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Adam Mudinillah
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Journal Markcount Finance
Published by Yayasan Adra Karima Hubbi
ISSN : 29870925     EISSN : 29869455     DOI : 10.70177/jmf
Core Subject :
Journal Markcount Finance, established in 2023 by Yayasan Adra Karima Hubbi, has become a leading platform for economic research that connects financial innovation, sustainability, and digital transformation within the evolving economic ecosystem. In 2026, the journal introduced a change in its publication frequency to a bimonthly schedule, publishing issues in February, April, June, August, October, and December. The journal covers a broad spectrum of topics reflecting significant changes in finance, business, and accounting industries in the age of technology-driven economies. Its focus encompasses research on fintech, sustainable finance, digital transformation in accounting and auditing, behavioral economics in capital markets, regulatory technology (RegTech), digital taxation, and Islamic digital finance. Research published in this journal offers insights into technological innovations such as blockchain and AI-driven investment strategies, alongside the regulatory challenges emerging with the rise of digital financial systems. Studies on sustainable finance and ESG investments highlight efforts to tackle climate change and support circular economy practices. Other key topics include behavioral analysis in capital markets, focusing on investor psychology and risk management, as well as the application of technology in auditing and financial decision-making processes. Special attention is also given to the role of regulatory technology in ensuring compliance with regulations in the rapidly evolving digital financial landscape. Overall, Journal Markcount Finance continues to make significant contributions to researchers and policymakers in various countries, presenting relevant and applied research to address the challenges faced by modern financial and economic systems.
Arjuna Subject : -
Articles 102 Documents
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Investment Opportunity Set (Ios): Between Opportunities and Threats for Pharmaceutical Companies in Indonesia Siti Nurlatifah
Journal Markcount Finance Vol. 2 No. 1 (2024)
Publisher : Yayasan Adra Karima Hubbi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70177/jmf.v2i1.662

Abstract

Investment Opportunity Set (IOS) is the opportunity that a company has to make investments that can increase the value of the company. IOS can be influenced by various factors, one of which is the financial performance of the company. This study aims to examine the effect of financial performance on IOS in pharmaceutical companies listed on the Indonesia Stock Exchange (IDX) for the period of 2015-2020. Financial performance is measured by using profitability ratio, solvency ratio, and activity ratio, while IOS is measured by using Market Book Value to Equity (MBVE). This study uses quantitative data in the form of annual financial statements and stock prices of pharmaceutical companies obtained from the official website of IDX. The sampling technique uses purposive sampling with certain criteria, resulting in 54 data samples. The data analysis technique uses multiple linear regression analysis with SPSS for Windows version 26.0 program. The results show that financial performance simultaneously has a significant effect on IOS with F value of 18.859 and significance value of 0.000. Partially, profitability ratio has a positive and significant effect on IOS, solvency ratio has a negative and significant effect on IOS and activity ratio has a positive and significant effect on IOS. This study implies that pharmaceutical companies can increase IOS by improving financial performance, especially profitability ratio and activity ratio, and reducing solvency ratio.
The Effect of Audit Committee and Audit Quality on Earnings Management in Manufacturing Companies in Bei Manu Diada Rizky; Nabiella Annisya Mas Putri; Imelda Mariawasi; Trinandari Prasetya Nugraha
Journal Markcount Finance Vol. 2 No. 1 (2024)
Publisher : Yayasan Adra Karima Hubbi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70177/jmf.v2i1.675

Abstract

This study aims to further explore the impact of audit quality and the presence of an audit committee on earnings management practices in manufacturing companies. Over the period of 2019 to 2022, this study focuses on analyzing the trading of manufacturing companies in the sub-sectors of basic and chemical industry, ceramics and porcelain glass, metals and the like, plastics and packaging, and pulp and paper listed on the Indonesia Stock Exchange. Quantitative methods were used by analyzing the annual financial reports of seven different companies, which resulted in 20 separate data sets. In the analysis, the study utilized various statistical tools, including descriptive tests, classical assumptions, multiple linear regression, and hypothesis testing all run through SPSS software. The results of this study indicate that audit committee has no effect on earnings management and audit quality has a significant effect on earnings management.
Recent Trends in Auditing by Uncovering the Digital Age and Best Practices for Efficiency and Accuracy Ghaniya Arya Gemilang; Ellyona Tehilla Ganish; Niken Dwi Anggraeni; Trinandari Prasetyo Nugrahanti
Journal Markcount Finance Vol. 2 No. 1 (2024)
Publisher : Yayasan Adra Karima Hubbi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70177/jmf.v2i1.685

Abstract

This article discusses recent developments in the field of auditing amid the rapidly evolving digital era. In the face of digital transformation, best practices in auditing to achieve higher efficiency and accuracy are the main focus. The discussion includes the application of the latest technology, audit strategies that are adaptive to digital changes, and steps to ensure accuracy in the audit process. Considering the challenges and opportunities that arise in the digital age, this article offers insight for audit professionals looking to strengthen their practices in the face of a dynamically changing business environment.
The Role of Brand, Product Quality, and Price on Consumer Purchase Interest in The Local Shoe Brand Aerostreet Fikri Haimal Putra; Husni Amala; Rezkiah Nala Putri
Journal Markcount Finance Vol. 2 No. 3 (2024)
Publisher : Yayasan Adra Karima Hubbi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70177/jmf.v2i3.731

Abstract

This study employs a quantitative method to measure variables related to consumer purchase interest in Aerostreet shoes. The population involves active students and the general public who have purchased the product. Samples were selected through random sampling classification from students in semesters 1-5 and the general public. Data analysis uses multiple linear regression to examine the influence of promotion, brand, and product quality on consumer purchase interest. PLS-SEM is used as an analysis tool with SMARTPLS 3.3.0, producing valid and reliable instruments. The multiple linear regression analysis results show that product quality and price significantly influence purchase interest, while the brand is not significant. Discriminant validity tests and VIF indicate model fit. Model fitness tests show that the Estimated Model is in line with the data, with an R Square of about 66.4%. Blinding tests show the model can predict about 53.8% of the variation in purchase interest. Hypothesis tests confirm the significant influence of product quality and price, while the brand is not significant. This study contributes to understanding the factors influencing consumer purchase interest in Aerostreet shoes and provides marketing strategy recommendations.
The Influence of Artificial Intelligence on Readiness and Acceptance of Technology in E-Commerce Naskiroh Naskiroh; Dina Nurqolbiyah; Winarti Winarti; Ida Rosnidah; Firman Hidayat
Journal Markcount Finance Vol. 2 No. 1 (2024)
Publisher : Yayasan Adra Karima Hubbi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70177/jmf.v2i1.1170

Abstract

The use of artificial intelligence in e-commerce makes it easier for users to do online shopping. However, user data collection carried out by artificial intelligence in e-commerce can be misused. This is a shift in intention to adopt artificial intelligence in e-commerce. This study aims to identify the factors that impact the adoption of artificial intelligence in the field of e-commerce. The technology readiness model and the technology acceptance model are both utilized in this study. Data was collected from 283 students who have done shopping in e-commerce. The data collected will then be analyzed using SEM-PLS. The findings suggest that optimism, innovativeness, and discomfort have a role in shaping the acceptability of artificial intelligence in e-commerce, through the perceived ease of use and perceived usefulness. However, research findings suggest that there is no correlation between insecurity and the perceived ease of use and usefulness. The findings suggest that the way users view the ease of use, and the utility of artificial intelligence technology directly influences their acceptance of it in e-commerce, which is then through in their intention to use it. The result of this study can be used by online businesses to apply TAM and technology readiness models to maximize the use of AI in e-commerce.
The Influence of Fintech on Traditional Financial Management Rika Fatticia; Harjoni Harjoni; Pemy Christiaan; Nasrun Julyarman; Rini Ariyanti
Journal Markcount Finance Vol. 2 No. 2 (2024)
Publisher : Yayasan Adra Karima Hubbi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70177/jmf.v2i2.1283

Abstract

For centuries, conventional financial institutions such as banks and cooperatives have played an important role in the economy. However, advances in technology and digitalization have significantly changed the world's financial landscape. Financial Technology (Fintech) has emerged as a disruptive force offering innovative financial solutions, such as automated investment management, peer-to-peer lending, and digital payments. This research aims to discover and analyze the impact of Fintech on conventional financial management. Specifically, this research aims to assess the impact of Fintech on the efficiency and effectiveness of conventional financial services, assess changes in user behavior in managing their finances due to the convenience offered by Fintech, and discover the challenges and opportunities faced by financial institutions. Mixed methods is an approach that combines quantitative and qualitative approaches in this research. Quantitative data is collected through surveys of financial services users to measure their opinions about Fintech services and their impact on personal financial management. The results of this research show that Fintech has changed conventional financial management. From a user perspective, Fintech has increased the ease and efficiency of accessing and managing financial services, and many users say they are more likely to use Fintech apps and platforms for everyday transactions, managing savings and investments. From the side of conventional financial institutions, this research found that Fintech has increased the amount of money they invest. This study found that Fintech is changing conventional financial management in terms of service efficiency and user behavior. While Fintechs offer more convenience and efficiency, they also force traditional financial institutions to adapt and innovate with new technologies.
Comparative Analysis of Financial Management Models in Developed and Developing Countries Atik Andhayani; Agus Zainul Arifin; Baihaqi Baihaqi; Jamaluddin Majid; Fahrudin Fahrudin
Journal Markcount Finance Vol. 2 No. 2 (2024)
Publisher : Yayasan Adra Karima Hubbi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70177/jmf.v2i2.1284

Abstract

Given the fundamental differences in economic structure, fiscal policy, and financial regulation between developed and developing countries, research on financial management models in both countries is very important. The aim of this research is to study and compare financial management models in developed and developing countries. Specific objectives include determining the main components of financial management models used in developed and developing countries, evaluating the factors that influence financial management performance in both groups of countries, evaluating how these different models impact economic stability and economic growth, and providing appropriate policy recommendations. can be applied to improve state financial management. This research uses both qualitative and quantitative approaches. Qualitative data was obtained through in-depth literature research on the theory and practice of financial management in developed and developing countries, and quantitative data was obtained through secondary data analysis from reports of international financial institutions, state financial reports and economic statistics. The effectiveness of financial management is strongly influenced by variables such as political stability, level of corruption, and institutional capacity. Developing countries face problems in terms of market credibility and trust, while developed countries have strong regulatory frameworks and easier access to international financial markets. This study finds that financial management models in developed and developing countries differ significantly, and that various economic, political and institutional components influence these differences. Countries that have better financial structures and more consistent policies tend to be better at managing their finances.
Multigenerational Workforce Management Strategy in the Digital Era Firdaus Yuni Dharta; Xie Guilin; Yayuk Karliena; Marisi Butarbutar; Eman Diantoro
Journal Markcount Finance Vol. 2 No. 2 (2024)
Publisher : Yayasan Adra Karima Hubbi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70177/jmf.v2i2.1285

Abstract

The growing concern over employee productivity and job satisfaction has led organizations to focus on welfare programs as a strategic tool. In many companies, these programs are designed to enhance employees’ well-being, which is expected to boost productivity and job satisfaction. However, the effectiveness of these programs remains a topic of debate. This research examines employee welfare programs’ impact on productivity and job satisfaction within various organizational settings. The study utilizes a quantitative approach, employing surveys and questionnaires distributed to 200 employees from diverse industries. Data were analyzed using statistical methods, particularly regression analysis, to determine the correlation between the presence of welfare programs and improvements in productivity and job satisfaction. The findings reveal that companies offering comprehensive welfare programs, such as health benefits, flexible working hours, and professional development opportunities, see significant improvements in employee productivity and job satisfaction. Moreover, employees who feel supported by these programs are likelier to exhibit higher organizational engagement and commitment. In conclusion, welfare programs play a crucial role in enhancing not only productivity but also the overall job satisfaction of employees. Organizations are encouraged to invest in such programs as a long-term strategy for workforce development and retention.
The Role of Artificial Intelligence in Talent Acquisition and Retention Gogor Christstmass Setyawan; Guijiao Zou; Lie Jie; Cai Jixiong; Reviandari Widyatiningtyas
Journal Markcount Finance Vol. 2 No. 2 (2024)
Publisher : Yayasan Adra Karima Hubbi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70177/jmf.v2i2.1286

Abstract

Artificial intelligence (AI) is increasingly being used in various fields in the ever-growing digital era, including human resource management (HR). AI technology can solve problems such as long recruitment processes and retaining quality employees. The aim of this research is to find out how AI can improve this process. The focus of the research is how AI can be used to identify, assess and manage talent across organizations. The aim of this research is to see how AI functions in the employee acquisition and retention process. Specifically, the goal of this research is to identify how AI is used in the recruitment process to find and assess the right candidates, evaluate how effective the use of AI is in increasing employee satisfaction and engagement, and see how implementing AI impacts employee retention in the long term. Qualitative and quantitative methods were combined in a mixed approach in this research. HR managers and employees applying AI in recruitment and retention processes in various companies were thoroughly interviewed. Currently, surveys distributed to employees are used to collect quantitative data to measure employee satisfaction and engagement levels. For qualitative and quantitative data, thematic analysis and inferential techniques were used. The research results show that AI can be used in the recruitment process to reduce the time and costs required to find the right candidate. AI also helps reduce bias in candidate assessments, meaning better hiring decisions. Additionally, the use of AI in employee management increases employee satisfaction and engagement as it enables career development and work experiences tailored to them. According to survey results, employees who work with AI systems feel more valued and have better relationships with their organizations. The study found that AI significantly improves the efficiency and effectiveness of talent acquisition and retention processes. The use of AI not only speeds up and simplifies the recruitment process, but also increases employee satisfaction and their retention.
The Impact of Augmented Reality on Consumer Engagement and Brand Loyalty Zakiyya Tunnufus; Dini Arifian; Furniawan Furniawan; Dede Suharna; Pardomuan Pardosi
Journal Markcount Finance Vol. 2 No. 2 (2024)
Publisher : Yayasan Adra Karima Hubbi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70177/jmf.v2i2.1287

Abstract

In today's digital era, Augmented Reality (AR) technology is increasingly gaining attention as an innovative tool in marketing and consumer experience. AR offers interactive experiences that combine virtual elements with the real world, giving consumers new ways to interact with goods and brands. This study aims to determine how the use of augmented reality (AR) technology impacts consumer engagement and brand loyalty. Specifically, this research wants to know how interactive experiences with AR affect consumers' level of engagement with a brand and how much that engagement contributes to the formation of brand loyalty. This research was conducted using a quantitative approach and was designed as a survey. AR apps from various brands deploy questionnaires to collect data. The goal of this questionnaire is to measure consumer engagement, user experience with AR, and brand loyalty.  Studies show that the use of augmented reality (AR) significantly increases consumer engagement with brands. Consumers say that interactive and immersive AR experiences make them more interested in the goods and brands. The study found that augmented reality (AR) technology increases consumer engagement and brand loyalty.

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