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Improving communication skills through online chatting Hilda Cahyani; Mariana Hoesny
Jurnal Linguistik Terapan JLT Volume 1 No 2, 2011
Publisher : UPT P2M Politeknik Negeri Malang

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Abstract

Making the best use of technology has now become a challenge for language teachers. Most language teachers know how difficult it is to get students to use language in class, even more so in a meaningful way, especially at the oral level. Using online chatting can provide learners with opportunities for language interaction since it is within the context that negotiation of meaning and interlanguage development are most likely to occur. Second language acquisition research indicates that negotiation promotes interlanguage development and that learners are most likely to negotiate if opportunities for language interaction are provided. When used strategically with careful planning and focused discussions, chat can be a powerful learning tool which can engage the students with meaningful learning process. Through one-on-one conversations with the instructor, small group work, pairs, individual study of transcripts, and interviews, chat can accommodate difference learning styles. It can be a valuable option to language class, facilitating learning and enhancing communications. Thus, it is essential that language courses use online chat which can bring students to extend the learning process well beyond the traditional classroom approach, since it leads to effective communication tool that fosters a fascinating, authentic and enriching learning experience. The paper is elaborating how to set up online chatting activities in the learning of English as a foreign language. It also describes the strengths of this approach from a pedagogical point of view.
Penerjemahan film dan tantangannya: studi kasus serial film “Sex and The City” Hilda Cahyani
Jurnal Linguistik Terapan JLT Volume 1 No 1, 2011
Publisher : UPT P2M Politeknik Negeri Malang

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Abstract

Ditengah menggeliatnya industri film di Indonesia, kebutuhan akan subtitling tak bisa dihindari. Subtitling, atau terjemahan film, berfungsi membantu penikmat film dalam memahami cerita. Makalah ini mengupas uniknya penerjemahan film dan mengevaluasi ketepatan penerjemahan dalam film “Sex and the City”, suatu serial drama komedi TV HBO yang terkenal. Pendekatan pragmatik dilakukan dalam mengevaluasi ketepatan terjemahannya dan dibuktikan bahwa kualitasnya baik. Meskipun demikian, beberapa ungkapan yang syarat dengan muatan budaya seperti ungkapan humor dan vulgar hendaklah menjadi perhatian seorang subtitler untuk memelihara aspek pragmatiknya disamping mereka juga harus mempertimbangkan ruang dan waktu (segi tampilan) dalam subtitling.
PENGELOLAAN DAN MONITORING DATABASED PELANGGAN DENGAN LITERASI FITUR MS. EXCEL PADA UMKM KRIPIK TEMPE SANAN RIZKY BAROKAH DI KOTA MALANG Sanita Dhakirah; Hilda Cahyani; Isnaini Nur Safitri; Aisyah Vanadia Rubianto; Novitasari
Jurnal Pengabdian kepada Masyarakat Vol. 10 No. 2 (2023): JURNAL PENGABDIAN KEPADA MASYARAKAT 2023
Publisher : P3M Politeknik Negeri Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33795/abdimas.v10i2.4512

Abstract

In this modern era, doing business requires a marketing strategy to market a product. One good marketing method is to utilize a customer database. A database is a collection of data or information stored systematically. Meanwhile, the customer database is data that contains customer personal information, such as name, email, telephone number, age, gender, product search history, transaction history and other demographic and psychographic data. This database can be used to build and maintain a business, as well as establishing good relationships with customers. As Micro, Small and Medium Enterprises (MSMEs), the hope is that they can keep up with developments by becoming familiar with data. When you are data literate, it will make it easier for MSMEs to develop their business in this digital era. The customer database will help MSMEs reach more consumers. Utilizing data coupled with knowledge in processing customer databases is one of the keys to successfully managing a business. As an MSME actor, you must also be able to use data optimally. The Sanan tempeh chips center, as one of the areas in Malang City, is the center of a home industry that produces tempeh chips that are still surviving in this global era. The aim of this research is to help MSMEs to manage customer databases, business actors know and of course create the best business strategies
PELATIHAN USAHA KAWASAN PARIWISATA DI DESA TULUS BESAR, KECAMATAN TUMPANG, KABUPATEN MALANG Hilda Cahyani; Nadia Hanayeen; Alvin Nouval; Mariana Ulfah Hoesny; Sugeng Hariyanto
Jurnal Pengabdian kepada Masyarakat Vol. 11 No. 2 (2024): JURNAL PENGABDIAN KEPADA MASYARAKAT 2024
Publisher : P3M Politeknik Negeri Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33795/abdimas.v11i2.6608

Abstract

This community service is aimed at accommodating the needs of the Tulus Besar village community, Tumpang District in improving the ability to manage natural tourist attractions and the potential of tourist villages in the Tulus Besar tourist village area by involving tourism business actors (travel agents) to increase tourist visits, both local and foreign. Participants in this training are tourism business actors in Tulus Besar village. Through this activity, it is hoped that there will be an increase in the economic value of tourism and arts potential as well as the quality of human resources for the managers of the tourist village through increasing the ability to manage tourist attractions and tourist villages owned by the Tulus Besar village community. This activity was carried out in five stages, namely planning (to find out the number of participants who are involved and the materials needed for the training), coordination to do a survey, survey with village officials and travel agents (to ensure the plans made are by needs), Focus Group Discussion, monitoring and evaluation (giving questionnaires to training participants regarding training implementation and materials).
PELATIHAN PENGELOLAAN DAN PEMASARAN PRODUK UMKM SEBAGAI PENDUKUNG USAHA KAWASAN PARIWISATA DI DESA DUWET, KECAMATAN TUMPANG, KABUPATEN MALANG Pritantina Yuni Lestari; Prima Beauty Kartikasari; Hilda Cahyani; Isnaini Nur Safitri; Aulia Nourma Putri; Siti Rohani
Jurnal Pengabdian kepada Masyarakat Vol. 11 No. 2 (2024): JURNAL PENGABDIAN KEPADA MASYARAKAT 2024
Publisher : P3M Politeknik Negeri Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33795/abdimas.v11i2.6610

Abstract

This community service is aimed at accommodating the needs of tourism area business actors in Duwet Village in improving the management and marketing of MSME products through Focused Group Discussion (FGD). Participants in this activity are business actors in the tourism area in Duwet village, Malang. This activity is expected to improve the quality of MSME products in Duwet Village through product management and marketing, which then can be implemented to provide better services to visitors to the Duwet Village tourism area. This activity was carried out in some stages, namely planning (to find out the number of participants who were involved and the materials needed for the training), coordination with the related parties (representative of partner village members, travel agent, and tour guide) to ensure the plans made are in accordance with needs, preparation of Focused Group Discussion (FGD) materials, survey to the exact location in the partner village to ensure the prepared materials are suitable with the condition of the village, doing FGD with the, and evaluation which is giving questionnaires to the participants regarding the implementation and materials.
PENDAMPINGAN PENINGKATAN KAPASITAS PRODUKSI DAN KUALITAS PENGEMASAN MELALUI HIBAH MESIN PRESS DESA DUWET, KABUPATEN MALANG Alvin Nouval; Hilda Cahyani; Ellyn Eka Wahyu; Galuh Zuhria Kautzar; Cahyo Ramadhan Pratama
Jurnal Pengabdian kepada Masyarakat Vol. 12 No. 2 (2025): JURNAL PENGABDIAN KEPADA MASYARAKAT 2025
Publisher : P3M Politeknik Negeri Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33795/abdimas.v12i2.9015

Abstract

This community service program aims to provide assistance to members of the Dasa Wisma group in Duwet Village, Tumpang District, Malang Regency. The many local beverage products produced by residents of this village face challenges in production capacity and packaging quality. The manual packaging process still in use often results in untidy packaging, low durability, and less appealing product appearance. This situation not only hinders broader product marketing but also reduces competitiveness in the market. To address these issues, the procurement of cup and packaging sealing machines is an effective solution. These machines can speed up the packaging process while improving the quality and appeal of local products. This community service activity involves the procurement of cup and packaging sealing machines and guidance on their use for producers in Duwet Village, Tumpang District, Malang Regency. The provision of these tools can offer significant benefits, such as increasing packaging efficiency; ensuring tidier, stronger, and more visually appealing packaging; supporting product protection during distribution; enhancing product competitiveness in wider markets; and ensuring consistent packaging quality on an ongoing basis. With this solution, residents of Duwet Village can be more competitive while also boosting the economic growth of the local community.
An Analysis of Persuasive Language Found in TXTURE and Dr. Martens Instagram Advertisement Mohammad Andre Noer Kholis; Hilda Cahyani; Abdul Muqit
JLT Jurnal Linguistik Terapan JLT Volume 15 No 2, 2025
Publisher : UPT P2M Politeknik Negeri Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33795/jlt.v15i2.7548

Abstract

This thesis examines the persuasive language techniques used in Instagram advertisements by two leather shoe brands, TXTURE and Dr. Martens, from 2021 to 2023, highlighting how social media has transformed brand communication strategies. Using qualitative content analysis and a survey to assess audience perceptions, the study identifies a range of persuasive appeals—emotional, logical, and social—used in varying styles and frequencies by both brands. TXTURE primarily relies on suggestion (39.28%) and rationalization (33.14%), while Dr. Martens employs a broader array of techniques, with suggestion (51.31%) being most dominant, followed by displacement, identification, and conformity. The findings offer valuable insights into digital marketing strategies, particularly the use of persuasive language to boost audience engagement on social media platforms.