Article Per Year (5 Year)
p-Index From 2021 - 2026
2.679
P-Index
This Author published in this journals
All Journal YUME : Journal of Management Ecobisma (Jurnal Ekonomi, Bisnis dan Manajemen) Management Studies and Entrepreneurship Journal (MSEJ) Jurnal Pengabdian Masyarakat Khatulistiwa Economics and Digital Business Review Journal of Applied Data Sciences GOVERNANCE: Jurnal Ilmiah Kajian Politik Lokal dan Pembangunan Jurnal Pengabdian Masyarakat : Pemberdayaan, Inovasi dan Perubahan IKA BINA EN PABOLO : PENGABDIAN KEPADA MASYARAKAT Innovative: Journal Of Social Science Research IIJSE
Rambe, Bhakti Helvi
Unknown Affiliation
Religion Aerospace Engineering Arts Humanities Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Earth & Planetary Sciences Economics, Econometrics & Finance Education Environmental Science Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Public Health Social Sciences Other

Published : 17 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 4 Documents
Search
Journal : IIJSE

 1 
The Effect of Business Location on Sales Result in the Traditional Market Hanum, Fauziah; Ritonga, Zuriani; Rambe, Bhakti Helvi
Indonesian Interdisciplinary Journal of Sharia Economics (IIJSE) Vol 4 No 1 (2021): Sharia Economics
Publisher : Sharia Economics Department Universitas KH. Abdul Chalim, Mojokerto

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31538/iijse.v4i1.1515

Abstract

Accuracy in choosing a location is one of the factors that determine the success of a business. Entrepreneurs always have a location close to customers in order to provide primary service to customers so that relationships can be maintained properly. The right business location is expected to meet consumer expectations in order to obtain profit, but if there is an error in choosing a business location automatically the maximum profit will not be obtained by the entrepreneur. The purpose of this research was to determine the effect of choosing a business location on sales. The selection of sales locations is very influential on the sales results of traders. Place/location of business is one element of the marketing mix which is very important for the continuity of a business. This type of research includes field research, namely the new market clothing store and the old market in the Rantauprapat. This research is descriptive, because this study seeks to collect existing facts. This research focuses on efforts to reveal a problem and the situation as it is, which is examined is the technique of interviewing and documentation. While the data analysis was carried out using the data obtained in the form of descriptions, then the data were analyzed using inductive thinking. The results of the research indicate that there is a very strong relationship between the place of business and the profit. The place of business has a positive effect on the profits obtained by the trader.
The Effect of Training on Employee Performance by Mediating Organizational Commitment and Motivation at the Labuhanbatu Youth and Sports Culture and Tourism Service Siagian, Mahroni Permata Indah; Siregar, Zulkifli Musanip; Rambe, Bhakti Helvi
Indonesian Interdisciplinary Journal of Sharia Economics (IIJSE) Vol 6 No 1 (2023): Sharia Economics
Publisher : Sharia Economics Department Universitas KH. Abdul Chalim, Mojokerto

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31538/iijse.v6i1.2199

Abstract

The study aims to analyze the effect of training on employee performance with organizational commitment and motivation as mediating variables. This research was conducted at the Labuhanbatu Youth and Sports Culture and Tourism Office. This study uses a quantitative method with path analysis (Path Analysis). This study uses an analytical tool in the form of IBM SPSS 25 Software to facilitate the analysis process. On the results of the t-test on training (X) on organizational commitment (Z1) it has a tcount (3.84) > ttable (1.66) which means Ha is accepted and Ho is rejected, with a significance value smaller than the probability value or 0.000 <0 .05 it can be concluded that training (X) has a positive and significant influence on organizational commitment (Z1). The t-test on training (X) on motivation (Z2) has a tcount (4.18) > ttable (1.66) which means that Ha is accepted and Ho is rejected, with a significance value smaller than the probability value or 0.000 <0.05, so it can be concluded that training (X) has a positive and significant effect on motivation (Z2). The t-test on training (X) on employee performance (Y) has a tcount (5.54) > ttable (1.66) which means Ha is accepted and Ho is rejected, with a significance value smaller than the probability value or 0.000 <0.05 it can be concluded that training (X) has a positive and significant influence on employee performance (Y). The t-test on organizational commitment (Z1) to employee performance (Y) has a tcount (7.99) > ttable (1.66) which means that Ha is accepted and Ho is rejected, with a significance value smaller than the probability value or 0.000 <0. 05 it can be concluded that organizational commitment (Z1) has a positive and significant influence on employee performance (Y). The t-test on motivation (Z2) on employee performance (Y) has a tcount (11.20) > ttable (1.66) which means Ha is accepted and Ho is rejected, with a significance value smaller than the probability value or 0.000 <0.05 it can be concluded that motivation (Z2) has a positive and significant influence on employee performance (Y).
Factors Affecting Consumer Taste in Determining the Type of Drink Agades.id Labuhanbatu Nasution, Andre Agasi Pratama; Parlaungan, Ade; Rambe, Bhakti Helvi
Indonesian Interdisciplinary Journal of Sharia Economics (IIJSE) Vol 6 No 3 (2023): Sharia Economics
Publisher : Sharia Economics Department Universitas KH. Abdul Chalim, Mojokerto

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31538/iijse.v6i3.3725

Abstract

The progress of a food and beverage product business can be noticed through its advertisements because by advertising its products, people will recognize it. Brand image also supports the success of a business, because a brand that is known to the wider community will influence consumer desires. Lastly is product design, where the form of packaging also influences consumer tastes from AGADES.ID, especially ZOZU products. Based on the results of the analysis and discussion that has been carried out, it can be concluded that the partial hypothesis testing shows that the advertising variable has a positive and significant effect on the consumer’s taste variable, the brand image variable has a positive and significant effect on the consumer's taste variable and the product design variable has a positive and significant effect on variable consumer tastes. This result means that the variable consumer taste can be influenced by advertising, brand image, and product design variables by 30.4%, while the remaining 69.6% is influenced by other factors not discussed in this study, such as discipline, motivation, and so forth.
The Influence of Marketing Mix, Atmosphere, and Purchase Interest on Purchasing Decisions at Warkop Gelas Batu 5 Ahmad Yani Rantauprapat Multi, Sri Indah; Syahputra, Rizki; Rambe, Bhakti Helvi
Indonesian Interdisciplinary Journal of Sharia Economics (IIJSE) Vol 5 No 2 (2022): Sharia Economics
Publisher : Sharia Economics Department Universitas KH. Abdul Chalim, Mojokerto

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31538/iijse.v5i2.4174

Abstract

This research aims to determine the influence of marketing mix, atmosphere, and buying interest on purchasing decisions at Warkop Kaca Batu 5 Ahmad Yani Rantauprapat as well as the relationship between the contribution of each factor that influences purchasing decisions at Warkop Kaca Batu 5 Ahmad Yani Rantauprapat. The method in this research is quantitative. In this research, the population is the customers or consumers at Warkop Gelas Batu 5 Ahmad Yani Rantauprapat. The data analysis method used is multiple linear regression analysis, and hypothesis testing (partial test, simultaneous test, and coefficient of determination). Based on the research results, it is known that the Marketing Mix variable influences purchasing decisions at Warkop Gelas Batu 5 Ahmad Yani Rantauprapat partially (by itself) based on the Sig value for the Marketing Mix variable being smaller than 0.05 and tcount being greater than ttable (1.985) while the Atmosphere and Buying Interest variables does not have a partial (alone) effect on purchasing decisions at Warkop Gelas Batu 5 Ahmad Yani Rantauprapat. Based on the F Test, it is known that Marketing Mix, Susana Cafee, and Purchase Interest simultaneously influence Purchase Decisions at Warkop Gelas Batu 5 Ahmad Yani Rantauprapat in terms of the Sig value. 0.000 < 0.05 and the calculated F value is 28.840 > from F table 2.31. Based on the Adjusted R-Square of 0.458, the contribution value of the Influence of Marketing Mix, Atmosphere, and Buying Interest on Purchasing Decisions at Warkop Gelas Batu 5 Ahmad Yani Rantauprapat is 45.8% and the remaining 54.2% is influenced by other factors outside of this research.
Co-Authors Amalia, Kiki Dhea Amanda, Ade Trya Anita Sri Rejeki Hutagaol, Anita Sri Rejeki Aritonang, Yuliana Br Aziz, Tengku Irwan Fatimah Siregar Fauziah Hanum Fauziah, Ridha Febriyanti, Ade Eka Fransiska, Hesti Gaja, Eggi Ok Pernanda Gulo, Nur Ainun Hanum, Fauziah Harahap, Melisa Harahap, Tongku Hamonangan Limbong, Christine Herawati Muhammad Raja Siregar Multi, Sri Indah Munthe, Ibnu Rasyid Nasution, Andre Agasi Pratama Pane, Amaliah Parlaungan, Ade Prayoga, Yudi Pristiyono, Pristiyono Rafika, Mulya Richi Andrianto Ritonga, Irna Alfaini Ritonga, Ricky Hamdani Ritonga, Zuriani Sari, Emi Ratna Sari, Novi Fitriandika Siagian, Mahroni Permata Indah Sihite, Holong Marhula Siregar, Mardiana Siregar, Marlina Siregar, Raihan Akbar Siregar, Zulkifli Musanip Sitanggang, Kamsia Dorliana Syahputra, Rizki Tanjung, Soibatul Aslamiyah Tompul, Fahreza Br Zebua, Yuniman