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All Journal JURNAL MAGISTER HUKUM UDAYANA GANEC SWARA JIHAD : Jurnal Ilmu Hukum dan Administrasi ARRUS Journal of Social Sciences and Humanities Asas wa Tandhim: Jurnal Hukum, Pendidikan, dan Sosial Keagamaan Journal of Commerce Management and Tourism Studies Kajian Pendidikan, Seni, Budaya, Sosial dan Lingkungan
Marheni, Lily
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Religion Agriculture, Biological Sciences & Forestry Arts Humanities Economics, Econometrics & Finance Education Engineering Environmental Science Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Social Sciences Other

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EVALUASI KUALITAS PELAYANAN PRIMA CARGO HANDLING TERHADAP KEPUASAN PELANGGAN PADA PT. GAPURA ANGKASA CABANG DENPASAR RACHMA, SHANIA AULIA; KASIANI, KASIANI; KENCANAWATI, AA. AYU MIRAH; YUDISTIRA, COKORDA GEDE PUTRA; MARHENI, LILY; SARJANA, I MADE
GANEC SWARA Vol 17, No 4 (2023): Desember 2023
Publisher : Universitas Mahasaraswati K. Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35327/gara.v17i4.616

Abstract

This study aims to determine the quality of excellent service to cargo handling service officers at PT. Gapura Angkasa Denpasar Branch to find out the service attributes that require top priority in improvement in order to formulate a strategy for improvement. The population in this study was customer cargo of 2911 people, determining the sample size using the Slovin formula and obtained a sample of 96.7 rounded up to 97 people. The data analysis method used is descriptive statistics, Importance Performance Analysis (IPA), and Customer SatisfAction Index (CSI) with quantitative data types. The results of this study indicate that the quality of service is not entirely satisfactory with the value of the level of conformity 84%, the average value of performance and expectations of 3.92 and 4.67 then the value of the gap is -0.75 and the level of customer satisfAction with the services provided is 78.63% meaning quite satisfied. Service attributes that need improvement are the dimensions of Attitude (Attitude), Attention (Attention) and Appearance (Appearance). The formulated strategy includes, conducting training programs in accordance with standard operating procedures (SOP), implementing 3S procedures (Greetings, Smiles, and Greetings), a new service procedure was made in accordance with the company's standard operating procedures (SOP) and the company held training programs on excellent service quality in proper communication techniques. And provide socialization or counseling, especially about physical and non-physical Appearance, such as dressing, how to convey information in good words, and not offensive
Implementation of Brand Image and Social Media Marketing on Purchasing Decisions at The Apurva Kempinski Bali Puteri, Putu Belinda; Marheni, Lily; Priyana, I Putu Okta
ARRUS Journal of Social Sciences and Humanities Vol. 4 No. 4 (2024)
Publisher : PT ARRUS Intelektual Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35877/soshum2958

Abstract

This study was conducted to investigate how brand image and the implementation of social media marketing effectively can increase consumer purchasing decisions on products or services in the hospitality industry. This study employed a quantitative inferential approach and was carried out at The Apurva Kempinski Bali hotel. The target population in this study includes all followers of the hotel's Instagram account and prospective consumers who want to visit the hotel. Through purposive sampling and the Slovin formula, 100 valid responses were obtained through the distribution of questionnaires. The data gathered were analyzed using multiple linear regression to determine how a strong brand image and the effective implementation of social media marketing could impact consumer choices. The results of the study reveal that a strong brand image, combined with effective social media marketing, significantly enhances consumer purchasing decisions for The Apurva Kempinski Bali's services and products. This underscores the importance of both a robust brand reputation and well-executed social media strategies in driving customer engagement and sales in the hospitality industry. This research contributes to marketing theory by highlighting both strategies influence consumer decisions. Practically, it helps The Apurva Kempinski Bali develop effective strategies for building a strong brand and using social media to attract and engage customers.
Analysis of the study of consumer protection law against expired food products and medicines from a business law perspective Marheni, Lily
Kajian Pendidikan, Seni, Budaya, Sosial dan Lingkungan Vol. 2 No. 1 (2025): March 2025
Publisher : Yayasan Mitra Persada Nusantara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58881/kpsbsl.v2i1.53

Abstract

This research aims to provide a comprehensive examination of consumer protection against the circulation of expired food and pharmaceutical products through the lens of business law. Specifically, it seeks to explore the intricate relationship between consumer protection laws and business law, emphasizing the regulatory measures and ethical responsibilities of business actors. The study is grounded in legal frameworks such as Law No. 8 of 1999 on Consumer Protection, Law No. 18 of 2012 on Food, and various regulations issued by BPOM (Indonesian Food and Drug Authority). Employing a normative juridical approach, this research critically analyzes legislative provisions, regulatory implementation, and the accountability mechanisms imposed on business actors. Data collection relies on document analysis, focusing on primary and secondary legal materials such as statutes, government regulations, and official reports. The method enables an in-depth understanding of the challenges in the enforcement of consumer protection laws. The analysis reveals that while the legislative framework is robust and comprehensive, there are significant gaps in its practical application. Weak supervision, limited public awareness, and insufficient compliance among business actors hinder the realization of consumer protection goals. Furthermore, the ethical responsibilities of business entities often remain secondary to profit-oriented priorities, exacerbating the risks to consumer health and safety. The study concludes that strengthening regulatory oversight, enhancing ethical standards for business actors, and refining the legal framework are essential to safeguarding consumer rights. Improved coordination between regulatory authorities and consistent enforcement of penalties for non-compliance are critical to creating a safer and more transparent market environment. By promoting awareness and accountability, this research highlights the potential for a more effective balance between consumer interests and business practices.
Market mechanisms in the eastern part of Indonesia of PTKI company Kasiani, Kasiani; Sarjana, I Made; Sanjaya, I Gusti Ngurah; Kencanawati, Anak Agung Ayu Mirah; Marheni, Lily
Journal of Commerce, Management, and Tourism Studies Vol. 3 No. 2 (2024): Aug 2024
Publisher : YAYASAN MITRA PERSADA NUSANTARA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58881/jcmts.v3i2.200

Abstract

The objectives of this research are to analyse (1) products marketed to Eastern Indonesia by PTKI company; (2) the form of organizational structure applied; (3) the market mechanism implemented; (4) tasks carried out by the leadership of the company in the area.  Direct interviews with the leaders of the three regions, as well as secondary data collected through the company’s website. The analysis technique used is descriptive qualitative, namely a clear description of the market mechanism of the company in the Eastern Indonesia Region. The results of the research are (1) all the products marketed are non-food products such as skincare, sanitary napkins and detergent. (2) The company has a line organizational structure and has duties and responsibilities from superiors to subordinates. (3) The market mechanism implemented starts from looking at the population of provincial, district and sub-district areas and BPS. (4) The leadership undertakes tasks related to planning, emphasizing the importance of instilling values in consumers. This encourages them to use the company’s products, which are integrated into their lives due to their adequate quality and reasonable price. The policies under the previous leadership are largely similar to those under the new leadership, with the primary difference being in the leadership style.
Analysing the influence of customer satisfaction and brand trust on improving customer retention and loyalty Maheswari, Made Triana; Yudistira , Cokorda Gede Putra; Rumini , Ni Luh Putu Inten; Kasiani, Kasiani; Kencanawati, Anak Agung Ayu Mirah; Marheni, Lily; Sarjana, I Made
Kajian Pendidikan, Seni, Budaya, Sosial dan Lingkungan Vol. 2 No. 1 (2025): March 2025
Publisher : Yayasan Mitra Persada Nusantara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58881/kpsbsl.v2i1.57

Abstract

The purpose of this study is to determine the influence of customer satisfaction and trust in brand partially or simultaneously on customer retention of Hyatt Regency Bali customers. This research is of a quantitative type. The analysis technique used is multiple linear regression analysis. Sampling was done with purposive sampling with a sample of 97 respondents. The data collection instrument uses a questionnaire with a closed statement. Data analysis used parametric inferential statistical analysis. Simultaneous testing showed a significant influence of the variables of customer satisfaction and trust in brand on customer retention with a Sig. value of 0.000<0.1 and a Calculation value of 106.219>Table 2.36. Partial testing showed a significant influence of customer satisfaction variables on customer retention with a Sig. value of 0.000<0.1 and a calculation of 3.853>table 1.66123. Partial testing also showed a significant influence of the trust in brand variable on customer retention with a Sig. value of 0.000<0.1 and a calculation of 7.303> t-table 1.66123. This result is strengthened by the acquisition of a determination coefficient value of 68.7% of customer retention, which can be explained by variations in customer satisfaction and trust in brand. The remaining 31.3% were explained by other causes that were not mentioned in this study. It can be concluded that Hyatt Regency Bali increases customer retention by increasing customer satisfaction and trust in the brand so that it can be known the strategies that must be done to increase the customer retention rate.
Legal Liability of Expedition Service Companies for Loss of Consumer Goods During the Transportation Process at J&T Express CP Tukad Bilok Sanur Kauh Denpasar Oktavina, Sinta; Marheni, Lily
JIHAD : Jurnal Ilmu Hukum dan Administrasi Vol 7, No 2 (2025): JIHAD : Jurnal Ilmu Hukum Dan Administrasi
Publisher : Lembaga Penelitian dan Pendidikan (LPP) Mandala

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58258/jihad.v7i2.8741

Abstract

This research discusses the form of responsibility of expedition companies for the loss of consumer goods during the transportation process. The transformation of the market from a traditional model to a digital model through the internet has led to a significant increase in demand for expedition services. This condition has encouraged the emergence of a number of shipping service companies in Indonesia, one of which is J&T Express. This research applies a non-doctrinal juridical sociological approach. Based on the results of interviews and data analysis related to incidents of loss of goods belonging to J&T Express service users, it is found that the company has fulfilled its obligations by providing compensation or compensation for the loss of goods experienced by consumers. J&T Express service users who experience loss of goods have several options to take legal action, namely by options to take legal action, namely by filing a lawsuit or claim against J&T Express through non-litigation, which is a form of direct dispute resolution without going to court, or through litigation involving legal proceedings in court. Until now, based on the information obtained, there has never been a dispute resolution through litigation at J&T Express CP Tukad Bilok Sanur Kauh Denpasar.
The influence of leadership style and work environment on the performance of front office department employees at The Laguna Hotel, Nusa Dua Handojo, Eleonora Angelika; Marheni, Lily; Siwantara, I Wayan
Kajian Pendidikan, Seni, Budaya, Sosial dan Lingkungan Vol. 2 No. 2 (2025): September 2025
Publisher : Yayasan Mitra Persada Nusantara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58881/kpsbsl.v2i2.132

Abstract

This study aims to analyze the influence of leadership style and work environment on employee performance in the Front Office Department of Hotel The Laguna, Nusa Dua. The research background indicates existing issues related to the new leadership style and a perceived unconducive work environment in the department, which potentially affect performance. This research employed a quantitative approach with leadership style (X1) and work environment (X2) as independent variables, and employee performance (Y) as the dependent variable. The study's population consisted of all 30 employees of the Front Office Department at Hotel The Laguna, Nusa Dua. A census sampling technique (saturated sample) was used, where the entire population served as respondents. Primary data were collected through online questionnaires disseminated via Google Forms. Data analysis was performed using multiple linear regression analysis with the aid of IBM SPSS Statistics version 27 software, preceded by data quality tests (validity and reliability) and classical assumption tests (normality, multicollinearity, heteroscedasticity, linearity). The results indicate that: (1) Leadership style does not significantly affect the performance of Front Office employees, thus Hypothesis 1 is rejected. (2) The work environment positively and significantly affects the performance of Front Office employees thus Hypothesis 2 is accepted. (3) Leadership style and work environment simultaneously (together) positively and significantly affect the performance of Front Office employees thus Hypothesis 3 is accepted.
Interpretasi Evolutif Terhadap Asas Berkelanjutan dalam Memaknai Hak Penghidupan yang Layak dari Perspektif Hukum Tata Ruang Marheni, Lily; Putri, K. Lastrisa Maharani Sukmana
Jurnal Magister Hukum Udayana (Udayana Master Law Journal) Vol 13 No 4 (2024)
Publisher : University of Udayana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24843/JMHU.2024.v13.i04.p15

Abstract

The aim of the study is to understanding and explore the meaning of the constitutional rights of Indonesian citizens to a decent living from a spatial planning perspective by evaluating policies and the implications of evolution interpretations of sustainable principles. Normative legal research methods are used with several approaches such as legislation, concepts, analytical, philosophy, and cases. The results of the study show that Article 27 paragraph (2) of the 1945 Constitution of the Republic of Indonesia concerning the right to a decent living has an important position in development and spatial planning in Indonesia as grundnorm. The evolutionary interpretation according to Dewa Gede Atmadja emphasizes the importance of involving various aspects of sustainability principles in development. To overcome the problem of spatial patterns, controlling the use of spatial patterns can be carried out through the establishment of district/city zoning regulations which are regulated in the Regulation of the Minister of Agrarian Affairs and Spatial Planning/Head of the National Land Agency of the Republic of Indonesia Number 11 of 2021, as well as Based on Law No. 32 of 2009 concerning Environmental Protection and Management and Article 14 A of the Spatial Planning Law. The preparation of Regional Spatial Planning (RTRW) must be based on identifying the physical condition of the area and taking into account the Strategic Environmental Study (KLHS) to prevent environmental damage. Keywords: Evolutionary Interpretation, Principles of Sustainability, Decent Livelihoods, Spatial Planning Penulisan artikel ini bertujuan untuk mengkaji dan mengeksplorasi dari adanya kekaburan norma terhadap asas berkelanjutan pada hukum tata ruang dalam memengaruhi hak konstitusional warga negara Indonesia untuk memperoleh penghidupan yang layak, dengan fokus pada evaluasi kebijakan dan implikasi interpretasi evolutif terhadap asas berkelanjutan dalam memaknai hak tersebut. Studi ini menggunakan metode penelitian hukum normatif, didukung dengan pendekatan perundang-undangan, pendekatan konsep, pendekatan analisis, pendekatan filsafat, dan pendekatan kasus. Adapun hasil kajian terhadap penelitian ini bahwa dengan mempertimbangkan konsep grundnorm dalam teori hukum, dapat disimpulkan bahwa ketentuan Pasal 27 ayat (2) UUD NRI 1945 mengenai hak penghidupan yang layak memiliki kedudukan yang sangat penting dan mengikat dalam konteks pembangunan dan penataan ruang di Indonesia. Pasal ini merupakan salah satu bentuk dari grundnorm atau norma dasar negara yang memberikan landasan bagi semua aturan hukum lainnya di Indonesia. Berdasarkan teori Interpretasi Evolutif menurut Dewa Gede Atmadja bahwa pemaknaan terhadap ketentuan perundang-undangan tidak boleh terbatas pada satu norma saja, mengingat kompleksitas asas keberlanjutan dalam pembangunan di Indonesia. Untuk mengatasi masalah penyimpangan penataan ruang, pengendalian pemanfaatan ruang dapat dilakukan dengan melibatkan stakeholder terkait dan melalui penetapan peraturan zonasi kabupaten/kota yang diatur dalam Peraturan Menteri Agraria dan Tata Ruang/ Kepala Badan Pertanahan Nasional Republik Indonesia Nomor 11 Tahun 2021 Tahun 2011, serta Berdasarkan Undang-Undang No. 32 Tahun 2009 tentang Perlindungan dan Pengelolaan Lingkungan Hidup dan Pasal 14 A UU Tata Ruang. Penyusunan Rencana Tata Ruang Wilayah (RTRW) haruslah berdasarkan pada identifikasi kondisi fisik wilayah dan memperhitungkan Kajian Lingkungan Hidup Strategis (KLHS) untuk mencegah kerusakan lingkungan Kata kunci: Interpretasi Evolutif, Asas Keberlanjutan, Penghidupan Yang Layak, Tata Ruang
Perlindungan Hukum Bagi Pekerja Digital Freelance Di Era Transformasi Digital Marheni, Lily; Widiadnyani, I Gusti Ayu; Bagiastra, I Nyoman; Mahardika, Muhammad Panji
Asas Wa Tandhim: Jurnal Hukum, Pendidikan Dan Sosial Keagamaan Vol. 5 No. 1 (2026)
Publisher : Universitas Cokroaminoto Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47200/awtjhpsa.v5i1.3141

Abstract

The purpose of this study is to determine the legal status of freelance digital workers in the Indonesian employment system and the legal protections that can be implemented to improve the welfare of freelance digital workers in the era of transformation. The results of the study indicate that the existence of freelance digital workers has not yet received clear legal recognition in the national employment system. Most of them are still categorized as informal workers or work partners, not as workers in an employment relationship as regulated in the Manpower Law Number 13 of 2003. Legal recognition of the status of freelance digital workers can be the basis for determining special worker categories such as platform workers or digital independent workers, then providing access to basic protections such as social security, employment insurance and requiring digital platforms to be responsible for the working conditions of their workers.
Co-Authors Handojo, Eleonora Angelika I Gusti Ayu Widiadnyani I Gusti Ngurah Sanjaya, I Gusti Ngurah I Made Sarjana I Nyoman Bagiastra I Putu Okta Priyana Kasiani, Kasiani KENCANAWATI, AA. AYU MIRAH Kencanawati, Anak Agung Ayu Mirah Mahardika, Muhammad Panji Maheswari, Made Triana Oktavina, Sinta Puteri, Putu Belinda Putri, K. Lastrisa Maharani Sukmana RACHMA, SHANIA AULIA Rumini , Ni Luh Putu Inten Siwantara, I Wayan Yudistira , Cokorda Gede Putra YUDISTIRA, COKORDA GEDE PUTRA