Article Per Year (5 Year)
p-Index From 2021 - 2026
4.048
P-Index
This Author published in this journals
All Journal MIX : Jurnal Ilmiah Manajemen EKONOMIS : Journal of Economics and Business Martabe : Jurnal Pengabdian Kepada Masyarakat Majalah Ilmiah Warta Dharmawangsa Reswara: Jurnal Pengabdian Kepada Masyarakat Bisnis Net : Jurnal Ekonomi dan Bisnis Jurnal Visi Pengabdian Kepada Masyarakat Jurnal Transformasi Administrasi Dharmawangsa: International Journal of the Social Sciences, Education and Humanitis Journal Economic Management and Business Jurnal Pengabdian Masyarakat SAPANGAMBEI MANOKTOK HITEI JUDIS : Jurnal Multidisiplin dan Sains Proceedings of The International Conference on Computer Science, Engineering, Social Sciences, and Multidisciplinary Studies
Nasution, Umar Hamdan
Unknown Affiliation
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Biochemistry, Genetics & Molecular Biology Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Electrical & Electronics Engineering Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Mathematics Mechanical Engineering Nursing Social Sciences Other

Published : 32 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 32 Documents
Search

 1   2   3   4 
Pengaruh Relationship Dan Fleksibilitas Kontrak Terhadap Keputusan Konsumen Menggunakan Jasa Leasing Pada PT Mandiri Utama Finance Di Medan Fasyah, Shakira; Nasution, Umar Hamdan; Firah, Al
Bisnis-Net Vol 8, No 1: JUNI 2025
Publisher : Universitas Dharmawangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46576/bn.v8i1.6272

Abstract

This study aims to analyze the influence of relationship and contract flexibility on consumer decisions to use leasing services at PT Mandiri Utama Finance Medan. Relationship and contract flexibility that are not improved enough, resulting in a decrease in the use of leasing services at PT Mandiri Utama Finance. Lack of implementation of several indicators of relationships and also related to contract flexibility that burdens partners. The payment time of service users is not on time. This study uses a quantitative method with a multiple linear regression approach. The results of the study indicate that relationships have a positive and significant influence on consumer decisions to use leasing services, while contract flexibility also has a positive effect on consumer decisions to use leasing services, although with a lower level of significance. This study is expected to contribute to the development of more effective marketing strategies for companies, as well as provide insight for further research on the factors that influence consumer decisions in similar industrial sectors.
PENGARUH PROSES PRODUKSI DAN PENGENDALIAN MUTU TERHADAP KUALITAS PRODUK PADA PT. MEDAN TROPICAL CANNING & FROZEN INDUSTRIES DI MEDAN Rabitha, Nurul; Nasution, Umar Hamdan; Rahim, Rani
Bisnis-Net Vol 8, No 1: JUNI 2025
Publisher : Universitas Dharmawangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46576/bn.v8i1.6449

Abstract

This study aims to analyze the influence of the production process and quality control on product quality at PT. Medan Tropical Canning & Frozen Industries in Medan. The research uses a quantitative method with data collection techniques including observation, interviews, questionnaires, and documentation. The results show that both the production process and quality control have a positive and significant effect on product quality, both partially and simultaneously. The t-value for the production process (5.991) and quality control (7.923) is greater than the t-table value (1.660), with a significance level of 0.000 < 0.05. The F-value is 162.500, which is greater than the F-table value of 3.09, and the R² value is 0.770, indicating that 77% of the variation in product quality is explained by the two independent variables.
Analisis Strategi Digital Content Marketing Dalam Meningkatkan Jumlah Mahasiswa Baru Universitas Dharmawangsa Harun, Harun; Nasution, Umar Hamdan; Firah, Al
Journal Economic Management and Business Vol 4, No 1 (2025)
Publisher : Universitas Dharmawangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46576/jfeb.v4i1.6749

Abstract

Penelitian ini bertujuan untuk menganalisis strategi digital content marketing yang diterapkan oleh Universitas Dharmawangsa dalam meningkatkan jumlah mahasiswa baru, serta mengidentifikasi kekuatan, kelemahan, peluang, dan ancaman melalui analisis SWOT. Metode penelitian yang digunakan adalah pendekatan kualitatif dengan teknik pengumpulan data berupa observasi, wawancara, dan dokumentasi. Hasil penelitian menunjukkan bahwa penggunaan media digital seperti Instagram, TikTok, Facebook, blog, dan video promosi dapat meningkatkan visibilitas dan daya tarik kampus. Analisis SWOT menunjukkan bahwa kekuatan universitas terletak pada konsistensi konten dan keaktifan media sosial, sementara kelemahannya adalah keterbatasan sumber daya digital. Peluang datang dari tren digitalisasi pendidikan dan minat generasi muda terhadap konten kreatif, sedangkan ancaman berasal dari persaingan antar perguruan tinggi. Dengan pemanfaatan strategi yang tepat, Universitas Dharmawangsa dapat meningkatkan citra institusi dan menarik lebih banyak mahasiswa baru. Kata Kunci : Digital Content Marketing, Strategi Pemasaran, Mahasiswa Baru, Media Sosial, Analisis SWOT, Universitas Dharmawangsa
ANALISIS STRATEGI PEMASARAN DALAM MENINGKATKAN JUMLAH ANGGOTA PADA KSP HARAPAN KITA DI MEDAN Riswandi, Sofi; Nasution, Umar Hamdan; Nasution, Sarah
Jurnal Warta Dharmawangsa Vol 19, No 2 (2025)
Publisher : Universitas Dharmawangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46576/wdw.v19i2.6495

Abstract

PENGARUH KUALITAS PELAYANAN CUSTOMER SERVICE DAN FASILITAS TERHADAP KEPUASAN PENGGUNA JALAN TOL PADA PT. JMTO CABANG BELMERA Hasbi, Roqy; Suardi, Suardi; Nasution, Umar Hamdan
Jurnal Warta Dharmawangsa Vol 19, No 3 (2025)
Publisher : Universitas Dharmawangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46576/wdw.v19i3.7116

Abstract

Optimalisasi Ruang Publik Pasar KAMU untuk Fasilitas Edukasi Literasi Budaya Tradisional Indonesia Nasution, Umar Hamdan; Wahyuni, Dewi; Rahman, Muhammad Arif
Reswara: Jurnal Pengabdian Kepada Masyarakat Vol 6, No 2 (2025)
Publisher : Universitas Dharmawangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46576/rjpkm.v6i2.6348

Abstract

Kegiatan Pengabdian kepada Masyarakat (PkM) ini dilaksanakan di Pasar Kamu, Dusun II, Desa Denai Lama, sebagai respons atas minimnya fasilitas literasi berbasis budaya di ruang publik. Program ini bertujuan untuk meningkatkan budaya literasi dan pelestarian budaya lokal melalui pengadaan sarana edukatif yang inklusif dan ramah anak. Metode pelaksanaan menggunakan pendekatan kolaboratif-partisipatif, melibatkan akademisi, masyarakat, dan pengelola pasar. Hasil program mencakup pembangunan Pondok Baca Bertemakan Kebudayaan, Panggung Budaya, penambahan 10 meja belajar, 10 permainan edukatif, dan penyediaan 50 koleksi resep makanan tradisional Indonesia yang dikemas dalam bentuk buku dan e-book. Inovasi lain berupa aplikasi digital dan media sosial dikembangkan sebagai sarana promosi dan literasi berbasis teknologi. Setiap sesi, pondok baca dikunjungi oleh rata-rata 7–15 anak usia 3–12 tahun, dengan waktu kunjungan 10–25 menit. Evaluasi dilakukan melalui metode observasi langsung terhadap aktivitas anak, karena karakteristik sasaran yang belum memungkinkan penggunaan tes tertulis. Program ini dinilai berhasil sebesar 75%, dengan indikator utama berupa peningkatan akses literasi dan pelestarian budaya secara berkelanjutan di ruang publik pasar. Inisiatif ini menunjukkan bahwa literasi budaya dapat diintegrasikan secara kontekstual dalam kehidupan masyarakat melalui pendekatan yang kreatif dan partisipatif.
CERDAS  MENGELOLA  KEUANGAN RUMAH TANGGA, STRATEGI INVESTASI AMAN BAGI MASYARAKAT KOTA TEBING TINGGI Sinurat, Mangasi; Siahaan, Rumiris; Purba, Rakhmawati; Hartanto, Bobby; Arneta, Yaumi Arfah Noor; Lumban Tobing, Maria Magdalena; Lubis, Mhd Ridho Akbar; Andika, Andika; Victor, Victor; Cittaro, Michael; Nasution, Umar Hamdan; Nasution, Roni; Ngatemin, Ngatemin; Darmawan, Rahmat
Jurnal Pengabdian Masyarakat Sapangambei Manoktok Hitei Vol. 5 No. 2 (2025): Jurnal Pengabdian Masyarakat SAPANGAMBEI MANOKTOK HITEI
Publisher : Universitas

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36985/hfqvd885

Abstract

Pengelolaan keuangan rumah tangga sangatlah penting bagi pelaksanaan operasional sebuah keluarga. Mengelola keuangan memerlukan ketelitian dan kecerdikan. Hal ini harus disesuaikan dengan besarnya income keluarga yang akan digunakan sebagai pengeluaran sehari-hari dan menyisihkan sebagian pendapatan untuk tabungan dan investasi. Permasalahan yang timbul dimana kurangnya literasi keuangan, sehingga banyak ibu rumah tangga tidak memiliki pemahaman yang memadai tentang konsep dasar keuangan, seperti menyusun anggaran, membedakan kebutuhan dan keinginan, bahkan tidak tahu cara menyimpan dan menginvestasikan uang mereka. Pelaksanaan Kuliah Kerja Nyata (KKN) Desa Ceria yang melibatkan Mahasiswa, Dosen dan Mitra. Melakukan sosialisasi ke masyarakat, pemberian literasi keuangan di Kelurahan Bagelen, Pelita dan Pinang Mancung. Tujuan kegiatan untuk memperkuat pemahaman tentang literasi keuangan berinvestasi dengan tema “Cerdas Ekonomi Rumah Tangga, Investasi Aman. Metode sosialisasi yang digunakan dengan pemberian materi (ceramah) dan Tanya jawab. Berdiskusi melalui materi dan tanya jawab seputaran permasalahan yang berkembang selama acara serta pemberian kuiz untuk pemahaman peserta. Hasil kegiatan menunjukkan bahwa peserta memperoleh pengetahuan baru mengenai pengelolaan keuangan keluarga serta menyadari pentingnya literasi keuangan dalam meningkatkan kesejahteraan keluarga
Fasilitas dan Pelayanan sebagai Faktor Determinan Kepuasan Masyarakat: Studi Empiris di Kelurahan Gaharu,Kecamatan Medan Timur Kota Medan: Facilities and Services as Determinants of Public Satisfaction An Empirical Study in Gaharu Sub-regency, East Medan Regency, Medan City Zhaki, Ahmad; syauqi, teuku; Nasution, Umar Hamdan
Jurnal Transformasi Administrasi Vol 15 No 01 (2025): Jurnal Transformasi Administrasi
Publisher : Puslatbang KHAN

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56196/jta.v15i01.497

Abstract

This study aims to analyze the effect of facilities and employee services on community satisfaction at the Gaharu Sub-regency Office, East Medan Regency, Medan City. The research method uses a quantitative approach with a sample of 100 people. The data in this study used multiple linear analysis. The results showed that facilities and employee services have a positive and significant influence on community satisfaction at the Gaharu sub-regency Office. With hypothesis testing, the facility variable (X1) has a thitung value of 0.893> ttable 0.2050, or a Sig value of 0.013 <0.05. This means that the facility factor at the Gaharu sub-regency Office significantly affects the level of community satisfaction. Services variable (X2) has a thitung value of 2.261> ttable 0.2050, or a Sig value of 0.003 <0.05. This indicates that the level of employee service at the Gaharu sub-regency Office significantly affects the level of community satisfaction. Sig. value for the effect of facilities (X1) and services (X2) on public satisfaction (Y) is 0.000 <0.05 or by looking at the Fhitung value is 12.124. Based on these findings, it is recommended that relevant agencies improve physical and technological facilities, provide training and development to employees to improve skills and responsibilities, and intensify the integration of technology in public services.
PENGARUH KOMUNIKASI DAN BUDAYA ORGANISASI TERHADAP KINERJA KARYAWAN PADA PT SAPTA SENTOSA JAYA ABADI DI MEDAN Majid, M. Fakhri; Nasution, Umar Hamdan; Sopang, Fandi Iskandar
Jurnal Warta Dharmawangsa Vol 19, No 4 (2025)
Publisher : Universitas Dharmawangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46576/wdw.v19i4.7642

Abstract

ANALYSIS OF SUPPLY CHAIN MANAGEMENT OF SQUID SEA FISH IN TRADITIONAL FISHERMAN IN VILLAGE OF FISHERMAN INDAH MEDAN Nasution, Umar Hamdan; Syamsurizal, Syamsurizal; Zahri, Cut
Dharmawangsa: International Journal of the Social Sciences, Education and Humanitis Vol 1, No 2 (2020): Social Sciences, Education and Humanities
Publisher : Universitas Dharmawangsa Medan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46576/english.v1i2.637

Abstract

This study states that the implementation of the squid sea fish supply chain in the Nelayan Indah Village, Medan Labuhan District, Medan City, is still controlled by collectors, the demand for squid fish in the Nelayan Indah Village, Medan Labuhan District, Medan City is still very high and the supply of fish squid sea depends on the harvest season, weather, techniques and technology used in fishing vessels, and pricing of squid fish in the Nelayan Indah Village Medan Labuhan District Medan City based on the demand and supply.
Co-Authors Ahmad, Ikhwanul Al Firah, Al Firah Andika Andika Arif Rahman Arneta, Yaumi Arfah Noor Aurel, Nurul Bobby Hartanto Cittaro, Michael Cut Zahri, Cut Dewi Wahyuni Dewi Wahyuni Fandi Iskandar Sopang Fasyah, Shakira Firah, Al Harun Harun Hasbi, Roqy Herlia, Herlia Idris Idris Iskandar, Eddy Iwanda, Muya Syaroh Junaidi, Listya Devi Kartika Pratiwi Khairuni, Lila Lubis, Mhd Ridho Akbar Lumban Tobing, Maria Magdalena Nasution, Roni Ngatemin, Ngatemin Nurjannah Nurjannah Pratama, Rizki Purba, Rakhmawati Putri, Ranti Gatrizka Rabitha, Nurul Rahim, Rani Rahman, M. Arif Rahman, Muhammad Arif Rahmat Darmawan, Rahmat Ramadani, Anisa Fitri Riswandi, Sofi Sahnan Rangkuti Sarah Nasution Siahaan, Rumiris Simarmata, Devi Risda Sinaga, Kariaman Sinurat, Mangasi Siregar, Lukman Hakim Sopang, Fandi Iksandar Sopang, Fandi Iskandar Sukamto, Ika Sumiyarsi Syamsurizal - - syauqi, teuku Tampubolon, Ayu Azari Victor Victor Zhaki, Ahmad Zulkarnaen, Mierna Zulkarnain, Mierna