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All Journal Jesya (Jurnal Ekonomi dan Ekonomi Syariah) Golden Ratio of Mapping Idea and Literature Format Jurnal Entrepreneur dan Manajemen Sains Golden Ratio of Data in Summary Jurnal Riset Hukum, Ekonomi Islam, ekonomi, Manajemen dan Akuntansi
Novia Purnamasari
Universitas Komputer Indonesia
Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Law, Crime, Criminology & Criminal Justice Library & Information Science Social Sciences

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Operational Efficiency and Cost-Benefit Analysis of Electronic Medical Records (EMR) Transformation at the MAS Clinic in South Kalimantan Novia Purnamasari; Martin Agusta; Adhika Ramadhan; Herman S. Soegoto; Agus Riyanto
Golden Ratio of Mapping Idea and Literature Format Vol. 6 No. 3 (2026): May - July
Publisher : Manunggal Halim Jaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52970/grmilf.v6i3.2268

Abstract

Digital transformation in the healthcare sector has become a strategic approach to improving operational efficiency and service quality. One form of this transformation is the implementation of Electronic Medical Records (EMR), which enables faster, more accurate, and integrated patient data management. Clinic MAS in South Kalimantan adopted EMR to replace the conventional administrative system that previously caused queue build-ups, service delays, potential errors in prescription reading, high administrative burdens, and weak operational control. This study aims to analyze the operational efficiency and cost-benefit of EMR transformation at Clinic MAS from the perspective of Digital Analytics in Business. The research employs a qualitative descriptive approach with a case study design. Data were collected through semi-structured interviews, observation, and documentation involving the clinic director, administrative staff, and healthcare workers. Data analysis was conducted using the Miles and Huberman model through data reduction, data presentation, and conclusion drawing. The results show that EMR implementation has eliminated queue build-ups, minimized prescription errors, reduced fraud potential, reduced paper usage through a paperless system, and lowered operational costs. Furthermore, EMR has increased clinic revenue by 60% to 70% within one year and enabled real-time business monitoring. The findings confirm that EMR transformation serves not merely as an administrative innovation but as a digital business intelligence strategy that supports profitability, business efficiency, and clinic competitiveness in the digital era.
The Role of Perceived Convenience and Trust in Sustainability Claims in Driving Sustainable Purchasing Behaviour in E-Commerce Users Adhika Ramadhan; Novia Purnamasari; Martin Agusta; Herman S. Soegoto; Lilis Puspitawati
Golden Ratio of Mapping Idea and Literature Format Vol. 6 No. 3 (2026): May - July
Publisher : Manunggal Halim Jaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52970/grmilf.v6i3.2269

Abstract

Growing public awareness of environmental problems has boosted demand for sustainable shopping, especially on e commerce platforms that often highlight green or eco friendly labels in their marketing. However, many consumers doubt these claims because they do not fully trust the information provided. Past studies usually looked at convenience and trust as separate factors. Few have combined them to see how they work together in online shopping, particularly in developing nations like Indonesia. This research tries to fill that gap. It looks at how perceived convenience—meaning easy navigation, quick checkout, and clear product information—and trust in sustainability claims affect whether people actually buy green products. The study used a quantitative method, collecting data from 143 e commerce users chosen through purposive sampling. Participants answered a Likert scale questionnaire, and the researchers analyzed the data using SEM PLS. The findings show that convenience has a strong, positive effect on sustainable buying Behaviour. When platforms are user friendly, shoppers are more likely to choose eco friendly items. Trust in the sustainability claims also matters a lot. If shoppers believe the claims are honest and transparent, they are more willing to buy sustainable products. Moreover, trust acts as a bridge: it makes the influence of convenience even stronger, because a convenient platform that also provides believable green information encourages more purchases. Despite positive results, the study points out a common problem—there is still a gap between what consumers say they intend to do and what they actually do when it comes to buying environmentally friendly goods online.
The Role of Service Culture and Organizational Climate in Healthcare Workforce Digital Adaptation Readiness at the MAS Clinic in Banjarbaru, Indonesia Martin Agusta; Adhika Ramadhan; Novia Purnamasari; Rahma Wahdiniwaty; Deden A. Wahab Sya’roni
Golden Ratio of Data in Summary Vol. 6 No. 3 (2026): May - July
Publisher : Manunggal Halim Jaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52970/grdis.v6i3.2303

Abstract

Digital transformation through Electronic Medical Records (EMR) is an urgent need for primary-level healthcare facilities to improve service quality in the 4.0 era. However, the effectiveness of this technology is often hampered by suboptimal Human Resources (HR) readiness and support from the work environment, particularly in regional primary clinics. This study aims to analyze the role of service culture and organizational climate in the digital adaptation readiness of healthcare workers at the MAS Clinic in Banjarbaru. This study used a descriptive qualitative approach with a case study design. Data collection was conducted through in-depth interviews, observations, and documentation with 12 informants consisting of clinic leaders, doctors, nurses, and administrative staff. The results show that a service culture oriented towards professionalism, collaboration, and commitment to service quality are the main factors driving the acceptance of digital technology. In addition, a supportive organizational climate, especially through direct support from leadership, plays a role in helping healthcare workers overcome digital competency barriers. However, the digital adaptation process still faces several challenges, such as limited technological infrastructure, resistance to change, and low digital literacy. Healthcare workers' digital adaptation readiness depends not only on technological aspects, but also on strengthening the service culture and creating a conducive organizational climate. This study recommends the need for improved technology infrastructure and ongoing digital training at the MAS Banjarbaru Clinic to align conventional work culture with an integrated health information system.
TANTANGAN EKSISTENSI PEMIMPIN DALAM MENGELOLA SDM DI ERA DIGITAL Novia Purnamasari; Martin Agusta; Isniar Budiarti; Dedi Sulistiyo; Siti Kurnia Rahayu
Jurnal Entrepreneur dan Manajemen Sains (JEMS) Vol. 7 No. 2 (2026): Juli
Publisher : UM. Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Digital transformation in healthcare services demands leadership that is not only adaptive to technological change but also capable of integrating knowledge, ethical values, and humanistic dimensions in human resource management. This study aims to analyze the existence of digital leadership at MAS Clinic from the perspective of the philosophy of science, particularly through the ontological, epistemological, and axiological dimensions. The research employs a qualitative approach with a reflective case study design within an interpretive paradigm that views social reality as a construction of meaning shaped through interpersonal interactions. Data were collected through in-depth interviews with leaders and staff, participatory observation of work processes, and digital documentation capturing managerial dynamics and clinical service practices. The findings reveal that leadership at MAS Clinic, ontologically, perceives staff as meaningful subjects embedded within a collectivist socio-cultural context, thereby manifesting leadership presence in an authentic and participatory manner. Epistemologically, leaders facilitate the creation of collective knowledge through digital-based mentoring and the SECI process by integrating tacit knowledge, explicit knowledge, and real-time digital data. Axiologically, digital leadership is oriented toward strengthening ethical values, humanism, and patient safety as primary priorities, while fostering an innovation culture grounded in moral values. These findings affirm that effective digital leadership in local healthcare service contexts is inherently humanistic and contextual rather than purely technocratic. Theoretically, this study contributes to the discourse on digital leadership grounded in the philosophy of science, while practically offering strategic references for clinic managers in implementing ethical and human-centered digital transformation.  Keywords: Digital Era, Leadership Existence, Healthcare Clinic, Human Resource Management, Leadership Challenges.
The Role Of The Borsom System In Shaping The Relationship Between Income And Welfare Of Rural Palm Sugar Artisans: An Islamic Economics Perspective Novia Purnamasari; Umi Narimawati; Bobi Kurniawan; Agus Riyanto; Raeni Dwisanty
Jesya Vol 9 No 1 (2026): Artikel Riset Januari 2026
Publisher : LPPM Sekolah Tinggi Ilmu Ekonomi Al-Washliyah Sibolga

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36778/jesya.v9i1.2559

Abstract

This study examines the mechanisms through which the borsom system shapes the relationship between income and economic welfare among rural palm sugar artisans from an Islamic economic perspective. Using a qualitative approach, data were collected through in-depth interviews, field observations, and documentation involving palm sugar artisans in Banyuwangi Village, Sukabumi Regency. The findings indicate that increased income does not automatically translate into improved household welfare, as most earnings are absorbed by basic consumption needs and production continuity. In conditions of limited access to infrastructure, markets, and formal Islamic financial institutions, the borsom system emerges as an informal economic institution embedded in patron–client relations between artisans and collectors. From an Islamic economic perspective, borsom functions as a short-term economic buffer grounded in the value of mutual assistance (ta‘āwun), enabling production stability and household survival. However, prolonged reliance on this system reinforces structural dependence, weakens bargaining power, and constrains the achievement of sustainable welfare (falah). This study contributes by integrating rural sociological analysis with Islamic economic principles to explain how informal institutions simultaneously support and limit rural economic welfare. Strengthening inclusive Islamic financial institutions and diversifying rural livelihoods are essential for promoting more equitable and sustainable welfare outcomes.
PERANCANGAN MODEL STRATEGIS TRANSFORMASI BISNIS RADIO LOKAL BERBASIS AI-DRIVEN TECHNOPRENEURSHIP PADA NIRWANA FM BANJARMASIN Novia Purnamasari; Eddy Soeryanto Soeogoto; Rahma Wahdiniwaty; Irfan Dwiguna Sumitra; Adam Mukharil Bachtiar
HEI EMA : Jurnal Riset Hukum, Ekonomi Islam, Ekonomi, Manajemen dan Akuntansi Vol. 5 No. 2 (2026): July
Publisher : Prodi Hukum Ekonomi Syariah, STI Syariah AL-Hilal SIgli

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61393/heiema.v5i2.514

Abstract

The rapid development of Artificial Intelligence (AI) offers strategic opportunities to strengthen technopreneurship models, including within conventional offline businesses. This study aims to design an AI-driven strategic transformation model for a local radio business, focusing on Nirwana FM Banjarmasin, particularly its Event Organizer (EO) services, product sales, and marketing collaborations. A qualitative case study approach was employed, with data collected through in-depth interviews, field observations, and analysis of operational documents to map the existing level of technological integration. The findings reveal a significant digitalization gap, where Nirwana FM has not yet implemented AI in a comprehensive and integrated manner. Operational processes within the EO unit and marketing strategies remain largely manual and rely on fragmented technological tools. To address this issue, the study proposes a strategic AI-based model through the integration of five core solutions: (1) AI-Based Audience Analytics, (2) Predictive Analytics for Product Stock Planning, (3) AI-Powered Social Media Performance Tracking, (4) AI-Assisted Scheduling and Event Management, and (5) Automated Chatbot and Information Services. This model serves not only as an operational optimization framework but also as a sustainable hybrid business transformation strategy for local radio enterprises and MSMEs in the digital era.
Co-Authors Adam Mukharil Bachtiar Adhika Ramadhan Agus Riyanto Bobi Kurniawan, Bobi Deden A. Wahab Sya’roni Dedi Sulistiyo Eddy Soeryanto Soeogoto Herman S. Soegoto Irfan Dwiguna Sumitra Isniar Budiarti Lilis Puspitawati Martin Agusta Raeni Dwisanty Rahma Wahdiniwaty Siti Kurnia Rahayu Umi Narimawati