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Jurnal Agribisnis dan Agrowisata (Journal of Agribusiness and Agritourism)
Published by Universitas Udayana
ISSN : 23016523     EISSN : 26853809     DOI : -
Core Subject : Economy, Agriculture, Social,
Agriculture, Biological Sciences & Forestry Economics, Econometrics & Finance Social Sciences
E-Jurnal Agribisnis dan Agrowisata (JAA) adalah peer-reviewed, open access jurnal, diterbitkan oleh Program Studi Agribisnis, Fakultas Pertanian, Universitas Udayana. JAA menerbitkan hasil peneitian original dan review artikel dalam bidang sosial ekonomi pertanian, agribisnis, dan agrowisata. Penulis diharapkan mengimkan karya tulisnya yang belum pernah dipublikasikan, sedang di-review atau sedang dipertimbangkan untuk diterbitkan di jurnal atau media lain secara lengkap. Ruang lingkup JAA mencangkup, tetapi tidak terbatas pada bidang berikut: pengembangan bisnis, pengembangan masyarakat, sistem subak dan rekayasa agrowisata, koperasi agribisnis, serta komputasi dan multimedia dalam bidang pertanian. Saat ini, JAA hanya menerbitkan jurnal dalam versi online.
Arjuna Subject : -
Articles 672 Documents
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Analisis Kepuasan Konsumen Kacang Balado Cap Burung Cendrawasih UD. Monang di Pusat Oleh-oleh Khas Bali Hawai JON ALPREDO MALAU; NYOMAN PARINING; A.A.A. WULANDIRA SAWITRI DJELANTIK
Jurnal Agribisnis dan Agrowisata (Journal of Agribusiness and Agritourism) Vol.10, No.1, Juli 2021
Publisher : Agribusiness Study Program, Faculty of Agriculture, Udayana University

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Abstract

Analysis of Consumer Satisfaction of Balado-flavor Peanut with the Trademark of Burung Cendrawasih of UD. Monang At the Balinese Typical Gift Shop of Hawai At present UD. Monang has produced four types of processed nuts. The four types of processed peanuts are kapri peanut, salted peanut, koro nut and balado-flavor peanut. Processed peanuts that have been produced are then distributed to shops, wholesalers, and souvenir outlets/gift shops in Bali. The results of research using the Importance Performance Matrix and CSI showed that consumer satisfaction was categorized as good, with a score of 0.6965 or 69.65%. The CSI value of balado-flavour peanut products with the trademark of Burung Cendrawasih was in the range of 0.61 - 0.80, which means that the satisfaction index meets the satisfaction criteria, but still requires improved performance so that the criteria for the consumer satisfaction index of the product become very satisfied, reaching 100%, or 1.0, while based on the importance performance matrix the assessment attributes are divided into four quadrants. In the first quadrant, there are no attributes that are the top priority, in the second quadrant, the attributes included are attributes of a reasonable price, flavor offered, product aroma, accuracy of packaging volume, cleanliness of product packaging and ease of obtaining products. Furthermore, in the third quadrant, the attributes included are packaging design, fulfillment of product benefits, brand popularity, and finally the fourth quadrant that includes only product packaging attributes.
Motivasi Petani dalam Menerapkan Sistem Tanam Padi Jajar Legowo di Subak Taro Kaja, Desa Taro, Kecamatan Tegallalang SANG AYU MADE SRI UTAMI DEWI; NI WAYAN SRI ASTITI; I GUSTI AYU AGUNG LIES ANGGRENI
Jurnal Agribisnis dan Agrowisata (Journal of Agribusiness and Agritourism) Vol.10, No.1, Juli 2021
Publisher : Agribusiness Study Program, Faculty of Agriculture, Udayana University

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Abstract

Motivation of Farmers in Implementing Jajar Legowo Rice Planting System in Subak Taro Kaja, Taro Village, Tegallalang District Jajar Legowo 2: 1 planting system is an innovation that requires both intrinsic and extrinsic motivation of farmers in adopting, taking action, and implementing the rice planting system. This study aims to determine intrinsic motivation, extrinsic motivation and more dominant motivation to encourage farmers to implement the Jajar Legowo rice planting system in Subak Taro Kaja, Taro Village, Tegallalang District. The analytical method used in this study is descriptive qualitative and quantitative. The results show that the level of motivation of farmers in implementing the Jajar Legowo rice planting system is at high category with a score of 3,46 that is obtained from the intrinsic motivation score of 3,51 and extrinsic motivation score of 3,41. The more dominant motivation is intrinsic motivation, although both motivations are in the same category, namely high. It is recommended that Subak Taro Kaja coordinates with the Field Agricultural Extension Workers (PPL) in developing pest and disease prevention techniques. PPL should better understand the characteristics of farmers, gets more active in communicating and advising farmers. This study does not particularly look at the economic aspects of the matter and it is recommended future studies to pay attention to the variables and indicators of research.
Pendapatan Usahatani Pakcoy (Brassica rapa L) di Desa Baturiti, Kecamatan Baturiti, Kabupaten Tabanan NI MADE NOVARINA DWITA LAKSMI; I WAYAN WIDYANTARA; I NYOMAN GEDE USTRIYANA
Jurnal Agribisnis dan Agrowisata (Journal of Agribusiness and Agritourism) Vol.10, No.1, Juli 2021
Publisher : Agribusiness Study Program, Faculty of Agriculture, Udayana University

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Abstract

Pakcoy Farming Income (Brassica rapa L) in Baturiti Village, Baturiti Sub-District, Tabanan Regency Mustard spoon or often known as pakcoy is a type of vegetable that is widely cultivated today. The stems and leaves are wider than ordinary green mustard, making pakcoy mustard types more often used by the people in various dishes. This certainly provides a bright business prospect for Pakcoy farmers, because the market demand is quite a lot. The purpose of this study is to determine the income and break-even point of Pakcoy farming in Baturiti Village, Baturiti Sub-District, Tabanan Regency.The population of this research is Pakcoy farmers in Baturiti Village, and using purposive sampling with a total sample of 42 farmers who work on Pakcoy and broccoli. Data analysis techniques are income analysis and break even point analysis. The cost calculation used is an approach from the production aspect and the result of the percentage of Pakcoy commodity is 38.02%. The results show that the income received by Pakcoy farmers is greater than the costs incurred, while the income of farmers who do Pakcoy farming for one growing season is Rp 1,751,056.00 for an average land area of 0.10 ha. Break-even point production from Pakcoy farming reached 51.93 kg and break-even point obtained price of Rp 2,335.67/ kg. Break even point of products and prices from Pakcoy farming in Baturiti Village shows a smaller value than the number of products produced by farmers, which is 227.38 kg and the price that farmers have sold is Rp 10,226.19. Pakcoy farming can be categorized as profitable because farmers have managed to get revenue above the breakeven capital.
Peran Yayasan Kalimajari dalam Pemberdayaan Petani Kakao Honey Aromatic Profile melalui Program Kakao Lestari di Desa Pulukan Kecamatan Pekutatan Kabupaten Jembrana IRHAM MAULANA; I GEDE SETIAWAN ADI PUTRA; I GUSTI AYU AGUNG LIES ANGGRENI
Jurnal Agribisnis dan Agrowisata (Journal of Agribusiness and Agritourism) Vol.10, No.1, Juli 2021
Publisher : Agribusiness Study Program, Faculty of Agriculture, Udayana University

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Abstract

The Role Of The Kalimajari Foundation In Empowering Cocoa Farmers In The Honey Aromatic Profile Through a Sustainable Cocoa Program in Pulukan Village, Pekutatan Sub-District, Jembrana Regency Cocoa farmers' high bargaining power and price stability are the desired certainty for farmers. One solution is the empowerment process that is easily accepted by farmers and sustainable. The purpose of empowerment itself is done so that cocoa farmers achieve their welfare. The purpose of this study was to determine the role of the Yayasan Kalimjari and the strategies used in empowering cocoa farmers. The research location is located in Pulukan Village using four informants. The method used in this research is descriptive qualitative. Based on the results of the research the role of empowerment carried out includes human development, business development, institutional development, and environmental development. The strategy used is a mentoring strategy and is cooperative. Empowerment to all assisted farmers are all the same, nothing is distinguished. The results of empowerment can increase farmers' cocoa bargaining power of Rp. 50,000.00 to Rp. 55,000.00 per kg and one of the assisted farmers succeeded in creating an honey aromatic cocoa profile. Although the empowerment carried out succeeded in maintaining and increasing the price of farmers' cocoa, the Yayasan Kalimajari and cocoa farmers must continue to pay attention to the quantity given the current demand is greater than the cocoa beans produced.
Analisis Faktor-Faktor yang Mempengaruhi Permintaan dan Penawaran Buah Pisang di Provinsi Bali A.A. GEDE RAI MEDIARTANA; RATNA KOMALA DEWI; I DEWA GEDE AGUNG
Jurnal Agribisnis dan Agrowisata (Journal of Agribusiness and Agritourism) Vol.10, No.1, Juli 2021
Publisher : Agribusiness Study Program, Faculty of Agriculture, Udayana University

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Abstract

Analysis of Factors Affecting the Demand and Supply of Bananas in the Province of Bali The need for bananas in Bali is very high and exceeds the production capacity of local farmers. In recent years many bananas have been imported from outside Bali. Discussing the issue of consumption and supply of bananas is inseparable from the factors that influence the demand and supply of bananas in the Province of Bali. The purpose of this study was to determine what factors influence the demand and supply of bananas in the Province of Bali. The study was conducted using secondary data time series per 2018-2009 period determined purposively. Data in this study was 40 time series data. The analytical method used is multiple regression test and classic assumption test with the help of SPSS 25 program. The results showed that the demand for bananas was simultaneously affected by the price of bananas, income per capita, and Hindu religious holidays. This is seen from the value of the F test, where F count (11.464) > F table (3.252) at ? = 5%. The price of bananas did not significantly affect the demand for bananas seen from the value of t-count (-1.849) > t-table (2.048), income per capita significantly affected the demand for bananas seen from the value of t-count (4.002) > t-table (2,048), Hindu religious holidays did not significantly affect the demand for bananas seen from the value of t-count (1.832) < t-table (2.028). The supply of bananas simultaneously is influenced by the price of bananas, the number of trees harvested, and the season. This is seen from the value of the F test, where F arithmetic (16.458) > F table (3.252) at ? = 5%. The price of bananas significantly affected the supply of bananas seen from the value of t-count (2.504) > t-table (2.028), the number of harvest trees significantly affected the supply of bananas seen from the value of t-count (6.188) > t-table (2,028), season did not significantly affect the supply of bananas seen from the value of t-count (0.237) < t-table (2.028).
Analisis Pemasaran Jagung Manis di Subak Delod Sema Desa Kesiman Petilan Kecamatan Denpasar Timur Kota Denpasar I MADE SANATHANA DHARMA; KETUT BUDI SUSRUSA; PUTU UDAYANI WIJAYANTI
Jurnal Agribisnis dan Agrowisata (Journal of Agribusiness and Agritourism) Vol.10, No.1, Juli 2021
Publisher : Agribusiness Study Program, Faculty of Agriculture, Udayana University

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Abstract

Marketing Analysis of Sweet Corn Produced by Farmers of Subak Delod Sema, Kesiman Petilan Village, East Denpasar District, Denpasar City Sweet corn is an agricultural commodity that has the potential to provide high profits if it is cultivated effectively and efficiently. This study aims to determine the institutional, function, channel and marketing efficiency of sweet corn that are cultivated by farmers in Subak Delod Sema, Kesiman Petilan Village, East Denpasar District, Denpasar City. The number of respondents in this study is 35 out of 177 farmers that was determined by using the Slovin method. The results show that on average, to market their products, farmers sell their sweet corn through two channels, namely (1) farmer producers - collectors - consumers; (2) farmer producers - collectors - retailers (market) - consumers. The results show that not all marketing agencies in these marketing channels perform marketing functions. Both marketing channels can be said to be efficient when viewed from the farmer's share. The marketing margin value is Rp. 400, - / seed for marketing channel I and Rp. 600, - / seed for marketing channel II.
Pengaruh Modal, Jumlah Orderan dan Harga Beli terhadap Pendapatan Supplier Sayuran di Desa Baturiti Kabupaten Tabanan ANAK AGUNG NGURAH WISNAWA; I DEWA GEDE RAKA SARJANA; I GUSTI AYU AGUNG LIES ANGGRENI
Jurnal Agribisnis dan Agrowisata (Journal of Agribusiness and Agritourism) Vol.10, No.1, Juli 2021
Publisher : Agribusiness Study Program, Faculty of Agriculture, Udayana University

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Abstract

The Influence of Capital, Amount of Order, and Buying Price on Vegetable Suppliers Income in Baturiti Village, Tabanan District The existence of Vegetable Suppliers in Bali Province has increased and its distribution has reached all regions in Bali. Suppliers’ job is to supply goods for production on time with a good quality.Price determination between suppliers and farmers tends to fluctuate. This situation creates the possibility for improvement or decline of farmers welfare which could be assessed using the Farmer Exchange Rate. The price fluctuation has an effect on the capital that is spent by the suppliers, as well as the purchase price from farmers to fulfil the vegetable demand and orders from various consumers.This study aims to analyze the influence of capital, amount of order, and buying price on the income of vegetable suppliers in Baturiti Village. This study uses primary data obtained by distributing questionnaires to 10 vegetable suppliers. For secondary data, this study uses literature, such as books, researches, etc. The data are processed using SPSS and multiple linear regression analysis techniques. Based on the analysis, the variables that have a positive and significant effect on income are capital and amount of orders. On the other hand, the purchase variable has a negative and significant effect for the income of vegetable suppliers in Baturiti Village, Tabanan Regency.
Analisis Faktor-Faktor yang Mempengaruhi Tingkat Keberhasilan Usaha Penjualan Tanaman Hias di Denpasar KADEK ITA MEGA PRATIWI; NI WAYAN PUTU ARTINI; IDA AYU LISTIA DEWI
Jurnal Agribisnis dan Agrowisata (Journal of Agribusiness and Agritourism) Vol.10, No.1, Juli 2021
Publisher : Agribusiness Study Program, Faculty of Agriculture, Udayana University

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Abstract

Analysis Determinant Factors Of Success Rate Of Sales Business of Ornamental Plant In Denpasar The success of a business is the goal of establishing a business. All businesses must know the factors that influence the level of success of their business. One of them is an ornamental plant sales business that has promising business opportunities. This study aims to identify the factors that influence the success rate of ornamental plant sales business in Denpasar and the constraints experienced by ornamental plant sellers during their business of selling ornamental plants. The sampling technique in this study was done by using purposive sampling technique. The analysis technique used is multiple linear regression analysis. The results showed that the influence of venture capital, education level, business duration, working hours and location had a positive and significant effect on the success rate of the business of selling ornamental plants. Barriers experienced by ornamental plant sellers are in the form of economic constraints such as capital difficulties, land leases. Technical barriers such as lack of understanding of the use of social media technology, and social barriers are competition from traders. Through this research, it is expected that the sellers of ornamental plants can allocate their capital well, the sellers are expected to be able to understand the market situation so that they get more buyers and must be able to keep up with the times by marketing their products through Instagram, Facebook and other social media.
Pengaruh Kualitas dan Harga Beras Hitam terhadap Kepuasan Konsumen di PD Dharma Santhika Kabupaten Tabanan NI PUTU AYU TRESNA SUARI; I KETUT SUAMBA; I DEWA GEDE AGUNG
Jurnal Agribisnis dan Agrowisata (Journal of Agribusiness and Agritourism) Vol.10, No.1, Juli 2021
Publisher : Agribusiness Study Program, Faculty of Agriculture, Udayana University

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Abstract

The Effect of Quality and Price of Black Rice on Consumer Satisfaction in PD. Dharma Santhika Tabanan District Black rice has become a food product that attracts consumers' attention. The nutritional content and its role for health are the main attraction. In addition to the great quality, the price of black rice that competes with similar products is also a concern of consumers. These two factors certainly affect customer satisfaction. This study raises the issue of the effect of the quality and price of black rice on the satisfaction of consumers who shop at PD. Dharma Santhika. The test method used to answer the research problem is multiple linear regression. The number of respondents who were collected was 60 people. The test results showed a regression coefficient of black rice quality of 0.547 and ttest of 7.243 with a probability of 0,000. This means that there is a significant positive effect of black rice quality on consumer satisfaction. Tests on the price of black rice produce a regression coefficient of 0.445 and ttest of 5.901 with a probability of 0.000. So it can be concluded that the price of black rice also has a positive and significant impact on consumer satisfaction. Suggestions that can be given to improve the quality of black rice are to increase supervision of the harvesting process, packaging and storage at the store. The creation of good prices also needs to be done by creating prices that are comparable to the quality of the products offered.
Analisis Ketahanan Pangan di Kecamatan Sei Rampah Kabupaten Serdang Bedagai ANGGASTIAN PASI PRAYOGA TUMANGGOR; MADE ANTARA; I MADE SUDARMA
Jurnal Agribisnis dan Agrowisata (Journal of Agribusiness and Agritourism) Vol.10, No.1, Juli 2021
Publisher : Agribusiness Study Program, Faculty of Agriculture, Udayana University

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Abstract

Analysis of Food Security in Sei Rampah Subdistrict, Serdang Bedagai District Food is the most fundamental human need with its fulfillment being the right for everyone. Fulfillment of food needs has four main aspects: food availability, food access, food utilization, food stability. In addition, nutritional status is the outcome of food security. This research aims to analyze the level of food security from three dimensions, namely, food availability, food access, and food utilization.This study uses secondary data obtained from relevant agencies, such as the Departments of Agriculture of Serdang Bedagai District and Sei Rampah. The method used in this research is calculation of indexes of food availability, food access, food utilization and the dimension of food security.The result suggests that the District of Sei Rampah is generally food secure. Looking at the dimension of food availability, 10 out of 17 villages experience high food surplus and 7 villages experience high deficit. The food access dimension of 17 villages shows high accessibility status, while the food utilization dimension shows high usefulness in every village. It is recommended that the government focuses on the proliferation of agricultural land areas in each village because so far only 10 villages produce rice and cassava. Future studies may investigate food insecurity at a broader level, such as at the level of regency and province.

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