveness, the higher the decision to visit the Pasarbanggi Mangrove Ecotourism Rembang Regency. Tariff variables on visiting decision variables have a greater influence than service quality, location and attractiveness variables. Based on the results of the research, the researcher suggested that Ekowsiata Mangrove Pasarbanggi management in Rembang Regency make improvements and control on service quality by paying more attention to tourists, adding employees at certain times to maximize service to tourists, and adding incomplete facilities for the convenience of consumers.
Pengaruh Brand Trust dan Kualitas Pelayanan Terhadap Keputusan Penggunaan Pengiriman Paket Pada PT. Jalur Nugraha Ekakurir (JNE) Semarang Baskara, Garylda Chrisnatha; Rodhiyah, Rodhiyah; Nugraha, Hari Susanta
Jurnal Ilmu Administrasi Bisnis Volume 4, Nomor 1, Tahun 2015
Publisher : Departemen Administrasi Bisnis, FISIP Universitas Diponegoro

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Abstract

This research is motivated the development of freight forwarder in Indonesia are more advanced and encouraging service companies to further improve the quality of service. In particular, this study discusses the PT.JNE. PT.JNE sales from year to year fluctuations. If this condition is not addressed, then PT.JNE will not compete with other service companies in Indonesia.The purpose of research to determine the effect of brand trust and quality of service to the decision to use. Type of explanatory research, data collection through interviews with questionnaires, observation, and literature study. The sampling technique accidental sampling and purposive sampling. Sample of 100 people. Quantitative analysis techniques. Quantitative analysis using validity, reliability test, correlation coefficient, simple and multiple regression analysis, the coefficient of determination, cross tabulation, as well as the significance test (t test and F test).Results and discussion showed relatively good brand trust but are still classified as not good enough , brand trust has a considerable influence on the decision to use ( 12.9 percent ) and positive influence on the decision of the use of ( 0.255 ) . Classified service quality is not good enough but still quite good , service quality has a considerable influence on the decision of the use of ( 22 percent ) and a positive influence on the decision of the use of ( 0.267 ) . While the decision to use quite enough , but still quite a lot to be in the category of rare and often . Brand trust and service quality has a strong influence on the decision of the use of ( 26.2 percent ) . In conclusion Brand Trust significantly positive effect on the decision to use. Quality of service is significantly positive effect on the decision to use. Brand Trust and Quality of care significantly positive effect on the decision to use. Suggested PT. JNE should immediately conduct an increase in the intensity of promotion and advertising are more massive, renovate facilities and completeness of facilities and infrastructure, and improving managerial ability of employees to increase brand trust and quality of service that the company JNE can continue to survive in the midst of intense competition it is today.
Pengaruh Nilai Utilitarian dan Ketidakpuasan terhadap Perpindahan Merek melalui Variety Seeking sebagai Variabel Intervening (Studi pada Mahasiswa SI FISIP UNDIP yang Pernah Menggunakan Smartphone Samsung dan Berpindah ke Merek Lain) Yani, Ahmad; Farida, Naili
Jurnal Ilmu Administrasi Bisnis Volume 6, Nomor 3, Tahun 2017
Publisher : Departemen Administrasi Bisnis, FISIP Universitas Diponegoro

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Abstract

This research based on the high growth of smartphone business development, this phenomenon is characterized with increasing number of smartphone brand that released by smartphone vendor that offer a lot of new features of its products. Samsung smartphone nowadays being a market leader in Indonesia and in the world, however in 2012-2015 samsung’s market share always decreased throughout the year while at the same time market share’s rival competitor such as Xiaomi, Oppo, Asus and etc always increased. The sole purpose of the research is to find out the effect of utilitarian value and dissatisfaction to brand switching through see variety seeking as intervening variable. The type of the research is explanatory research, with data collecting technique with questionnaire and interview. Data collecting sampel using pusposive sampling technique. Sample in this research is 100 respondents that used SAMSUNG smartphone and switched to another brand. This research use a qualitative and quantitave technique analysis. Quantitative analysis use validity test, realibility test, correlation coefficient, simple and multiple regression analysis, determination coefficient, signification test (two direction), and two steps regression.The results showed that there are positive effect utilitarian value and dissatisfaction to variety seeking, and variety seeking has a positive impact to brand switching. Based on the two steps regression analysis showed utilitarian value variable and dissatisfaction has an effect to variety seeking,. Next, variety seeking variable has an effect to brand switching.

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