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Pengaruh educational support dan gender stereotype terhadap entrepreneurship behavior (Studi kasus: Program Wirausaha Merdeka) Dewantara, Norman; Rai, Ni Gusti Made; Noer, Lissa Rosdiana
Jurnal Manajemen Bisnis dan Kewirausahaan Vol 8 No 5 (2024): Jurnal Manajemen Bisnis dan Kewirausahaan
Publisher : Universitas Tarumanagara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24912/jmbk.v8i5.30816

Abstract

Entrepreneurship has an important role in creating jobs. The government of Indonesia has supported the existence of development facilities in the field of entrepreneurship through the Wirausaha Merdeka Program. This research model is built based on the Theory of Planned Behavior combined with educational support and gender stereotypes as antecedent variables. The results of this study show that educational support influences entrepreneurship intention mediated by attitude towards entrepreneurship, perceived behavioral control, and subjective norms. However, this study does not find any influence of gender stereotypes on entrepreneurship intention. This study also finds a relationship between entrepreneurship intention and entrepreneurship behavior. This program provides equal opportunities for women and men to develop skills and knowledge so that everyone feels confident to become an entrepreneur. The government of Indonesia also needs to build partnerships with business networks, such as investors to help fund business. Thus, educational support will have an impact on increasing the number of entrepreneurs. Kewirausahaan memiliki peranan penting dalam menciptakan lapangan kerja. Pemerintah Indonesia telah mendukung adanya sarana pengembangan di bidang kewirausahaan melalui program Wirausaha Merdeka. Model penelitian ini dibangun berdasarkan Theory of Planned Behavior yang dikombinasikan dengan educational support dan gender stereotype sebagai variabel anteseden. Hasil penelitian ini menunjukkan bahwa educational support berpengaruh terhadap entrepreneurship intention yang dimediasi oleh attitude towards entrepreneurship, perceived behavioral control, dan subjective norms. Namun, penelitian ini tidak menemukan adanya pengaruh gender stereotype terhadap entrepreneurship intention. Penelitian ini juga menemukan hubungan antara entrepreneurship intention terhadap entrepreneurship behavior. Program ini memberikan kesempatan yang sama bagi perempuan dan laki-laki dalam mengembangkan keterampilan dan pengetahuan, sehingga setiap individu merasa percaya diri untuk menjadi wirausaha. Pemerintah Indonesia perlu membangun kemitraan dengan jaringan usaha, seperti investor untuk membantu pendanaan usaha. Dengan demikian, dukungan pendidikan akan berdampak pada peningkatan jumlah wirausaha.
ANALISIS PENINGKATAN KEPUASAN MAHASISWA TERHADAP TEACHING TEAM MATA KULIAH DEPARTEMEN MANAJEMEN TEKNOLOGI ITS Noer, Lissa Rosdiana
Journal of Research and Technology Vol. 3 No. 2 (2017): JRT Volume 3 No 2 Des 2017
Publisher : 2477 - 6165

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (91.339 KB) | DOI: 10.55732/jrt.v3i2.238

Abstract

Improving students’ satisfaction to the teaching subjects team of Department of Technology Management ITS Department was assessed using Gap Analysis. The analysis was chosen to find out the expectation and reality that students served to academic service provided by teaching team. Industrial Management, Project Management, and Information Technology Management. Total subjects were 23 pursued by studnt of 2nd, 3rd, and 4th semester. The data processing results show that there were 17 subjects with valid data. Enhancements needed to improve students’ satisfaction are by implementating midterm exam, final exam, and task (presentation) on schedule, giving lecture material according to the expertises, giving clear and understandable lecture material, giving subjects literature, performing objective and transparent assessment, explaining lesson plan, holding lecture on schedule, being able to understand students’ characteristic, being available for discussion outside the class meetings, accepting criticism and suggestion. Keywords: Teaching Team, Student Satisfaction, Analysis Gap.
The Contribution of Absorptive Capacities to New Innovative Product Development Performance: A Conceptual Framework Handiwibowo, Gogor Arif; Nadlifatin, Reny; Bhawika, Gita Widi; Noer, Lissa Rosdiana
International Journal of Mechanical Engineering Technologies and Applications Vol. 2 No. 1 (2021)
Publisher : Mechanical Engineering Department, Engineering Faculty, Brawijaya University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/MECHTA.2021.002.01.11

Abstract

The wave of Covid-19 has forced the industry to transform so that the products produced can remain competitive in the market. Old products in the period before Covid-19 certainly no longer have the same competitive performance as today, so the industry is required to be able to develop new product innovations that can excel in the market. To be able to produce innovative new products, the industry requires sufficient knowledge. The ability of industries to be able to acquire and implement knowledge is called absorptive capacity. In various previous studies, absorptive capacity has four aspects including acquisition capacity, assimilation capacity, transformation capacity and exploitation capacity. In this article the conceptual framework for the relationship between aspects of absorptive capacity and the performance of new products is presented. We hypothesize that there are interesting correlations between aspects of absorptive capacity and new product development performance.
Global Consumer Culture and Halal Consumption: Insights from Indonesian Youth Putra, Yudho Novandhika; Dewantara, Norman; Noer, Lissa Rosdiana
Halal Research Vol 5 No 1 (2025): February
Publisher : Halal Center ITS

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.12962/j22759970.v5i1.2515

Abstract

The halal market is expanding rapidly, driven by the growing Muslim population. At the same time, young Muslims are experiencing changes in their consumption habits as they engage more with global trends. This study explores how acculturation to global consumer culture (AGCC) interacts with ethnic identity (EID) in shaping their choices between halal and non-halal products. A survey of 123 young Muslim respondents in Indonesia was conducted, and the data were analyzed using Structural Equation Modeling (SEM). The results show that exposure to global consumer culture does not weaken ethnic identity. Instead, young Muslims develop a bicultural identity, maintaining their commitment to halal consumption while embracing global influences. These findings highlight the need for businesses to adopt localization or glocalization strategies to better connect with Muslim consumers. Policymakers should also ensure that the halal market continues to evolve while staying true to Islamic values and meeting modern consumer needs.
Analysis of The Influence of Customer Perceived Values, Customer Engagement, and Customer Satisfaction on Customer Loyalty Pranadetha, Alif; Hanoum, Syarifa; Noer, Lissa Rosdiana
Jurnal Ilmiah Manajemen Kesatuan Vol. 13 No. 1 (2025): JIMKES Edisi Januari 2025
Publisher : LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jimkes.v13i1.3102

Abstract

The growth of the retail business in Indonesia has led to increasing competition among industry players, pushing each to compete more aggressively in their marketing efforts. As the fashion industry in Indonesia continues to evolve, retail fashion companies are striving to create high-quality products to attract and engage customers, with the ultimate goal of fostering customer loyalty. Additionally, findings show that 118 out of 126 respondents tend to compare products from various brands before making a purchase. Therefore, this study aims to examine the relationships between customer perceived value, customer engagement, and customer satisfaction in relation to customer loyalty in the retail fashion industry. The analysis was conducted quantitatively by distributing questionnaires to 235 respondents, which were then analyzed using Structural Equation Modeling Partial Least Squares (SEM-PLS). The results indicate that customer perceived value (including product quality, service quality, and price fairness), customer engagement, and customer satisfaction (both product and brand satisfaction) have a positive and significant relationship with customer loyalty. Based on these findings, managerial implications have been developed for the fashion retail industry to refine their strategies and enhance customer loyalty.
Pengaruh social media marketing terhadap purchase intention produk kendaraan listrik berdasarkan Theory of Planned Behavior Dewantara, Norman; Putra, Yudho Novandhika; Noer, Lissa Rosdiana
Jurnal Manajemen Bisnis dan Kewirausahaan Vol 8 No 6 (2024): Jurnal Manajemen Bisnis dan Kewirausahaan
Publisher : Universitas Tarumanagara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24912/jmbk.v8i6.31499

Abstract

The number of motor vehicles in Indonesia has increased from 2019 to 2021. This has led to emissions of exhaust gases, such as carbon dioxide (CO2) and nitrogen oxides (NOx), which damage air quality and harm the environment. The automotive industry in Indonesia has shifted to adopt environmentally friendly technology, but public interest in electric vehicles remains low. This research aims to analyze the influence of social media marketing on the purchase intention of electric vehicles. The research model is developed from the theory of planned behavior using two intervening variables, namely personal attitude and subjective norms. This study uses a structural equation modelling approach to test the constructs and hypotheses. The results of this study indicate that social media marketing has a positive impact on the purchase intention of electric vehicle products in Indonesia, both directly and indirectly, considering personal attitude and subjective norms. Future research could conduct comparative studies between countries and explore the influence of specific social media platforms, as well as the role of influencers in increasing purchase intention for electric vehicles. More specific market segmentation and research on content quality and engagement are also needed. Jumlah kendaraan bermotor di Indonesia mengalami peningkatan dari tahun 2019 hingga 2021. Hal ini menyebabkan emisi gas buang, seperti karbon dioksida (CO2) dan nitrogen oksida (NOx) yang merusak kualitas udara dan membahayakan lingkungan. Industri otomotif di Indonesia telah berubah untuk mengadopsi teknologi ramah lingkungan, tetapi minat masyarakat terhadap kendaraan listrik masih rendah. Penelitian ini bertujuan untuk menganalisis pengaruh social media marketing terhadap purchase intention kendaraan listrik. Model penelitian dikembangkan dari theory of planned behavior dengan menggunakan dua variabel intervening, yaitu personal attitude dan subjective norms. Penelitian ini menggunakan pendekatan structural equation modelling untuk munguji konstruk dan hipotesis. Hasil penelitian ini menunjukkan bahwa social media marketing berdampak positif terhadap purchase intention produk kendaraan listrik di Indonesia secara langsung dan tidak langsung dengan mempertimbangkan personal attitude dan subjective norms seseorang. Penelitian selanjutnya dapat melakukan studi komparatif antar negara dan mengeksplorasi pengaruh platform media sosial spesifik, serta peran influencer dalam meningkatkan purchase intention pada kendaraan listrik. Segmentasi pasar yang lebih spesifik dan penelitian mengenai kualitas konten serta engagement juga diperlukan.
Global Trends in Organic Food Research: A Bibliometric Analysis Qomara, Astra Savero; Noer, Lissa Rosdiana
Jurnal Indonesia Sosial Teknologi Vol. 6 No. 3 (2025): Jurnal Indonesia Sosial Teknologi
Publisher : Publikasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59141/jist.v6i3.8829

Abstract

The global demand for organic food has steadily increased over the past two decades, driven by growing awareness of health, environmental sustainability, and ethical production. This research examines the integration of bibliometric methodologies with the PRISMA model to identify key research trends in the field of organic food studies. The PRISMA model ensures methodological rigor by systematically mapping relevant search strings and keywords, which narrows down the vast number of articles to those directly addressing organic food and its associated dimensions. A bibliometric approach is then employed to analyze journal performance, co-authorship patterns, co-citation networks, and thematic clusters in organic food research. Results reveal a growing interest in organic food studies, with sustainability, health benefits, certification processes, and global market trends emerging as dominant themes. Notably, key clusters include discussions on alternative agriculture, the implications of climate change, and consumer behavior related to health and environmental consciousness. Thematic mapping highlights "sustainable development" and "certification standards" as key themes driving the field forward. In contrast, niche themes such as "non-timber forest products" indicate potential for future exploration and development. This research underscores the significance of bibliometric methodologies in ensuring objectivity and reliability in evaluating academic contributions. By identifying research gaps and dominant trends, the study provides a roadmap for future investigations in organic food research, highlighting the value of integrating bibliometric analyses with systematic review frameworks, such as PRISMA. This approach enhances the precision and depth of research in this rapidly evolving domain.
HALAL VALUE CHAIN: A BIBLIOMETRIC ANALYSIS A. Noer, Faza Muhlizoh; Al Mustofa, Muhammad Ubaidillah; Noer, Lissa Rosdiana; Aqilah, Nafla
Jurnal Ekonomi dan Bisnis Islam (Journal of Islamic Economics and Business) Vol. 11 No. 1 (2025): JANUARY - JUNE 2025
Publisher : Universitas Airlangga

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20473/jebis.v11i1.61557

Abstract

Introduction: Despite growing interest in halal research, there is a lack of complete understanding regarding the strategic contribution of the halal value chain to business performance and operations. Issues such as fragmented regulations and limited standardization beyond the food sector exacerbate this. This study aims to systematically analyze the evolution of halal value chain topics within academic discourse, identifying trends, evaluating the impact of research, recognizing key contributors, and suggesting directions for future research. Methods: This study adopts a bibliometric analysis methodology. The study analyzed 233 Scopus and 116 Web of Science-indexed research publications. The export data is then processed and analyzed using R-studio software to determine the bibliometric map of the halal value chain. Results: The findings demonstrate a significant increase in halal value chain research since 2011, with a primary concentration in Southeast Asia and a focus on micro, small, and medium-sized enterprises (MSMEs) and the halal food industry. Researchers have identified the gaps in non-food halal sectors, including cosmetics, pharmaceuticals, finance, and tourism. The analysis also highlights three strategic clusters—governance and certification, technological and operational integration, and market-oriented strategies—each contributing to economic, operational, and ethical outcomes. Conclusion and Suggestion: This study reveals that adopting a value chain perspective in halal supply chain management necessitates a comprehensive and integrated strategy. Future research should focus on empirical studies, sectoral diversification, and innovation in digital halal assurance to enhance the sustainability of the global halal ecosystem.
Identifying Critical Organizational Management Issues to Confirm Baldrige Framework 2023-2024 Change Items in a Systematic Review Lusdiono, Andi; Noer, Lissa Rosdiana
Riwayat: Educational Journal of History and Humanities Vol 8, No 3 (2025): July, Social Studies, Educational Research and Humanities Research.
Publisher : Universitas Syiah Kuala

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24815/jr.v8i3.47415

Abstract

This research aims to identify and analyze the critical issues in organizational management from 2021 to 2024 and to assess their alignment with the updates in the 2023-2024 edition of the Baldrige Excellence Framework (BEF). By systematically reviewing management practices, this study maps the evolution and relevance of critical issues such as organizational agility, sustainability, digital transformation, and workforce retention. Cluster analysis reveals significant correlations between these management trends and the updated elements of BEF, suggesting that the frameworks revisions are well-founded on contemporary management challenges. The research supports the hypothesis that modern management practices, particularly in sustainability and digital innovation, have a direct impact on operational excellence and align closely with BEFs new emphasis on adaptability and technological integration.
Analisis Komunikasi Pemasaran Terpadu Terhadap Perilaku Konsumen Dewantara, Norman; Noer, Lissa Rosdiana
DIALEKTIKA: Jurnal Ekonomi dan Ilmu Sosial Vol 10 No 1 (2025): Dialektika: Jurnal Ekonomi dan Ilmu Sosial
Publisher : Prodi Manajemen Fakultas Ekonomi dan Bisnis Universitas Islam Raden Rahmat Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36636/dialektika.v10i1.5641

Abstract

Integrated marketing communication (IMC) has seen rapid development in marketing communication research. This study explores the role of IMC in consumer behaviour. The data collection process used the PRISMA protocol, identifying 60 relevant articles. Data analysis showed that research on this topic has been conducted from 2016 to 2024, with the United States, the United Kingdom, and Poland being the countries conducting the most studies. The most productive researchers were Mohr, I., Mahmoud, A.B., Hack-Polay, D., Grigoriou, N., Fuxman, L., Duralia, O., and Andreoli, T.P., each with two publications. The journal *Cogent Business and Management* contributed the most to IMC research on consumer behavior, with 12 publications. Based on a systematic literature review, IMC supports brand loyalty through innovative communication, enabling more holistic and effective consumer experiences across various channels. The study also highlights the importance of ethical considerations in marketing campaigns to avoid stereotypes or biases.