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COMPARATIVE ANALYSIS OF SHOPEE AND TIKTOK SHOP USER SENTIMENT USING NAÏVE BAYES ALGORITHM Lestari, Putri Dwi; Hidayah, Agung Kharisma; Saputera, Surya Ade; Erwadi, Yetman; Alam, RG Guntur
Jurnal TAM (Technology Acceptance Model) Vol 16, No 1 (2025): Jurnal TAM (Technology Acceptance Model)
Publisher : Institut Bakti Nusantara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56327/jurnaltam.v16i1.1796

Abstract

The rapid growth of e-commerce has influenced changes in people's online shopping behaviour. Shopee and TikTok Shop are two popular e-commerce platforms in Indonesia, each offering unique features and shopping experiences. This research aims to analyse and compare user sentiment towards the two platforms by applying Naïve Bayes algorithm. User review data was obtained from Google Play Store through web scraping technique, then processed using Knowledge Discovery in Database (KDD) approach, which includes data collection, preprocessing, transformation, modelling, and evaluation stages. Naïve Bayes algorithm was used to classify the sentiment of the reviews into positive or negative categories. The results show that the majority of reviews for both platforms are positive, with Shopee having a higher proportion of positive sentiment than TikTok Shop. The model used shows good accuracy in classifying sentiment, although there is still a tendency to bias towards positive sentiment. The findings are expected to provide insights for e-commerce platform managers in improving service quality and better understanding user preferences.
Penerapan Metode Agile dan Technology Acceptance Model (TAM) Pada Sistem Informasi Pelayanan Olla Studio.ID Dwiyola Agnesia; Kirman; Yetman Erwadi
JUKOMIKA (Jurnal Ilmu Komputer dan Informatika) Vol. 8 No. 1 (2025): Juli
Publisher : LPPMPP Yayasan Sejahtera Bersama Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54650/jukomika.v8i1.591

Abstract

The development of information technology has encouraged creative service businesses such as Olla Studio.ID to adopt information systems to support service processes and operational management. This research aims to develop a service information system using the Agile (Scrum) method that is iterative and flexible to changing user needs. Development is carried out through three sprint cycles, starting from needs analysis, design, implementation, to evaluation. To measure the level of user acceptance of the developed system, the Technology Acceptance Model (TAM) approach is used with two main variables, namely Perceived Usefulness (PU) and Perceived Ease of Use (PEOU). The evaluation results showed that the information system developed received a positive response from users, with a PU value of 65% and PEOU of 60% in the “Strongly Agree” category. The application of Agile methods proved effective in adapting the system to user needs, and evaluation using TAM showed the system was well received by Olla Studio.ID staff and customers. This research shows that the combination of Agile and TAM can be used as a strategic approach in building and evaluating adaptive and user-friendly information systems.   Keywords— Agile, Information System, TAM, Perceived Usefulness, Perceived Ease of Use
Penerapan Metode Ahp Dalam Penilaian Kinerja Dosen Pada Universitas Muhammadiyah Bengkulu Maringga, Gleichenia; Juansen, Monsya; Gunawan, Gunawan; Erwadi, Yetman
Jurnal Multidisiplin Dehasen (MUDE) Vol 4 No 4 (2025): Oktober
Publisher : LPPJPHKI Universitas Dehasen Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/mude.v4i4.9025

Abstract

Lecturer performance evaluation is a crucial part of efforts to improve the quality of higher education. However, the wvaluation process often encounters challenges such as subjectivity and inconsistency in determining the weight of each criterion. This study aims to design an objective, systematic, and measurable lecturer performance assessment modal using the Analytical Hierarchy Process (AHP) method at Universitas Muhammadiyah Bengkulu. The AHP process wa carried out thraugh pairwise comparisons to obtain priority weights, followed by a consistency check with a consistent rasio (CR) of (0.04), indicating that the evaluation was valid and consistent. The results show that the criteria of Teaching and Learning and Research have the highest weights (0.29), making them the most dominant aspects of the evaluation. The sub-criterion “Developing Teaching Materials” hold the highest global weight (142.70), highlighting the importance of innovation in learning materials. Out of 20 lecturers evaluated, Lecturer 7 achieved the highest performance score (87.5526). This study concludes that AHP can serve as an effective decision support tool in lecturer performance evaluation systems and can be used as a reference in developing a more fair and transparent assessment model.
Graduation Book Information System Of Muhammadyah University Of Bengkulu Fikri Agnesa Putra; Gunawan Gunawan; RG Guntur Alam; Yetman Erwadi
Jurnal Komputer, Informasi dan Teknologi Vol. 3 No. 1 (2023): Juni
Publisher : Penerbit Jurnal Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53697/jkomitek.v3i1.1195

Abstract

A system is an entity consisting of two or more components that interact with each other to achieve a goal. Information means the result of a process that is organized, meaningful and useful to the person who receives it. Graduation is an activity for the inauguration ceremony of graduation, handing over diplomas, release, and returning students to parents and as a sign that students have completed their studies. The graduation book system is closely related to internal control issues and as a tool to monitor and protect company assets. Students register to submit to the study program staff with complete files, then the staff verifies whether it is complete or not. Make a list of graduation registrants for student names then submit them to the head of study program, then the head of study program directs to BAAK. BAAK analyzes and retypes then creates a judicial decree. Then the next stage is BAU as the graduation equipment committee to make a graduation book by re-distributing the google form to request data by registering so complicated, the author hopes by proposing a graduation book information system by making it easier for students as well as BAAK and BAU of the University of Muhammadiyah Bengkulu. The research objectives that the author wants to achieve are: Produce a graduation book system or application, providing convenience to students in obtaining web-based information. Research through case studies conducted on the Graduation Book Information System of the University of Muhammadiyah Bengkulu by conducting interviews and providing questionnaires to parties and through literature studies. System development methods use analysis (system requirement analysis), design (design), coding (code generation), testing (testing), database design. From this research, a Graduation Book System application was produced consisting of the main page, graduation candidate page, operator page and admin page. With the Graduation Book Information System, it can make it easier to access the system that has often experienced obstacles in viewing graduation information, such as graduation schedules and graduation requirements.
Al-Fatonah Mosque Information System Web-based Nurul Aghnia; Surya Ade Saputera; Sri Handayani; Yetman Erwadi
Jurnal Komputer, Informasi dan Teknologi Vol. 3 No. 2 (2023): Desember
Publisher : Penerbit Jurnal Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53697/jkomitek.v3i2.1438

Abstract

Al-Fatonah Mosque is a mosque located on Jalan Waiting, Bengkulu, which is a relatively new mosque. The Al-Fatonah Mosque is still largely unknown to the general public about its existence and activities. The aim of this research is to enliven or increase the congregation at the Al-Fatonah Mosque in positive activities, with the aim of research in the web-based information system of the Al-Fatonah Mosque using the RAD (Rapid Application Development) method. This research uses the rapid application development method, because this method is faster to develop so it does not require a long time to create the Al-Fatonah mosque system. The problem formulation in this research is how to create an information system for introducing the Al-Fatonah mosque to increase the congregation at the Al-Fatonah mosque using the RAD (Rapid Application Development) method. It is hoped that the results of this research will have a positive impact on local residents, outsiders and the mosque management by providing more information to residents about the activities and existence of the mosque.
SWOT Analysis To Determine Competitive Strategy In Yakusa Laundry Business Arbeiansah Pratama Putra; Surya Ade Saputera; RG Guntur Alam; Yetman Erwadi
Jurnal Komputer, Informasi dan Teknologi Vol. 4 No. 1 (2024): June
Publisher : Penerbit Jurnal Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53697/jkomitek.v4i1.1794

Abstract

In this era of modern development, there is a lot of competition throughout the industrial world, including inside and outside the industry. This also happens because changes in the field of technology are increasingly rapid and precise. In conditions of rapid technological development, this is possible for business actors, especially companies, this situation is no longer surprising when operating in the field of commodity operations, in this case company management will compete with each other through various media to improve the sales process to current marketing consumers. This example is Yakusa Laundry. The author's aim in conducting research on the Yakusa laundry business aims to identify and analyze SWOT, namely strengths, weaknesses, opportunities, threats, such as competitive strategies to increase competitiveness. on the Yakusa Laundry business. This research uses a descriptive qualitative approach, data collection techniques using narrative data methods, namely oral and written interviews, observation and documentation. Investigation of informants is based on relevance and adequacy. The results of research regarding marketing strategies in increasing competitiveness at Yakusa Laundry show an increase in competitiveness, this is proven by the company's control of market share.
Design and Development of a WooCommerce-Based E-Commerce System to Boost Sales at Koko Store Arismansah, Meko; Erwadi, Yetman
Jurnal Media Computer Science Vol 5 No 2 (2026): April
Publisher : LPPJPHKI Universitas Dehasen Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/jmcs.v5i2.11187

Abstract

The rapid growth of e-commerce in Indonesia, supported by internet penetration exceeding 77% with approximately 200 million active users, presents significant opportunities for small and medium enterprises (SMEs) to expand their market reach. However, most SMEs still face major obstacles in digital adoption, including limited capital, low digital literacy, and the absence of an integrated sales system. Koko Store, a fashion SME in Bengkulu City, exemplifies this condition, as all operational activities — including transactions, stock recording, and bookkeeping — are still conducted manually. This study aims to design and build a WooCommerce-based e-commerce system on the WordPress platform as a digital transformation solution for Koko Store. The development methodology used is the System Development Life Cycle (SDLC) with the Waterfall model, comprising five stages: requirements analysis, system design, implementation, testing, and maintenance. System testing was conducted using Black Box Testing across four system actors — visitor, customer, seller, and admin — and all functional scenarios produced results in accordance with expectations. The resulting system provides integrated features including product management, order processing, payment verification, and real-time sales reporting. The implementation of this WooCommerce-based e-commerce system is proven to improve operational efficiency, expand market reach, and increase sales volume, thereby supporting the digital transformation of Koko Store in the current digital economy era.