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Journal : Jurnal Ilmiah Edunomika (JIE)

PENGARUH PERSEPSI HARGA, KUALITAS PELAYANAN DAN KEPERCAYAAN TERHADAP LOYALITAS PELANGGAN Yani, Ahmad; Khotimah, Khusnul; Fitria, Lailani; Syafwandi, Syafwandi
JURNAL ILMIAH EDUNOMIKA Vol. 8 No. 1 (2024): EDUNOMIKA
Publisher : ITB AAS Indonesia Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jie.v8i1.11192

Abstract

Abstract The influence of price perceptions, service quality and trust on customer loyalty is a scientific article on literature studies within the scope of the field of Marketing Management Science. The aim of this article is to build a hypothesis of influence between variables that will be used in further research. Research objects in online libraries, Google Scholar, Mendeley and other academic online media. The research method using the research library comes from e-books and open access e-journals. Qualitative descriptive analysis. The results of this article: 1) Price perception influences customer loyalty; 2) Service quality influences customer loyalty; and 3) Trust influences customer loyalty. Keyword: Price Perception, Service Quality, Trust, Customer Loyalty
PENGARUH PENGENDALIAN INTERNAL DAN KONEKSI POLITIK TERHADAP PENGHINDARAN PAJAK (STUDI PADA PERUSAHAAN BEI SEKTOR PROPERTY AND REAL ESTATE PERIODE 2020-2021) Fitria, Lailani; Azizah, Dwi Waliyatul; Setiawan, Arief; Bormasa, Monica Feronica; Widyatmoko, Widyatmoko
JURNAL ILMIAH EDUNOMIKA Vol. 8 No. 2 (2024): EDUNOMIKA
Publisher : ITB AAS Indonesia Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jie.v8i2.13712

Abstract

Tax avoidance is part of the methods used by companies to reduce tax cost. Companies consider tax as burden, which can result in reduced company profit, so many companies carry out tax avoidance activities to minimize the tax burden so that company profits are large. There are factors that influence tax advoidance, including GCG, institutional/political ownership, internal control, family ownership and evironmental uncertainty. This reseacrh method uses quantitative research with descriptive analysis. The population was 10 companies with the research year 2019-2021 and the reseacrh sample obtained was 30 financial reports. Previous research discussing tax advoidance focused on company size and GCG, and many case studies were conducted on manufacturing companies. Therefore, this research tries to look at tax advoidance in property and real estate companies with internal control variables and political connections. This result of this research show that internal control variables and political connection have a negative effect on tax advoidance.