Garuda - Garba Rujukan Digital

PENGUJIAN MODEL HUBUNGAN SIMULTANITAS ANTARA KEPEMILIKAN MANAJERIAL, LEVERAGE, DAN KEBIJAKAN DEVIDEN DALAM PERSPEKTIF TEORI KEAGENAN (STUDI EMPIRIS TERHADAP PERUSAHAAN MANUFAKTUR DI INDONESIA Bramantyo, Bonaventura Trio; Sunarjanto, N. Agus
JURNAL ILMIAH MAHASISWA MANAJEMEN Vol 6, No 1 (2017)
Publisher : Universitas Katolik Widya Mandala Surabaya

The purpose of this research is to test the market reaction shown by the existence of abnormal return to the change of cash dividend distribution in two different condition that is bullish and bearish market condition in period 2014-2016. The sample used in this research is 165 announcement of dividend up and down. The method used in this study is the analysis of event study to analyze the market reaction in the observation period that is 11 days around the date of the announcement of cash dividends. The results of this study indicate that in bullish or bearish condition, the increase and decrease of cash dividend to be distributed has no impact on market reaction. Therefore, this study does not support signaling theory.

PENGARUH INFORMASI POSITIF DAN NEGATIF PADA KONDISI PASAR BULLISH DAN BEARISH TERHADAP RETURN SAHAM (Studi Empiris pada Perusahaan yang Terdaftar di Bursa Efek Indonesia) Cahyadi, Cahyadi Agung; Martono, Cyrillius; Prabowo, F.X. Agus Joko Waluyo
JURNAL ILMIAH MAHASISWA MANAJEMEN Vol 6, No 2 (2017)
Publisher : Universitas Katolik Widya Mandala Surabaya

The purpose of this research is to test the market reaction shown by the existence of abnormal return to the change of cash dividend distribution in two different condition that is bullish and bearish market condition in period 2014-2016. The sample used in this research is 165 announcement of dividend up and down. The method used in this study is the analysis of event study to analyze the market reaction in the observation period that is 11 days around the date of the announcement of cash dividends. The results of this study indicate that in bullish or bearish condition, the increase and decrease of cash dividend to be distributed has no impact on market reaction. Therefore, this study does not support signaling theory.

EFFECT OF PRODUCT KNOWLEDGE AND BRAND IMAGE TO PURCHASE INTENTION WITH HP LAPTOP BRAND PRICE DISCOUNTS AS VARIABLES MODERATED IN SURABAYA Mendrofa, Yoseph Baniader
JURNAL ILMIAH MAHASISWA MANAJEMEN Vol 2, No 3 (2013)
Publisher : Universitas Katolik Widya Mandala Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33508/jumma.v2i3.263

The purpose of this study was to determine the effect of Brand Image on Purchase Intention in Surabaya HP brand laptop. The second objective was to determine the influence of Product Knowledge on Purchase Intention HP laptop brand in Surabaya, and the third goal is to find a role in moderating the influence of Price Discount and Brand Image on Purchase Intention Product Knowledge HP laptop brand in Surabaya. The results suggest that brand image has a significant influence on purchase intention HP brand laptop. Product knowledge has a significant influence on purchase intention on the HP brand laptop. Price discount was not able to significantly moderate the effect of product knowledge on purchase intention HP brand laptop. Price discount was shown to negatively moderate the influence of brand image on purchase intention, but not able to moderate the influence of product knowledge on purchase intention. Giving rebates would have a negative effect on brand image. For that, you should have to pay attention to the provision of rebates to consumers dala addressing the psychological linkage between the image of the product caused by the price.

PENGARUH EXPERIENTIAL MARKETING TERHADAP REPURCHASE INTENTION DIMEDIASI OLEH CUSTOMER SATISFACTION PADA RESTORAN X SURABAYA Marcellino, Louis; Ellitan, Lena; Muljani, Ninuk
JURNAL ILMIAH MAHASISWA MANAJEMEN Vol 10, No 1 (2021)
Publisher : Universitas Katolik Widya Mandala Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33508/jumma.v10i1.3254

Currently, many businesses are growing rapidly, this is due tocreative and innovative ideas. Along with this idea, the concept of marketing also developed. Marketing activities are now starting to focuson customer satisfaction. In general, every business aims to seek profit,this goal cannot be separated from marketing activities. Marketing itself must be thought out in advance to be more targeted to customers.In 2013, the hotel and restaurant industry accounted for 14.33% of Indonesia's Gross Domestic Product (GDP). One example of a restaurantbusiness is X Restaurant in Surabaya. This study aims to analyze fivetypes of market experience on repurchase intentions, either directly orthrough customer satisfaction at X Restaurant in Surabaya. Object ofthis research is X Restaurant customers in Surabaya who are more than18 years old and have come to X Restaurant at least 3 times.Total sample in this study was 169 samples and using the Partial Least Square method. The data used is primary data obtained bydistributing questionnaires to customers of X Restaurant in Surabaya.In analyzing the data using a Structural Equation Modeling approachwith the help of SmartPLS software. The results of the study prove thatsense experience, feel experience, think experience, and related experience have a significant influence on customer satisfaction and repurchase intentions by mediating customer satisfaction; Customer satisfaction has a significant effect on repurchase intention; Action experience has no significant effect on customer satisfaction and repurchaseintention through customer satisfaction.

PENGARUH PERCEIVED USEFULNESS, PERCEIVED RISK DAN PERCEIVED EASE OF USE TERHADAP INTEREST ONLINE PURCHASE YANG DIMEDIASI CONSUMER ATTITUDE PADA APLIKASI DEALJAVA DI SURABAYA Prayogo, Cornelia; Ellitan, Lena; Muljani, Ninuk
JURNAL ILMIAH MAHASISWA MANAJEMEN Vol 10, No 1 (2021)
Publisher : Universitas Katolik Widya Mandala Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33508/jumma.v10i1.3195

Due to the rapid growth of technology, especially the Internet,business people take advantage of the development of internet usersby creating trading businesses in the form of electronic stores. Variouse-commerce apps emerge, which do not only sell products but alsoservices by using numerous application programs for variouspurposes. One example of an application-based business service is theDealjava. Various applications are managed properly starting fromperceived usefulness, perceived risk, and perceived ease of use, whichwill give an impact on consumer attitude and interest in onlinepurchases. This study aims to analyze the perceived usefulness,perceived risk, and perceived ease of use to the interest onlinepurchase, whether in a direct way or through consumer attitude in theDealjava Apps in Surabaya. The object of this study was the users ofthe Dealjava application aged more than 17 years old in Surabaya.There were 141 samples of study that used Partial Least Techniquesquare. The data used was primary data that was obtained bydistributing questionnaires to the Dealjava users in Surabaya.Structural Equation Modeling with SmartPLS software was used asa data analysis technique. The result of the study proves that theperceived usefulness, perceived risk, perceived ease of usesignificantly affect consumer attitude; perceived usefulness, perceivedrisk, perceived ease of use, and consumer attitude automaticallyaffect the interest in online purchase; perceived risk and perceived easeof use undoubtedly affect the interest online purchase throughconsumer attitude; perceived usefulness does not have a significanteffect on interest online purchases through consumer attitude.

PENGARUH BRAND EXPERIENCE TERHADAP BRAND EQUITY MELALUI COSTUMER COMMITMENT DAN CUSTOMER SATISFACTION PADA KEDAI KOPI ZXC DI SURABAYA Walukow, Verby Stevan; Ellitan, Lena; Suhartatik, Ani
JURNAL ILMIAH MAHASISWA MANAJEMEN Vol 10, No 1 (2021)
Publisher : Universitas Katolik Widya Mandala Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33508/jumma.v10i1.3255

Today's business competition is unavoidable along with themore innovative business people and the development of technology.One of the competitive advantages that every business person wants togain is a good brand experience. A good brand experience will providesatisfaction for customers which in turn will provide additional valuefor a brand. This study aims to analyze the effect of brand experience onbrand equity by considering customer commitment and customersatisfaction at Surabaya Town Square. Quantitative methods are usedin conducting research based on primary data. A total of 150respondents who became the research sample using a samplingtechnique using purposive sampling. In conducting the analysis usingthe SEM approach using the help of the SmartPLS program. The resultsof this study indicate that there is a significant positive effect betweenbrand experience on customer commitment and satisfaction, but doesnot have a significant effect on brand equity; There is no positive effectbetween customer commitment and brand equity; but there is a positiveeffect between customer commitment and brand equity

PENGARUH SERVANT LEADERSHIP DENGAN BUDAYA ORGANISASI SEBAGAI MEDIASI TERHADAP KINERJA TENAGA PENDIDIK PADA LEMBAGA PENDIDIKAN KRISTEN DAN KATOLIK DI SURABAYA Wulandari, Trifena; Lindawati, Tuty; Pradana, Dominicus Wahyu
JURNAL ILMIAH MAHASISWA MANAJEMEN Vol 10, No 1 (2021)
Publisher : Universitas Katolik Widya Mandala Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33508/jumma.v10i1.3198

The purpose of this research was to analyze and test the effect of servant leadershipwith organizational culture as mediation for performance educators in Christianand Catholic education institution in Surabaya. This research wrote by Kurniawan(2019) and Sihombing, et al (2018) who analysed the influence of servant leadersipand organization culture for performance as basis of this research. This researchpicked 100 respondents as sample from education woker at Christian or Catholiceducation institution in Surabaya.The measurement tool of this research is questionnaire. Data obtained and processedwith Partial Least Square analytical technique by SmartPLS 3.0 program. The result of this research proved that servant leadership has positive and significant influence for organization culture also its performance, and organization culture hasno influence for performance.

PENGARUH SERVICESCAPE, BRAND AWARENESS, DAN TRUST TERHADAP CUSTOMER LOYALTY PADA BRAND STARBUCKS CITRALAND SURABAYA Harijono, Hendri; Budiarsi, Sri Yunan; Agung, Deatri Arumsari
JURNAL ILMIAH MAHASISWA MANAJEMEN Vol 10, No 1 (2021)
Publisher : Universitas Katolik Widya Mandala Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33508/jumma.v10i1.3197

This study aims to analyze the effect of Servicescape, BrandAwareness, and Trust on Customerr Loyalty in a brand StarbucksCitraland Surabaya. The sampling technique used is non probabilitysampling by means of purposive sampling. The sample used in thisstudy was 190 respondents. The data analysis technique used is SEManalysis with the LISREL program. The results of the study provethat Servicescape, and Brand Awareness, have a significant effect ontrust; Trusts have a significant effect on Customerr Loyalty; Servicescape have a unsignificant effect on Customerr Loyalty and BrandAwareness have a significant effect on Customerr Loyalty. Suggestions from research for Starbucks Citraland Surabaya are to fix theelements of Servicescape, so that consumers have a better shoppingexperience that makes them more trusting and have a high interest inrepurchasing

INTERDEPENDENCE DAN CONTAGION EFFECT TERHADAP PASAR MODAL DI KAWASAN REGIONAL ASEAN GUNARDI, PRASTIONO
JURNAL ILMIAH MAHASISWA MANAJEMEN Vol 2, No 4 (2013)
Publisher : Universitas Katolik Widya Mandala Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33508/jumma.v2i4.204

This study aims to determine the relationship of each countries around the ASEAN region (Malaysia, Thailand, Philippines, Singapore, and Indonesia). Also it wants to know the direction of the relationship interdependence and Contagion that could form the direction of the crisis in ASEAN from Singapore, Malaysia, Indonesia to Philippines. The analysis used in this study is the analysis of the correlation coefficient matrix of the index return in the ASEAN region and using the Granger Causality analysis based on the index return in the ASEAN region secondary data during period 2008 to 2011. The results of this study found that the capital markets in ASEAN countries except Thailand which is integrated with each other and there is interdependence relationship in ASEAN capital markets so as to make Turbulence.

Home Page

OAI Link

Editorial Team

Contact

Reviewer

Google Scholar

Contact Name
-

Contact Email
-

Phone
-

Journal Mail Official
-

Editorial Address
-

Location
Kota surabaya,

Jawa timur

INDONESIA

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Home Page

OAI Link

Editorial Team

Contact

Reviewer

Google Scholar

Contact Name -

Contact Email -

Phone -

Journal Mail Official -

Editorial Address -

Location Kota surabaya, Jawa timur INDONESIA

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Contact Name
-

Contact Email
-

Phone
-

Journal Mail Official
-

Editorial Address
-

Location
Kota surabaya,

Jawa timur

INDONESIA