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Students´ Journal of Economic and Management
Published by Universitas Stikubank
ISSN : -     EISSN : -     DOI : -
Core Subject : Economy,
Economics, Econometrics & Finance
Arjuna Subject : -
Articles 1,856 Documents
 98   99   100   101   102 
PENGARUH KERAGAMAN PRODUK, PERSEPSI HARGA, DAN KUALITAS LAYANAN TERHADAP KEPUASAN ( Studi pada Konsumen Jasa Pengiriman Paket POS di Semarang) Nurul Hidayah, 15.05.51.0065; Tjahjaningsih, Endang
Students' Journal of Economic and Management Vol 8 No 1 (2019): VOL. 8 NO. 1 APRIL 2019
Publisher : Students' Journal of Economic and Management

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Abstract

This study aims to examine the effect of product diversity, price perception, and service quality on customer satisfaction. This research was conducted on all consumers of POS package delivery services in Semarang. The samples used in this study were 98 POS respondents in Semarang. The sampling method uses purposive sampling The data used is primary data. Analysis of the data used includes the validity, reliability, multiple linear regression test, determination coefficient (R2), F test and hypothesis test. The results of this study indicate that product diversity variables have a positive and significant effect on customer satisfaction. Variable price perception has a negative and not significant effect on customer satisfaction. Service quality variables have a positive and significant effect on customer satisfaction.
PENGARUH BUDAYA ORGANISASI, KEPUASAN KERJA DAN KOMITMEN ORGANISASIONAL TERHADAP KINERJA KARYAWAN (STUDI KASUS PADA KARYAWAN SWALAYAN ADA MAJAPAHIT SEMARANG) Yohana Novia Saputri, 15.05.51.0072; Waruwu, Penunjang
Students' Journal of Economic and Management Vol 8 No 1 (2019): VOL. 8 NO. 1 APRIL 2019
Publisher : Students' Journal of Economic and Management

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Abstract

This study aims to discuss and analyze the influence of culture, job satisfaction and organizational commitment on the performance of ADA Majapahit Semarang supermarket employees. The population in this study is ADA Majapahit Semarang supermarket company, because the participation of research is very large, this study took a sample of 97 respondents. The technique of taking samples in this study using purposive sampling, namely sampling techniques using Slovin.The data used in this study is primary data, with a questionnaire as a research instrument. The analytical tool used is multiple linear regression, validity test, reliability test, F test, coefficient of determination test (R²), and t test, which is then processed by calculation of SPSS (Statistical Products and Solutions) version 19.The results showed that organizational culture had a positive and significant effect on employee performance, positive and significant job satisfaction on employee performance, organizational commitment significantly increased positively towards employee performance.
PENGARUH ROE, EPS ,DER, RISIKO TERHADAP HARGA SAHAM DAN KONSEKUENSINYA TERHADAP RETURN SAHAM (Study Kasus Perusahaan sektor Manufaktur yang terdaftar di Bursa efek indonesia Periode 2015 - 2017) Yusuf Wijoyanto, 15.05.51.0078; Sudarsi, sri
Students' Journal of Economic and Management Vol 8 No 1 (2019): VOL. 8 NO. 1 APRIL 2019
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Abstract

This study aims to examine the effect of Return on Equity, Earning per Share (EPS), Debt to Equity Ratio, Risk to stock prices and its consequences for stock returns in manufacturing companies listed in the Indonesia Stock Exchange in 2015 - 2017. This research was conducted with using secondary data. The population in this study is. All manufacturing companies are listed on the Indonesia stock exchange in 2015 - 2017. The samples in this study used a purposive sampling method. The analytical method used in this study is the method of multiple regression analysis. The results of this study prove that ROE has a negative and not significant effect on stock prices, EPS has a positive and significant effect on stock prices, DER has a negative and not significant effect on stock prices, BETA has a negative and significant effect on stock prices and stock prices have a negative and insignificant effect to stock returns. Adjusted R square model 1 is 0.981, this means that 98.1% of the dependent variable can be explained by independent variables and the remaining 0.019% is explained by other variables outside the model while the adjusted R square value in model 2 is -0.003 this means that -0.3% of the dependent variable can be explained by the independent variable and the remaining 1.003% is explained by variables outside the model..
PENGARUH PERSEPSI HARGA, KUALITAS PRODUK DAN PROMOSI TERHADAP TINGKAT KEPUASAN KONSUMEN (Studi Pada Konsumen Sirup CV Kawista Dewa Burung Rembang) Awang Ardian Saputra, 15.05.51.0089; Setiawan, Mulyo Budi
Students' Journal of Economic and Management Vol 8 No 1 (2019): VOL. 8 NO. 1 APRIL 2019
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This study aims to examine the effect of price perception, product quality and promotion on the level of customer satisfaction. The population in this study were consumers who purchased products at CV Kawista Rembang Bird God. Sampling is done by Purposive sampling technique, namely deliberate sampling in accordance with the required sample requirements, the number of samples taken is 100 respondents. The collected data was analyzed using factor analysis to test the validity of statement items, Cronbach alpha to test instrument reliability, and regression analysis to test the effect of the independent variables tested on the level of customer satisfaction. The results of this study indicate that product quality, price perception, and promotion have a positive and significant e,ffect on the level of customer satisfaction on CV Kawista Burung Dewa.
PENGARUH KUALITAS PRODUK, CITRA MEREK, PERSEPSI HARGA DAN DAYA TARIK IKLAN TERHADAP KEPUTUSAN PEMBELIAN PRODUK LIPSTICK WARDAH (STUDI PADA MAHASISWA UNIVERSITAS STIKUBANK SEMARANG) Nira Widi Pamula, 15.05.51.0090; Maskur, Ali
Students' Journal of Economic and Management Vol 8 No 1 (2019): VOL. 8 NO. 1 APRIL 2019
Publisher : Students' Journal of Economic and Management

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Abstract

The development of business dynamics is increasingly challenging so that business people must be able to make these challenges an opportunity to be able to compete and survive in the future. The purpose of this study was to examine and analyze the effect of product quality, brand image, price perception, and advertisement appeal on purchasing decisions for wardah lipstick products. The population in this study were all students of Stikubank University Semarang who had made the decision to purchase wardah lipstick products. The sample used was 100 respondents, using purposive sampling sampling method. The method of analyzing research data uses multiple linear regression. The results of this study indicate that product quality, brand image, price perception, and ad attractiveness have a positive and significant effect on purchasing decisions for wardah lipstick products.
PENGARUH KUALITAS PRODUK, CITRA MEREK DAN PERSEPSI HARGA TERHADAP KEPUTUSAN PEMBELIAN HIJAB ZOYA (Studi pada konsumen Hijab Zoya di Zoya Semarang Jl. Kaligarang No. 9B) Amik Mariana, 15.05.51.0101; Soliha, Euis
Students' Journal of Economic and Management Vol 8 No 1 (2019): VOL. 8 NO. 1 APRIL 2019
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Abstract

The purpose of this study was to determine the effect of Product Quality, Brand Image and Price Perception on the Purchase Decision of Hijab Zoya (Study on consumers of Hijab Zoya in Zoya Semarang Jl. Kaligarang No. 9B). This study also aims to jointly determine the effect of the three independent variables on the dependent variable and to find out which variables are the most dominant influence among the three independent variables on the dependent variable. This type of research uses quantitative research data, with a population of one hundred Zoya hijab consumers. Data collection uses a questionnaire with a Likert scale. Based on the calculation of SPSS 21 from the t test on product quality variables, brand image and price perception all variables are accepted. The F Test results show variable product quality, brand image, and price perception show simultaneously together in the purchasing decision.
PENGARUH KOMPENSASI, PENGEMBANGAN KARIR DAN MOTIVASI KERJA TERHADAP RETENSI KARYAWAN PERUSAHAAN (Studi kasus karyawan PT Bank Rakyat Indonesia Cabang Semarang Pandanaran) Supriyanto, 15.05.51.0103; Indriyaningrum, Kis
Students' Journal of Economic and Management Vol 8 No 1 (2019): VOL. 8 NO. 1 APRIL 2019
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Abstract

This study analyzes the effect of Compensation, Career Development and Work Motivation on Employee Retention. The object of this study was employees of PT Bank Rakyat Indonesia Semarang Branch Pandanaran. The sampling technique in this study used a random sampling technique with the Slovin formula. The results of the sample were 152 respondents and the data collection method used a questionnaire (questionnaire) by distributing a list of statements to the respondents in order to obtain information. Data and information collected in this study were processed using version 19 Statistical Package for Social Sciences (SPSS) software, then analyzed using correlation coefficients to test KMO validity, cronbach alpha to test instrument reliability, and multiple linear regression analysis to test the magnitude of influence each independent variable on the dependent variable. The results showed that Compensation had a positive and significant effect on employee retention, Career Development had a positive and significant effect on Employee Retention, Motivation had a positive and significant effect on Employee Retention.
PENGARUH DISIPLIN KERJA, MOTIVASI KERJA DAN GAYA KEPEMIMPINAN TRANSFORMASIONAL TERHADAP KINERJA PEGAWAI (Studi pada Biro Organisasi Sekretariat Daerah Provinsi Jawa Tengah) Niken Ajeng Prihatini, 15.05.51.0122; Indriyaningrum, Kis
Students' Journal of Economic and Management Vol 8 No 1 (2019): VOL. 8 NO. 1 APRIL 2019
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The purpose of this study was to determine the Effect of Work Discipline, Work Motivation and Transformational Leadership Style on Employee Performance at the Bureau of Organization of the Regional Secretariat of Central Java Province. This type of research uses quantitative research, with a total population of 60 people. The sampling technique uses census techniques, so that all population numbers are sampled, amounting to 60 respondents. Data collection uses a questionnaire with a Likert scale. Data analysis in this study used multiple linear regression models. Data processing is done by SPSS 21 program. Based on the calculation results of SPSS 21 from the t test on work discipline variables obtained significance of 0.472> 0.05, then work discipline does not affect employee performance. Work motivation variables obtained significance of 0,000 <0,05, then work motivation has a positive and significant effect on employee performance, transformational leadership style variables obtained significance of 0,023 <0,05, then transformational leadership style has a positive and significant effect on employee performance.
PENGARUH KOMPETENSI, MOTIVASI DAN BUDAYA ORGANISASI TERHADAP KINERJA PEGAWAI (Studi Pada Dinas Perhubungan Kota Semarang) Leni Fitri Astuti, 15.05.51.0129; Murdiyanto, Agus
Students' Journal of Economic and Management Vol 8 No 1 (2019): VOL. 8 NO. 1 APRIL 2019
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This study aims to analyze the effect of Competence, Motivation and Organizational Culture on Employee Performance at the Semarang City Transportation Agency. This research was conducted using primary data, namely data obtained directly from the source. The population of this study was 60. Data collection techniques were carried out by questionnaire. Before carrying out the analysis, validation and reliability tests were carried out on the questionnaire. Next, the hypothesis test was carried out with the help of SPSS version 20. Based on the regression test conducted it was found that competence, motivation, organizational culture had a positive and significant effect on employee performance. R square value 79.9%. This means that 79.9% of the Y variable can be explained by the independent variable and the remainder is explained by other variables outside the model.
PENGARUH KEPEMIMPINAN DAN MOTIVASI KERJA TERHADAP KEPUASAN KERJA SERTA DAMPAKNYA BAGI KINERJA PEGAWAI (Studi Pada Dinas Pemadam Kebakaran Kota Semarang) Dina Puji Lestari, 15.05.51.0137; Priyono, Bambang Suko
Students' Journal of Economic and Management Vol 8 No 1 (2019): VOL. 8 NO. 1 APRIL 2019
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Abstract

The purpose of this study was to examine the effect of leadership and work motivation on job satisfaction and its impact on employee performance. This research was conducted at the Semarang City Fire Department. Method of sampling using saturated samples or census. The relationship and or influence between variables is explained by using multiple regression analysis. The results showed that leadership had a significant positive effect on job satisfaction. Motivation has a positive and significant effect on job satisfaction. Leadership has a positive and significant effect on employee performance. Motivation has a significant positive effect on employee performance. Job satisfaction has a significant positive effect on employee performance. Satisfaction variables have not been able to mediate leadership on performance because the direct influence is greater than indirect influence. The satisfaction variable has not been able to mediate the effect of motivation on performance because the direct influence is greater than the indirect effect.

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