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INDONESIA
Kajian Ilmiah Mahasiswa Manajemen
Published by Universitas Katolik Widya Mandala Surabaya
ISSN : -     EISSN : -     DOI : -
Core Subject : Science,
Decision Sciences, Operations Research & Management
Arjuna Subject : -
Articles 122 Documents
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Pengaruh Intangible Asset Terhadap Firm Value Melalui Financial Policy Dan Financial Performance Pada Industri Manufaktur Di Indonesia Wibisono, Hermawan; Susilawati, Cicilia Erna; Sunarjanto, Agus
Kajian Ilmiah Mahasiswa Manajemen Vol 6, No 1 (2017)
Publisher : Kajian Ilmiah Mahasiswa Manajemen

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Abstract

The purpose of this research was to examine the impact of intangible asset to firm value trough financial policy and financial performance in manufacturing industry in Indonesia. This research is a casual which use financial report as the base of data. This type of method is purposive sampling. The secondary data collected from yearly financial report of manufacturing industry which listed in Jakarta Stock Exchange (JKSE) during 2012-2015. Thi research was analyzing by path analysis method with Software Eviews 7, Microsoft Excel, and SPSS 13. The result of this research shows some results like the result that found that intangible asset has a significant influence to financial policy which represented by debt to equity ratio. This research also found that intangible asset has a significant influence to financial performance which represented by liquidity ratio, return on asset, and asset turnover. This research also found that intangible asset, financial policy which represented by debt to equity ratio and financial performance which represented by return on asset and asset turnover have significant influence to firm value. This research also found that intangible asset has a significant influence to firm value trough financial policy which represented by debt to equity ratio and financial performance which represented by return on asset and asset turnover. Based on this research, the researcher recommend to the investors, firm managerial and the shareholders to take a pay attention the existence of intangible asset in a firm that can be influenced to firm value directly or indirectly trough financial policy and financial performance.
Pengaruh mekanisme corporate governance terhadap kinerja keuangan dengan manajemen laba sebagai variabel intervening Setiawan, Markus Hendra
Kajian Ilmiah Mahasiswa Manajemen 2015
Publisher : Kajian Ilmiah Mahasiswa Manajemen

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Abstract

This study had a purpose to determine effect of corporate governance mechanisms on financial performance through earnings management as intervening variable. This study took sample from manufacturing company listed on Indonesia Stock Exchange (IDX) during period 2009 to 2012. After do the selection process based on sampling criteria we got 38 companies that used in this research. In the first hypotheses we examined four variables of corporate governance mechanism towards earnings management. The results of data analysis showed that only managerial ownership variable had significant effect on earnings management actions, while institutional ownership, proportion of board independent, and the board size had no significant effect. On the second hypotheses we examined direct effect of earnings management toward financial performance. The results showed that earnings management had negative impact on financial performance but not significant. The third hypotheses examined effects of earnings management as intervening variable in the relationship between corporate governance mechanism and financial performance. The results showed that institutional ownership and board size had no significant effect on financial performance through earnings management. While managerial ownership and proportion of board independent had significant effect on financial performance through earnings management.
Pengaruh kreativitas iklan, kualitas pesan iklan, dan daya tarik iklan terhadap sikap pada merek melalui efektivitas iklan pada iklan merek “X” di Surabaya Widowati, Theresia Intan
Kajian Ilmiah Mahasiswa Manajemen 2015
Publisher : Kajian Ilmiah Mahasiswa Manajemen

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Abstract

In the midst of intense competition in the business world, companies are required to have a competitive advantage in order to compete with other companies in the global business. One of the many ways that companies can do to attract customers is through advertising. The sole purpose of advertising is to introduce a product or service to consumers resulting in increasing of awareness and then to influence or change the attitudes of consumers to a change in behavior as a company want. The challenge is in the how to design an ad that is unique, creative, and attractive so that it could be effective. In this case, a brand named “X” is no exception in doing a good advertising campaign using television and print media. This study will analyze the influence of advertising creativity, quality advertising messages, and advertising attractiveness against brand attitudes through advertising effectiveness. This study will be using SEM (Structural Equation Modeling) analysis by AMOS software. The selected population is the people of Surabaya with criteria aged over 18 years old, watched or seen brand “X”’s commercial series, and is a consumer of the “X” products. The samples picked are 120 respondents by using convenience sampling method. The results showed that while advertising creativity is not proven significant to advertising effectiveness, the quality advertising messages and advertising attractiveness do significantly influence the advertising effectiveness. The advertising effectiveness is also shown to have a significant influence to the brand attitudes.
Pengaruh aktivitas promosi terhadap minat pembelian ulang dengan loyalitas merk sebagai variabel moderasi pada smartphone Samsung di Surabaya Tedjo, Andrew Gunawan
Kajian Ilmiah Mahasiswa Manajemen 2015
Publisher : Kajian Ilmiah Mahasiswa Manajemen

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Abstract

The purpose of this research is to identify the impact of promotion activities include: advertising, sales promotion, personal selling, and publicity toward repurchase intention for Samsung smartphone. This research is identify the moderated effect of brand loyalty on the influenced of advertising, sales promotion, personal selling, and publicity toward repurchase intention for Samsung smartphone. The number of samples are: 100 samples. Data analysis technique by moderating regression using SPSS program. The result showing that the promotion activities include: advertising, sales promotion, personal selling, and publicity influence repurchase intention for Samsung smartphone. Brand loyalty is the moderating variable of the relationship among advertising, sales promotion, personal selling, and publicity toward repurchase intention for Samsung smartphone. Brand loyalty is the pure moderating variable, so it is not the independent variable for the relationship of advertising, sales promotion, personal selling, and publicity toward repurchase intention for Samsung smartphone.
Pengujian Hubungan Simultanitas Antara Kepemilikan Manajerial Dan Kebijakan Hutang (Studi Empiris pada Bursa Efek Indonesia) Shaffira, Fernanda Sheila; Sunarjanto, N. Agus; Sina, Siprianus S.
Kajian Ilmiah Mahasiswa Manajemen Vol 6, No 2 (2017)
Publisher : Kajian Ilmiah Mahasiswa Manajemen

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Abstract

The purpose of this study was to examine the relationship between managerial ownership and debt policy. Based on nonlinear simultaneous equations in Indonesian firms listed on the Indonesian stock exchanges during the 2011-2016 research period, this study shows that managerial ownership and debt policy have simultaneous relationships. By using Simultaneous Equation Model, the research result shows that debt policy has a positive effect on managerial ownership. In addition, this study proves that managerial ownership has a nonmonotonic relationship to debt policy. When managerial ownership under 7,8% has a positive relationship to debt policy. Then, when managerial ownership is in the range of 7,8% to 24% will be negatively related. However, when managerial ownership above 24% it will positively affect. The results of this study proves that managers in the company can behave entrench or alignment in making decisions about managerial ownership and debt policy.
Pengaruh Perceived Risk Dan E-Service Quality Terhadap Customer Loyalty Dengan Switching Cost Sebagai Variabel Mediasi Di Zalora Utami, Abigail Setyo; Ellitan, Lena; Supriharyanti, Elisabeth
Kajian Ilmiah Mahasiswa Manajemen Vol 6, No 1 (2017)
Publisher : Kajian Ilmiah Mahasiswa Manajemen

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Abstract

People in the current era tend to use technology to fullfil their needs in shopping. From that it raises, the number one of online retailers use it to open an online stores. There are many cases of fround an uncomfortable service in the online shop, it makes people more worried to shopping. This research is intend to know the effect of perceived risk and e-service quality to customer loyalty through switching cost. In this research, the four variable are analyzed using SEM analysis through SEM asumption test with Lisrel program. The population of this research is all of people who have shopping in Zalora and the number of samples of this research is 150 respondend who spread around Surabaya. The object of this research is Zalora online stores. The technique used in this research is Non Probability Sampling technique with incidental method. The result of this research show that switching cost can mediated e-service quality in customer loyalty.
Analisis titik impas keuangan sebagai penentu harga dasar proyek konstruksi cme (civil, mechanical and electrical) atas pembangunan infrastruktur menara telekomunikasi area Jawa Timur (Studi pada perusahaan konstruksi) Vinanti, Siona
Kajian Ilmiah Mahasiswa Manajemen 2015
Publisher : Kajian Ilmiah Mahasiswa Manajemen

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Abstract

The main purpose the establishment of a construction company to benefit so that it requires that management has a clear business development orientation. To achieve maximum profit necessary management capabilities to be able to analyze the feasibility of the project to determine the base price of the project so as to win the tender and competing with similar companies. The basic price of projects is an important element in the management of projects costs, in determining the base price of projects required a financial break-even point analysis. This study uses a case study on the construction company PT Muara Karya and the method using expost facto approach. The results of the analysis states that the calculation of the projects contract in 2008-2010 and in 2013 had reached a financial break-even point, while the contract in 2011-2012 is not reached financial breakeven point so that the company does not make a profit and losing.
Pengaruh Motivasi Kerja dan Komitmen Organisasional terhadap Kepuasan Kerja pada Perawat Rumah Sakit Umum Daerah Bobong Mus, Anggita; Koesmono, Teman; Wulani, Fenika
Kajian Ilmiah Mahasiswa Manajemen Vol 6, No 1 (2017)
Publisher : Kajian Ilmiah Mahasiswa Manajemen

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Abstract

This study aims to determine the effect of work motivation and organizational commitment to job satisfaction nurses Bobong Hospital. This research is a causal research. The entire population in the study was used as a sample (census study). Data were collected through questionnaires and then processed by multiple regression analysis technique using SPSS program. The object of this research is nurses Bobong Hospital. The number of samples used in this study amounted to 68 respondents. The result of this research is work motivation have an effect on signifikan to job satisfaction. Hence hypothesis 1 is fulfilled. In addition, other results indicate that organizational commitment has no effect on job satisfaction. Thus the 2nd hypothesis is rejected.
Pengaruh experiential marketing dan service quality terhadap customer loyalty melalui purchase behavior pada Cafe Just Coffee di Surabaya Timur Prasetya, Lisa Angelia
Kajian Ilmiah Mahasiswa Manajemen 2015
Publisher : Kajian Ilmiah Mahasiswa Manajemen

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Abstract

Tujuan dari penelitian ini untuk mengetahui pengaruh experiential marketing dan service quality terhadap customer loyalty melalui purchase behavior pada cafe Just Coffee di Surabaya Timur. Sampel dalam penelitian ini adalah sebanyak 150 konsumen yang telah mengunjungi dan membeli produk di Cafe Just Coffee Surabaya Timur sebanyak minimal dua kali sebulan. Metode pengumpulan data pada penelitian ini menggunakan kuesioner. Hasil analisis penelitian ini menghasilkan bahwa terdapat pengaruh yang signifikan antara experiential marketing terhadap purchase behavior yang ditunjukkan dengan nilai sebesar 3,47; terdapat pengaruh signifikan antara service quality terhadap purchase behavior yang ditunjukkan dengan nilai sebesar 4,33; terdapat pengaruh yang signifikan antara purchase behavior terhadap customer loyalty yang ditunjukkan dengan nilai sebesar 2,80; terdapat pengaruh yang signifikan antara experiential marketing terhadap customer loyalty yang ditunjukkan dengan nilai sebesar 2,21 dan terdapat pengaruh yang signifikan antara service quality terhadap customer loyalty yang ditunjukkan dengan nilai sebesar 2,80.
Pengaruh Perceived Social Presence, Perceived Ease Of Use, Perceived Usefulness, Dan Attitude Towards Online Shopping Terhadap Niat Beli Pada Jakarta Notebook.Com Sianadewi, Jessica Hani; Widyarini, Lydia Ari; Wibowo, Wahyudi
Kajian Ilmiah Mahasiswa Manajemen Vol 6, No 2 (2017)
Publisher : Kajian Ilmiah Mahasiswa Manajemen

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Abstract

E-commerce in Indonesia is growing rapidly at this time. Process online purchases affected by many factors. One of them is technology factor, as explained in TAM (Technology Acceptance Model) theory, which is ease of use factor and benefit. This research is purpose to find out and analyze the influence of perceived social presence, perceived ease of use, perceived usefulness, and attitude towards online shopping to purchase intention on jakartanotebook.com. Sample that it takes in this research amount 150 respondents who has been visit and use searching feature on jakartanotebook.com site. Data was collected using questionnaire and processed using Structural Equation Model (SEM) technic. The result of this research showed that perceived social presence has a positive influence on perceived usefulness, perceived ease of use has a positive influence on perceived usefulness, perceived ease of use has a positive influence on attitude towards online shopping, and attitude towards online shopping has a positive influence on purchase intention on jakarta notebook.com

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