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Exploring Satisfaction as a Mediator and Moderator of Customer Loyalty in Islamic Banking Sulistyandari, Sulistyandari; Kusumah, Alum
Muqtasid: Jurnal Ekonomi dan Perbankan Syariah Vol 14, No 1 (2023): MUQTASID: Jurnal Ekonomi dan Perbankan Syariah
Publisher : UIN Salatiga

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.18326/muqtasid.v14i1.16-34

Abstract

This study was conducted to analyze the drivers of loyalty within the context of Islamic banking. Service quality, trust, and satisfaction were examined as exogenous variables influencing loyalty. Furthermore, this study adopted a comprehensive approach by investigating the role of satisfaction as a moderator and mediator in this relationship. The results showed that the exogenous variables significantly impacted loyalty and satisfaction, as well as moderated and mediated the links between service quality, trust, and loyalty. The implications were substantial, particularly for Islamic banks and regulatory authorities. To effectively retain customers in the face of competition, banks prioritized initiatives aimed at enhancing service quality, fostering trust, and monitoring customer satisfaction. Additionally, regulatory bodies contributed by formulating supportive policies and programs that encouraged these practices. The study also challenged conventional perspectives by conducting a thorough analysis of the multifaceted roles played by customer satisfaction, contributing to a framework for optimizing loyalty through quality and trust. Future analysis could build on the insights generated, analyzing the dynamics of customer relationships within the Islamic banking sector. This timely study elucidated pathways for sustaining the growth of Islamic banking.
The Dual Role of Employee Engagement in the Relationship Between Workplace Flexibility, Skill Development, and Retention Kusumah, Alum; Sulistyandari; Lee, Cheng-Wen
Jurnal Aplikasi Manajemen Vol. 23 No. 3 (2025)
Publisher : Universitas Brawijaya, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/

Abstract

Employee retention constitutes a pressing concern for nonprofit institutions operating under resource-constrained conditions, as reflected in recent studies of developing economies such as Indonesia. This study, therefore, investigates how workplace flexibility and professional skill cultivation influence retention within Indonesian Islamic philanthropy, incorporating employee engagement as both mediator and moderator. This study employed partial least squares structural equation modeling (PLS-SEM) with a comprehensive dataset of 207 Lazismu employees. The findings demonstrate that skill development exerts a stronger direct relationship with retention than workplace flexibility, while both practices simultaneously elevate engagement. Engagement is a two-way process, as it filters the impact of organizational practices on retention while also moderating the size of these impacts, thereby forming a self-reinforcing environment of commitment. Placing the results in the context of the Job Demands-Resources theory, while considering the importance of Islamic values and institutional realities, the study highlights the necessity of planning training interventions in line with intrinsic motivation and incorporating the flexibility of work structures to increase the stability of a mission-driven workforce.
Penguatan Literasi Digital Guru Dikdasmen sebagai upaya Pemerataan Kapasitas Manajerial dan Kewirausahaan di Lingkungan PWM Riau Kusumah, Alum; Mahmudi, Ridwan; Sulistyandari, Sulistyandari; Wijananto, Bambang; Suripto, Bagus; Arif, Ronny Firdiansyah; Mailukni, Mailukni; Zein, Rasyad; Putra, Atra Aldeka
Jurnal Pengabdian Kepada Masyarakat Sosial Humaniora Vol 5 No 2 (2025): Desember 2025
Publisher : Fakultas Ekonomi dan Bisnis Universitas Muhammadiyah Riau

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Literasi digital menjadi kompetensi strategis bagi guru dalam menghadapi transformasi pembelajaran dan pengelolaan pendidikan yang adaptif. Namun demikian, masih terdapat ketimpangan literasi digital di kalangan guru Dikdasmen, khususnya dalam konteks pemanfaatan teknologi untuk mendukung fungsi manajerial dan pengembangan jiwa kewirausahaan pendidikan. Kegiatan pengabdian kepada masyarakat ini bertujuan untuk memperkuat dan meratakan literasi digital guru-guru Dikdasmen di bawah naungan Pimpinan Wilayah Muhammadiyah Riau, khususnya di Kota Pekanbaru. Metode yang digunakan berupa sosialisasi dan pelatihan berbasis capacity building partisipatif yang dilaksanakan selama dua hari. Hasil kegiatan menunjukkan adanya peningkatan pemahaman, kesiapan, dan kepercayaan diri guru dalam memanfaatkan perangkat dan platform digital untuk mendukung manajemen pembelajaran serta inisiatif kewirausahaan pendidikan. Kegiatan ini berkontribusi dalam mendorong pemerataan kapasitas digital guru dan memperkuat peran strategis guru sebagai agen perubahan di lingkungan pendidikan.
PENGARUH KOMPETENSI DIGITAL, ORGANIZATION CITIZEN BEHAVIOUR (OCB) DAN RELIGIUSITAS TERHADAP KINERJA TENAGA KEPENDIDIKAN DENGAN MOTIVASI INTRINSIK SEBAGAI VARIABEL MEDIASI Mailukni, Mailukni; Sulistyandari, Sulistyandari; Kusumah, Alum
Journal of Economic, Bussines and Accounting (COSTING) Vol. 9 No. 1 (2026): COSTING : Journal of Economic, Bussines and Accounting
Publisher : Institut Penelitian Matematika, Komputer, Keperawatan, Pendidikan dan Ekonomi (IPM2KPE)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31539/hjqnps88

Abstract

This study aims to analyze the influence of Digital Competence, Organizational Citizenship Behavior (OCB), and Religiosity on the Performance of Educational Staff at Muhammadiyah University of Riau, with Intrinsic Motivation as a mediating variable. This research employed a quantitative approach using the Partial Least Squares–Structural Equation Modeling (PLS-SEM) method through the SmartPLS application. The population of this study consisted of all educational staff at Muhammadiyah University of Riau, with a total sample of 135 respondents determined using the census technique. The results of the study indicate that: 1) Digital competence has a positive and significant effect on the performance of educational staff. This means that the higher the level of digital competence, the higher the resulting performance. 2) Organizational Citizenship Behavior (OCB) has a positive and significant effect on the performance of educational staff. This shows that extrarole behavior is able to improve work performance. 3) Religiosity does not have a significant effect on the performance of educational staff. Therefore, religiosity does not directly improve performance. 4) Intrinsic motivation has a positive and significant effect on the performance of educational staff. Intrinsic motivation is the most dominant factor in improving performance. 5) Digital competence has a positive and significant effect on intrinsic motivation. This means that improving digital competence strengthens individuals’ internal drive at work. 6) Organizational Citizenship Behavior (OCB) has a positive and significant effect on intrinsic motivation. Voluntary behavior and extra contributions strengthen the internal motivation of educational staff. 7) Religiosity has a positive and significant effect on intrinsic motivation. The higher the level of religiosity, the higher the individual’s intrinsic motivation. 8) Intrinsic motivation significantly mediates the effect of digital competence on the performance of educational staff. Digital competence improves performance through increased intrinsic motivation. 9) Intrinsic motivation significantly mediates the effect of OCB on the performance of educational staff. OCB improves performance both directly and through intrinsic motivation. 10) Intrinsic motivation significantly mediates the effect of religiosity on the performance of educational staff. Religiosity influences performance indirectly through intrinsic motivation (full mediation)
Pengaruh Digital Marketing, Inovasi Produk, Kualitas Produk, dan Kualitas Layanan terhadap Loyalitas Pelanggan dengan Kepuasan Pelanggan sebagai Variabel Mediasi pada Katering Dapua Tsabay Sutrisno, Sutrisno; Sulistyandari, Sulistyandari; Kusumah, Alum
Journal of Authentic Research Vol. 5 No. 1 (2026): Februari
Publisher : LITPAM

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36312/q2e0zv33

Abstract

Persaingan di industri kuliner di Pekanbaru semakin ketat seiring dengan pertumbuhan UMKM setiap tahunnya, sehingga pemilik usaha diharuskan untuk membangun loyalitas pelanggan agar dapat bertahan. Dapua Tsabay Catering telah menunjukkan pertumbuhan pendapatan yang konsisten melalui penggunaan pemasaran digital, inovasi produk, kualitas produk, dan kualitas layanan. Penelitian ini bertujuan untuk menganalisis pengaruh pemasaran digital, inovasi produk, kualitas produk, dan kualitas layanan terhadap loyalitas pelanggan, dengan kepuasan pelanggan sebagai variabel mediasi. Penelitian ini menggunakan pendekatan kuantitatif melalui survei terhadap pelanggan Dapua Tsabay Catering di Kota Pekanbaru dan dianalisis menggunakan SEM-PLS. Hasil menunjukkan bahwa nilai R-square untuk kepuasan pelanggan adalah 0.67 dan untuk loyalitas pelanggan adalah 0.71. Semua variabel independen memiliki pengaruh positif dan signifikan terhadap kepuasan dan loyalitas pelanggan dengan nilai p < 0.05, baik secara langsung maupun tidak langsung melalui kepuasan. Temuan ini mengonfirmasi peran penting kepuasan sebagai variabel mediasi dalam membangun loyalitas. Disarankan agar bisnis terus memperkuat strategi digital, inovasi menu, menjaga kualitas, dan meningkatkan layanan secara konsisten. Competition in the culinary business in Pekanbaru is becoming increasingly fierce as MSMEs grow every year, requiring business owners to build customer loyalty in order to survive. Dapua Tsabay Catering has shown consistent revenue growth through the use of digital marketing, product innovation, product quality, and service quality. This study aims to analyze the influence of digital marketing, product innovation, product quality, and service quality on customer loyalty, with customer satisfaction as the mediating variable. This study uses a quantitative approach through a survey of Dapua Tsabay Catering customers in Pekanbaru City and is analyzed using SEM-PLS. The results show that the R-square value for customer satisfaction is 0.67 and for customer loyalty is 0.71. All independent variables had a positive and significant effect on customer satisfaction and loyalty with a p-value < 0.05, both directly and indirectly through satisfaction. These findings confirm the important role of satisfaction as a mediator in building loyalty. It is recommended that businesses continue to strengthen their digital strategies, menu innovation, maintain quality, and improve service consistently.