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All Journal Jurnal Ekonomi & Bisnis PNJ (JEKBIS PNJ) Jurnal Pendidikan Ekonomi (JUPE) YUME : Journal of Management JURNAL EKONOMI SAKTI (JES) Jurnal Ilmiah Akuntansi Manajemen Economics and Digital Business Review Jurnal Ekonomi Bisnis, Manajemen dan Akuntansi (JEBMA) Jurnal Bisnis Mahasiswa Jurnal Bisnis dan Kewirausahaan Balance: Jurnal Ekonomi
Indrayani, Syarthini
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Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Health Professions Social Sciences Other

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CONSUMER PERCEPTIONS OF SAJIKU BRAND SEASONING FLOUR, AJINOMOTO PRODUCTS AT A GENERAL STORE (CASE STUDY AT NISA SHOP) susilowati, susilowati; Ruliaty, Ruliaty; Indrayani, Syarthini
Jurnal Ekonomi Balance Vol. 15 No. 1 (2019): (June 2019)
Publisher : Perpustakaan dan Penerbitan Unismuh Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26618/jeb.v14i2.2080

Abstract

This study aims to determine perceptions of flour spices brand Sajiku at grocery store ( case study at Nisa store ) .Type of research used in research is case study research with qualitative descriptive approach.  Data obtained through questionnaires, interviews, observations and documentation.  Samples in this study were obtained by accidental sampling technique that is 30 people.  Data obtained from respondents tabulated then analyzed with Likert Scale.  Based on the result of research from the questionnaire filling by respondents it can be concluded that the majority of respondents gave answers category Strongly Agree about Sajiku spice flour.  This proves that Sajiku brand seasoning flour is well received by consumers.
Co-Authors A. Tenri Syahriani Achsanuddin, Andi Nur Alfiyyah, Ashma Fiya Arman, Andi Dian Pratiwi Dwita Ansir, Ratna Faturrahman Kalla, Sherry Adelia Natsir Khatimah, Khusnul Luhur, Muh. Fiqih Adya Mansyur Mansyur Mira Mira Mira Muh. Rusdi Muhaimin Muhaimin Muhaimin Muttiarni Muttiarni, Muttiarni Nurmagfirah, Nurmagfirah Putri, Lulu Nurrahmawati Romadhoni, Buyung Ruliaty Ruliaty, Ruliaty Salam Salam, Salam Saputera, Muliadi takdir sarda, Sultan Susilowati Susilowati Syahraeni, A.Tenri