Claim Missing Document
Check
Articles

Found 22 Documents
Search

ANALISIS PENGARUH GAYA HIDUP HEDONIS,TEKANAN TEMAN SEBAYA,LITERASI KEUANGAN,EFIKASI DIRI DAN MEDIA SOSIAL TERHADAP PERILAKU KONSUMTIF MAHASISWA DI UNIVERSITAS PRIMA INDONESIA Selvia, Cindy; Simanungkalit, Gloria Zefania; Dini, siti; Sakuntala, Dwita
Mount Hope Economic Global Journal Vol. 4 No. 1 (2026)
Publisher : Institut Teknologi dan Bisnis Kristen Bukit Pengharapan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61696/mega.v4i1.1060

Abstract

This study aims to examine the influence of a hedonic lifestyle, peer pressure, financial literacy, self-efficacy, and social media on the consumer behavior of students at Universitas Prima Indonesia. The research approach used was quantitative with descriptive methods. The study population consisted of 300 students from various faculties. The sample was determined using simple random sampling, and based on the Slovin formula with a 5% margin of error, 171 respondents were obtained. The research data were primary data collected through questionnaires and analyzed using SPSS version 25. The analysis techniques used included validity testing, reliability testing, descriptive statistical analysis, classical assumption tests (normality, multicollinearity, and heteroscedasticity), and hypothesis testing using t-tests, F-tests, and the coefficient of determination (R²). The results are expected to identify variables that significantly influence student consumer behavior, both partially and simultaneously. These findings are expected to contribute to the development of consumer behavior studies and serve as a reference for students in financial management and controlling consumer behavior.
Peningkatan Pemahaman Pelaporan Pajak Penghasilan Manajemen Yayasan Pengelola Jurnal Elektronik: Peningkatan Pemahaman Pelaporan Pajak Penghasilan Manajemen Yayasan Pengelola Jurnal Elektronik anggono, anggono; Aisyah Nasution, Siti; Teng, Sauh Hwee; Dini, Siti; Harianti, Puji; wiyah, Tar; Saputra, Ahmad; Irawan, Ari; Siregar, Melinda; Wongsosudono, Corinna
Jurnal Mitra Prima Vol. 8 No. 1 (2026): JURNAL MITRA PRIMA
Publisher : Mitra prima

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This community service activity was conducted to improve tax understanding through socialization in the form of training at Yayasan Literasi Emas Nusantara. The main issue addressed by the foundation was that many members had not yet comprehensively understood tax obligations, including tax reporting procedures. The activity was carried out using lecture-based instruction, simulations, and interactive question-and-answer sessions. To measure the improvement in participants’ understanding, pre-tests and post-tests were administered with a success indicator of an average score of 60. The pre-test results showed an average score of 43, while the post-test score increased to 62, exceeding the predetermined indicator. These results indicate that tax socialization and training effectively improved participants’ tax understanding. Furthermore, adequate tax knowledge can enhance taxpayers’ compliance and independence in reporting personal taxes. However, the limitation of this activity was the relatively short training duration; therefore, follow-up training with sufficient time allocation is recommended for deeper material comprehension.