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All Journal Jurnal Media Wahana Ekonomika JIM UPB (Jurnal Ilmiah Manajemen Universitas Putera Batam) JMBI UNSRAT (Jurnal Ilmiah Manajemen Bisnis dan Inovasi Universitas Sam Ratulangi) SEIKO : Journal of Management & Business Fair Value: Jurnal Ilmiah Akuntansi dan Keuangan YUME : Journal of Management Management Studies and Entrepreneurship Journal (MSEJ) STUDI PELAKSANAAN SELFMEDICATION PADA PENDERITA DIARE BERDASARKAN TINGKAT PENGETAHUAN MASYARAKAT PESISIR KECAMATAN SOROPIA KABUPATEN KONAWE Jurnal Disrupsi Bisnis Jurnal Puan Indonesia Journal Of Entrepeneurship and Strategic Management (JESM) SCIENTIA JOURNAL : Jurnal Ilmiah Mahasiswa
Siagian, Mauli
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Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Environmental Science Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Public Health Social Sciences Other

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Pengaruh Kualitas Layanan Dan Kepuasan Pelanggan Terhadap Loyalitas Pelanggan Pada JNT Expres Cabang Batam Safitri, Eka Rahma; Siagian, Mauli
SEIKO : Journal of Management & Business Vol 7, No 1.1 (2024)
Publisher : Program Pascasarjana STIE Amkop Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37531/sejaman.v7i1.6636

Abstract

Penelitian ini bertujuan untuk menginvestigasi pengaruh kualitas layanan dan kepuasan pelanggan terhadap loyalitas pelanggan pada JNT Expres cabang Batam. Populasi yang akan dikaji adalah pelanggan yang telah menggunakan jasa layanan pengiriman barang JNT Expres cabang Tanjung Piayu pada tahun Agustus 2023 dengan berjumlah 60.203 pelanggan. Teknik penentuan sampel dapat dilalui dengan rumus Slovin yang telah menghasilkan 397 responden. Proses analisis data menggunakan pendekatan regresi linier berganda, yang meliputi pengujian terhadap uji kualitas data, uji asumsi klasik, uji pengaruh dan uji hipotesis. Hasil analisis regresi linier berganda menunjukkan bahwa kualitas layanan memiliki pengaruh sebesar 28,4% terhadap loyalitas pelanggan. Kepuasan pelanggan memiliki pengaruh sebesar 35,0% loyalitas pelanggan. Temuan dari koefisien determinasi (R2) menunjukkan bahwa secara keseluruhan, kualitas layanan dan kepuasan pelanggan dapat menjelaskan 65,1% variasi dalam loyalitas pelanggan. Selain itu, uji t dan uji F menunjukkan bahwa baik kualitas layanan dan kepuasan pelanggan memiliki pengaruh positif dan signifikan secara parsial maupun secara simultan terhadap loyalitas pelanggan pada JNT Expres cabang Batam. Kata Kunci: Kepuasan Pelanggan. Kualitas Layanan, Loyalitas Pelanggan. Abstract This research aims to investigate the influence of service quality and customer satisfaction on customer loyalty at JNT Express Batam branch. The population to be studied are customers who have used the JNT Express goods delivery service at the Tanjung Piayu branch in August 2023, totaling 60,203 customers. The sampling technique can be used using the Slovin formula which has produced 397 respondents. The data analysis process uses a multiple linear regression approach, which includes testing data quality tests, classical assumption tests, influence tests and hypothesis tests. The results of multiple linear regression analysis show that service quality has an influence of 28.4% on customer loyalty. Customer satisfaction has an influence of 35.0% on customer loyalty. Findings from the coefficient of determination (R2) show that overall, service quality and customer satisfaction can explain 65.1% of the variation in customer loyalty. In addition, the t test and F test show that both service quality and customer satisfaction have a positive and significant influence partially or simultaneously on customer loyalty at JNT Express Batam branch. Keywords: Customer Satisfaction, Customer Loyalty, Service Quality.
Peran Guru dan Lingkungan Sekolah dalam Membentuk Karakter Anak di SMK Hang Nadim Batam Siagian, Mauli; Wasiman, Wasiman; Sitorus, David Humala
PUAN INDONESIA Vol. 6 No. 2 (2025): Jurnal Puan Indonesia Vol 6 No 2 Januari 2025
Publisher : ASOSIASI IDEBAHASA KEPRI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37296/jpi.v6i2.325

Abstract

Hang Nadim Batam Vocational School is one of the vocational schools that has a fairly good reputation in Batu Aji Batam, so because of this it has become a reference for people in the surrounding area to send their children to school. The strategic location and affordable costs are considerations made by parents when sending their children to Hang Nadim Vocational School. Some of the majors available at the school include Accounting, Electrical Engineering and Automotive, which are majors that are in great demand by prospective students. Community service carried out by a team of Putera Batam University lecturers aims to share knowledge with the community/school, which is one form of the Tri Dharma of Higher Education. The current theme of service is the role of teachers and school culture in forming superior students at Hang Nadim Vocational School, Batam, which is an analysis and the results of a survey conducted by the service team at Hang Nadim Vocational School, Batam. The results of the service carried out can be concluded, namely: 1) The role of teachers is very important in educating superior students who have character so that students can have skills and competencies that can compete in society. 2) A good school environment that supports student activities can provide superior student growth and be responsible for the tasks and obligations given by the teachers. School culture can shape the character of students who are able and adapt quickly by sharing a more flexible environment so as to provide students with comfort in completing their studies.
Pengaruh Kepercayaan, Promosi dan Saluran Distribusi Terhadap Keputusan Pembelian pada PT Eljipi Global Servis Stephanie, Stephanie; Siagian, Mauli
YUME : Journal of Management Vol 8, No 1.1
Publisher : Pascasarjana STIE Amkop Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37531/yum.v8i1.8000

Abstract

Penelitian ini bertujuan untuk menganalisis variabel Kepercayaan, Promosi dan Saluran Distribusi terhadap Keputusan Pembelian pada PT Eljipi Global Servis. Jenis penelitian ini adalah deskriptif dengan metode kuantitatif, dimana penelitian berfokus pada pengukuran realitas sosial, menggunakan pertanyaan untuk menilai kualitas suatu peristiwa, sambil menyusun penelitian melalui angka-angka menggunakan analisis statistik deskriptif. Populasi dalam penelitian ini adalah pelanggan PT Eljipi Global Servis. Teknik pengambilan sampel yang digunakan adalah non probability sampling dengan purposive sampling.  adapun jumlah sampel adalah sebanyak 100 orang yang didapat dengan menggunakan rumus Lemeshow. Jenis data yang digunakan dalam penelitian ini adalah data kuantitatif. Sedangkan sumber datanya adalah sumber data primer dan sekunder. Teknik analisis data menggunakan regresi linear berganda dengan menggunakan bantuan program SPSS versi 30. Hipotesis di uji dengan menggunakan uji t pada α = 0.05. Hasil penelitian ini menunjukan bahwa Kepercayaan, Promosi dan Saluran Distribusi berpengaruh positif dan siginifikan terhadap Keputusan Pembelian pada PT Eljipi Global Servis.  Kata Kunci: Kepercayaan; Promosi; Saluran Distribusi; Keputusan Pembelian.
Pengaruh Disiplin Kerja, Beban Kerja dan Pengawasan Terhadap Kinerja Karyawan Pada PT AMTEK Napitupulu, Yopita Kristina; Siagian, Mauli
SEIKO : Journal of Management & Business Vol 6, No 2.1 (2023)
Publisher : Program Pascasarjana STIE Amkop Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37531/sejaman.v6i2.5095

Abstract

Penelitian ini bertujuan untuk menganalisis pengaruh disiplin kerja, beban kerja dan pengawasan terhadap kinerja karyawan pada PT AMTEK Batam. Penelitian ini menggunakan pendekatan statistik deskriptif dan kuantitatif dengan populasi 571 karyawan yang bekerja di PT Amtek Batam dan sampel dalam penelitian ini berjumlah 85 responden dan menggunakan kuesioner sebagai instrument pengumpulan data. Dari analisis data diperoleh hasil bahwa disiplin kerja berpengaruh terhadap kinerja karyawan dengan t hitung (2,466) > t tabel (1,664), beban kerja berpengaruh terhadap kinerja karyawan dengan t hitung (2,263) > t tabel (1,664) dan pengawasan berpengaruh terhadap kinerja karyawan dengan t hitung (5,655) > t tabel (1,664). Secara simultan hasil uji F disiplin kerja, beban kerja dan pengawasan berpengaruh terhadap kinerja karyawan dengan nilai F hitung (13,141) > F tabel 2,49). Kata Kunci: Disiplin Kerja, Beban Kerja, Pengawasan, Kinerja Karyawan
Pengaruh Kreativitas Kerja, Pengalaman Kerja, dan Motivasi Kerja terhadap Kinerja Karyawan PT Indo Kreasi Grafika Apryani, Kristin; Siagian, Mauli
SEIKO : Journal of Management & Business Vol 6, No 1 (2023): January - Juny
Publisher : Program Pascasarjana STIE Amkop Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37531/sejaman.v6i1.4226

Abstract

Penelitian bermanfaat untuk mengetahui pengaruh kreativitas kerja, pengalaman kerja, dan motivasi kerja secara parsial dan simultan terhadap kinerja karyawan PT Indo Kreasi Graphic. Populasi penelitian adalah 115 karyawan di semua departemen. Ukuran sampel yang dikumpulkan untuk penelitian ini adalah 115 responden. Pengujian menggunakan metode sampling jenuh, yang digunakan untuk metode sampling. Penggunaan kuesioner merupakan metode pengumpulan data. Pengolahan data dilakukan dengan menggunakan aplikasi SPSS versi 26. Metode penelitian yang digunakan adalah metode kuantitatif. Hasil pengujian menunjukkan bahwa kreativitas kerja berpengaruh positif dan signifikan terhadap kinerja karyawan PT Indo Kreasi Grafika, diperoleh t hitung 3,846 > t tabel 1,98118. Hasil pengujian menunjukkan bahwa pengalaman kerja berpengaruh positif dan signifikan terhadap kinerja karyawan PT Indo Kreasi Graphic, dimana diperoleh t hitung 2,067 > t tabel 198118. Hasil pengujian menunjukkan bahwa motivasi kerja berpengaruh positif dan signifikan terhadap kinerja karyawan. kinerja PT Indo Kreasi Graphic, diperoleh t hitung 7.600 > t tabel 1.98118. Hasil pengujian juga menunjukkan bahwa kreativitas kerja, pengalaman kerja, dan motivasi kerja secara simultan berpengaruh terhadap kinerja karyawan PT Indo Kreasi Graphic, dimana f hitung 53,233 > f tabel 2,68. Kata Kunci: Kreativitas Kerja; Pengalaman Kerja; Motivasi Kerja; Kinerja Karyawan; Kuantitatif
PENGARUH DISIPLIN KERJA, PENGALAMAN KERJA DAN BUDAYA ORGANISASI TERHADAP KINERJA KARYAWAN PADA PT KUMALA INDONESIA SHIPYARD Amalia, Suci; Siagian, Mauli
SCIENTIA JOURNAL Vol 2 No 2 (2020)
Publisher : LPPM Universitas Putera Batam

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Human resources are main resources in an organization that functions as main organization and the activities of the organization as well as one of the main spearheads for each organization's operations. And besides increasing human resources also required aspects of the company that are needed to provide knowledge well to carry out direction of the organization. Purpose of this study was to study the partial and simultaneous interaction of work discipline variables, work experience, and organizational culture on employee performance at PT Kumala Indonesia Shipyard. This quantitative study used sampling technique of 107 participants. Data collection was carried out by questionnaire interviews with all respondents using a Likert scale as a measurement scale and SPSS Version 22 as a data processing application. As a result of the T-Test, the partial variables of work coordination, work experience, and organizational culture have a positive and significant influence on the performance of the employees of PT Kumala Indonesia Shipyard. And results of the F Test states that simultaneous work variables and positive and significant work experience on employee performance, work experience and simultaneous organizational culture have a positive and significant effect on employee performance.
PENGARUH MOTIVASI DAN LINGKUNGAN KERJA TERHADAP KINERJA KARYAWAN PADA PT ETOWA PACKAGING INDONESIA DI KOTA BATAM Pasaribu, Fitra; Siagian, Mauli
SCIENTIA JOURNAL Vol 1 No 2 (2019): Volume 1 No 2 2019
Publisher : LPPM Universitas Putera Batam

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Human resources are the most important asset in a company or organization, so that the company is expected to be able to manage HRM as well as possible so that there is no performance degradation for each employee. The purpose of this study was to determine the effect of motivation and work environment on employee performance. The sampling technique used in this study is the slovin formula, with data collection methods through questionnaires. Un campione totale in 115 persone provenienti from the 162 popoluzioni. Furthermore, the data that has been collected in this study is measured by many linear analyzers using SPSS 25. The results of this study show that from the test results t, it is known that for independent variables, motivation has a significant effect on employee performance, and the work environment has a significant effect on employee performance. The F test result of 77.572 is greater than f table of 3.08 with level of truth of 0.000 the alpha value of 0,05 is smaller than the level og signifincance. indicating that the motivation variable, and the work environment variable together have an effect on employee performance.
Pengaruh Keberagaman Produk, Kualitas Produk Dan Citra Merek Terhadap Keputusan Pembelian Kosmetik Wardah Di Batam Center Maurine Givanka Ningsih; Siagian, Mauli
SCIENTIA JOURNAL Vol 6 No 2 (2024): Scientia Journal
Publisher : LPPM Universitas Putera Batam

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33884/scientiajournal.v6i2.8226

Abstract

This research aims to investigate the influence of product diversity, product quality and brand image onpurchasing decisions for Wardah cosmetics in Batam Center. The population that is the focus of thisresearch is Wardah consumers at Guardian One mall Batam and the number is based on sales data inAugust 2023 of 317 customers. A sample of 177 respondents was selected using the Slovin formula method.Data analysis was carried out using a multiple linear regression approach. The analysis process includestesting data quality tests, classical assumption tests, influence tests and hypothesis tests. The results ofmultiple linear regression analysis show that product diversity has an influence of 23.1% on purchasingdecisions. Product quality has an influence of 25.8% on purchasing decisions. Brand image has an influenceof 36.0% on purchasing decisions. Findings from testing the coefficient of determination (R2) show thatproduct diversity, product quality and overall brand image can explain around 63.8% of the variation inpurchasing decisions. In addition, the results of the t test and F test indicate that product diversity, productquality and brand image, both partially and simultaneously, have a positive and significant influence on thedecision to purchase Wardah cosmetics at Batam Center.
PERAN GURU DAN BUDAYA SEKOLAH DALAM MEMBENTUK SISWA UNGGUL PADA SEKOLAH SMK HANG NADIM BATAM Wasiman, Wasiman; Realize, Realize; Siagian, Mauli
PUAN INDONESIA Vol. 7 No. 1 (2025): Jurnal PUAN Indonesia Vol. 7 No. 1 Juli 2025
Publisher : ASOSIASI IDEBAHASA KEPRI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37296/jpi.v7i1.392

Abstract

Tri Dharma Perguruan Tinggi is the responsibility of every lecturer as a form of contribution to the community as a form of recognition of the knowledge they have so that the role of lecturers can be maximized in an effort to help educate the next generation of the nation. Community service is currently being carried out at SMK Hang Nadim Batam by taking the title The Role of Teachers and School Culture in Forming Excellent Students. The title was chosen because it was inspired by how important teachers are in forming an excellent generation and how school culture includes normative values and ethics that are currently starting to fade in schools and in society. School culture is a bond of norms that must be obeyed by every individual in the school such as the habit of greeting each other, getting used to discipline, getting used to living healthily by maintaining a clean environment, these are good habits that are now starting to fade in schools and society. The role of teachers as good examples is expected to restore the noble values of school culture that are currently starting to disappear, the question is why teachers, yes because teachers are the right figures who are role models in schools and society. School culture with the decreasing level of student discipline in various matters such as doing assignments at school and at home is also the responsibility of teachers assisted by parents of students so that they can work together in disciplining and cultivating students to be responsible for the tasks and work given to them.  
UTILIZATION OF AI TO ENHANCE STUDENT ENTREPRENEURSHIP ON SOCIAL MEDIA PLATFORMS Sitorus, David Humala; Wasiman, Wasiman; Siagian, Mauli; Wage, Sunarto
JIM UPB (Jurnal Ilmiah Manajemen Universitas Putera Batam) Vol 13 No 1 (2024): Volume 13 Nomor 1 Tahun 2024
Publisher : Universitas Putera Batam

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33884/jimupb.v13i1.9454

Abstract

This study examines the utilization of artificial intelligence (AI) in automating promotional content to enhance student entrepreneurship on social media platforms. By leveraging AI technologies, student entrepreneurs can efficiently generate, manage, and optimize promotional content, significantly improving engagement and reach. The study highlights key AI tools and algorithms that enable personalized and data-driven content creation, demonstrating their impact on marketing effectiveness. Conducted at Universitas Putera Batam with 100 student respondents, the research provides insights into the advantages and challenges of integrating AI into social media strategies for student-led businesses, ultimately fostering innovation and entrepreneurial growth in the academic environment
Co-Authors Apryani, Kristin evyanto, winda Graicelda, Rayni Haldy, Muhammad Hartono, Tommy Kilvin, Kilvin Lubna Salsabila Manurung, Edward Maurine Givanka Ningsih Napitupulu, Yopita Kristina Ningsih, Maurine Givanka Pasaribu, Fitra Realize, Realize Safitri, Eka Rahma Sitohang, Girltry Persada Sitorus, David Humala Situmorang, Betharia Claudina Stephanie Stephanie Suci Amalia Tama, Eligius Chlorella wage, Sunarto Wasiman, Wasiman