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Jurnal Ilmu Komunikasi

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Published by Universitas Atma Jaya Yogyakarta

ISSN : 18296564 EISSN : 25488643 DOI : -

Core Subject : Education,

Languange, Linguistic, Communication & Media

urnal ILMU KOMUNIKASI has been published since 2004 by Program Studi (Prodi) Ilmu Komunikasi, Fakultas Ilmu Sosial dan Ilmu Politik (FISIP), Universitas Atma Jaya Yogyakarta. The publisher only accepts an original work, which has not been published elsewhere. The article should be submitted through this site in accordance with our format (see Author Guidelines). Submitted article will be reviewed and edited for format uniformity, term, and other procedures.

Arjuna Subject : -

Articles 684 Documents

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Riset sebagai Ujung Tombak Keberhasilan Program Public Relations Ike Devi Sulistyaningtyas
Jurnal ILMU KOMUNIKASI Vol. 7 No. 2 (2010)
Publisher : FISIP Universitas Atma Jaya Yogyakarta

Abstract : Public Relations encompasses basically the management and communications function between organizations and public. The important thing of the public relations management is research, because Public Relations program is started from research and after all the programs done. It is also using research to find the output and outcome. The point is how to gain successful of Public Relations program depend on how to use research.

Pembreidelan Pers di Indonesia dalam Perspektif Politik Media Reny Triwardani
Jurnal ILMU KOMUNIKASI Vol. 7 No. 2 (2010)
Publisher : FISIP Universitas Atma Jaya Yogyakarta

Abstract: To observe the dinamics of the press in Indonesia is very interesting as the development of national press can not be apart of socio-politics situation in this country. Even it can be told that the â€œlive or deadâ€ of national press depends on how the ruler treat it. Historical facts inform us that media censorship has become a snate for press development time by time. In this connection, media censorship has become primary weapon to limit the press freedom in media politics applied by the ruler. It because media has a very important role in contemporary political arts. Press freedom is now a thing that journalists struggle to be happen. At the other hand, the ruler needs press to legitimate its power. This articles aim to analyze how media censorship had chained the press freedom in view of media politics. In this case, the ruler applies the press policy toward the press institution to secure its position and power.

Efektivitas Komik Saku sebagai Media Pemilih dan Pemilu bagi Perempuan Marginal Dhyah Ayu Retno Widyastuti; Mustika Kuri Prasela
Jurnal ILMU KOMUNIKASI Vol. 7 No. 2 (2010)
Publisher : FISIP Universitas Atma Jaya Yogyakarta

Abstract: Womenâ€™s participation in politics is very low particularly because of the situation in which women are marginalized both in terms of voters and candidates. In this sense, voter education based on gender perspective is one of the significance ways to increase womenâ€™s political awareness. Pocket comic is seen as a media that can be used to achieve such awareness. This study examines the effectiveness of comic as an aid used in voter education in order to increase political participation of women as evaluators. This study found that pocket comic could be well understood by married women who received information from the media. Those women had also been trained by the Government and the PKK in the elections training through which they were stimulated to have gender awareness and then internalize it in their life.

Memahami Makna Simbol dalam Komunikasi dengan Dayak Jangkang R. Masri Sareb Putra
Jurnal ILMU KOMUNIKASI Vol. 7 No. 2 (2010)
Publisher : FISIP Universitas Atma Jaya Yogyakarta

Abstract: Dayak Jangkang is one of the Dayakâ€™s sub-ethnics that inhabits the Jangkang district, Sanggau regency, West Kalimantan and directly borders with Sarawak, Malaysia. Jangkang Dayak population reaches 45,000. Dayak Jangkang nowadays still maintains and continue the tradition of the ancestors, as reflected in the structure of society, social relations, customs, and culture. Therefore it still maintains and continues the tradition of the Dayak Jangkangâ€™s ancestors in their way of life. Many people, especially those outside Dayak, lack of understanding of their own culture. Therefore, the social conflicts caused by social relations between Dayak Jangkang and migrants (outsiders) are due to the insufficient understanding of the meaning of the symbols.

Sosialisasi dan Dampak Budaya Organisasi AndrÃ© A. Hardjana
Jurnal ILMU KOMUNIKASI Vol. 7 No. 1 (2010)
Publisher : FISIP Universitas Atma Jaya Yogyakarta

Abstract : Interest in corporate culture rapidly grew among organization and management researchers and practitioners in Indonesia since 1990. They were impressed by the concept of strong corporate culture which according to research reports was closely related to high corporate performance. In fact, they were so excited by the fact that strong corporate culture could be a competitive advantage in the era of global competion. This article describes that building a strong corporate culture needs a consistent socialization for values internalization and effective behavioral practice. In addition, socialization is a continuing learning process beyond initiation programs for new employees which involves reward system consistency as well as a powerful idden hierarchy known as the companyâ€™s cultural network.

Perspektif Antropologi dan Teori Komunikasi: Penelusuran Teori-teori Komunikasi dari Disiplin Antropologi MC Ninik Sri Rejeki
Jurnal ILMU KOMUNIKASI Vol. 7 No. 1 (2010)
Publisher : FISIP Universitas Atma Jaya Yogyakarta

Abstract : It is important to learn the perspectives derived in communication theories in order to well understand the focuses and characteristic of those theories. There are several perspectives and one of them is derived form Anthroplogy. In this sense, communication is considered as having holistic character and concern in interpretive activities. In this regards, communication is contextualized by culture. Therefore as well culture is unique, communication is also unique. There are several kinds of contribution of Anthropology in the development of communication theories which can be traced. First, structural linguistic as the branch study of linguistic anthropology contributes in semiotics studies. As well, sociolinguistic contributes to understand the relationsip between social reality and culture. Second, in the area of historical archeology, the contrubition of Anthropology is represented in the frame of knowledge on unwritten communication activities. Third, the contribution of ethnology in innovation and diffussion theory as well as ethnography in the emergence of experience and interpretation theories also represent the contribution of Anhtropology. Similary, it can be traced the contribution of Anthropology through the contribution of ethnohistory in explaining the modes of communication of certain community.

Science, Media and Policy Collaboration in Practice: Bird Flu Case in Bali, Indonesia Yohanes Widodo
Jurnal ILMU KOMUNIKASI Vol. 7 No. 1 (2010)
Publisher : FISIP Universitas Atma Jaya Yogyakarta

Abstract : This paper discusses how science (scientist) and policy (government) collaborate on the bird flu case in Bali Indonesia and the importance of public participation in dealing with the case. It is concluded that the collaboration between science and policy in the bird flu case in Bali Indonesia has not well practiced. There is a gap and conflict between them because they have different analytical paradigm, interest, and point of view. Public participation is very important because it can encourage them to set up quick response mechanism and increase public awareness of the danger of the virus. So they can stop the spread of the virus by themselves

Strategi Komunikasi Pembinaan Pembudidayaan Kambing Boer untuk Meningkatkan Taraf Ekonomi Masyarakat di Desa Wonosari, Kecamatan Wonosari, Kabupaten Malang, Provinsi Jawa Timur Siti Azizah
Jurnal ILMU KOMUNIKASI Vol. 7 No. 1 (2010)
Publisher : FISIP Universitas Atma Jaya Yogyakarta

Abstract : She research was conducted in Wonosari Village, Malang Regency from August to October 2009. The aims of the research are: (1) to establish a communication strategy for goat farmers according to their needs and wants, (2) to socialize the program to motivate the audience to breed Boer goat, and (3) to get potential skill and to give knowledge in Boer goat breeding activities. Research material was goat farmers who earn below Rp 146.837,00 per capita/month. Research methods were: observation and participation, interview and data triangulation. Sample was taken from key informants and goat farmer. Sampling technique was purposeful selection, selecting goat farmers to be research respondents. The research results then help researchers to establish a set of communication components strategie such as how to choose a communicator, what languages to use, the type of presentation, and the use of humor. Media/channels preferred are posters, slides, leaflets, booklets, magazines and seminar. To enhance the knowledge level, goat farmers were also taken to Sumbersekar Laboratory to give real experience to gain highest level of experience compared to audio atau audio visual media.

Efektivitas Metode Role Playing dan Role Model dalam Program Kampanye Sosial (Analisis Perbedaan Efektivitas Metode Role Playing dan Role Model dalam Program Kampanye Sosial â€Produk Pangan Olahan Saguâ€ Kondur Petroleum S.A dalam Membentuk Keputusan Mengol Galuh Gilang Pamekar
Jurnal ILMU KOMUNIKASI Vol. 7 No. 1 (2010)
Publisher : FISIP Universitas Atma Jaya Yogyakarta

Abstract : The objective of this research is to analyze the differences on the effectiveness of role playing and role model methods applied in social campaign program. Role playing and role model are the methods in social learning theoryâ€“as a part of persuasion theoriesâ€“which implicates to behavior change by affecting with modeling and participate of the target adopters. The social campaign â€œProduk Pangan Olahan Saguâ€ adopts these two methods to persuade target adopters to change their behavior as its campaign goal.

Iklan dan Budaya Popular: Pembentukan Identitas Ideologis Kecantikan Perempuan oleh Iklan di Televisi Inda Fitryarini
Jurnal ILMU KOMUNIKASI Vol. 6 No. 2 (2009)
Publisher : FISIP Universitas Atma Jaya Yogyakarta

Abstract: Mass media is not only a channel to deliver messages but also is a channel to build a special image about the world, such as the beauty image of women. Advertisements create it in their messages. Most of them show women with white skin, slim and have long black hair. These cases are a part of popular culture or mass culture because it could be a homogen-standard value. Advertising is related with popular culture. Advertising is a reflection of popular culture and it is an inventor of popular culture.

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