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Perancangan Media Promosi Jasalindo Sport Sundri Natali; Rakhmad Maulidi; Rina Nurfitri
MAVIS : Jurnal Desain Komunikasi Visual Vol 4 No 02 (2022): Mavis : Jurnal Desain Komunikasi Visual
Publisher : LPPM STIKI Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32664/mavis.v4i02.790

Abstract

Jasalindo Sport design is a company engaged in rescue and diving, shipwrecking and the provision of diving equipment, the Company does not yet have a promotional media that can be known to the public. Therefore, it is necessary to design a media promotion Jasalindo Sport to improve the image of the company that can be known to the public and increase sales. The method of design using sadjiman Ebdi Sanyoto's method of collecting observation and interview data, with SWOT data analysis (Strengths, Weakness, Opportunities, and Threats (Threats) after that formed a final design that was then tested to the target audience. Jasalindo Sport's promotional media design resulted in a video company Profile and supporting media posters, brochures, catalogs, x-banners, published on youtube, Instagram, Facebook. In conclusion, the resulting media certainly has advantages and disadvantages in helping to introduce Jasalindo Sport.
Aksara Jawa Sebagai Ide Dasar Perancangan Typeface Kampung Tembalangan. Bernardus Satria Agasta Dwi Cahyono; Rakhmad Maulidi; Mahendra Wibawa
MAVIS : Jurnal Desain Komunikasi Visual Vol 5 No 01 (2023): Mavis : Jurnal Desain Komunikasi Visual
Publisher : LPPM STIKI Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32664/mavis.v5i01.874

Abstract

Tembalangan is a densely populated urban settlement located on Bunga Kumis Kucing Street in the city of Malang, East Java. This vibrant community holds tremendous potential, ranging from its rich natural resources to its captivating historical and cultural heritage. The natural resource potential of Tembalangan is evident in its proximity to the Brantas River and the presence of three natural water sources that are still utilized by the local residents. Additionally, the village boasts a rich historical and cultural legacy, with traces of the ancient Hindu kingdom civilization. However, the passage of time has gradually eroded some of this potential. In response to these challenges, designers have been motivated to craft and enhance one aspect of the visual identity, with the ultimate goal of making Tembalangan more widely recognized and celebrated for the unique character that has flourished within its urban landscape.