cover
Article Per Year (5 Year)
All
Home Page
OAI Link
Editorial Team
Contact
Reviewer
Google Scholar
Contact Name
Andina Dwifatma
Contact Email
andinadwifatma@gmail.com
Phone
-
Journal Mail Official
nsarinastiti@gmail.com
Editorial Address
-
Location
Kota adm. jakarta selatan,
Dki jakarta
INDONESIA
Jurnal InterAct
Published by Universitas Katolik Indonesia Atma Jaya
ISSN : 22524630     EISSN : 26141442     DOI : -
Core Subject : Education,
Languange, Linguistic, Communication & Media
The articles and themes presented in the journal have the goal to increase the understanding of the importance of communication and in developing new concepts to provide solutions in implementing communication science in Indonesia.
Arjuna Subject : -
Articles 99 Documents
 6   7   8   9   10 
PUBLIC RELATIONS IN THE DIGITAL ERA: CASE STUDY OF THE USE OF SOCIAL MEDIA BY GOVERNMENT PUBLIC RELATIONS IN ANRI Kharisma, Tiara
Jurnal InterAct Vol 7, No 1 (2018): InterAct, Journal on Communication
Publisher : Atma Jaya Indonesia Catholic University, Jakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

In the digital era, public organizations are inevitably required to adapt interactions with the public and manage information through online communication. This activity became one of the tasks carried by government public relations (PR). The objective of this research describes how the use of micro-level social media in public organizations to achieve PR objectives. The research locus is the National Archives of the Republic of Indonesia (ANRI). The research method used is qualitative. Data were collected through interviews and document studies. The result indicates that micro social media has been used ANRI since 2014, namely: Twitter and Facebook. In managing of social media, it is found that the PR model is asymmetric, the PR strategy is dominated by the proactive strategy with transparent communication type. The reactive strategy used deliberate inaction strategy. Social engagement in social media is still considered minimal. There is some information content that has significant attention, which is considered to have relevance to current issues, humanist and has a high historical value. PR in ANRI have realized the importance of managing social media and communication models that should be implemented, but in reality, hasn't been able optimally. This is because there are obstacles related to the organization policy, the capacity of social media managers.
THE USE OF CORPORATE COMMUNICATION EFFORT TO MAINTAIN A GOOD CORPORATE BRAND, BRAND IDENTITY, AND CORPORATE REPUTATION IN RESTAURANT OUTLETS Regina Pinasthika H. P; Dorien Kartikawangi
Jurnal InterAct Vol 7, No 2 (2018): Jurnal InterAct
Publisher : Atma Jaya Indonesia Catholic University, Jakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (175.378 KB) | DOI: 10.36388/ia.v7i2.1391

Abstract

This study will examine about corporate brand and corporate identity that will success if the company does the branding along with corporate communication effort of the company. This company is a F&B business that has been running in the past few years in several cities and already has four outlets; located at Jakarta, Bali, and Yogyakarta. The first restaurant has been running for three years; began the business with ‘degustation’ private dining restaurant which is already expanded to casual dining restaurant in late 2015. This company already has brand identity and reputation in Jakarta and wants to maintain the brand identity and reputation in the other outlet of this company in Yogyakarta. The target market of the company is middle up to level A+, because this company wants to maintain regular clients that this company already have in all outlets. Moreover, brand identity of the restaurant is classy, elegant, Spanish authentic restaurant, and has a grade A quality. This study used literature review as a research method. With the tools of corporate communication by Hatch, Schultz, and Larsen (2001); brand identity and reputation of the restaurant in Jakarta will be implemented in Yogyakarta’s branch; which is already open for public last July. Given the difference of culture and region with Jakarta, it’s seen that some differences may apply to standard and perception to brand identity and reputation in Yogyakarta. Therefore, this research will discuss how to make these four things applicable in Yogyakarta by not reducing information and/or standard in Jakarta, by corporate communication effort.
THE ANALYSIS OF THE USE OF COMMUNICATION TECHNOLOGY TO THE EFFECTIVENESS OF INTERNAL COMMUNICATION Adam, Evants; Kartikawangi, Dorien
Jurnal InterAct Vol 7, No 1 (2018): InterAct, Journal on Communication
Publisher : Atma Jaya Indonesia Catholic University, Jakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

In this digital era, the development of Information and Communication Technology has changed the way people communicate. Marked by the booming of smartphone in previous years, ICT quickly becomes a trend is both daily and work life. It is also created a new way for organization to convey it messages. This study discusses about that matter. Based on qualitative methods, this research covering about the utilization of Instant Messenger and Video Conference in Internal Communication at SIBBC Consulting Organization, a Swiss-based consulting organization. The aim of this research to look and gain a deeper insight about the uses of ICT. The theories used as a basis are organizational communication, internal communication, information and communication technology, and the effectiveness of communication. The data collected by doing an indepth interview to five (5) subjects and observation results by the writer. The study finds that the use of Instant Messenger and Video Conference for internal communication were assessed positively and able to facilitate the needs of communication in the organization. The challenges in this study was the difficulties to reach the manager-level to get their in-depth feedback for the use of the ICT.
ANALYSIS OF CORPORATE REPUTATION BUILDING THROUGH CORPORATE STORY STRATEGY (CASE STUDY ON GO-JEK ONLINE-BASED TRANSPORTATION SERVICE) Wiisti Fenty Fevrieranty
Jurnal InterAct Vol 7, No 2 (2018): Jurnal InterAct
Publisher : Atma Jaya Indonesia Catholic University, Jakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (298.23 KB) | DOI: 10.36388/ia.v7i2.1392

Abstract

Reputation is important to strengthen the attractiveness of a company. Company with a positive reputation can more easily attract the target market by showing the uniqueness of the company as a competitive advantage. Nowadays, more and more companies are trying to build a positive reputation in order to maintain its success for long term. The purpose of this study is to analyze how the reputation building at Gojek as one of the technology-based companies through corporate story strategy that followed. This study uses qualitative research method by conducting content analysis techniques and in-depth interviews to many customers as their stakeholders. Content analysis was carried out on the content of  www.go-jek.com site and the results showed that activity is a key element and is most strongly represented the corporate story in their official website. By implementing this corporate story strategy, Gojek can build a reputation platform by presenting elements of "mission", "morality" and "behavior" that can guide stakeholder belief and perception to a good reputation.
PERAN INTERAKSIONAL GURU UNTUK MENINGKATKAN KEMAMPUAN BELAJAR SISWA TARKIZ DI SEKOLAH DASAR ALQURAN KOTA BANDUNG Nofha Rina
Jurnal InterAct Vol 8, No 1 (2019): Jurnal InterAct
Publisher : Atma Jaya Indonesia Catholic University, Jakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (148.834 KB) | DOI: 10.36388/ia.v8i1.1411

Abstract

Penelitian ini bertujuan untuk mengetahui peran komunikasi interpersonal guru dalam meningkatkan kemampuan belajar siswa Tarkiz di Sekolah Dasar Alquran Bandung. Konsep penelitian ini mengarah pada teori proses interaksional. Tipe penelitian ini bersifat deskriftif deskriptif kualitatif yaitu membuat deskripsi secara sistematis, faktual, dan akurat. Penelitian ini dilaksanakan pada orang-orang yang mengalami dan mengetahui secara langsung. Subjek atau informan dalam penelitian ini berjumlah lima orang informan yang dipilih melalui teknik purposive sampling. Pengumpulan data dilakukan melalui observasi dan wawancara mendalam serta menggunakan analisis data kualitatif. Hasil penelitian menunjukan bahwa pada tiga komponen peran interaksional guru dalam meningkatkan kemampuan belajar siswa Tarkiz antara lain adalah, Pertama input menunjukan bahwa guru melakukan metode diskusi. Kedua proses dalam hal ini yaitu guru memberikan metode sesi tanya jawab. Ketiga output pada komponen ini yaitu guru memberikan sebuah materi yang sesuai dengan pengetahuan siswa.
STRATEGI PUBLIC RELATIONS PT ANGKASA PURA II DALAM MENYOSIALISASIKAN PROGRAM DIGITALISASI PELAYANAN BANDARA INTERNASIONAL SOEKARNO-HATTA Ananda Nugraha; Joe Harrianto Setiawan
Jurnal InterAct Vol 7, No 2 (2018): Jurnal InterAct
Publisher : Atma Jaya Indonesia Catholic University, Jakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (189.156 KB) | DOI: 10.36388/ia.v7i2.1417

Abstract

Penelitian ini difokuskan pada strategi public relations PT Angkasa Pura II (Persero) Dalam Menyosialisasikan Program Digitalisasi Pelayanan Bandara Internasional Soekarno-Hatta.Teori yang digunakan adalah teori difusi inovasi dan teori pendukung strategic planning for public relations. Metode yang digunakan dalam penelitian ini adalah kualitatif deskriptif. Teknik pengumpulan data yang digunakan adalah dengan menggunakan data primer dan sekunder. Data primer didapatkan melalui wawancara mendalam dengan empat narasumber internal dan dua narasumber eksternal adapun data sekunder didapatkan dari arsip dan data-data tertulis yang dimiliki oleh PT Angkasa Pura II (Persero). Hasil penelitian menunjukkan bahwa PT Angkasa Pura II (Persero) telah melaksanakan sosialisasi dengan strategi public relations melalui pendekatan media relations, publikasi, dan pelaksanaan event. Strategi yang dijalankan berjalan dengan baik namun masih terdapat kekurangan di dalam pelaksanaannya.
ANALYSIS OF STRATEGY AND IMPLEMENTATION DIFFUSION OF INNOVATION OF QLUE APPLICATION TECHNOLOGY IN JAKARTA SMART CITY Veronica Gabriella; Lisa Esti Puji Hartanti
Jurnal InterAct Vol 8, No 1 (2019): Jurnal InterAct
Publisher : Atma Jaya Indonesia Catholic University, Jakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (385.456 KB) | DOI: 10.36388/ia.v8i1.1412

Abstract

DKI Jakarta has many challenges, so the government should be more effective and efficient to use integrated information and communication technology in every public sector, especially for the realization of a smart city program. Qlue presents as one of the innovations of communication technology to answer society’s needs of media. It is reporting all problems that happened in the neighborhood. The purpose of this research is to analyze the strategy and implementation of the diffusion of innovations that PT. Qlue Performa Indonesia has done to support the Jakarta Smart City program. This research uses qualitative methods with interviews, observation, and literature review. Then, described descriptively and analyzed with Everett Rogers’ (1983) Diffusion of Innovations theory are innovation, communication channels, time, and a social system. The result is the strategy and implementation of diffusion of innovations from Qlue need to be improved on knowledge and persuasion stage until the people of DKI Jakarta knowing about the impact of using Qlue for their daily life. In the end, the research shows that the development of the new communication technology which is more interactive has been influenced by the values of users and basic human needs. 
STRATEGI PUBLIC RELATIONS PT. KERETA API INDONESIA (PERSERO) DALAM MEMPUBLIKASIKAN LAYANAN KERETA API TARIF KHUSUS Myra Octadiva; Heni Hayat
Jurnal InterAct Vol 7, No 2 (2018): Jurnal InterAct
Publisher : Atma Jaya Indonesia Catholic University, Jakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (194.606 KB) | DOI: 10.36388/ia.v7i2.1419

Abstract

Artikel ini bertujuan untuk mengetahui strategi yang digunakan oleh PT. KAI dalam mempublikasikan Layanan Kereta Api Tarif Khusus Relasi GambirBekasi dan Pasar Senen-Bekasi. Dalam penelitian ini metodologi yang digunakan adalah kualitatif dengan paradigma konstruktivis dan proses pengumpulan data melalui wawancara dan arsip dan studi kepustakaan sebagai data sekunder. Dalam penelitian ini menggunakan metode kualitatif. Teknik analisis data yang digunakan adalah Model Miles dan Huberman. Hasil dari penelitian menunjukkan bahwa Humas PT. KAI telah melakukan NineSteps Strategic Planning for Public Relations diantaranya adalah menggunakan press release, media social, organizational media, dan xbanner. Strategi yang dilaksanakan sudah berjalan cukup baik dan masih terdapat kekurangan dalam pelaksanaanya. ------
THE ANALYSIS OF THE USE OF COMMUNICATION TECHNOLOGY TO THE EFFECTIVENESS OF INTERNAL COMMUNICATION Evants Adam; Dorien Kartikawangi
Jurnal InterAct Vol 7, No 1 (2018): Jurnal InterAct
Publisher : Atma Jaya Indonesia Catholic University, Jakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (173.622 KB) | DOI: 10.36388/ia.v7i1.1406

Abstract

In this digital era, the development of Information and Communication Technology has changed the way people communicate. Marked by the booming of smartphone in previous years, ICT quickly becomes a trend is both daily and work life. It is also created a new way for organization to convey it messages. This study discusses about that matter. Based on qualitative methods, this research covering about the utilization of Instant Messenger and Video Conference in Internal Communication at SIBBC Consulting Organization, a Swiss-based consulting organization. The aim of this research to look and gain a deeper insight about the uses of ICT. The theories used as a basis are organizational communication, internal communication, information and communication technology, and the effectiveness of communication. The data collected by doing an indepth interview to five (5) subjects and observation results by the writer. The study finds that the use of Instant Messenger and Video Conference for internal communication were assessed positively and able to facilitate the needs of communication in the organization. The challenges in this study was the difficulties to reach the manager-level to get their in-depth feedback for the use of the ICT.
EFEKTIVITAS KOMUNIKASI ORGANISASI DALAM MANAJEMEN PROGRAM KERJA POS YANDU Nur Fajriyah; Ida Ri’aeni; Ahmad Yusron
Jurnal InterAct Vol 8, No 1 (2019): Jurnal InterAct
Publisher : Atma Jaya Indonesia Catholic University, Jakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (246.092 KB) | DOI: 10.36388/ia.v8i1.1413

Abstract

Komunikasi menjadi hal yang sangat penting dalam berorganisasi. Komunikasi dalam suatu organisasi dibutuhkan dalam mempelajari, memperbaiki, serta membangun kemajuan organisasi. Metode yang digunakan dalam penelitian ini adalah metode pendekatan deskriptif kuantitatif. Peneliti menggunakan lima indikator dalam mengukur efektivitas komunikasi organisasi di Posyandu Desa Keraton. Diantaranya adalah pemahaman, pengaruh sikap, tindakan, keterbukaan dan kesetaraan. Berdasarkan hasil penelitian, kelima indikator efektivitas komunikasi organisasi dalam penelitian ini memiliki masing-masing skor atau nilai. Pada intinya kesetaraan kontribusinya kecil terhadap efektivitas komunikasi dalam organisasi yang dijalankan posyandu. 

Page 9 of 10 | Total Record : 99

 6   7   8   9   10 

Filter by Year

2012 2019


Reset
Filter By Issues
All Issue Vol 8, No 2 (2019): InterAct, Communication Journal Vol 8, No 1 (2019): Jurnal InterAct Vol 7, No 2 (2018): InterAct, Journal on Communication Vol 7, No 2 (2018): Jurnal InterAct Vol 7, No 1 (2018): InterAct, Journal on Communication Vol 7, No 1 (2018): Jurnal InterAct Vol 6, No 2 (2017): InterAct, Journal on Communication Vol 6, No 2 (2017): Jurnal InterAct Vol 6, No 1 (2017): Jurnal InterAct Vol 5, No 2 (2016): Jurnal InterAct Vol 5, No 1 (2016): Jurnal InterAct Vol 4, No 2 (2015): Jurnal InterAct Vol 4, No 1 (2015): Jurnal InterAct Vol 3, No 2 (2014): Jurnal InterAct Vol 3, No 1 (2014): Jurnal InterAct Vol 2, No 2 (2013): Jurnal InterAct Vol 2, No 1 (2013): Jurnal InterAct Vol 1, No 2 (2012): Jurnal InterAct Vol 1, No 1 (2012): Jurnal InterAct More Issue