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Jurnal Agribisnis dan Agrowisata (Journal of Agribusiness and Agritourism)
Published by Universitas Udayana
ISSN : 23016523     EISSN : 26853809     DOI : -
E-Jurnal Agribisnis dan Agrowisata (JAA) adalah peer-reviewed, open access jurnal, diterbitkan oleh Program Studi Agribisnis, Fakultas Pertanian, Universitas Udayana. JAA menerbitkan hasil peneitian original dan review artikel dalam bidang sosial ekonomi pertanian, agribisnis, dan agrowisata. Penulis diharapkan mengimkan karya tulisnya yang belum pernah dipublikasikan, sedang di-review atau sedang dipertimbangkan untuk diterbitkan di jurnal atau media lain secara lengkap. Ruang lingkup JAA mencangkup, tetapi tidak terbatas pada bidang berikut: pengembangan bisnis, pengembangan masyarakat, sistem subak dan rekayasa agrowisata, koperasi agribisnis, serta komputasi dan multimedia dalam bidang pertanian. Saat ini, JAA hanya menerbitkan jurnal dalam versi online.
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Articles 672 Documents
Strategi Bertahan Subak di Daerah Pariwisata (Kasus Subak Semujan, Kecamatan Ubud, Kabupaten Gianyar) I GUSTI NGURAH BAGUS SUPARDI PUTRA; I KETUT SURYA DIARTA; WAYAN SUDARTA
Jurnal Agribisnis dan Agrowisata (Journal of Agribusiness and Agritourism) Vol.7, No.4, Oktober 2018
Publisher : Agribusiness Study Program, Faculty of Agriculture, Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (194.686 KB) | DOI: 10.24843/JAA.2018.v07.i04.p13

Abstract

The Survival Strategies of Subak in the Tourism Area (in the Case of Subak of Semujan, Subdistrict of Ubud, Regency of Gianyar) Subak Semujan is a subak located in Ubud tourism center, now it is threatened by tourism itself. From 2012 to 2016 Subak Semujan has undergone land conversion of 15 hectares. This decrease is due to the conversion of agricultural land into tourism facilities such as hotels, bungalows, restaurants, and villas. The purpose of this research is to design the survival strategies of Subak of Semujan in the tourism area. Result of internal factor analysis Subak Semujan: a) strength: religious ceremony, awig-awig and pararem (traditional customs and rules), b) weakness: lack of interest of the farmers' children in the agricultural field, adopting lower innovation or technology. External factors: a) opportunities: social assistance and rice production facilities, farming extension, b) threats: tourism businesses require agricultural land, tourism employment opportunities. Based on the SWOT analysis, survival strategies are: a) S-O strategy of agricultural extension activities to be able to maintain agriculture in tourism area and to promote farming activities in the form of tour packages, b) S-T strategy: to make special rules related to land conversion and irrigation channel (awig- awig), c) W-O strategy: education and training through extension in adopting new innovations, agricultural extension for the younger generation, d) W-T Strategy: giving material and non-material incentives to the members of subak.
Titik Impas dan Bauran Pemasaran Bunga Rosella pada UD Bali Gendis di Desa Dawan Kelod Kecamatan Dawan Kabupaten Klungkung JESSICA ARILA; I NYOMAN GEDE USTRIYANA; IDA AYU LISTIA DEWI
Jurnal Agribisnis dan Agrowisata (Journal of Agribusiness and Agritourism) Vol.2, No.3, Juli 2013
Publisher : Agribusiness Study Program, Faculty of Agriculture, Udayana University

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Abstract

ABSTRACT Break Even and Marketing Mix of Rosella Flowers at UD Bali Gendis in The Village Dawan Kelod, District of Dawan, Sub District of Klungkung The research was conducted from early November 2012 until the end of January 2013 with the aim to determine the break-even of business gained and marketing mix applied by UD Bali Gendis. The analysis applied is the analysis of Break Even Point (BEP) to determine how much break even earned, both in the form of rupiah breakeven, breakeven point in units and breakeven point based on the corresponding gains desired by companies. The other analysis is the marketing mix applied to the analysis of the 4P (Product, Price, Place, and Promotion). UD Bali Gendis has production beyond breakeven point obtained in which in the form of rupiah at Rp 20,313,277.73 and produced Rosella flower tea production above the breakeven point unit is equal to 1354.21 units with a unit selling price of Rp 15.000 per box. From the analysis of the marketing mix it was found that the products produced by UD. Bali Gendis including consumable products. Pricing method used is the method of cost plus pricing and distribution channel marketing using direct and indirect distribution. UD Gendis Bali promotion includes personal selling and mouth to mouth method. Keyword : business analysis, marketing mix, rosella, UD Bali Gendis
Pengetahuan dan Penerapan Tri Hita Karana dalam Subak untuk Menunjang Pertanian Tanaman Pangan Berkelanjutan (Kasus Subak Mungkagan, Desa Sembung, Kecamatan Mengwi, Kabupaten Badung) I PUTU TESSA ANDIKA; WAYAN SUDARTA; A.A.A WULANDIRA SAWITRI DJELANTIK
Jurnal Agribisnis dan Agrowisata (Journal of Agribusiness and Agritourism) Vol.6, No.2, April 2017
Publisher : Agribusiness Study Program, Faculty of Agriculture, Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (200.045 KB) | DOI: 10.24843/JAA.2017.v06.i02.p04

Abstract

Thesis Title "Knowledge and Application of Tri Hita Karana in Subak to Support Sustainable Horticulture Food Agriculture (The Case of Subak Mungkagan, Sembung Village, Mengwi, Badung Regency)"Bali historically owns traditions, culture and religious commitment of its own in the form of an organization called Subak. All Subaks in Bali apply the concept of Tri Hita Karana one of them being Subak Mungkagan. The purpose of this research was to determine the level of knowledge, and the farmers’ application of Tri Hita Karana in Subak Mungkagan to support sustainable crop farming, in the village of Sembung, Mengwi, Badung regency. Subak Mungkagan population numbered 161 people. The determination of samples used quota sampling and random sampling. The respondents taken amounted to 32 people. The results showed that the farmers’ knowledge of Tri Hita Karana in Subak Mungkagan to support sustainable horticulture agriculture, village Sembung, Mengwi, Badung belonged to the excellent category by achieving a score of 4.28. The level of implementation of the Tri Hita Karana by farmers in Subak Mungkagan to support sustainable food crops, also belonged to the excellent category by achieving a score of 4.17. Based on the research it can be suggested the existence of sanctuaries and their use has been complete, what needs to be considered is the cleanliness after praying in the temple area. Extension in Subak Mungkagan is only done twice a year, it should have been done five times a year, so that knowledge and application of Tri Hita Karana aspects Palemahan in particular in Mungkagan Subak is related to the relationship of Subak members with the surrounding environment.
Strategi Pemasaran Kopi pada Perusahaan Kopi Banyuatis NI LUH ADE DESI SINTIYA DEWI; IGA OKA SURYAWARDANI; I DEWA GEDE RAKA SARJANA
Jurnal Agribisnis dan Agrowisata (Journal of Agribusiness and Agritourism) Vol.5, No.1, Januari 2016
Publisher : Agribusiness Study Program, Faculty of Agriculture, Udayana University

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Abstract

Abstract Marketing Strategy of Banyuatis Coffee Company This research  identify internal environment (strengths and weaknesses) and  external environment (opportunities and threats), business position and marketing strategy that should be implemented by Banyuatis Coffee Company method of analysis was used based on the company environment  that consists of Internal Factor Evaluation, External Factor Evaluation and Boston Consulting Group and swot analysis. The result show that the total score of Internal Factor Evaluation matrix is 2.76.  The result show the total score of the External Factor Evaluation matrix is 2.75. Result  from Boston Consulting Group matrix analysis swot that the growth rate of Banyuatis Coffe Campany is 23,9% and the value of relative market share in 2013 was 0.70 and in 2014 at 0.67. Position Banyuatis Coffee Company is in cell question mark which shows that the position of relatively low market share but to compete in an industry that is rapidly growing market. Based on the position of the company, can be produced alternative company strategies that should be applied to companies that market penetration strategies, market development and product development.  Keywords:  marketing strategy, coffee, internal environment, external environment.
Daftar Isi E-Jurnal Agribisnis dan Agrowisata Vol 7 No 2 April 2018 Pengelola JAA
Jurnal Agribisnis dan Agrowisata (Journal of Agribusiness and Agritourism) Vol.7, No.2, April 2018
Publisher : Agribusiness Study Program, Faculty of Agriculture, Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (59.602 KB)

Abstract

Daftar Isi E-Jurnal Agribisnis dan Agrowisata Vol 7 No 2 April 2018
Tahapan Kegiatan dan Kendala Pelaksanaan Program UPPO pada Subak Abian Suka Maju di Desa Landih, Kecamatan Bangli, Kabupaten Bangli I WAYAN EKA MULIAWAN; NI WAYAN SRI ASTITI; I GEDE SETIAWAN ADI PUTRA
Jurnal Agribisnis dan Agrowisata (Journal of Agribusiness and Agritourism) Vol.8, No.4, Oktober 2019
Publisher : Agribusiness Study Program, Faculty of Agriculture, Udayana University

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Abstract

Procedures and Obstacles in The Implementation of Organic FertilizerProduction Unit in SubakAbianSukaMaju at Landih Village, Bangli District, Bangli RegencyThe Organic Fertilizer Production Unit (UPPO) is one of the government’s efforts to support the supply availability of organic fertilizer for farmers. The purpose ofthe research is to know the procedures and obstacles of UPPO programimplementation in SubakAbian (Traditional Agrarian Organization) SukaMaju atLandih Village, Bangli District, Bangli Regency. The data was collected throughinterview and documentation. 48 respondents were determined through purposivesampling method. The instrument of the research used questionnaires andinterview guidelines. The analysis method was descriptive qualitative analysis. The procedure of UPPO at SubakAbianSukaMaju began from the preparationstage which consists of socialization, agreement making, and organizationforming. After the preparation stage, comes the execution stage which consists oflocation determination, infrastructure construction, cage construction, livestockpurchasing, and facilities preparation. The last stage is the production, such as thelivestock sales benefit and manure. The execution stage is categorized as goodbecause the facilities well-supported the activity. The obstacles of the programimplementation are such as technical issues in preparing the infrastructures andfacilities, economic issues in allocating the aid fund as well as the return of cow sales benefit. There are also several social issues such as the low education of themembers, weak aspiration of the members, no leader figure within the society, andthe lack of innovation.It is recommended for the government to better monitor theUPPO program implementation, to mentor and assist the farmers, and to completethe infrastructure and facilities that the UPPO lack of, such as the fermentationtub, three-wheel vehicles, organic fertilizer manufacturing machines, animals’health certificate, and medicines for the livestock.
Faktor- Faktor yang Mempengaruhi Masyarakat Membeli Daging Ayam Boiler di Kabupaten Bangli I GUSTI NGURAH YURI PUTRA; I MADE SUDARMA; A.A.A WULANDIRA SDJ
Jurnal Agribisnis dan Agrowisata (Journal of Agribusiness and Agritourism) Vol.4, No.1, Januari 2015
Publisher : Agribusiness Study Program, Faculty of Agriculture, Udayana University

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Abstract

ABSTRACT The Factors Affecting People Buy Chicken Meat Boiler in Bangli Regency Chicken meat is one of the many meat that  consumed by the consumer, because it relatively easy to be accepted, either from the taste, price easily get it and there is no obstacle from the social and religion. Chicken meat in a relatively short time become strategic commodity business and replace other farms in provide of meat. Consumption of product of livestock products in Indonesia continues to increase from year to year. This study aims to find out: (1) sources of supply of chicken meat sold in the market of Kidul and Kayuamba market and (2) the factors that determine the consumer's decision to purchase chicken meat. The results showed: (1) The source of supply of chicken meat in the Market of Kidul and Kayuamba come from the Bangli regency itself and (2) There are six factors that influence of the respondent’s decision to purchase chicken meat in Bangli Regency. The results showed that: (1) Source of chicken supply at Kidul market and Kayuamba market come from Bangli Regency that are subdistrict of Susut, Bangli, Tembuku and Kintamani and (2) the respondent's household income in individual have significant effect on the purchase of chicken meat. Keywords: Demand, People, Chicken Meat Boiler
Peran Penyuluh Pertanian dalam Pembinaan Kelompok Wanita Tani (KWT) (Kasus Pengolahan Kacang Kace Canavalia pada KWT Karang Sari dan KWT Merta Sari di Desa Nyanglan, Kecamatan Banjarangkan, Kabupaten Klungkung) NI PUTU WULAN SUWARNINGMAS; I DEWA PUTU OKA SUARDI; I GEDE SETIAWAN ADI PUTRA
Jurnal Agribisnis dan Agrowisata (Journal of Agribusiness and Agritourism) Vol.6, No.3, Juli 2017
Publisher : Agribusiness Study Program, Faculty of Agriculture, Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (121.644 KB) | DOI: 10.24843/JAA.2017.v06.i03.p12

Abstract

The Role of Agricultural Extension in the Development of Women Farmers Group (KWT), (A Case on Kace Canavalia Bean Processing on the KWT of Karang Sari and KWT of Merta Sari in the Village of Nyanglan, Sub-District of Banjarangkan, Regency of Klungkung Agricultural extension is a non formal education conducted by farmers to change the behavior of farmers, so that farmers become more advanced. Effective communication can support the success of agricultural extension, more importantly is to change the attitude and behavior of agricultural communities so that they learn and want to apply the information provided by Agricultural Extension. The objective of the research was to identify the roles of agricultural extension officers in the promotion of Women Farmers Group, either their role as educator, information dissemination/innovator, facilitator, consultant, supervision, monitoring and evaluation. The research was conducted in the KWT of Karang Sari and Merta Sari, the location of the study was chosen by purposive sampling. Selection of respondents was by saturated sampling method in accordance with the number of members of KWT i.e. as many as 14 people, and by using descriptive qualitative analysis method, i.e. the research aimed to provide description and explanation of the variables studied. The findings of the research showed that the role of agricultural extension in the KWT guidance, especially in the processing of Canavalia bean at KWT Karang Sari and Merta Sari has been able to play well in carrying out their duties. Revenue of KWT member of respondent is still below the Minimum Wage of Regency / City (UMK), which is Rp. 1,839,750.00 per month. This means that the extension workers are expected to foster the group of women farmers in processing Canavalia bean to have a high selling value in order to create independence and creativity of farmers in innovating to develop processed Canavalia bean products.
Persepsi Petani terhadap System Of Rice Intensification (SRI) di Subak Yeh Anakan, Kecamatan Negara, Kabupaten Jembrana I KADE NOPA SASTRA WIRAWAN; I DEWA PUTU OKA SUARDI; I MADE SARJANA
Jurnal Agribisnis dan Agrowisata (Journal of Agribusiness and Agritourism) Vol.5, No.2, April 2016
Publisher : Agribusiness Study Program, Faculty of Agriculture, Udayana University

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Abstract

Abstract Farmers’ Perception on the System of Rice Intensification (SRI) in Subak Yeh Anakan, Negara District, Jembrana Regency The need for the agricultural sector is increasing; various policies have been taken by the government to increase rice production in Indonesia. SRI is one approach to rice cultivation practice that emphasizes the management of soil, plants, and irrigation water through the group empowerment based on environmentally-friendly activities. The purpose of this study was to determine the perception of farmers on SRI in Subak Yeh Anakan, in Jembrana Regency. The scope of this research was the study of the perception of one of the central government programs namely SRI which is located in the district of Negara. This study used qualitative descriptive analysis. Based on the survey results, it was revealed that the perception of farmers on SRI in Subak Yeh Anakan was classified into good category by achieving a score of 76.76%. For the development of the SRI programs in Subak Yeh Anakan to be sustainable, it is suggested that the Government of Jembrana through the Department of Agriculture and Forestry should more intensively provide guidance to farmers and agricultural extension personnel should develop technical extension that can encourage farmers to adopt SRI independently.
Pengaruh Modal Kerja terhadap Likuiditas Koperasi KUAT Subak Guama GEDE PUJA REDANA; I KETUT SUAMBA; I KETUT RANTAU
Jurnal Agribisnis dan Agrowisata (Journal of Agribusiness and Agritourism) Vol.7, No.4, Oktober 2018
Publisher : Agribusiness Study Program, Faculty of Agriculture, Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (249.222 KB) | DOI: 10.24843/JAA.2018.v07.i04.p07

Abstract

The Effects of Working Capital on the KUAT Cooperative Liquidity of Subak Guama KUAT Cooperative of Subak Guama is the manager of subak’s assets sourced from both macro and micro capitals as an effort to empower the members of Subak Guama in order to facilitate the farming services to achieve the common prosperity. The purpose of this study is to investigate the effect of working capital on the liquidity of KUAT Cooperative of Subak Guama during the period of 2008 to 2017 and to analyze the constraints in controlling the working capitals. Analyzer in this research was analysis of ratio of finance and doubled linear regression. The results showed that the effect of cash turnover, receivable turnover, and inventory turnover simultaneously have a significant influence on liquidity. Partial research results show that the turnover of receivables and inventory turnover have a significant influence on liquidity whereas cash turnover has no significant effect on liquidity. The result of the research on the constraint to controlworking capital is caused by the lack of awareness of the members in fulfilling the mandatory savings and there are still bad credits of 13% so that it requires the control of loans to members and non-members who apply for loans in KUAT Cooperative of Subak Guama.