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Perception of Country Tourism on Tourism Quality in Lake Toba North Sumatera 2020 Solahuddin Nasution; Samerdanta Sinulingga; Arwina Sufika
Budapest International Research and Critics Institute (BIRCI-Journal): Humanities and Social Sciences Vol 4, No 1 (2021): Budapest International Research and Critics Institute February
Publisher : Budapest International Research and Critics University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33258/birci.v4i1.1563

Abstract

The tourism industry as a foreign exchange earner for the non-oil and gas sector in Indonesia has contributed US $ 16.426 billion in 2018 or around 200 trillion rupiahs. North Sumatra Province is one of the government's priorities in the tourism sector, measured from the construction of Sisingamangaraja XII International Airport in Silangit, the establishment of the Lake Toba Super Priority National Tourism Strategic Area (KSPN). The current Ministry of Tourism has made significant reforms, namely changing the focus from quantity tourism to quality tourism. The development of tourism quality that is currently underway in the Lake Toba area is then measured from the perceptions of tourists who respond to the quality values they have received while in the tourist area of Lake Toba. The theory used in this research is the theory of tourism by Nare, and the theory of foreign tourists by Ghanem. Furthermore, the method used is the quantitative data analysis method. Based on the results of the study it was found that the Cronbach's Alpha value was 0.931> 0.60, so as the basis for decision making in the reliability test, it can be concluded that the data tested was reliable or consistent and reliable. Tourism actors involved in the research were also mostly tourism actors in 2004, so based on their answers it was found that there was a significant change in perceptions of foreign tourists, namely 0.931%.
Visual Aesthetics of Instagram Social Media to Create Tourism and Recreation Trends in the Time of Covid 19 2021 in Medan, North Sumatra Province Samerdanta Sinulingga
Budapest International Research and Critics Institute (BIRCI-Journal): Humanities and Social Sciences Vol 4, No 4 (2021): Budapest International Research and Critics Institute November
Publisher : Budapest International Research and Critics University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33258/birci.v4i4.3371

Abstract

This research aims to map the problems posed by COVID-19 to tourism conditions in North Sumatra to near the condition of zero tourism. To date, no effort can be made by the tourism industry to solve the problem of COVID-19, only await the government in tackling it. From The study it was found that the keys indicators in measuring the impact of COVID-19 on tourism are; The impact on economic, social, environmental also the assessment through time, change, and quality of tourism. A new founding is that the impact of tourism can also be assessed through time, change, and quality of tourism. This data is using qualitative methods through in-depth interviews to four major stakeholders of the tourism industry; management of tourist destinations, tour agencies, accommodation and transportation services. The results of this study illustrated the chronology of tourism activities to zero tourism situation, from the four main stakholders, which in charge of transportation services and tour agency was the most affected stakeholder and could not operate in the time of COVID-19. The results of the study can be a formula in formulating strategic tourism management policy during the outbreak until the tourism activity can be normal again.
The City's Representative Meaning in Samosir's branding “Beautiful Country Pieces of Heaven” in the Heartbeat of Toba Film from the Ministry of Tourism Riko Andika Rahmat Pohan; Samerdanta Sinulingga
Budapest International Research and Critics Institute (BIRCI-Journal): Humanities and Social Sciences Vol 4, No 3 (2021): Budapest International Research and Critics Institute August
Publisher : Budapest International Research and Critics University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33258/birci.v4i3.2473

Abstract

This study aims to describe the film The Heart of Toba showing the socio-cultural conditions of the Toba Batak people, especially in Samosir Regency. In the film The Heart of Toba, there are interesting polished images, and the creation of a light plot in capturing the reality of the life of the Toba Batak people and also the beauty and natural charm of Lake Toba. So, this study provides a complete review of the semiotic analysis of the film The Heart of Toba with the image of Lake Toba as a beautiful country, a piece of heaven. This research uses a semiotic approach with a qualitative research paradigm. This method is used to determine the semiotic meaning of the symbols contained in this film as a promotional film for the beauty of Lake Toba, analysis of criteria for the beautiful land of pieces of paradise, and the correlation of The Heart of Toba film with branding of Lake Toba, the beautiful land of pieces of paradise. Semiotic analysis tries to reveal the signifier and the signified as well as the meaning of the film The Heart of Toba. The theoretical framework used is a semiotic approach, namely the science that examines signs in human life, the meaning obtained from a sign at the mimetic level cannot be used to express its meaning. The results of this research will be published in an accredited international journal.
Development of Educational Tourism Areas in Naga Sopa Village, Bandar Huluan District, Simalungun Regency Samerdanta Sinulingga; Hariadi Susilo; Haris Sutan Lubis
ABDIMAS TALENTA: Jurnal Pengabdian Kepada Masyarakat Vol. 6 No. 2 (2021): ABDIMAS TALENTA: Jurnal Pengabdian Kepada Masyarakat
Publisher : Talenta Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (275.223 KB) | DOI: 10.32734/abdimastalenta.v6i2.4944

Abstract

The choice of the location of Naga Sopa Village as a place of service cannot be separated from the sustainability of the activities that have been held by the University of North Sumatra in the field of Student Community Service in the area of Simalungun Regency before. Based on the information that has been inventoried, this village has 4 main problems, such as: 1) tourism managers do not have the expertise and skills in making tourism activities; 2) Weak tourism awareness from both sides, both from tourism managers and tourists; 3) The community is still weak in the management of tourist destinations, even tourists do not know that this tourist location is a legacy of Dutch colonialism; 4) The low flow of tourist visits to these locations has an impact on the low public interest in managing these tourist attractions. Through this educational tour, non-formal education about knowledge can be applied to tour managers and tourists visiting a tourist attraction. Educational tours can increase and strengthen Tourism awareness groups to support the governance of the attraction of Swembat baths as a tourist icon. Tourism promotion media through tourism film training for the Swembat Naga Sopa tourism committee, Bandar Huluan District, is also needed to increase tourist visits to Swembat after the service is carried out so that the impact of service can be applied. This technically helps them to compete in the tourism sector.
Pemberdayaan Sanggar Budaya Lokal dalam Mendukung Desa Wisata di Desa Parsingguran II, Kecamatan Pollung, Kabupaten Humbang Hasundutan Samerdanta Sinulingga; Amalia Meutia; Yunita Zahra; Andi Pratama Lubis; Solahuddin Nasution; Wahyu Sugeng Imam Soeparno
Jurnal Pengabdian Masyarakat Bestari Vol. 1 No. 6 (2022): September 2022
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/jpmb.v1i6.1272

Abstract

Kawasan Desa Wisata Parsingguran II, Kecamatan Pollung, Kabupaten Humbang Hasundutan memiliki potensi wisata pedesaan yang sangat potensial untuk dikembangkan. Desa ini memiliki karakteristik yang menarik yaitu alam, budaya dan agrowisata. Ketiga potensi ini masih dalam proses pengembangan oleh kelompok desa, sehingga potensi ini harus didorong dan dikembangkan sesuai dengan karakteristik sosial budaya masyarakat. Pengembangan potensi wisata berbasis kearifan lokal merupakan upaya strategis dalam membangun Desa Wisata Parsingguran II. Pengembangan Desa Wisata Parsinguran II merupakan investasi jangka panjang dan potensial bagi pemerintah karena Desa Parsingguran II adalah desa pinggiran danau toba yang merupakan program pemerintah dalam pengembangan pariwisata super prioritas di Indonesia. Kegiatan pengabdian ini diharapkan mampu memperbaiki dan meningkatkan taraf ekonomi masyarakat di Desa Parsingguran II.
Empowerment of Handwashing Education with Videos and Songs as a Prevention for Covid-19 Bina Melvia Girsang; Samerdanta Sinulingga; Fajar Utama Ritonga
ABDIMAS TALENTA: Jurnal Pengabdian Kepada Masyarakat Vol. 5 No. 2 (2020): ABDIMAS TALENTA : Jurnal Pengabdian Kepada Masyarakat
Publisher : Talenta Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (467.345 KB) | DOI: 10.32734/abdimastalenta.v5i2.4436

Abstract

Currently, there are still many people who do not care about the health conditions of themselves, their families, and the environment. Unhealthy lifestyle habits that they take for granted but can have a bad impact on society. Then, the lack of public awareness and willingness of the importance of maintaining health and implementing a healthy lifestyle by getting used to washing hands with soap. The purpose of this activity is an educational action to wash hands as a measure to prevent Covid-19 infection. The method of community service activities is carried out using video media and songs followed by 20 activity participants, the majority of whom are housewives. The results obtained from this activity were changes in the habit of washing hands using soap to 100%, variations in washing hands using soap under running water were also stated by 85% of the participants, and the response of washing hands every time they touched the surface was stated by 80% of the activity participants. The habit of washing hands using soap is expected to be a behavior that is applied every day as part of the habit adaptation in the new normal period.
Using visual analysis in tourism attraction management of puncak menara api gunung Saribu village, Munte district, Karo regency Rudy Sofyan; Junita Setiana Ginting; Samerdanta Sinulingga
ABDIMAS TALENTA: Jurnal Pengabdian Kepada Masyarakat Vol. 5 No. 2 (2020): ABDIMAS TALENTA : Jurnal Pengabdian Kepada Masyarakat
Publisher : Talenta Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (774.804 KB) | DOI: 10.32734/abdimastalenta.v5i2.4990

Abstract

Puncak Menara Api in Gunung Saribu Village, Munte Sub-District, Karo Regency, is a buffer zone of the protected forest area in Karo Regency. In 2020, all the local communities through village funds are trying to pioneer the development of Puncak Menara Api as a new tourist attraction. In relation to such an effort, the community service team of Universitas Sumatera Utara assisted the people in Gunung Saribu Village in creating the concept of developing Puncak Menara Api as a nature-based and education-based tourist attraction in Karo Regency. The assistance includes but not limited to improving the capacity of tourism management for rural communities, mapping the tourist sites, marketing the tourist sites, and so forth. For the many development activities items that must be done, the team selected mapping tourist sites as the only activity to be carried out in 2020. This study was conducted using a qualitative method. The data were collected using focus group discussion, observation, and interview techniques. The data were analyzed using visual analysis, including visualizing the point object attributes, visualizing point object distribution, and visualizing spatial groupings. The results of the study are: (i) the visualization on the point object attributes finds four main components related to tourism: Attractions, Accessibility, Amenities, and Ancillary Services; (ii) the visualization on the point object distribution results in predicting the initial picture of the arrangement of tourist attractions in Puncak Menara Api; and (iii) the visualization on the spatial groupings results in designing the tourist location in a three-dimensional design.
Optimizing Sustainable Tourism in North Sumatra: An Analytic Hierarchy Process Approach Using Alternative Sustainability Metrics Samerdanta Sinulingga; Riko Andika Rahmat Pohan; Erna Januarini
Journal of Research in Mathematics Trends and Technology Vol. 6 No. 1 (2024): Journal of Research in Mathematics Trends and Technology (JoRMTT)
Publisher : Talenta Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32734/jormtt.v6i1.17740

Abstract

Sustainable tourism focuses on minimizing negative impacts on the environment and local communities while maximizing economic benefits. This study identifies sustainable tourist destinations in North Sumatra using the Analytic Hierarchy Process (AHP) with various sustainability criteria. Beyond common criteria (environmental, economic, and social), it includes alternative metrics like carbon footprint, biodiversity, energy consumption, water management, community participation, local economic revenue, air quality, and visitor satisfaction. Hypothetical scores for 15 destinations were analyzed, and criteria weights were set based on sustainability priorities. Simulations considering budget constraints optimized destination selection. Results indicated that Pulau Samosir, Air Terjun Sipiso-Piso, and Taman Alam Lumbini scored highest in sustainability. These were selected for their top performance against sustainability criteria. The study concludes that incorporating alternative sustainability metrics provides a comprehensive perspective, making the model a valuable tool for policymakers and tourism managers. It also demonstrates that significant sustainability can be achieved even within budget constraints.
Tourism Development in the Lake Toba Region to Achieve the Sustainability of Local Wisdom-Based Tourism Villages in Parsingguran II Village Sinulingga, Samerdanta; Sibarani, Halasan Sugianto
International Conference on Sciences Development and Technology The 2nd ICoSDTech 2022
Publisher : International Conference on Sciences Development and Technology

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Parsingguran II Village has tourism potential which is rich in natural beauty and unique local wisdom. However, to optimize this potential, it is necessary to develop and implement a pilot village tourism model based on local wisdom. This study aims to formulate a pioneering model of a tourism village based on local wisdom in Parsingguran II Village. The research method used is qualitative research with a case study approach. Data was obtained through observation, interviews, and documentation. Research participants included local communities, traditional leaders, village government, and other related parties. The results of the study show that Parsingguran II Village has a variety of local wisdom that can be used as a tourist attraction. The existence of beautiful nature, cultural diversity, and traditional craft skills are the main potentials that can be utilized. In addition, the participation and involvement of local communities in the development and management of tourism is very important. The proposed tourism village pilot model includes several important steps. First, identifying tourism potential based on local wisdom in Parsingguran II Village. Second, the development of adequate infrastructure to support tourism activities. Third, community involvement in decision-making and tourism management. Fourth, effective tourism promotion and marketing to attract tourists. The implementation of this tourism village pilot model is expected to provide social and economic benefits for the local community of Parsingguran II Village. In addition, by prioritizing local wisdom,