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EVALUASI KESESUAIAN STRATEGI OUTSOURCING TENAGA KERJA SEBAGAI STRATEGI PENUNJANG STRATEGI GENERIK Rahmi Andini Syamsuddin Syamsuddin, Rahmi Andini
JURNAL SeMaRaK Vol. 1 No. 1 (2018): Jurnal SeMaRaK
Publisher : Universitas Pamulang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32493/smk.v1i1.1253

Abstract

ABSTRAKPenelitian ini bertujuan untuk mengidentifikasi salah satu strategi pendukung strategi generik yang digunakan oleh perusahaan dalam rangka mencapai efisiensi dan efektifitas serta kesesuaian strategi tersebut dengan strategi perusahaan. Salah satu strateginya adalah strategi outsourcing.. Strategi outsourcing yang dilakukan oleh PT Badak NGL adalah strategi outsourcing pada tenaga kerja.Jenis penelitian yang dilakukan dalam penulisan ini adalah menggunakan pendekatan kualitatif deskriptif dengan rancangan penelitian studi kasus pada PT Badak NGL, Bontang. Alur penelitian dimulai dengan menganalisis strategi perusahaan melalui analisis lingkungan eksternal serta analisis lingkungan internal yang kemudian dijabarkan melalui matriks SWOT. Kemudian melakukan evaluasi strategi outsourcing yang  memperhatikan tiga aspek: biaya, kualitas dan resiko.Kata Kunci :  industri gas alam cair, strategi outsourcing, outsourcing SDM, matriks SWOT, five force model
Pengaruh gaya Kepemimpinan Dan Disiplin kerja Terhadap Kinerja Pegawai Pada Dinas Perindustrian Dan Perdaganngan Kota Tangerang Selatan Syamsuddin, Rahmi Andini; Pratama, Angga
JURNAL SeMaRaK Vol. 6 No. 2 (2023): Jurnal Semarak
Publisher : Universitas Pamulang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32493/smk.v6i2.32279

Abstract

Penelitian ini bertujuan untuk mengetahui pengaruh Kepemimpinan dan disiplin kerja terhadapkinerja Pegawai pada Dinas perindustrian dan Peragangan Kota Tangerang selatan.. Metodeyang digunakan dalam penelitian ini adalah deskriftif kuantitatif. Teknik pengambilan sampeldalam penelitian yang berjumlah 62 responden. Analisis data menggunakan uji validitas, ujireliabilitas, uji asumsi klasik, analisis regresi, analisis koefisien korelasi, analisis koefisiendeterminasi, dan uji hipotesis. Hasil penelitian ini adalah Kepemimpinan (X1) dan disiplin kerja(X2) berpengaruh positif dan signifikan terhadap kinerja Pegawai (Y) dengan diperolehpersamaan regresi Y = 11,486 + 0,334X1 + 0,174X2. . Nilai koefisien korelasi diperoleh sebesar0,787 artinya variabel bebas dan variabel terikat memiliki hubungan yang kuat. Nilai koefisiendeterminasi atau kontribusi pengaruhnya secara simultan sebesar 61,9% . Uji hipotesis secaraparsial diperoleh angka Kepemimpinan sebesar t hitung > t tabel atau (7,506 > 2,001). Dengandemikian Ho1 ditolak dan Ha1 diterima, artinya terdapat pengaruh yang signifikan antaraKepemimpinan terhadap kinerja Pegawai. Disiplin kerja sebesar t hitung > t tabel atau (79,119> 2,001) Dengan demikian Ho2 ditolak dan Ha2 diterima, artinya terdapat pengaruh yangsignifikan antara disiplin kerja terhadap kinerja Pegawai. Uji hipotesis diperoleh nilai F hitung > Ftabel atau (47,965 > 3,15). Dengan demikian maka Ho3 ditolak dan Ha3 diterima, artinya terdapatpengaruh yang positif dan signifikan secara simultan antara Kepemimpinan dan disiplin kerjaterhadap Kinerja Pegawai pada Dinas Perindustrian dan Perdagangan Kota Tangerang Selatan.
The Influence of the Work Environment and Work Discipline on Employee Performance in the Karawaci District, Tangerang City Ahmad Rifa'i; Syamsuddin, Rahmi Andini; Rita Satria
International Journal of Educational and Life Sciences Vol. 2 No. 8 (2024): August 2024
Publisher : MultiTech Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59890/ijels.v2i8.2376

Abstract

This research aims to determine the influence of the work environment and work discipline on employee performance in the Karawaci District, Tangerang City. The research method used in this research is descriptive quantitative. The sample method used was the Simple Random Sampling technique, with a total of 87 employees. The work environment variable (X1) obtained a coefficient of determination value of 9.7%. Hypothesis testing obtained calculated t value > ttable or (3.025 > 1.988) p This strengthened by a significance value of 0.03 <0.05. then Ho1 is rejected and H1 is accepted, meaning that the work environment has a partial influence on employee performance. The results of the work discipline variable (X2) obtained a coefficient of determination value of 54.5%. Hypothesis testing obtained t value > t table or (10.0091 > 1.988) p This strengthened by a significance value of 0.00 <0.05. With Thus , H02 is rejected and Ha2 is accepted It means that discipline Work own influence in a way Partial to performance employee . As for from variable environment work and discipline Work in a way simultaneous obtained mark coefficient determination of 57.2%, the simultaneous F hypothesis test was obtained The value obtained is fcount>ftable or (56.141 > 3.11), this is also reinforced by a significance value <0.05 or (0.00 <0.05). Thus, H03 is rejected and H03 is accepted, this shows that there is a significant simultaneous influence between the work environment and work discipline on employee performance in the environment. Subdistrict Karawaci, Tangerang City.
Analysis of Marketing Strategies by Labstore in Attracting Consumer Purchase Interest in Student Products at UNPAM Derizka Inva Jaswita; Syamsuddin, Rahmi Andini; Haidilia Maharani
International Journal of Educational and Life Sciences Vol. 2 No. 8 (2024): August 2024
Publisher : MultiTech Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59890/ijels.v2i8.2417

Abstract

This study aims to evaluate the effectiveness of Labstore's current marketing strategy and identify the optimal approach to attract consumer interest in products created by Unpam students. This research employs a descriptive qualitative method, which involves describing phenomena or events as they occur. The findings of this study are as follows: First, regarding the product dimension, it is essential to focus on product quality, including durability, taste (for food and beverages), and packaging. Second, in terms of pricing, it is crucial to analyze competitors' prices for similar products to offer prices that are affordable to Labstore's primary consumers, who are mostly students. Third, the location and facilities of Labstore are generally considered good, with most participants finding Labstore a comfortable place to shop. Lastly, in the promotion dimension, the study suggests enhancing promotional efforts by adding cost-effective yet impactful media.
The Impact of Leader's Authority and Work Fulfillment on Work Performance Syamsuddin, Rahmi Andini; Fahmi Susanti
International Journal of Indonesian Business Review Vol. 2 No. 1 (2023)
Publisher : Asosiasi Dosen Peneliti Ilmu Ekonomi dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54099/ijibr.v2i1.521

Abstract

Purpose – The purpose of this study was to determine and analyze the impact of Leaders authority and work fulfillment on work performance in South Tangerang District Methodology/approach – The method used is descriptive quantitative with an associative approach. The population of all employees in South Tangerang District, the sample is 67 people, the technique of the sample is saturated. Findings – It was found that. The result of this research is that Leaders authority has a significant effect on work performance with 0,994 correlation coefficient value. there is a simultaneous significant impact between Leaders authority and work fulfillment on work performance in South Tangerang District Novelty/value – This research focus on Work Performance that influenced by leaders authority and work performance. Based on the results of the analysis, it was found that these two variable have the same strong impact.