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Tourist Attraction, Image, and Memorable Experience On Revisit Intention: Evidence From Bonjeruk Tourism Village Sakti, Lalu Trisna; Damayanti, Titien; Wiarti, Luh Yusni
Al-Kharaj: Journal of Islamic Economic and Business Vol. 7 No. 4 (2025): All articles in this issue include authors from 3 countries of origin (Indonesi
Publisher : LP2M IAIN Palopo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24256/kharaj.v7i4.8109

Abstract

Lombok Island has become a popular destination for domestic and international tourists due to its natural and cultural richness. Despite the growth of Bonjeruk Tourism Village, challenges remain in sustaining tourist loyalty. This study examines the influence of Tourist Attraction and image on revisit intention, mediated by memorable tourism experiences. A total of 110 tourists who had visited Bonjeruk Tourism Village were surveyed using literature review, interviews, and questionnaires. Data were analyzed through a quantitative approach with SEM-PLS using SmartPLS 3.0. The findings reveal that Tourist Attraction significantly affects memorable tourism experiences but does not directly influence revisit intention. Conversely, destination image exerts both direct and indirect positive effects on revisit intention through memorable tourism experiences. Moreover, memorable tourism experience mediates the relationships between both Tourist Attraction and image with revisit intention. These results provide practical insights for destination managers to enhance Tourist Attraction and image by integrating memorable experiences to strengthen tourist revisit loyalty.
The Effect Of Motivation On Visiting Decisions Mediated By Perception And Satisfaction At Pandawa Beach Zayyad, Mohamad; Damayanti, Titien; Hardini, Widi
Al-Kharaj: Journal of Islamic Economic and Business Vol. 7 No. 4 (2025): All articles in this issue include authors from 3 countries of origin (Indonesi
Publisher : LP2M IAIN Palopo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24256/kharaj.v7i4.8175

Abstract

This study examines the influence of motivation and perception on tourists’ visiting decisions, with satisfaction as a mediating variable, grounded in the Expectation Disconfirmation Theory (EDT). A quantitative approach was employed with 240 respondents, consisting of domestic and international tourists who had visited or were currently visiting Pandawa Beach, selected through accidental sampling. Data were analyzed using Structural Equation Modeling–Partial Least Square (SEM-PLS). The findings reveal that motivation has a direct and significant effect on both satisfaction and visiting decisions. Perception also contributes to enhancing satisfaction, although its direct impact on visiting decisions varies across tourist segments. Satisfaction acts as a key mediating factor linking motivation and perception to visiting decisions. These results enrich the theoretical understanding of tourist behavior and provide practical insights for Pandawa Beach management to improve service quality, comfort, and facilities in order to strengthen tourist satisfaction and encourage repeat visitation.
The Influence Of Tourism Product, Service Quality, And Authenticity On Revisit Intention Moderated By Cultural Spirituality In Tana Toa Village hisana, fairuz; Damayanti, Titien; Zuraida, Lukia
Al-Kharaj: Journal of Islamic Economic and Business Vol. 7 No. 4 (2025): All articles in this issue include authors from 3 countries of origin (Indonesi
Publisher : LP2M IAIN Palopo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24256/kharaj.v7i4.8188

Abstract

This study analyzes the influence of tourism products, service quality, and authenticity on domestic tourists’ revisit intention in Tana Toa Tourism Village, Bulukumba, South Sulawesi, with spirituality as a moderating variable. Tana Toa represents the Kajang indigenous community that upholds the kamase-masea philosophy and Pasang ri Kajang customary law, making it a spiritually unique destination rooted in local wisdom. Using a mixed-methods sequential explanatory design, quantitative data were obtained from 295 domestic tourists and analyzed through PLS-SEM, while qualitative insights were drawn from in-depth interviews with key informants. Findings reveal that tourism products, service quality, and authenticity significantly affect revisit intention. Spirituality moderates the relationship between authenticity and revisit intention, but not between tourism products or service quality and revisit intention. The study’s novelty lies in integrating indigenous spirituality as a moderating variable in cultural tourism research. Practically, the findings emphasize the importance of cultural–spiritual narratives as unique selling propositions that strengthen Tana Toa’s tourism sustainability.