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Students´ Journal of Economic and Management
Published by Universitas Stikubank
ISSN : -     EISSN : -     DOI : -
Core Subject : Economy,
Economics, Econometrics & Finance
Arjuna Subject : -
Articles 1,856 Documents
 101   102   103   104   105 
PENGARUH KUALITAS LAYANAN, PERSEPSI HARGA DAN KEPERCAYAAN TERHADAP KEPUASAN PENUMPANG KERETA API ARGO MURIA JURUSAN SEMARANG TAWANG-GAMBIR(JAKARTA) (Studi pada Penumpang Kereta Api Argo Muria di Stasiun Semarang Tawang) Avitrain Hali Wiedyani, 15.05.51.0231; Prabowo, Rokh Eddy
Students' Journal of Economic and Management Vol 8 No 1 (2019): VOL. 8 NO. 1 APRIL 2019
Publisher : Students' Journal of Economic and Management

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Abstract

The purpose of this study was to analyze the effect of service quality, price perception, and confidence in the satisfaction of passengers of the Argo Muria Railway in Semarang Tawang-Gambir (Jakarta) (Study on Argo Muria Train passengers at Semarang Tawang Station). The relationship of influence between variables is explained by using the method of multiple regression analysis. The results showed that, service quality has a positive and significant effect on customer satisfaction, price perception has a positive and significant effect on customer satisfaction and trust has a positive and significant effect on satisfaction of passengers of the Argo Muria Railway in Semarang Tawang-Gambir (Jakarta).
PENGARUH HARGA, KUALITAS PRODUK DAN KUALITAS PELAYANAN TERHADAP KEPUASAN PELANGGAN (Studi Pada Pelanggan Banaran 9 Resto Coffe and Tea Semarang) Lilin Fajriatus Indriyanti, 15.05.51.0240; Liana, Lie
Students' Journal of Economic and Management Vol 8 No 1 (2019): VOL. 8 NO. 1 APRIL 2019
Publisher : Students' Journal of Economic and Management

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Abstract

This study aims to test and analyze the effect of price, product quality and service quality on customer satisfaction. The location in this study was at Banaran 9 coffee and tea restaurant Semarang. The population in this study were Banaran 9 customers coffee and tea Semarang restaurants, because the population is very large, this study uses a sample of 100 respondents. The sampling technique with purposive sampling data collection method. The purposive sampling criteria is that you have been a customer for at least 1 year and have income. The data used in this study is primary data, with a questionnaire as a research instrument. Data is processed with SPSS version 19 and the tools used are multiple linear regression, validity test, reliability test, F test, determination coefficient test (R2), and t test. The results of the study show that the price variable does not affect customer satisfaction, product quality and service quality have a positive and significant effect on customer satisfaction.
PENGARUH GAYA HIDUP , CITRA MEREK DAN CELEBRITY ENDORSER TERHADAP KEPUTUSAN PEMBELIAN HIJAB ZOYA (Studi Empiris Pada Konsumen Hijab Zoya di Kota Semarang) Lia Novitasari, 15.05.51.0241; Setiawan, Mulyo Budi
Students' Journal of Economic and Management Vol 8 No 1 (2019): VOL. 8 NO. 1 APRIL 2019
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Abstract

The purpose of this research was to examine and analyze the influence of lifestyle, brand image, and celebrity endorser on Zoya hijab purchasing decisions. The research uses survey methods with questionnaires as a data collection tool. The population of this study is all people in the city of Semarang. The research sampling technique was purposive sampling with the criteria of consumers who had bought and used Zoya's hijab. Data analysis using multiple linear regression. The results showed that lifestyle has a positive and significant effect on purchasing decisions. Furthermore, brand image has a negative and not significant effect on purchasing decisions and celebrity endorser has a positive and significant effect on purchasing decisions.
PENGARUH KOMPENSASI, MOTIVASI DAN KEPEMIMPINAN TERHADAP KINERJA PEGAWAI (Studi kasus pada Dinas Pekerjaan Umum dan Penataan Ruang Kabupaten Kendal) Devi Indriastuti, 15.05.51.0242; Rahayuningsih, sri
Students' Journal of Economic and Management Vol 8 No 1 (2019): VOL. 8 NO. 1 APRIL 2019
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The purpose of this research was to determine the effect of Compensation, Motivation and Leadership on Employee Performance. The object of this research was conducted at the Department of Public Works and Spatial Planning in Kendal Regency. The sampling technique in this research used purposive sampling with the number of respondents 140 people. Data collection is done through questionnaires deployment. Data analysis techniques used include validity test, reliability with alpha coefficient (Alpha cronbach), multiple regression analysis, T test to test and prove the research hypothesis. The results showed that Compensation had a positive and significant effect on employee performance, the greater the compensation obtained by the employees, the higher the performance of employees. Motivation has a positive and significant effect on employee performance, the greater the motivation in the employee, the higher the performance of employees in the department. Leadership has a positive and significant effect on employee performance, the higher the leadership, the higher the performance of employees to achieve the targets to be achieved each year.
PENGARUH KETIDAKPUASAN KONSUMEN, IKLAN, PERSEPSI HARGA, DAN PERILAKU MENCARI VARIASI TERHADAP PERPINDAHAN MEREK (Studi PadaKonsumen Pasta Gigi Ciptadent di Kota Semarang) Mya Maulida Hurriyah, 15.05.51.0261; Maskur, Ali
Students' Journal of Economic and Management Vol 8 No 1 (2019): VOL. 8 NO. 1 APRIL 2019
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Abstract

The purpose of this study was to determine the effect of consumer dissatisfaction, advertising, price perceptions, and variation seeking behavior on the transfer of the Ciptadent brand in the city of Semarang. The population in this study were consumers who had used Ciptadent toothpaste products in the city of Semarang. The sampling technique used purposive sampling. The sample criteria in this study are consumers of Ciptadent toothpaste and have moved brands, consumers aged over 17 years, and domiciled in the city of Semarang. The analytical tool used is multiple linear regression. The results of the study can be concluded that: consumer dissatisfaction has a positive and significant effect on brand displacement, advertising has a negative and not significant effect on brand displacement, price perception has a positive and significant effect on brand displacement, and variation seeking behavior has a positive and significant effect on brand shift.
PENGARUH DESAIN PRODUK KELENGKAPAN PRODUK DAN HARGA TERHADAP KEPUTUSAN PEMBELIAN PRODUK EIGER DI SEMARANG Juliana Devi Purnama Putri, 15.05.51.0263; Setiawan, Mulyo Budi
Students' Journal of Economic and Management Vol 8 No 1 (2019): VOL. 8 NO. 1 APRIL 2019
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Abstract

This research aims to determine how much influence the product design, product completeness, and price on the purchasing decision of EIGER products in Semarang. And this research also aims to analyze the most dominant factors affecting purchasing decisions on EIGER products in Semarang. The population used in this study is consumers who buy EIGER products in Semarang. The sample in this study were 100 respondents and the technique used was a non-probability sampling technique with a purposive sampling approach (sampling based on certain considerations). The analytical method used is quantitative analysis, namely multiple regression analysis. Based on the t test, it can be seen that the complete product and price variables have a positive and significant effect on purchasing decisions while the product design variables have a positive and not significant effect on the purchasing decisions of EIGER products in Semarang.
PENGARUH DISIPLIN KERJA, KEPUASAN KERJA, DAN MOTIVASI TERHADAP KINERJA KARYAWAN (Studi Pada CV GARUDA PLASTIK KURIPAN DEMAK) Niti Dwi Rahma Ningrum, 15.05.51.0274
Students' Journal of Economic and Management Vol 8 No 1 (2019): VOL. 8 NO. 1 APRIL 2019
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Abstract

This study aims to test and analyze the effect of Work Discipline, Job Satisfaction and Motivation on employee performance. The analytical tool used is multiple regression, while to test the hypothesis using the t test. Data collection through questionnaires with measurements using a Likert scale 5 (five) alternative answers. The object of research is CV employees. Garuda Plastic Demak Demak. The number of samples in this study were 87 respondents. The sampling technique uses simple random sampling. The results showed that (1) Work Discipline had a positive and significant effect on employee performance (2) Job Satisfaction had a significant positive effect on employee performance, (3) Motivation did not affect employee performance.
PENGARUH LINGKUNGAN KERJA DAN KOMPENSASI TERHADAP KINERJA KARYAWAN PADA PT NASMOCO MAJAPAHIT SEMARANG Eva Aniniawati, 15.05.51.0281; Indriyaningrum, Kis
Students' Journal of Economic and Management Vol 8 No 1 (2019): VOL. 8 NO. 1 APRIL 2019
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Abstract

This study aims to examine and analyze the influence of the Work Environment and Compensation on Employee Performance at PT. Naroco Majapahit Semarang. The research location at PT. Naroco Majapahit Semarang, with a sample size of 90 respondents. The sampling method used is the census method. The analysis tool used is multiple regression, as for testing the hypothesis using the level of sig <0.05. Data collection by measurement using a Likert scale 5 (five) alternative answers. The results showed that the work environment has a positive and significant effect on employee performance, Compensation has a positive and significant effect on employee performance.
PENGARUH KOMPENSASI, GAYA KEPEMIMPINAN DAN KOMITMEN ORGANISASI TERHADAP KINERJA KARYAWAN (Studi Kasus pada PT. Sun Star Motr Mitsubishi Semarang) Arum Yudha Andini, 15.05.51.0287; Muhaimin, Muhaimin
Students' Journal of Economic and Management Vol 8 No 1 (2019): VOL. 8 NO. 1 APRIL 2019
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Abstract

The purpose of this study is to analyze the influence of Compensation, Leadership Styles, and Organizational Commitment to Employee Performance at PT. Sun Star Motor Mitsubishi Semarang. In this study the dependent variables that affect the performance of employees are limited to Compensation, Leadership Styles, and Organizational Commitment.The population in this study is the entire Employee Performance at PT. Sun Star Motor Mitsubishi Semarang which amounted 55 people. And selected as many as 55 respondents who serve as a sample. Data analysis techniques used are the validity test, reliability test and multiple linear regression analysis using IBM SPSS software version 23 to test and prove the research hypothesis.The result of multiple linear regression test shows that Compensation has positive and significant influence to employee performance, Leadership Styleshas positive and significant influence to employee performance, and Organizational Commitmenthas positive and significant influence to employee performance.
PENGARUH KEPEMIMPINAN TRANSFORMASIONAL, KOMITMEN ORGANISASI DAN KEPUASAN KERJA TERHADAP KINERJA KARYAWAN” (Studi Pada PT. Telkom Semarang Unit Regional Operation Center) Regita Verella Dea Rahayu, 15.05.51.0302; Indriyaningrum, Kis
Students' Journal of Economic and Management Vol 8 No 1 (2019): VOL. 8 NO. 1 APRIL 2019
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Abstract

The purpose of this study was to determine the effect of Transformational Leadership Style, Organizational Commitment, and Job Satisfaction on Employee Performance at PT. Telkom Semarang Regional Operation Unit Center. This study also aims to jointly find out the effects of the three independent variables on the dependent variable, and to find out which variables are the most dominant influence among the three independent variables on the dependent variable. This type of research uses quantitative research, with a population of 88 employees. Data collection using questionnaires with census samples. Based on the calculation of SPSS 21 in this study shows that Transformational Leadership has a positive and significant effect on employee performance. Whereas the Organizational Commitment variable and Job Satisfaction variable have no significant effect on Employee Performance. The coefficient of determination obtained value of 0.273 which means that transformational leadership variables, organizational commitment and job satisfaction can explain employee performance by 27.3% and the remainder is influenced by other variables not explained in this study.

Page 103 of 186 | Total Record : 1856

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